Os desafios da radiodifusão sonora no processo de formação de novos ouvintes na era digital

The research intends to discuss the process of reception of radio content in the current process of digitalization of media noise. So there will be a retrospective of the formation and consolidation of the radio medium in the country until the current stage of media convergence, focusing on the habits of today’s teens that comprise the calling Generation Y or Generation Internet. They constitute a strategic corpus for research on reception and media culture since they are under intense infl uence of the cultures of computing, audiovisual communication and also the economic and cultural globalization.

Públicos e meios de comunicação: a formação necessária para a interatividade

Technological innovations associated with the media made changes in the production, transmission and reception of mediatic messages. Among them, we highlight the convergence of media, and the consequent multimediality and the emergence of new possibilities of interactivity, allowing the audience to become increasingly active. But for that to happen properly, it is necessary to promote actions aimed to critical and creative use of media. Thus, this paper aims to refl ect on the need for literacy initiatives for the formation of publics, aiming what is considered a productive interactivity.

Origami e kirigami: arte e cultura como recurso lúdico e educativo

We can know a people through their cultural and artistic assets. One of the many aspects of Japanese culture is origami, a fusion of the verb “oru”, which means folding, with the word “kami” meaning paper. In this communication, we describe the course “Origami and Kirigami: art and culture as a recreational and educational resource”. The course aimed to present these two oriental techniques based on paper and its potential as a source of entertainment and education, at the same time seeking to introduce cultural aspects of these arts of folding and/or cutting paper. This practice is more common than we realize, and is present in our day-to-day life when we perform actions such as folding clothes and papers, and making packages, amongst others. However, few are aware of the benefits that this folding brings to the fields of Arts, Mathematics, and Science, besides its recreational characteristics. Kirigami is a mixed technique that in addition to using folds in the paper (as in origami) also uses cuts (“kiru” – meaning, “cut”). It can be performed with heavier paper than origami, and by introducing some cuts, the paper can be folded to form the desired shape. It is a simple technique, with impressive results. We conducted eight weekly meetings, each lasting four hours, totaling 32 hours of coursework. In addition to the classes, a visit was made to the Okinawa Club in Bauru (São Paulo), where it was possible for the students of the course and the elderly group (fujinkai) of origamists of the club to exchange experiences. Finally, an exhibition was organized to display the artifacts produced by the course participants and disseminate the work of the students.

Novas formas de comunicação no século XXI: o fenômeno da cultura participativa

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Social TV: definição sobre a experiência do usuário

This article presents a study on the concept of social TV and the user’s experience. We made a literature review in search of the several meanings and features given to the subject. We have analyzed the aspects that express changes in the field, beginning with the TV set connected to the internet, which allows users to new experiences of socialization, previously available only in other devices. This new scenario provides a new platform called “TV everywhere”, the ubiquitous television that is everywhere, regardless of location, time or space. We have researched the origin of social TV and the process that altered the old television model. Finally, we propose a new term to express such changes regarding social television: “Social TV”, representing the user’s experience through the convergence between television and the Internet, shared locally and remotely through any technological means.

A quantidade de milho influencia na proliferação de gorgulho? aspectos teóricos que subsidiam o processo de construção de dados de uma investigação

The investigative practice as science teaching activity is recognized as an alternative to the learning improvement of science, becoming a perspective of work for teachers. This article arose from a study about the teachers formation process in the scope of investigative practices, conducted with trainee teachers of the Science Club of the Federal University of Pará - UFPA and students of basic education in public schools in Belém city, in order to discuss the theoretical-practical relationship in the planning of an investigative activity. In this process, some episodes indicate the necessity of such relationship, because in its absence the planning process shows itself to be questionable. Our analysis shows the importance of considering the theoretical context to conceive the planning and decisions regarding the conduction of the investigative practices, and oriented to a theoretical or practical goal.

