Contribuições da COMSAÚDE na construção do conhecimento em Comunicação para a Saúde: resgate histórico e tendências dessa linha de pesquisa

O trabalho busca resgatar historicamente o surgimento e desenvolvimento da linha de pesquisa da Comunicação para a Saúde e fazer o mapeamento dos estudos dessa área nos Estados Unidos, América Latina e Brasil. Procura-se apresentar os principais grupos de pesquisa no Brasil em ambos os espaços Comunicação e Saúde e analisar as contribuições as sete edições da Conferência Brasileira de Comunicação para a Saúde (COMSAÚDE) para a consolidação da linha de pesquisa no Brasil, fazendo uma análise comparativa entre os trabalhos apresentados, autores e obras, com o que está sendo produzido em forma de teses e dissertações em outras universidades brasileiras, bem como na literatura americana. Utilizou-se o estudo exploratório, documental e análise de conteúdo para a realização do trabalho que apontou a difusão de inovações como raiz da linha de pesquisa em Comunicação para a Saúde.

Contribuições da COMSAÚDE na construção do conhecimento em Comunicação para a Saúde: resgate histórico e tendências dessa linha de pesquisa

O trabalho busca resgatar historicamente o surgimento e desenvolvimento da linha de pesquisa da Comunicação para a Saúde e fazer o mapeamento dos estudos dessa área nos Estados Unidos, América Latina e Brasil. Procura-se apresentar os principais grupos de pesquisa no Brasil em ambos os espaços Comunicação e Saúde e analisar as contribuições das sete edições da Conferência Brasileira de Comunicação para a Saúde (COMSAÚDE) para a consolidação da linha de pesquisa no Brasil, fazendo uma análise comparativa entre os trabalhos apresentados, autores e obras, com o que está sendo produzido em forma de teses e dissertações em outras universidades brasileiras, bem como na literatura americana. Utilizouse o estudo exploratório, documental e análise de conteúdo para a realização do trabalho que apontou a difusão de inovações como raiz da linha de pesquisa em Comunicação para a Saúde.

A EDUCAÇÃO A DISTÂNCIA E A FORMAÇÃO DO SUJEITO: Estudo realizado sobre o professor tutor nos cursos de graduação, na modalidade a distância da Umesp, sob a ótica da multirreferencialidade

A educação a distância (EAD) é uma modalidade de ensino antiga que se renova com as novas tecnologias de informação e comunicação (NTIC). O momento presente é promissor para o desenvolvimento de pesquisas neste âmbito, visto o crescimento desta modalidade de ensino no Brasil. Universidades brasileiras (públicas, privadas, comunitárias e confessionais) têm investido em projetos de educação a distância; percebe-se que os modelos utilizados carecem precisão na configuração das funções exercidas pelos vários atores presentes na EAD. Por esta razão, o trabalho tutorial é pe squisado tendo como objetivo o desvelar das relações entre a formação do sujeito e o papel do professor tutor, considerando o Projeto Pedagógico Institucional e o projeto pedagógico dos cursos a distância, bem como suas proposituras sobre a concepção antropológica (homem), a concepção gnosiológica (conhecimento) e a concepção política (relações político-sociais). As hipóteses que sustentaram a pesquisa consideraram a tutoria como: mediadora no processo de construção do conhecimento e desenvolvimento do sujeito e como uma das responsáveis pela articulação da equipe de EAD, nas relações com o corpo discente, da Universidade Metodista de São Paulo. O texto, a seguir, é fruto do desejo de corroborar com o desenvolvimento desta modalidade de ensino no Brasil.(AU)

