Gestão ambiental no contexto municipal: o projeto “município verdeazul” em Magda-São Paulo

El presente trabajo tiene como objetivo una presentación de políticas públicas ambientales, teniendo como foco el Proyecto “Municipio VerdeAzul” (PMVA), lanzado por la Secretaria de Medio Ambiente del Estado de São Paulo en 2007, que tiene como característica la descentralización y comparte la gestión ambiental con los municipios. De esta manera, como estudio de caso fue realizado un análisis del desarrollo y de los resultados del municipio de Magda-São Paulo en la aplicación de ese proyecto en el año 2010. Para eso, se utilizó una metodología basada, inicialmente en la revisión bibliográfica sobre los temas envueltos, seguida del levantamiento de datos oficiales colectados en trabajo de campo y en sitios de órganos públicos, bien como entrevistas con dirigentes municipales para la realización del análisis e interpretación de esos dados. La investigación permitió concluir que el municipio de Magda obtuvo buenos resultados a partir de la participación en el PMVA, que se presenta como una política pública ambiental estratégica, avanzando en la perspectiva de actuación del poder municipal en la gestión del medioambiente

Estudo da utilização do balanced scorecard na gestão da qualidade e excelência operacional aplicadas a projetos de engenharia em sistemas de potência

The expansion of the electrical system is currently a subject of great importance to the development of Brazil. For its realization, large projects are needed, requiring large-scale investment and realization processes of great complexity. Thus, this type of project has a high strategic importance for the performance of companies that conduct. Seeking a way to determine a method to align traditional practices for measuring quality to the corporate strategic needs, this work is the study of the use of the balanced scorecard methodology, applying quality management and operational excellence, with a focus on projects in power systems. We analyzed some cases of successful application of the methodology in business segments in the next study, culminating in a proposed model of the method

O Sistema de Gestão Ambiental e sua contribuição socioambiental para a biblioteca central da UNESP, Campus Rio Claro/SP

The minimization and mitigation of environmental impacts caused by the activities of organizations is increasingly becoming a key concern due to factors such as market demand, including suppliers and consumer markets, quality standards and even marketing strategies. The implementation of an EMS - Environmental Management System - allows the organization to achieve the level of environmental performance for its determined and promotes continuous improvement over time. This system consists of a schedule of activities, so as to eliminate or minimize impacts to the environment through preventive actions. It also provides a structured approach to set and achieve goals and objectives, and to establish procedures, work instructions and control, ensuring that the implementation of the policy can become reality. The objective of this work consists in planning a system using environmental management based on the ISO 14001 - standard internationally more widespread and accepted in the requirements to establish and operate an EMS - the Central Library, UNESP, Rio Claro / SP to stimulate the quest for continuous improvement and sustainability in the educational institution. For making the diagnosis of this planning was used the PDCA methodology, suggested by the standard, as well as all requirements for compliance. The results show that the benefits that the organization will receive involve reducing expenses and cost of energy and water, and improve the organization's reputation before the whole university and other educational institutions, reaching about three thousand people on university

Relações públicas e gestão de marcas: compreendendo habilidades e contribuições

This paper discusses the possible performances of professional Public Relations in Brand Management. This approach combines the concepts of brand identity, image and reputation for strategic function / managerial Public Relations. If on one hand the brand is the key element for the public identification of the organization, on the other, the result of this relationship can and should add value to both protagonists of the relationship: Public and organization. So, in an effort analytical and reflective, based on specific literature, defends the idea that the Public Relations has a professional profile that combines institutional and market interests for brand management. In practice, through an exploratory study, is observed from interviews with professionals involved in the area of Brand Management, how is the alignment between brand, relationships and purposes of the organization and which professionals working in this field. The study shows that although it is still defining itself in the market everyday, the public relations professional is a plural, able to manage this effectively

Análise dos problemas de comunicação permeados pela cultura organizacional e estrutura de gestão de projetos em uma empresa na área da construção

