Cidade-paisagem : novas perspectivas sobre a preservação da paisagem urbana no Brasil

The edification of the landscape in the scientific and social field, in speech as in the method, is taken in this study as a complex process, from which were developed relationships of dominance on the perception of space, which persist strongly consolidated, since the genesis of the conceptual practice till its actual praxis. Historically, the landscape studies took place slowly, immersed in many questions, in face of the multiplicity of meanings that the concept offers. In the psyche, the notion of landscape is present since a long time ago, as an unconscious human being practice, even before any ideological hypothesis formulation. However its materialization in the social conscious will come only from painting, and specially with the perspective, through the technicity of the view, at first wandering the infinity, now ordained in a frame‟. Since then, the landscape is perceived according to the order of the view, as the equivalent of nature and beauty, assuming at the same time, an important symbolic value, since it is linked to mnemonic and subjective processes that the being build with the territory. The domain on this space-cognitive experience, characteristic of the contemporary, consolidates in the social imaginary, building consensus on the landscape, whose aesthetic references make a cultural appeal, very pertinent to the actual capitalist dynamics of production the space worldwide, mainly of the spectacle and commodification of cities promoted by the city marketing. In Brazil, this consensual ideology of the landscape surpass the social imaginary and also dominates the political imaginary, whereas the main instrument for preserving the landscape, Decree-law 25, from November 30, 1937, and its limit to those of exceptional value or remarkable feature. The analysis of the processes for putting under governmental trust for inscription of goods by the landscape value, reveals the dominant, if not exclusive, adoption of selection criteria related to aesthetic aspects. Abstain, therefore, from what the nation considers patrimony , other landscapes that, besides not having, at first, remarkable aesthetic value, play a crucial role as an inheritance from ancestor relations between man and space and pre- existing condition for the same present and future relations. From this historical background, the research seeks to transfer into contemporaneity, the ideological analysis of the concept and its relation with the building of the landscape in the collective imaginary, in order to recognize, in current practices to landscape preservation, as much this genesis, rooted in aesthetics, remains strongly consolidated, feeding the current dynamics of consumption and commodification of the city. Therefore, as preliminary conclusion, one can state that the identification of landscapes of different value, especially aesthetic, maintains and intensify the treatment of the city as an object, a standard‟ commodity to be sold / traded on the world market, in detriment of its recognition as a dynamic process that, even though inserted in the global context, develops specificifities and peculiarities, inherent to the production of space, as Lefebvre preconizes, that is, to the production of life, social product , as characteristic, dissent generator

O devir menor de Alice : linhas de escrita, linhas de vida. Sobre a aprendizagem da linguagem na educação infantil

As linhas de escrita que conformam o Devir Menor de Alice constituem-se a partir da necessidade de investigar o devir-criança dos corpos aprendentes no processo de aprendizagem da linguagem como potência capaz de engendrar, na imanência dos encontros educativos, um currículo que funcione como plano de constituição de um estilo singular de inscrição de si e do mundo no âmbito da educação infantil. Impulsionado por forças que se desdobram em um campo problemático que orienta um percurso investigativo de caráter cartográfico, o estudo busca problematizar: Por quais processos o problema da escrita pode ordenar um movimento expressivo de aprendizagem da linguagem? Em torno dessa problemática, concebe três questões centrais: (1) De que modo as práticas diferenciais de linguagem traçadas no movimento imanente do currículo deslocam de modo positivo o processo de aprendizagem da linguagem na educação infantil? (2) Do que trata concretamente o conceito de linguagem no movimento expressivo e de aprendizagem afetiva? (3) Por que é relevante abordar o movimento expressivo de aprendizagem da linguagem e por que fazer isso a partir do problema da escrita? Nesse processo investigativo, afirma que a aprendizagem da linguagem implica processos de subjetivação pelos quais a ideia do delírio, do sonho, do sonambulismo de Alice traz para a leitura e a escrita a necessária relação com a tradução: uma leitura que, ao invés de ler o real, o traduz com as forças intensivas do mundo, produzindo afecções nos corpos envolvidos (o leitor, o escritor, o texto, o próprio entorno) e fazendo variar sua potência; uma leitura que envolve as artistagens tradutórias de um agenciamento coletivo de enunciação pelo traçado de linhas de escrita e de vida; uma escrita como invenção: inscrição singular de um si-mundo; traçado desejante de criação. Pretende, portanto, defender que a aprendizagem da linguagem acontece como atividade expressiva quando há composição de um bloco de devir-aprendente por meio da criação de um estilo. Para tanto, recorre a algumas ferramentas conceituais produzidas por Gilles Deleuze (1925-1995) e Félix Guattari (1930-1992), Gilbert Simondon (1924-1989), Baruck Spinoza (1632-1677), Suely Rolnik (2006), Sandra Corazza (2013), Virginia Kastrup (1999) e Walter Kohan (2007), de modo a tentar intervir concretamente nas discussões em torno dos conceitos de aprendizagem, linguagem, tempo, signos, acontecimento, devir, escrita e estilo, seguindo pelo conceito de individuação e pelos movimentos de exploração intensiva dos meios cartografados nos encontros educativos estabelecidos em um Centro de Educação Infantil de Vitória.