DOS MUROS DA ESCOLA À ABERTURA PARA A CIDADE

A prática educativa na escola está carregada de uma postura tradicional e bancária , conforme aparece em várias obras de Freire, ainda que novas tecnologias sejam introduzidas em seu cotidiano pedagógico. A ênfase à informação em detrimento da construção do conhecimento e saberes, na verdade, afasta o aluno, particularmente nas escolas públicas, de apropriar-se dos instrumentos significativos de sua elaboração. Nesse sentido, dentro da linha de Políticas e Gestões Educacionais, esse trabalho se propõe à reflexão do espaço da escola no diálogo com a cidade, isto é, à possibilidade de protagonismo social no desenvolvimento do aluno. O procedimento da pesquisa fundamenta-se no estudo dos projetos de educação ambiental desenvolvidos na rede municipal de Mauá através dos registros e relatos descritivos das avaliações das escolas dessas atividades, de seus Projetos Políticos Pedagógicos e do Programa de Educação Ambiental de Mauá da Secretaria Municipal de Educação. O trabalho Dos muros da escola à abertura para a cidade foi desenvolvido de forma a entendermos o espaço geográfico, considerando sua territorialização e o conceito de espaço simbólico. Dessa forma, podemos compreender como a relação escola/espaço território e o Programa de Educação Ambiental desenvolvido em escolas da rede pública da cidade de Mauá aparece na atuação de um em relação ao outro. A metodologia de trabalho usada foi exploratória, de natureza bibliográfica e documental. A pesquisa buscou perceber a abordagem dialógica que se estabelece com a cidade a partir da conceituação do espaço simbólico da escola no processo ensino-aprendizagem. O Programa de Educação Ambiental e as escolas, de acordo com seus Projetos Políticos Pedagógicos se propõem, ainda que empiricamente, a trabalhar nessa direção. A prática pedagógica, como demonstraram algumas atividades, mesmo tratando do tema de forma sem a consciência diferenciada , aponta um avanço nesse sentido. Os textos coletivos, a participação solidária, são elementos que nos permitem concluir dessa forma. As respostas das crianças foram significativas, embora tenhamos apontado as dificuldades na execução dos procedimentos pedagógicos. Por tratar-se de algo novo, não só como proposta, o Programa de Educação Ambiental exigiu a capacidade de lidar com ações integrada e integradora, ou seja, mudança de subjetividade dos distintos atores envolvidos no processo. O tema poderia se tornar por demais abrangente e, dessa forma, perder-se em generalidades. Assim, alguns aspectos relevantes foram apontados sem, no entanto, partir para um maior aprofundamento a fim de garantir a objetividade do trabalho. A instituição escolar está presente de corpo e alma na cidade e, ainda que, a temática ambiental esteja presente em seu cotidiano ela se faz de maneira formal e informativa. Todos falam em meio ambiente, entretanto poucos internalizam os valores de um ambiente saudável e próprio para o desenvolvimento humano da maioria que produz a riqueza das nações. Consideradas as observações apontadas, o trabalho apresentou elementos que devem ser analisados com maior propriedade, isto é, com maior extensão, como proposta de continuidade da pesquisa.

People management issues in Indian KPOs

Purpose: The business process outsourcing (BPO) industry in India is evolving rapidly, and one of the key characteristics of this industry is the emergence of high-end services offered by knowledge processing outsourcing (KPO) organizations. These organizations are set to grow at a tremendous pace. Given the people-intensive nature of this industry, efficient employee management is bound to play a critical role. The literature lacks studies offering insights into the HR challenges involved and the ways in which they are addressed by KPOs. The purpose of this paper is to attempt to fill this gap by presenting findings from an in-depth case study of a KPO organization. Design/methodology/ approach: To achieve the research objective we adopted an in-depth case study approach. The research setting was that of a KPO organization in India, which specialises in offering complex analytics, accounting and support services to the real estate and financial services industries. Findings: The results of this study highlight the differences in the nature of work characteristics in such organizations as compared to call centres. The study also highlights some of the key people management challenges that these organizations face like attracting and retaining talent. The case company adopts formal, structured, transparent and innovative human resource practices. The study also highlights that such enlightened human resource practices stand on the foundations laid by an open work environment and facilitative leadership. Research limitations/implications: One of the key limitations is that the analysis is based on primary data from a single case study and only 18 interviews. The analysis contributes to the fields of KPO, HRM and India and has key messages for policy makers. Originality/value: The literature on outsourcing has in general focused on call centres established in the developed world. However, the booming BPO industry in India is also beginning to offer high-end services, which are far above the typical call centres. These KPOs and their people management challenges are relatively unexplored territories in the literature. By conducting this study in an emerging market (India) and focusing on people-related challenges in KPOs, this study attempts to provide a fresh perspective to the extant BPO literature. © Emerald Group Publishing Limited.

