A Competência em informação para a construção de conhecimento no processo decisório: estudo de caso na Duratex de Agudos (SP)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Fantos, Broquéis e a poesia nova de 1893

By the reading of news, reviews and essays published in Rio de Janeiro’s newspapers and periodicals, one intends to analyse how occured the perception and recognition of esthetic innovations introduced in Brazilian poetry by Fantos, by Lopes Filho, and Broquéis, by Cruz e Sousa.

Fuzzy rule-based system for evaluation of uncertainty transaction in cassava chain

A fuzzy ruled-based system was developed in this study and resulted in an index indicating the level of uncertainty related to commercial transactions between cassava growers and their dealers. The fuzzy system was developed based on Transaction Cost Economics approach. The fuzzy system was developed from input variables regarding information sharing between grower and dealer on “Demand/purchase Forecasting”, “Production Forecasting” and “Production Innovation”. The output variable is the level of uncertainty regarding the transaction between seller and buyer agent, which may serve as a system for detecting inefficiencies. Evidences from 27 cassava growers registered in the Regional Development Offices of Tupa and Assis, São Paulo, Brazil, and 48 of their dealers supported the development of the system. The mathematical model indicated that 55% of the growers present a Very High level of uncertainty, 33% present Medium or High. The others present Low or Very Low level of uncertainty. From the model, simulations of external interferences can be implemented in order to improve the degree of uncertainty and, thus, lower transaction costs.

Conflitos no diálogo eu-outro em contexto de Tandem português e espanhol

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Atividades com robótica educacional para as aulas de matemática do 6. ao 9. ano do ensino fundamental: utilização da metodologia LEGO® Zoom Education

Pós-graduação em Matemática - IBILCE

Terceirização e trabalhadores da construção civil na cidade de Araraquara/SP

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Divisão do trabalho inovador: análise do papel do Estado na perspectiva dos organismos de apoio de Birigui-SP

Pós-graduação em Ciências Sociais - FFC

Características narrativas de vídeos jornalísticos na televisão e na internet

Pós-graduação em Educação - FFC

Fingerbyte: utilizando conceitos teóricos de comunicação e pesquisa de opinião para adequação de um produto

This project aims to use concepts of innovation and obsolescence in products, to analyze and test the technological product FingerByte, a blend glove and joystick that needs to be appropriate for specific audiences. For this adjustment, this project uses a qualitative opinion survey, known as focus group in order to obtain data during product testing with certain audiences. Another purpose of the paper is to serve as a guide to readers in similar situations where you wish to use focus groups to develop products that have not been put on the market. The experiment uses the knowledge of public relations, both in research and in data analysis. The main results of the research are described in this monograph, in order to demonstrate what are the possible types of data being collected, helping the reader to approach the experience of qualitative research

Cocriação nas redes sociais: um estudo do caso Jornada Ekos

This study aims to address the significance of co-creation and its importance in the process for competitive advantage among the processes and social changes that have impact on the interests and market needs. For this, was made a case study of the project Jornada Ekos, of Natura, an open network of people who identify with the essence and purpose of the company, through a literature search in the works and records of the Jornada Ekos, such as sites about the study, social networks and search of testimonials. Was analyzed the strategies of the co-creation process used by the company on social networks in 2014. The elements analyzed were content, content generation, multimedia content, multiple platforms, interaction, building bond and innovation. The analysis identified a communication which sought to build strong bonds with those involved on the Jornada Ekos, once the company sought to innovate through co-creation and strengthen the relationship with the public, in addition to strengthening the institutional image of the organization through the dissemination of Jornadas Ekos project on the media

Competências em relações públicas: qualidades profissionais para atuação em comunicação pública

The professional skills desirable to graduates in public relations are defined by many authors of scientific specialized literature, and are continually developed throughout the academic life of the PR student. There are many opportunities of learning aspects such as professional behavior, responsibilities and challenges in the activity's various branches. The field of public communication has particularities that must be respected in order to have an effective communication process with quality and focused vision for citizenship building. This paper examines the specificities of public communication in Brazil, characterized by innovations of the right to information on public social policies, and offers a contribution to the characterization of the necessary skills and abilities of the communicator of this field in the contemporary scenario

Alimentos funcionais: uma nova fronteira para o desenvolvimento de bebidas protéicas a base de soro de leite

Functional foods are defined as those that provide additional benefits to consumers. The market for foods with functional properties is expanding, supported by scientific evidences, which leads the developing of different special foods. This market segment is related to the innovations, as well as the traditional functional dairy and non dairy products, gain traction in the marketplace for innovative products like based whey sports beverage. Besides the functionality of muscle protein synthesis, these beverages are entering into areas such as clinical nutrition and satiety. Thus, it can be supposed that the composition and technological versatility of the whey support the use asinnovative ingredient for foods and beverages. This review aim to supply an overview about functional foods, mainly the segment of whey based beverages. The success of this new nutritional approach is close related to the requirement to identify, to characterize and to develop methodologies to measure and to validate more precisely the relevant functional markers, making them open for a public domain.

Escola de tempo integral: uma análise do processo de implantação na Escola Estadual Carolina Augusta Seraphim. -

No Brasil a educação é um tema delicado, com histórico de índices de reprovação e evasão escolar altos, escolas públicas em condições precárias em muitas regiões e profissionais da área pouco valorizados. As políticas públicas são uma importante ferramenta quando se busca sanar todos estes problemas. Uma proposta que vem sendo implantada no Estado de São Paulo é o das Escolas de Tempo Integral, em que os alunos têm a oportunidade de passar mais tempo na escola, com atividades diferenciadas e um modelo diferente da escola comum. Assim, este trabalho tem como objetivo analisar a proposta do modelo e a implementação do mesmo na Escola Estadual Carolina Augusta Seraphim, localizada em Rio Claro. Para a análise de conteúdo, realizada neste trabalho, foi feito o levantamento de material bibliográfico referente ao tema de Escola de Tempo Integral, principalmente no Estado de São Paulo. Também foram analisados documentos e materiais disponíveis no blog da EE Carolina Augusta Seraphim. Podem ser destacados pontos positivos do Programa, como a dedicação exclusiva da equipe gestora, a valorização dos profissionais envolvidos, a participação mais aproximada da comunidade e família dos alunos, a possibilidade que os estudantes têm de pensar e planejar seu futuro. Existem ainda questões a serem melhor debatidas, analisadas ou até mesmo aprimoradas, devido às particularidades de cada escola e até mesmo inovações tecnológicas que podem ser usadas como ferramentas de ensino. Essas são algumas das questões abordadas e analisadas ao longo do trabalho

Agriculturar a agricultura: a modernização da agricultura no governo estadual paulista (1892-1926)

Pós-graduação em História - FCLAS

Inovação, competição internacional e transição hegemônica: a política científico-tecnológica dos Estados Unidos para evitar o declínio no século XXI

Pós-graduação em Relações Internacionais (UNESP - UNICAMP - PUC-SP) - FFC