Tradutor das galáxias : questões de competência tradutória da cultura pop em webcomics

Dissertação (mestrado)—Universidade de Brasília, Instituto de Letras, Departamento de Línguas Estrangeiras e Tradução, Programa de Pós-Graduação em Estudos da Tradução, 2016.

Cultural mega-events and the enhancement of a city's image: differences between engaged participants and attendees

A city’s image can serve as the basis upon which to develop a strong sense of community. This, in turn, fosters trust and cooperation which may attract tourists and investment, and drive regional economic growth. One strategy to enhance a city’s image is to host cultural mega-events. This study focuses on Guimarães, one of the European Capitals of Culture of 2012, and adopts a marketing communication perspective to explore issues of city image. The objective of the study reported was to understand whether images of Guimarães improved after it hosted the cultural mega-event. To attain this goal, we compare the perceptions of residents who participated in the event (engaged participants) and attendees. Several significant findings are reported and their implications for event managers and public policy administrators are presented, along with the limitations of the study.

Is the International Business Environment the actual context for international business research?

The International Business Environment (IBE) has been argued to be the essential context for international business (IB) studies and the distinguishing factor from other management studies and studies of large enterprises. Two content analysis show that many papers published in top tier IB journals either lack reference to any dimension of the IBE or tend to be uni-or bi-dimensional when addressing the IBE; it is not a surprise that the cultural dimension is the most often used. We suggest that: (a) there is need to developed more uni-and multi-dimensional environmental constructs; (b) a more holistic view of the IBE provides richer insights on the actual complexity underlying IB research. Future studies that provide more comprehensive models of the IBE that overcome the usual broad classifications of the international environment as undefined and uncontrollable factors are warranted to advance conceptual and empirical research.

Multilevel and multidimensional scale for online trust

This paper examines the nature of the construct of consumers' trust toward the electronic channel of their financial institution. Through a study of a total of 372 individual users of Internet banking in Spain, we have managed to develop a third-order measuring instrument that integrates a total of seven dimensions. The exploratory and confirmatory factor analyses were used to test the validation and reliability of the proposed scale. Findings provide useful information to professionals who seek to identify how customer's trust is formed in the online channel and in the financial sector.

WHAT IS THE USE OF A SINGLE-CASE STUDY IN MANAGEMENT RESEARCH?

The purpose of this article is to present a defense of the use of single case studies in management research. The defense is necessary because this type of research has been relegated to a secondary role, or even rejected, by many researchers, who consider it unscientific. Evidence of this low status is the fact that most reputable academic journals in management publish few articles based on single-case studies. In this paper, we examine in detail the objections to the use of such cases in management research. We show the efforts made by some researchers to answer these objections and we show quality criteria for research that are alternatives to the criteria used in the so-called "scientific method." Our analysis suggests that a better understanding - by researchers with different methodological preferences - of the arguments for each particular use of the single-case study as a research method would allow a better dialogue between researchers and benefit management research as a whole.

