O discurso publicitário em foco: questões sobre dialogismo e gênero do dicurso

The subject of this research is the publicity discourse, in its configuration as speech genres, according to theoretical-methodological perspective in Bakhtinian Studies. Considering that there are infinite fields of human communication, Bakhtin says that there is also infinity of speech genres. However, according to the author, every sphere of human activity produces, and even requires, certain genres, with theirs thematic, compositional and stylistics aspects defined according to social-ideological values that materialize in that sphere and in the dialogue in which the texts are produced. The objective of this research is to study, according to this theoretical-methodological perspective, a print advertising piece by the Brazilian Federal Government, conveyed in the Língua Portuguesa magazine, with themes concerning the national public education. We analyze how the image of author is built and how the image of the Other is outlined by that author. It is assumed that the gender to which an advertising piece belongs intends to sell a product or idea. One of the specific objectives of this research is to identify what is being sold in the advertising piece that we analyze and what discursive and stylistic resources are utilized to achieve success in what it intends to promote. The results show that the author (in the voice of the Federal Government), while adopting the position of information-holder, also puts himself in the same plane of the reader, where everyone is responsible for the development of education in the country. The advertising piece intends to project a positive image of the Government, and this project of saying is realized, in the analysis, in the compositional aspects of the text as well in the stylistic aspects

Alterações cardiovasculares em pacientes com malária por Plasmodium vivax

Pós-graduação em Fisiopatologia em Clínica Médica - FMB

Migração e trabalho: impactos do processo migratório na vivência da mulher nordestina

Pós-graduação em Serviço Social - FCHS

Turismo rural: uma viagem de inclusão produtiva

Pós-graduação em Serviço Social - FCHS

O autor mal-dito: raça e nação no pensamento de Raimundo Nina Rodrigues

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Detecção da procedência de plantas psicoativas pelos isótopos estáveis do nitrogênio (15n) e oxigênio (18o)

This research examines the merits of hallucinogenic plants considered and/or psychoactive substances, such as Cannabis sativa and Ipomoea violacea, using the isotope rates of stable isotope of oxygen (18O) and nitrogen (15N), continuing projects already developed by the research group at the Center for Stable Isotope (CIE), which evaluated the isotopes carbon-13. This paper helps in creating a database that we intent to use in evaluation of each plant merit. Through the IRMS (Isotope-Ratio Mass Spectrometry) technique, it has shown that some of the 24 samples of marijuana (Cannabis sativa L.) evaluated were similar to those grown in the regions of Fairbanks and Tanacross Alaska, USA. In turn, the 50 samples of Ipomoea violacea, coming from Botucatu (SP) and Três Lagoas (MS), got their differences detected, in order to clearly identify the discrepancies between their growing regions. Thus, it was possible not only to track the geographical differences between marijuana samples collected from different regions, but also evaluate the isotopic variation of leaf, flower and seed of Ipomoea violacea. With this database, it was possible to determine the origin region of the drug and/or detect where the cultivation was carried out, aiding in the search of the traffic control agencies, such as the Federal Police in Brazil

Obtenção e utilização de imagens de pacientes: proposta de termo de consentimento à luz do direito brasileiro

Ao atender um paciente, muitas vezes o profissional da saúde fotografa ou filma o caso. Há, via de regra, duas razões básicas para tal atitude. A primeira é para a documentação do caso per se, e as imagens ficarão restritas ao prontuário clínico do paciente. E, se porventura algum dia houver um litígio envolvendo aquele determinado tratamento, tais imagens poderão ser utilizadas como meio de prova. A segunda razão diz respeito à divulgação do caso clínico, com a sua publicação em periódicos científicos, apresentação em aulas, cursos, congressos e similares. Pode-se citar ainda uma outra razão: o uso das imagens para a divulgação dos serviços do profissional que conduziu o tratamento/procedimento. Para a obtenção/gravação das imagens, faz-se necessário o consentimento do paciente, ou de seu responsável legal (no caso de incapaz). Porém, a imagem produzida somente poderá ser utilizada para os fins específicos a que se destinou inicialmente. Se porventura o profissional tiver intenção de usá-la, por exemplo, em publicações, precisará do consentimento específico para este fim. Vale lembrar que a própria Constituição Federal da Brasil assegura tal direito. A produção de imagens de pessoas e a sua divulgação em meios acadêmicos, por exemplo, ocorre não somente em atendimentos clínicos, como também em pesquisas que envolvam seres humanos. É necessário respeitar as normas éticas e legais relacionadas ao uso de imagens. Este trabalho apresenta uma proposta de Termo de Consentimento para obtenção e uso de imagens de pacientes de profissionais da saúde.