In a supplier of building products were identified difficulties in communication between the Product Development area and other areas of the company that could spoil projects and processes. The process of product development is important in placing the company in the market, and through research and planning, design new products and seek to comply with the costumer in relation to deadlines, quality and cost-effective. The development of a product involves many areas in the company and communication is essential in this process. The goal of this study was to identify possible communication problems permeated by organizational culture and structure of project management working in the company. A survey was applied using a Likert scale in three different areas of the company, with questions including the topics: communication, culture and organizational structure of project management and subsequently conducted the median test and the Spearman test to analysis of responses. With the understanding and analysis of the survey it was confirmed the difficulties of communication between people and the areas of the company, besides there is an influence of the type of culture acting in the company and the current management structure of the project in a good performance of internal communication

Germinação, desenvolvimento e colheita da semente na mulher-terra: orientação de gestantes do SUS de Rio Claro sobre gestão e parto

Ao viver uma gestação, a mulher passa por mudanças biológicas, somáticas, psicológicas e sociais. É de fundamental importância que as gestantes recebam apoio, sejam orientadas sobre tais mudanças e também sobre o parto, momento comumente temido por elas. A assistência pré-natal é oferecida em nível nacional pelo Ministério da Saúde, que propõem a realização de ações educativas e a criação de grupos de apoio, que visam complementar o atendimento realizado nas consultas médicas. Porém, apesar de serem preconizadas, tais ações ainda são insuficientes ou insatisfatórias. O presente estudo visa contribuir com a área de Educação em Saúde buscando, a partir do conhecimento da realidade de gestantes, realizar uma ação de orientação, com a intenção de complementar o pré-natal realizado em Unidades de Saúde da Família (USFs). Para tanto, o objetivo geral da pesquisa foi investigar aspectos do conhecimento e dos sentimentos de gestantes usuárias do SUS de Rio Claro a respeito da gestação e parto, orientando-as sobre tais assuntos. A pesquisa, com abordagem Qualitativa, objetivo Descritivo e que usou como procedimento técnico a Pesquisa-ação, ocorreu no município de Rio Claro e teve como sujeitos 15 gestantes. A coleta de dados se deu através de entrevistas semi-estruturadas, que foram gravadas e de um diário de campo. Foi elaborado um material contendo 16 imagens coloridas, que foram utilizadas nas orientações individuais com o intuito de esclarecer os processos da gestação e parto. Os dados foram analisados através da técnica de Análise de Conteúdo. A maioria das entrevistadas afirmou que não planejava engravidar e, ainda assim, mais da metade delas não fazia uso de nenhum método contraceptivo, mostrando que não houve um planejamento familiar efetivo. As fontes de informação mais citadas foram as pessoas mais velhas e/ou experientes... (Resumo completo, clicar acesso eletrônico abaixo)

Gestão da Manutenção Centrada na Confiabilidade em Pontes Rolantes

The objective of this work is to perform a study applying the methodology of Reliability Centered Maintenance - MCC to a group of cranes belonging to Amsted -Maxion in Cruzeiro - SP. The work consists of a presentation of maintenance, the reasons why more and more people worry about maintenance, making a presentation on the types of maintenance, its peculiar characteristics and then do a study where you identified the functionality required by the equipment under study, identified failure modes and their probable causes, and then detail the effects and consequences of these failures. With that evaluate the criticality of these failures and identify the most significant consequences that affect safety, availability or cost of equipment operation and allow a selection of the most appropriate tasks for the identified failure modes. We will also present best crane equipment, its main components, verify that there was or not improvement in the machine after the application of MCC and make a current analysis of maintenance in Amsted -Maxion

Utilização dos sistemas integrados de gestão - ERP: estudo de múltiplos casos em pequenas e médias empresas