Scientific research in tourism: review of the literature from 2005 to 2009

This article presents the results of a review of the literature on tourism from 2005 to 2009. Precisely, 1,648 articles were reviewed and classified into eight macro-lines of research. The content of the Strategy macro-line was analyzed in greater depth, as it was considered to be an "umbrella" for the other dimensions pertinent to tourism. The literature thus provided significant elements confirming the appropriateness of the strategic network perspective for research on sustainable tourism management, and it also helped identify the actors that are most critical for leading the development of a tourist destination.

Desesperança e agressividade na adolescência e qualidade de vinculação aos pais

RESUMO: As relações que constituímos com aqueles que de mais perto nos rodeiam são uma das partes, senão a parte mais relevante da nossa vida (Canavarro, 1999). Assim, a teoria da vinculação coloca grande ênfase na natureza da relação de vinculação (Bowlby, 1979). No primeiro capítulo é elucidado o modelo de desenvolvimento da vinculação de Bowlby (1969/1982; 1988) e de Ainsworth e colaboradores (1978). No segundo capítulo são explicadas as mudanças que ocorrem na fase da adolescência. No terceiro capítulo, é destacado o padrão comportamental agressivo do adolescente, o qual se pode traduzir numa vinculação insegura (Almeida, 2000). Estas situações podem levar o sujeito a apresentar comportamentos de desesperança, conceito este que irá ser desenvolvido no quarto capítulo. Sendo o principal objectivo da investigação estudar em que medida a qualidade de vinculação aos pais e a estrutura familiar estão relacionadas com a desesperança e a agressividade nos adolescentes, conclui-se que o adolescente com uma história de vinculação insegura apresenta menos confiança, maior alienação e, consequentemente, maior desamparo e desesperança (Bowlby, 1969/1982, 1973; Bretherton & Waters, 1985). Relativamente à estrutura familiar, o estudo reporta que a coesão e a adaptabilidade estão correlacionadas positivamente com a confiança e negativamente com a alienação. ABSTRACT: The relationships that we form of those who surround us are closer to one party, if not the most important part of our lives (Canavarro, 1999). Thus, attachment theory places great emphasis on the nature of the attachment relationship (Bowlby, 1979). In the first chapter, is elucidated development model of the binding of Bowlby (1969/1982, 1988) and Ainsworth and colleagues (1978). The second chapter explains the changes that occur during adolescence. The third chapter is highlighted the behavioral patterns of aggressive adolescents, which may result in insecure attachment (Almeida, 2000). These situations can cause the subject to present behavior of hopelessness, that this concept will be developed in the fourth chapter. Since the main aim of the research study to what extent the quality of attachment to parents and family structure are related to hopelessness and aggression in teenagers, it is concluded that the adolescent with a history of insecure attachment have less trust, increased alienation and, consequently, greater helplessness and hopelessness (Bowlby, 1969/1982, 1973, Bretherton & Waters, 1985). With regard to family structure, the study reports that the cohesion and adaptability are positively correlated with the confidence and negatively with alienation.

Quality perception in research laboratories from Fiocruz after QMS implementation

Quality Management System has been implemented at the René Rachou Research Center since 2003. This study investigated its importance for collaborators (Cs) in laboratories. This was a quantitative and descriptive study performed in a group of 113 collaborators. It was based on the World Health Organization handbook: Quality Practices in Basic Biomedical Research. The questionnaires evaluated the parameters using the Likert scale. Biosafety, training and ethics were considered to be the most important parameters. Supervision and quality assurance, data recording, study plan, SOPs and file storage achieved intermediate evaluation. The lower frequency of responses was obtained for result report, result verification, personnel and publishing practices. Understanding the perception of the collaborators allows the development of improvement actions aiming the construction of a training program directing strategies for disseminating quality.