Biblioteca Digital

992 resultados para mobile marketing

Bidding for the Olympics - a place marketing perspective : case: Helsinki 2006 Candidate City for the XX Winter Olympics

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International client relationship marketing in a professional service organisation

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Marketing intelligence as support for decision-making in an international team-context

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Communicating environmental friendliness through product design and appearance : improving the green appearance of mobile devices

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Internationalisation pressure of Finnish mobile telecommunications operators : What kind of internationalisation impulses do Finnish operators experience? Case DNA

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Scented sales : impact of a scent marketing campaign on grocery sales

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Competitor analysis of corporate mobile portal business

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Business networks and inter-firm co-operation from governance viewpoint : Case: Repair & return, European-wide repair service network for mobile devices

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Business models and the 7P's of the marketing mix in the changing music business

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Company perspective to standardization strategies : technology standards in mobile communications

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Marketing foodstuffs in Russia : case studies: Raisio Nutrition Ltd and Valio Oy

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Emergence, ascent and externalising of Finland ́s mobile phone industry

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Sweet innovations for the Chinese : a case study of xylitol confectioneries' marketing opportunities on the Chinese markets

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Adoption of 3G bundles among finnish mobile phone users

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Work goes mobile - Building a segmentation model for innovative mobile business solutions

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