A Description of the nymph of Anacroneuria ofaye (Plecoptera: Perlidae) and a rearing apparatus for rearing Neotropical stonefly species

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Occurrences of anti-Toxoplasma gondii and anti-Neospora caninum antibodies in sheep from four districts of Tocantins state, Brazilian Legal Amazon Region

Toxoplasmosis and neosporosis have been recognized as economically important diseases with considerable impact on the livestock industry. Little is known concerning the occurrence of Toxoplasma gondii and Neospora caninum in sheep from Tocantins state, Brazil. Here, we investigated antibodies against these parasites and associated factors in 182 sheep from Araguaina, Santa Terezinha do Tocantins, Arguianopolis and Palmeiras do Tocantins districts, Tocantins. Sheep sera were assayed for T. gondii and N. caninum IgG antibodies by indirect fluorescence antibody test (IFAT), using cut-off point at a dilution of 1: 40 and 1: 25 respectively. The prevalence of seropositive animal for T. gondii was 13.74% and 13.74% for N. caninum. None of the characteristics studied including reproductive problems, presence of cats, presence of dogs and veterinary care (p>0.05) was associated with occurrence of T. gondii or N. caninum infection. Only breed was identified as associated factor for the occurrence of toxoplasmosis in sheep (p<0.05). The present study is the first report on serum occurrence of T. gondii and N. caninum in sheep from the state of Tocantins, Brazil.

Descrição de uma nova espécie de Rhodnius (Hemiptera, Reduviidae, Triatominae) da Amazônia

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Processo de medição de desempenho em micro e pequenas empresas de um arranjo produtivo local

The local productive arrangements (LPA) are organizational mechanisms that enable the continuous performance of small businesses in production processes and business management models. To promote continuous improvement is essential that companies make decisions based on data that reflects business’ performance (performance measurement) and promote the cluster performance. This way, the aim of this article is to describe the performance measurement process that will support the corporate management of Micro and Small enterprises (SME) of a Local Productive Arrangement in Maringá, State of Paraná, Brazil. To develop this paper, the bibliographic search and action research methods were used. The field research was developed from the cooperation project (PROJVEST) conducted at the LPA, which goal is to deploy improvement actions in project’s participating companies. Metrics and performance indicators constructed from the diagnosis in the areas of Production, Quality and Ergonomics in companies will be presented. Among the main results, can be pointed out that the performance management of LPA is promoting the introduction of corporate management practices in SMEs, stimulating business cooperation, the continuous innovation in manufacturing processes and product quality and business processes.

Características e fatores associados às quedas atendidas em serviços de emergência

OBJETIVO: Analisar as características dos atendimentos decorrentes de quedas em serviços de urgência e emergência e identificar fatores associados. MÉTODOS: Estudo transversal com 12.617 atendimentos decorrentes de quedas registrados no Sistema de Vigilância de Violências e Acidentes, coletados em 23 capitais e Distrito Federal, de setembro a novembro de 2009, por meio de uma amostra por conglomerado. Foi utilizada a técnica de análise de correspondência, por permitir a observação conjunta de um grande número de variáveis qualitativas. RESULTADOS: A maior parte das vítimas foi do sexo masculino (56,5%), faixa etária de 0 a 19 anos (45,7%) e declarados não brancos (62,2%). A maioria das quedas ocorreu na residência (54,6%) e via pública (17,4%); 14,3% foram relacionadas ao trabalho. Os tipos predominantes foram "queda no mesmo nível" (57,0%) e "queda de escada/degrau" (15,6%). A maioria das lesões foi classificada como entorse, luxação, contusão, corte e laceração (68,3%). Quedas dentre as crianças associaram-se à ocorrência na residência; com os adolescentes na escola; e jovens na prática esportiva. Quedas em adultos estiveram associadas ao local de trabalho, queda de andaimes, telhados, escada/degrau e buracos e uso de álcool. As quedas no mesmo nível resultaram em lesões de menor gravidade, em membros inferiores e superiores, e as quedas de andaime e telhado se associaram com lesões de maior gravidade e internações. CONCLUSÕES: Os resultados mostram que estratégias para a prevenção das quedas devem ser implantadas particularmente em residências, escolas e ambientes de trabalho.

