1000 resultados para plataformas


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This article is based on research which has been developed in partnership with Unesp TV, a university TV broadcast station of the Universidade Estadual Paulista Julio de Mesquita Filho, Bauru campus/SP. The study aims to identify convergent and divergent aspects in the design of audiovisual journalistic content for TV and other media such as the internet and mobile communication systems. The results presented here are the considerations obtained from the first stage of the research. In this phase, the basic steps which should guide the design of the content to feed broadcasting time are outlined, as well as the online audiovisual news broadcast and business management of a TV station, compared to the model which has been followed by internet TV broadcasters.

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As technology is more and more present within the organizations, the management of knowledge has become essential to an effective management. This article deals with the inseparable relation that exists in between knowledge management, practice communities and the social networks. The analysis over this relation allows us to observe how the Information and Communication Technologies facilitated the access, the information sharing and distribution within the organizations. By this, we highlighted the applicability in the social networks of three applications of Facebook, which can be used as tools in practice communities. This way, these tools are also developed for different technological platforms, which will allow a major interaction between the organizations and their workers, partners and even their clients. Therefore the responsible usage of these technologies and of the data generated by these tools can provide a better quality on the organizational knowledge management.

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The audiovisual market carefully observes a tendency in television consumption habit: viewers are increasingly watching television content while surfing the internet through mobile devices like tablets, smartphones and laptops. Known as second screen, viewers interact simultaneously across these devices, sharing information about the programming on social networks, seeking additional information about the contents well aired, in addition to being likely to purchase products and services on platforms of mobile-commerce persuaded by the scheduling of programming through commercials. Given this, the aim of this article is to propose and prototyping an application visually in second screen with emphasis on business model with possible application on TV Unesp, where the viewer to interact with the programming through the application is exposed to previously scheduled ads, links to mobile-commerce and posts indicating purchase suggestions.

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Pesquisas na robótica móvel tem sido impulsionadas pelos avanços tecnológicos. Existem frentes de pesquisas que abordam diferentes aspectos e desafios da robótica móvel, dentre os quais é possível citar tópicos como locomoção, navegação e arquitetura de controle. Esse crescimento em pesquisas acarreta uma maior necessidade por plataformas de robôs que possam ser destinadas à pesquisa e também para fins educacionais. Este trabalho propõe uma alternativa de plataforma de robô móvel de baixo custo, de arquitetura de hardware, software e controle aberta, destinada a atividades de propósitos gerais. A plataforma almeja a facilitação e flexibilização do processo de desenvolvimento de estudos e aplicações robóticas por meio de uma interface de comunicação simplificada e pela abstração da heterogeneidade dos dispositivos periféricos de hardware, sendo assim, capaz de oferecer maior liberdade em relação às linguagens de programação, paradigmas de controle e tecnologias de controle.

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A quick setup of the digital environment that occurs in these first decades of the twentyfirst century has involved the use of electronic devices for consume content both at home, at work and on the go (ComScore, 2011). The emergence of this vast multiplatform digital landscape impels to know of individual and complementary use of these devices with ubiquitous nature or not. The widespread adoption of smartphones, tablets and other connected devices via internet makes users / consumers of these devices to feed a diet based on a constant flow of digital content across different platforms. The objective of this paper is to describe the role of television in the context of the Media Ecology which is established by the "digital omnivores" a new group of consumers whose name, according Canavilhas (2013, p.03), "is related with the platforms that consumers use to access the Internet, but also to the type of individual and multiplatform consumption they do.”

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The construction methods of information lean on in variable models in the contemporary, especially by the diversity of languages and platforms offered. Among the innovations we find a growth of the gamification effect in the representation or reinforcement of the news, seizing the moment entertainment to increase user engagement. This research presents, from a case study published by The New York Times on the information complement referring to the World Cup Brazil 2014, studies of the importance of the interface in the broadcasting of informative contents, especially in a society where the tactile sensation is growing.

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A partir de uma revisão sistemática de literatura recente sobre o universo do empreendedorismo por meio de empresas nascentes na área do jornalismo, o trabalho procura caracterizar esse nosso ecossistema econômico e identificar oportunidades para o lançamento de novos produtos e serviços informativos em plataformas digitais. Paralelamente, são mapeados três casos específicos de startups brasileira do setor e avaliados os principais motivos que levaram ao seu sucesso ou fracasso, conforme as estratégias e modelos de negócio adotados. Com base em entrevistas realizadas com gestores, o trabalho examina fatores críticos para o sucesso ou o fracasso desses empreendimentos, discutindo, por fim, alguns dos motivos específicos que levam parte dessas operações a encerrarem suas atividades ou alterarem suas estratégias de negócio precocemente

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Pós-graduação em Educação - FCT

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This study with qualitative nature aims to analyze the impact of external factors on mood states, considering physical activity as an important factor to improve not only the physical, but also psychological factors, especially when we think of the activities performed in-group. Thus, a literature review was conducted in order to investigate in books, journals, scientific papers published in magazines, newspapers and electronic platforms the influence of exercise on emotional states of elderly people. The terms used across the curriculum contributed to the conformity of ideas on the subject. By checking some researches, it can be seen that external factors such as music, local infrastructure, professional relationship with the elderly people and other factors have been suggested as possible influencers of humor in physical activity. Knowing the preferences beyond the close contact with the elderly student, is the best way to affect possible aspects of the activity beyond just preventing circumvention of activity, avoiding sedentary lifestyle that will bring risks to the health of the elderly people

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Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

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Pós-graduação em Química - IQ

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)