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

A gestão de doenças infecto-contagiosas: o impacto do dengue na saúde pública

Os vírus do dengue possuem quatro sorotipos distintos (DENV 1-4) e a infecção por um sorotipo confere imunidade específica em longo prazo apenas para aquele sorotipo. O declínio e a reemergência de epidemias de dengue estão intimamente relacionadas com a migração populacional, o intercâmbio e a introdução de sorotipos, o aumento da população, a urbanização descontrolada, o aumento da infestação por mosquitos do gênero Aedes, que são vetores dos vírus e por mudanças na conjuntura política dos municípios. A doença configura-se como um grande problema de saúde pública e cerca de três bilhões de pessoas encontram-se em risco de contrair o vírus e, anualmente, milhões de casos de dengue são notificados, com aproximadamente 500 mil internações. O impacto econômico da doença não está direcionado apenas aos gastos diretamente relacionados ao tratamento, mas também, ao controle e à prevenção. Além disto, outros desdobramentos podem ocorrer, como gastos gerados por afastamento do trabalho no período de convalescença e por morte devido à infecção pelo vírus. As constantes trocas de equipes de prevenção e controle podem impactar negativamente a doença, favorecendo a dispersão do vetor e a manutenção do dengue no ambiente. Desta forma, o objetivo do trabalho é sistematizar as informações sobre o impacto do dengue na gestão dos recursos destinados a doenças infecto-contagiosas.

Concepções da equipe escolar sobre a gestão escolar e a escola inclusiva

Inclusive education is a proposal in which all people are accepted and recognized by their individual characteristics. Thus, this study aimed to investigate the concept of inclusive education and its relation within the democratic management on the early childhood education. Participated in these study educators of two schools in a municipal system school, the data were collected by means of interviews and were analyzed using qualitative approach. Educators participated in the study of two schools in a municipal school, and the data collected by means of interviews and organizes collective actions designed. The survey results suggest that is necessary that the management team is informed and understands the importance of articulating different social segments that can assist special needs of students with disabilities in their needs, promoting thus its development.

Fundo Nacional do Idoso e as políticas de gestão do envelhecimento da população brasileira

Demographic census from the last decades of the twentieth century began to reveal a tendency concerning the increasing average age of the population. The Brazilian government began introducing ways to manage the effects and consequences of this trend, the most recent being the creation of the "Fundos do Idoso" (Funds for seniors) in the Federal, state and municipal spheres. That law allows transferring federal taxes from common citizens and companies to the funds. This article is specifically written as a critical examination of this governmental initiative towards the problem of an ageing population from the point of view as to how the law has been implemented. With the creation of the funds there will be the enlargement and improvement of services destined for seniors. However, the law mentioned above does not predict an active participation of the seniors in the management of this funds and policies that will come as result.

Aplicação da gestão de processos em uma universidade pública do estado de São Paulo

Pós-graduação em Engenharia de Produção - FEB

A matemática financeira e a estatística como ferramentas para uma gestão financeira consciente

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Gestão do conhecimento e recursos humanos em bibliotecas universitárias brasileiras e portuguesas

The Knowledge Management represents a new vision of management of organizations, since information and knowledge are the main factors of competitiveness, today, of individuals, organizations and nations. The university plays a key role alongside with government and industry in the generation of technological innovations that can help the society progress, and the University Library is an important disseminator of scientific information. The main challenges of organizations involved in Knowledge Management are concentrated in the management of cultural and behavioral changes of its human resources and in creating an environment conducive to create, use and share information and knowledge. Within this context the question arises: How do University Libraries in Brazil and Portugal employ people management and knowledge management in order to improve the quality of its services and the productivity of their institutions? To answer it we developed a descriptive-analytic research, using the method of comparative study, analyzing 69 organizations. According to the survey results, the people management issues were the worst assessed in relation to other aspects of Knowledge Management, showing a weak dissemination of these practices in the University Libraries of Brazil and Portugal and the great need for initiatives to help develop them.

Gestão ambiental: um novo desafio para os profissionais de recursos humanos?

Current research analyzes the importance of human resources managers in organizational sustainability through the ack-nowledgement of the external variables and innovatory practices, such as environment management. In fact, the latter is a challenge for organizations and consequently for the human resources’ area. Investigation comprised a revision of the literature: theoretical and empirical articles that deal with the role of human resources’ mana-gement and on the environmental issue which is daily in the news. The essay is divided into three parts: the first section emphasizes the role of human resources’ managers; empirical evidences of the activities of HR managers in international contexts are dealt with in the second part; the third section deals with the environmental ma-nagement issue as a new challenge for HR managers. HR managers should acknowledge and incorporate in human resources practice the environmental dimension from the stages of recruitment, selec-tion and training. If people with attitudes and competences in the environment are rewarded, they will contribute towards an effective environmental management and, consequently, improvements in organizational results will materialize.