Safety culture during major organisational change

This research examines the effect of major changes, in the external context, on the safety culture of a UK generating company. It was focused on an organisation which was originally part of the state owned Central Electricity Generating Board and which, by the end of the research period, was a self-contained generating company, operating in a competitive market and a wholly owned subsidiary of a US utility. The research represents an attempt to identify the nature and culture of the original organisation and to identify, analyse and explain the effects of the forces of change in moulding the final organisation. The research framework employed a qualitative methodology to investigate the effects of change, supported by a safety culture questionnaire, based on factors identified in the third report of the ACSNI Human Factors Study Group; Organising for Safety, as being indicators of safety culture. An additional research objective was to assess the usefulness of the ACSNI factors as indicators of safety culture. Findings were that the original organisation was an engineering dominated technocracy with a technocentric safety culture. Values and beliefs were very strongly held and resistant to change and much of the original safety culture survived unchanged into the new organisation. The effects of very long periods of uncertainty about the future were damaging to management/worker relationships but several factors were identified which effectively insulated the organisation from any of the effects of change. The forces of change had introduced a beneficial appreciation of the crucial relationship between safety risk assessment and commercial risk assessment.Although the technical strength of the original safety culture survived, so did the essential weakness of a low level of appreciation of the human behavioural aspects of safety. This led to a limited, functionalist world view of safety culture, which assumed that cultural change was simpler to achieve than was the case and an inability to make progress in certain areas which were essentially behavioural problems.The factors identified by ACSNI provided a useful basis for the site research methodology and for identifying areas of relative strength and weakness in the site safety arrangements.

Justice and trust as antecedents of careerist orientation

Purpose – This paper aims to explore the antecedents of careerist orientations to work. Hypotheses are drawn from referent cognitions theory. First, it is proposed that trust mediates the relationship between an individual's perceptions of procedural justice and their careerist orientations to work. Second, perceptions of distributive justice, regarding the allocation of career development opportunities, will moderate the relationship between trust and careerist orientations to work. Design/methodology/approach – A total of 325 employees of a large UK financial institution completed a structured questionnaire. Regression analysis (using SPSS version 11) was used to test the presented hypotheses. Findings – All hypotheses were confirmed. However, the interaction effect observed was different from that hypothesised. It appears that trust only matters, in terms of the development of careerist orientations to work, when individuals feel that they are receiving equitable career development opportunities. Research limitations/implications – Much more research is required in different organisational contexts if one is to fully confirm and understand these relationships. However, these findings suggest that employers will only reduce the development of careerist attitudes in their workforce if they ensure the fair distribution of career development opportunities and engender trusting relations through the implementation of fair decision-making procedures. Originality/value – This paper adds much needed empirical research to the literature on new career realities and careerist orientations to work. Moreover, referent cognitions theory is presented as a new theoretical framework for understanding the cognitive processes involved in an individual's development of careerist attitudes.

Supply management:is it a discipline?

Purpose – To examine management literature for guidance on what constitutes a discipline. To examine supply management publications to determine whether the field constitutes a discipline or an emerging discipline. To contribute a structured evaluation to the body of supply management theory/discipline development knowledge. Design/methodology/approach – Literature review of what constitutes a discipline and an initial assessment of whether supply management is a discipline. Development of research questions used to design tests, using combinations of qualitative pattern matching, journal quality rankings, and social science citations index impact factor. Application of the tests, to evaluate field coherence, quality and the existence of a discipline-debate, to determine whether supply management is an emerging discipline. Findings – An initial literature review finds supply management not to be a discipline, as the field lacks quality of theoretical development and discussion, and coherence. Tests for increasing evidence of coherence, quality and impact yield positive results, indicating that supply management is progressing in its theoretical development. The test findings combined with the existence of the start of a discipline-debate indicate that supply management should be judged to be an emerging discipline. Originality/value – Drawing from the management literature, the paper provides a unique structured evaluation of the field of supply management, finding it not to be a discipline, but showing evidence of being an emerging discipline.

A barrier and techno-economic analysis of small-scale bCHP (biomass combined heat and power) schemes in the UK

bCHP (Biomass combined heat and power) systems are highly efficient at smaller-scales when a significant proportion of the heat produced can be effectively utilised for hot water, space heating or industrial heating purposes. However, there are many barriers to project development and this has greatly inhibited deployment in the UK. Project viability is highly subjective to changes in policy, regulation, the finance market and the low cost fossil fuel incumbent. The paper reviews the barriers to small-scale bCHP project development in the UK along with a case study of a failed 1.5MWel bCHP scheme. The paper offers possible explanations for the project's failure and suggests adaptations to improve the project resilience. Analysis of the project's: capital structuring contract length and bankability; feedstock type and price uncertainty, and plant oversizing highlight the negative impact of the existing project barriers on project development. The research paper concludes with a discussion on the effects of these barriers on the case study project and this industry more generally. A greater understanding of the techno-economic effects of some barriers for small-scale bCHP schemes is demonstrated within this paper, along with some methods for improving the attractiveness and resilience of projects of this kind. © 2014 Elsevier Ltd.

Early design verification of complex assembly variability using a hybrid - model based and physical testing - methodology

Design verification in the digital domain, using model-based principles, is a key research objective to address the industrial requirement for reduced physical testing and prototyping. For complex assemblies, the verification of design and the associated production methods is currently fragmented, prolonged and sub-optimal, as it uses digital and physical verification stages that are deployed in a sequential manner using multiple systems. This paper describes a novel, hybrid design verification methodology that integrates model-based variability analysis with measurement data of assemblies, in order to reduce simulation uncertainty and allow early design verification from the perspective of satisfying key assembly criteria.

