Qualidade do serviço público odontológico no Brasil: a percepção de usuários e profissionais da saúde

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

A propaganda institucional como instrumento das relações públicas: análise semiótica da campanha comemorativa aos 60 anos da Petrobras

The developed research aims to analyze clippings of Petrobras' commemorative 60th anniversary campaign, entitled Gente, é o que inspira a gente., launched in 2013, using concepts of institutional advertising from the perspective of semiotics. The company was chose due to its traditionalism and strength within and outside the country, being one of the 20 largest in the world. During the study, it will be covered topics such as organizational communication and institutional advertising. From analyzing three parts of the Campaign, which aims to influence public opinion about the organization, associating her concepts or images that benefit the way Petrobras is seen. To analyze the effectiveness and efficiency of the campaign, it was chosen as methodological method, the semiotic studies of Charles Peirce, with his concepts of firstness, secondness and thirdness. This approaching intention of its audience is clear in this campaign not only with the participation of employees and signs that compose it, but also with the dissemination of information about the company, such as history, data, policies, methods and services provided, transmitting effectively its essence as a company, through its mission, vision and explicit and implicit values in messages

Planejamento para a implantação da ISO 9001 em uma empresa do setor industrial

The fierce competitiveness of the current market and the sophistication of customer requirements made the commitment to quality a need within organizations. The search for quality has been carried out by the adoption of quality management systems, a formal organization that should be present throughout the organization, from the initial identification of market needs to the satisfaction of customer requirements. The methodology most commonly used for this purpose is based on the requirements of ISO 9001, latest version of 2008. Considering this scenario, was developed a case study in a small company of the industrial sector with the development of a plan for the implementation of ISO 9001. The proposed methodology involved the construction of a theoretical framework on the subject and the development of a case study with a qualitative approach. Initially, was applied a questionnaire to the representative of the organization about the company's operating procedures, activity logs held, current documentation, planning and resource management for the construction of an assessment about the adequacy of the company needs to ISO 9001. Were obtained as results the characterization of production processes and organizational structure of the company and examples of policy and objectives of quality, performance indicators, document control, system for visualization of non-compliances, among others. Finally, the benefits of adopting a quality management system based on ISO 9001 requirements for the company and its environmental issues such as increased process efficiency, less waste and greater profitability, were pointed out, and the conditions for effective certification in the future

Compras públicas ambientalmente sustentáveis em um contexto de green supply chain management: um survey sobre o papel do treinamento ambiental, empowerment dos funcionários e fatores influenciadores externos

Pós-graduação em Engenharia de Produção - FEB

Plástica gengival associada à laminados cerâmicos para resolução estética

Sometimes we face clinical situations in which the lack of harmony in the smile is caused by a major exhibition of the gingival tissue. In these cases the professional should be able to perform a detailed analysis of the static and dynamic components of the smile, in search of a satisfactory planning and treatment which may include different dental specialties. For these situations, the association of periodontics/prosthesis is a viable alternative that has been used positively in search of an aesthetic and functional condition that benefits the patient, without leaving aside the preservation of periodontal tissues and of the remaining structure of the tooth. Thus, the aim of this study was to describe a case in which the association between these two areas was proposed to correct gummy smile and dental vestibularization. Clinical results and the satisfaction of the patient indicate that this multidisciplinary treatment combining periodontal and prosthetic techniques is favorable to positive results in cases of compromised smile aesthetics due to excessive gum tissue.

Emprego de técnica cirúrgica e materiais adesivos diretos no fechamento de diastema

The following is a clinical case report of a patient whose main complaint was the presence of a generalized spacing in the anterior maxillary segment. After meticulous clinical analysis and discussions of the clinical procedures to be adopted, a labial frenectomy was our first choice, so that we could reduce the diastemas directly using composite resin. It was observed that the association of clinical and restorative procedures was capable of giving back shape, function and dental aesthetics, allowing to the young patient the satisfaction of smiling without any fear.

A gestão nas unidades básicas de saúde no município de São Paulo: a percepção dos trabalhadores

Pós-graduação em Serviço Social - FCHS

Análise do comportamento da cor de restaurações cerâmicas sem metal avaliadas por diferentes métodos: estudo clínico prospectivo

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Programa de educação familiar a distância em linguagem e comunicação suplementar e alternativa

Pós-graduação em Educação - FFC

Humanização da saúde: impacto de estratégias lúdicas e anímicas no estado de humor de trabalhadores do SUS

Humanization is a decisive factor for the positive conditions in the work environment related to the health sector, however, few initiatives take into consideration this aspect in different areas of knowledge, including the field of Human Kinetics. Thus, this study, which has a qualitative nature, aimed to identify the mood of employees from Sistema Únicos de Saúde - SUS, using evidences based on experiences of a playful and animistic activities. The study was conducted through bibliographical and exploratory research, using as a tool two-phase data collection the Brunel Questionnaire (BRUMS). Part of this study included an international sample compose of SUS participants from Araras city, having as criteria employees associated with SUS longer than one year. Participants experienced an animistic and recreational activities program and the instrument was applied before and after these experiences. Data was descriptively analyzed through the Thematic Content Analysis Technique. The results showed that the recreational and animistic activities can positively improve the mood of workers in the health sector, indicating the importance of developing new humanization strategies in health ambit. This study suggests new actions in public policy, able to encourage longer or even continuous interventions in the daily journey of health workers

Design gráfico ergonômico: método para verificação de níveis de usabilidade de fontes tipográficas para texto em suportes impressos e digitais

Pós-graduação em Design - FAAC