Síntese e caracterização elétrica de filmes varistores à base de 'SN''O IND.2' modificados superficialmente por difusão 'CR POT.3+' na região do contorno de grão

Pós-graduação em Química - IQ

Fragmentos da pedagogia de Cristiane Paoli Quito: tiros de movimento-imagem

Pós-graduação em Artes - IA

Imprensa e política: os usos simbólicos da Conjuração Mineira em São João del - Rei e Ouro Preto (1877 – 1889)

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Futebol e a construção da imagem de treinadores pela mídia: um estudo a partir das notícias de um site de grande visitação na web

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Atividades inovativas em indústrias de baixa e média-baixa tecnologias: um exame dos mecanismos de difusão da inovação

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Arquivo e literatura: perspectivas de acesso e difusão da memória literária no Brasil

Besides storing, the culture and science institutions in charge of the of Brazilian writers’ personal archives play such an important role on the organization and representation of the country’s literary information. In general, the target public for these collections is composed by researchers from the field of Literature once the documents produced by the writers throughout his/her life and career constitute primary research source for the artistic, historical and literary investigation. However, it is still convenient to stand out those users with no academic instruction, whose interest in such collections is justified by their looking up to the individual. In this sense, literary memory places, such as the Brazilian Literature Archive Museum – AMLB (RJ) -, the Brazilian Literature Academy – ABL – (RJ) and the Brazilian Studies Institute – IEB – (SP) turn out to be responsible for offering access to the literary archives and literary information. Thus, it is necessary to consider that databases demonstrate themselves as utter disseminators of the preservation and diffusion of the literary memory, coming up with several possibilities for cultural and scientific action in Literature. This study focuses on showing the contributions of databases towards the literary archives, the challenges and perspectives observed according to the mentioned institutions’ reality, in whose missions the discourse of the literary memory preservation is inserted.

Expressões formulaicas e collocations em inglês: uma proposta de descrição por meio de esquemas de imagem e chunking

Pós-graduação em Linguística e Língua Portuguesa - FCLAR

Discurso e imagem: transformações do cânone visual nas mídias digitais

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

A compreensão geográfica dos eventos em saúde no território brasileiro e a análise cartográfica dos equipamentos de imagem-diagnóstico de alta complexidade

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Estabilizações e mudanças na composição semiótica da imagem de Cristo: o cruzamento entre sagrado e profano

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

The Epstein-Glaser causal approach to the light-front QED(4). II: Vacuum polarization tensor

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Relações públicas e marketing turístico: atuando pela imagem do Brasil

This study presents an analysis of International Tourism, one of the most growing economic activities in the world. To realize promotion in this area, countries use diverse strategies, among them the touristic marketing. It consists on an instrument used to attract foreign tourists and build the image of the country as a touristic destination, transforming it into a global emergent leader. Due to the big sports events which will happen in Brazil, the World Cup and the Olympic Games, respectively, it is expected a growth on touristic activities. This is an opportunity to promote the country and build its image, the reason why the Federal Government made Plano Aquarela 2020, formed by a strategic plan which aims the international promotion of the country through a marketing program focused on the international tourist. What this image is and how to promote it are issues that the public relations professionals are capable to solve, with their abilities to develop instruments and their important actions to build a good touristic destination image of the country. This study aims to analyze the collaboration of public relations to improve the country's image from the actions developed by Plano Aquarela 2020. For this, a literature search was performed to expose the concepts of communication involved, the analysis of the plan and their actions, use the interview as an exploratory study to clarify information and stimulate new ideas

A imagem do professor na literatura brasileira: uma análise histórica

O presente trabalho constitui uma tentativa de traçar os caminhos do magistério no plano real/histórico através do resgate da imagem dos docentes retratados na literatura brasileira, além de auxiliar alunos e professores de cursos de licenciatura a entender melhor os processos históricos. Ao longo de nossa história diversos escritores se propuseram a retratar o professor em suas obras, tais como: Machado de Assis (1840), com Conto de Escola, Raul Dávila Pompéia (1888) em O Ateneu, Oswald de Andrade (1926) em Memórias Sentimentais de João Miramar, Sylvia Orthof (1980) com a crônica Bicho Carpinteiro, Ziraldo (1995) em Uma professora muito Maluquinha e Thalita Rebouças (2006), em Fala sério, Professor! E é a partir dessas obras que ocorre uma reflexão sobre a imagem que os profissionais da educação transmitem/transmitiram para a sociedade, através do olhar dos artistas literários. Além de influenciar a visão daqueles que lêem suas obras, os escritores transpõem em seus textos elementos que nos permitem reviver o paradigma por eles vivenciado, fazendo da literatura um instrumento para o resgate da história.

Imagem política e comunicação

This paper presents the communication as a major part in construction of a reality symbolized by the individual, his close relationship with politics and how political leaders use it to build a positive image that gives them credibility, membership of the intended audience, the assumption and maintenance of the power to represent the collective body. In the light of sociological, anthropological and discourse theories, understands communication as a social phenomenon indispensable to building democracy while, paradoxically, becomes part of the political problem when it’s used to override individual interests to collective interests. It concludes by examining the documentary Entreatos to demonstrate how the theory presented is applicable in political campaigns and their use in promoting the political leader as a formatted product to be “consumed” by the voter

Percepção da imagem corporal: comparação entre universitários do curso de educação física

The professional market for physical education and fitness demands for perfect and aesthetically beautiful bodies from its professionals, and the additional pressure of media, both add to the risk for body image dissatisfaction among these professional, increasing the risk for developing body image distortions and, ultimately, eating disorders. Body image dissatisfaction affects more women in their attempts for thin ideal. However, lately, because of social pressure for body aesthetical habits in both genders, men are faced with higher risk for distortions in body perception, leading to unhealthy eating habits and pathogenic exercise. With this in mind, the purpose of this study was to compare freshmen and senior physical education (PE) students from the State University of São Paulo (UNESP), as well as to make gender comparisons. Two groups comprise each, 46 freshmen PE students (23 females and 23 males), average age 18.7 ± 1.7 years; and 26 senior PE students (13 females and 13 males), average age 23 ± 1.9 years. Both groups filled out the questionnaires: Eating Attitudes Test/ EAT-26, Body Shape Questionnaire/ BSQ, Body Shape Questionnaire/ BSQ, and motivation state questionnaire/ LEA-RI. Results showed that the majority of participants wanted to change some aspect of their looks; women were more dissatisfied with their bodies than men; eating behavior scores were within the normal range for both groups. Finally, freshmen PE students are at a higher risk for body image distortion than senior PE students. We concluded that women, as well as younger individuals in general, are at higher risk for body image distortions. It is likely that experience in the further years of a physical education course has positive impact on body self image.