Simultaneous circulation of all four dengue serotypes in Manaus, State of Amazonas, Brazil in 2011

Introduction: Manaus, the capital city of the state of Amazon with nearly 2 million inhabitants, is located in the middle of the Amazon rain forest and has suffered dengue outbreaks since 1998. Methods: In this study, blood samples were investigated using reverse transcriptase-polymerase chain reaction (RT-PCR), aimed at identifying dengue virus serotypes. Results: Acute phase sera from 432 patients were tested for the presence of dengue virus. Out of the 432 patients, 137 (31.3%) were found to be positive. All the four dengue virus serotypes were observed. Conclusions: The simultaneous circulation of the four dengue serotypes is described for the first time in Manaus and in Brazil.

Assessment of integration of the Leprosy Program into primary health care in Aracaju, State of Sergipe, Brazil

Introduction: The aim of this study was to assess the epidemiological and operational characteristics of the Leprosy Program before and after its integration into the Primary Healthcare Services of the municipality of Aracaju-Sergipe, Brazil. Methods: Data were drawn from the national database. The study periods were divided into preintegration (1996-2000) and postintegration (2001-2007). Annual rates of epidemiological detection were calculated. Frequency data on clinico-epidemiological variables of cases detected and treated for the two periods were compared using the Chi-squared (chi(2)) test adopting a 5% level of significance. Results: Rates of detection overall, and in subjects younger than 15 years, were greater for the postintegration period and were higher than rates recorded for Brazil as a whole during the same periods. A total of 780 and 1,469 cases were registered during the preintegration and postintegration periods, respectively. Observations for the postintegration period were as follows: I) a higher proportion of cases with disability grade assessed at diagnosis, with increase of 60.9% to 78.8% (p < 0.001), and at end of treatment, from 41.4% to 44.4% (p < 0.023); II) an increase in proportion of cases detected by contact examination, from 2.1% to 4.1% (p < 0.001); and III) a lower level of treatment default with a decrease from 5.64 to 3.35 (p < 0.008). Only 34% of cases registered from 2001 to 2007 were examined. Conclusions: The shift observed in rates of detection overall, and in subjects younger than 15 years, during the postintegration period indicate an increased level of health care access. The fall in number of patients abandoning treatment indicates greater adherence to treatment. However, previous shortcomings in key actions, pivotal to attaining the outcomes and impact envisaged for the program, persisted in the postintegration period.

Assessment of integration of the leprosy program into primary health care in Aracaju, state of Sergipe, Brazil

INTRODUCTION: The aim of this study was to assess the epidemiological and operational characteristics of the Leprosy Program before and after its integration into the Primary healthcare Services of the municipality of Aracaju-Sergipe, Brazil. METHODS: Data were drawn from the national database. The study periods were divided into preintegration (1996-2000) and postintegration (2001-2007). Annual rates of epidemiological detection were calculated. Frequency data on clinico-epidemiological variables of cases detected and treated for the two periods were compared using the Chi-squared (χ2) test adopting a 5% level of significance. RESULTS: Rates of detection overall, and in subjects younger than 15 years, were greater for the postintegration period and were higher than rates recorded for Brazil as a whole during the same periods. A total of 780 and 1,469 cases were registered during the preintegration and postintegration periods, respectively. Observations for the postintegration period were as follows: I) a higher proportion of cases with disability grade assessed at diagnosis, with increase of 60.9% to 78.8% (p < 0.001), and at end of treatment, from 41.4% to 44.4% (p < 0.023); II) an increase in proportion of cases detected by contact examination, from 2.1% to 4.1% (p < 0.001); and III) a lower level of treatment default with a decrease from 5.64 to 3.35 (p < 0.008). Only 34% of cases registered from 2001 to 2007 were examined. CONCLUSIONS: The shift observed in rates of detection overall, and in subjects younger than 15 years, during the postintegration period indicate an increased level of health care access. The fall in number of patients abandoning treatment indicates greater adherence to treatment. However, previous shortcomings in key actions, pivotal to attaining the outcomes and impact envisaged for the program, persisted in the postintegration period.