856 resultados para Empresa familiar : Planejamento estratégico


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The fierce competitiveness of the current market and the sophistication of customer requirements made the commitment to quality a need within organizations. The search for quality has been carried out by the adoption of quality management systems, a formal organization that should be present throughout the organization, from the initial identification of market needs to the satisfaction of customer requirements. The methodology most commonly used for this purpose is based on the requirements of ISO 9001, latest version of 2008. Considering this scenario, was developed a case study in a small company of the industrial sector with the development of a plan for the implementation of ISO 9001. The proposed methodology involved the construction of a theoretical framework on the subject and the development of a case study with a qualitative approach. Initially, was applied a questionnaire to the representative of the organization about the company's operating procedures, activity logs held, current documentation, planning and resource management for the construction of an assessment about the adequacy of the company needs to ISO 9001. Were obtained as results the characterization of production processes and organizational structure of the company and examples of policy and objectives of quality, performance indicators, document control, system for visualization of non-compliances, among others. Finally, the benefits of adopting a quality management system based on ISO 9001 requirements for the company and its environmental issues such as increased process efficiency, less waste and greater profitability, were pointed out, and the conditions for effective certification in the future

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A competição nos mercados, o fácil acesso a informação tornou a estratégia, nas últimas décadas, um campo de estudos e de essencial importância para o crescimento e desenvolvimento das companhias, um aliado para a empresa se diferenciar no mercado, conseguindo destaque e atingir seus objetivos, minimizando riscos. Esse artigo tem como objetivo, demonstrar duas correntes de formulação estratégica, sendo uma teoria do Posicionamento, tendo como principal mentor Michael Porter, e a segunda a teoria do Planejamento, sendo Chiavenato como principal autor. Após isso, será caracterizado o setor do Agronegócio brasileiro, que possui um papel fundamental no cenário econômico nacional, que irá subsidiar a análise estratégica e estudo de caso da empresa JBS S.A. O objetivo final é entender o processo estratégico da empresa e caracteriza-lo de acordo com as teorias apresentadas

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Fil: Ruival, Rodolfo Leonardo

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