As relações do futebol na mídia e o matrimônio de interesses: as mensagens na camisa do Corinthians

Este artigo apresenta levantamentos iniciais para o estudo da comunicação esportiva, com enfoque entre a relação futebol e mídia, em especial, o processo midiático envolvendo as mensagens utilizadas na camisa de jogo do time de futebol Sport Club Corinthians Paulista, que utilizou frequentemente nos anos de 2011 e 2012 mensagens relacionadas desde a problemas sociais até eleições internas do próprio clube. Entender e elucidar os motivos para a aceitação e repercussão dessas mensagens com a produção de matérias nos sites esportivos Globo Esporte, ESPN e Lance Net é uma das questões a serem respondidas sobre este “matrimônio de interesses”.

Análise da variabilidade pluvial na Unidade de Gerenciamento de Recursos Hídricos do Paraíba do Sul (UGRHI-2)

The study of variability becomes increasingly important nowadays . Studying the behavior of rainfall before external events is of paramount importance. The region of Vale do Paraíba , it is important to study variability , since the region is influenced by the ocean and constant cold fronts that end causing precipitation during most months of the year . This study aims to analyze the variability in rain UGRHI - 2 by analyzing the interference of ENSO events / Southern Oscillation and the Convergence Zone South Atlantic (SACZ) in the amount and distribution of rainfall. The UGRHI helped were created for distribution and control of water in the state of São Paulo , divided watersheds were avoided so that problems such as poor distribution and water shortages in some areas of the state . To study variability , various software , including Excel , Variowin and R statistical package , the subroutine Climatol were used , with the goal of developing isolines showing the spatial distribution of rainfall anomalies in the years studied also the anomaly index was studied rain (IAC) , noting more effectively the years of positive and negative anomaly , with the purpose of studying the temporal variability of rainfall in the study area.

Modelo de processo de interação do telespectador em programas da TV Cultura

From a conceptual and contextual review of the phenomenon of convergence between TV and internet, demonstrated by the increasing use of so-called social media as tools for audience participation in television programs, the article examines the incorporation of information from social media programs in TV Cultura, a public television station in the state of São Paulo in Brazil. The work tries to characterize a model of the interaction process, in order to describe how is the audience participation in three selected programs: Green Card, JC Debate and Roda Viva.

O uso das redes sociais online nas interações de produtores e receptores de televisão

This paper discusses the possibility of receiver’s participation in the production of television content mediated by online social networks. Buoyed by media convergence, this research demonstrates how the receiver has been working in online digital media such as TV can take advantage of the specific interaction between the medias to promote the creation of collaborative content, in which the user of social network may interfere the result of the product developed, becoming a new mediatic protagonist. Tool not so used for the production of television that slowly begins to enter the virtual reality, the forging of this new compose process would not only entertain the receiver, but also enrich the language and content television constantly criticized. This study shows the influence of the television medium in which is discussed online, the attitude still shy of the user in content production, and discusses the potential of social networks as a channel of communication between producers and receivers. This work is structured from the definition of social network, in addition to conducting the study what kind of interaction between TV and online social networks is practiced today. Finally, debate whether the potential interaction between TV and social networks is used to its fullest.

Capas de Vicente Di Grado na década de 1960

O resgate da história e da memória do design gráfico brasileiro ainda possui algumas lacunas, pois muitos profissionais, seus projetos e obras não são lembrados ou ainda não foram estudados e registrados, deixando uma lacuna na história gráfico-visual de nosso país. Este artigo pretende contribuir nesse sentido, resgatando as capas de livros projetadas por Vicente Di Grado. Designer gráfico, artista plástico e docente, Di Grado (1922-2005) atuou como principal capista para a Editora Clube do Livro entre as décadas de 1950 e 1970, sendo seu maior período de produção a década de 1960, justamente o objeto deste estudo. Pelo conjunto de seu trabalho, recebeu o Prêmio Jabuti em 1963. Sua obra representa uma grande fonte de elementos e referências gráficas, além de ter marcado a linguagem editorial da Editora Clube do Livro.

Da culinária de papel às mídias sociais de nicho: planejando o desenvolvimento de um ambiente colaborativo para a publicação de receitas e dicas culinárias

This paper describes the planning for the development of a social network conceived as a convergent environment on internet with cooking shows on TV. As results, the paper presents the characterization of the product's business model and a roadmap for specifying its requirements.

A fotografia amadora e fotoclubista no Brasil e no México: trajetórias e conexões latino-americanas (1940-1950)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)