Preface

The Semantic Web has come a long way since its inception in 2001, especially in terms of technical development and research progress. However, adoption by non- technical practitioners is still an ongoing process, and in some areas this process is just now starting. Emergency response is an area where reliability and timeliness of information and technologies is of essence. Therefore it is quite natural that more widespread adoption in this area has not been seen until now, when Semantic Web technologies are mature enough to support the high requirements of the application area. Nevertheless, to leverage the full potential of Semantic Web research results for this application area, there is need for an arena where practitioners and researchers can meet and exchange ideas and results. Our intention is for this workshop, and hopefully coming workshops in the same series, to be such an arena for discussion. The Extended Semantic Web Conference (ESWC - formerly the European Semantic Web conference) is one of the major research conferences in the Semantic Web field, whereas this is a suitable location for this workshop in order to discuss the application of Semantic Web technology to our specific area of applications. Hence, we chose to arrange our first SMILE workshop at ESWC 2013. However, this workshop does not focus solely on semantic technologies for emergency response, but rather Semantic Web technologies in combination with technologies and principles for what is sometimes called the "social web". Social media has already been used successfully in many cases, as a tool for supporting emergency response. The aim of this workshop is therefore to take this to the next level and answer questions like: "how can we make sense of, and furthermore make use of, all the data that is produced by different kinds of social media platforms in an emergency situation?" For the first edition of this workshop the chairs collected the following main topics of interest: • Semantic Annotation for understanding the content and context of social media streams. • Integration of Social Media with Linked Data. • Interactive Interfaces and visual analytics methodologies for managing multiple large-scale, dynamic, evolving datasets. • Stream reasoning and event detection. • Social Data Mining. • Collaborative tools and services for Citizens, Organisations, Communities. • Privacy, ethics, trustworthiness and legal issues in the Social Semantic Web. • Use case analysis, with specific interest for use cases that involve the application of Social Media and Linked Data methodologies in real-life scenarios. All of these, applied in the context of: • Crisis and Disaster Management • Emergency Response • Security and Citizen Journalism The workshop received 6 high-quality paper submissions and based on a thorough review process, thanks to our program committee, the decision was made to accept four of these papers for the workshop (67% acceptance rate). These four papers can be found later in this proceedings volume. Three out of four of these papers particularly discuss the integration and analysis of social media data, using Semantic Web technologies, e.g. for detecting complex events in social media streams, for visualizing and analysing sentiments with respect to certain topics in social media, or for detecting small-scale incidents entirely through the use of social media information. Finally, the fourth paper presents an architecture for using Semantic Web technologies in resource management during a disaster. Additionally, the workshop featured an invited keynote speech by Dr. Tomi Kauppinen from Aalto university. Dr. Kauppinen shared experiences from his work on applying Semantic Web technologies to application fields such as geoinformatics and scientific research, i.e. so-called Linked Science, but also recent ideas and applications in the emergency response field. His input was also highly valuable for the roadmapping discussion, which was held at the end of the workshop. A separate summary of the roadmapping session can be found at the end of these proceedings. Finally, we would like to thank our invited speaker Dr. Tomi Kauppinen, all our program committee members, as well as the workshop chair of ESWC2013, Johanna Völker (University of Mannheim), for helping us to make this first SMILE workshop a highly interesting and successful event!

A Public-Private Partnership Magyarországon– egy félreértés volt? (Public-Private Partnerships in Hungary – was it a mistake?)

Az elemzés a PPP (Public-Private Partnership) magyarországi felfutásának és visszaesésének izgalmas éveit tárja fel, amelynek alapján megállapítható, hogy a magyar gyakorlatban körvonalazódó PPP nem az a PPP, amely a nemzetközi tapasztalatok alapján a közfeladatok megvalósításának közgazdaságilag megalapozott eszköze lehetne. A szerző úgy gondolja, hogy nem a PPP-módszer elvetése a megfelelő válasz a létező hibákra, hanem alkalmazásának módján kell javítani, a fokozatosan halmozódó tapasztalatok értő felhasználásával. ______ Public-Private Partnership (PPP) has quickly become a well-known phenomenon in Hungary. Despite its proliferation in various areas of activities, and the fact that most of these projects are still running, interest for starting new PPP projects has ceased, and even the cancellation of the project has become an issue. My research objective was to understand better how the concept of PPP has been interpreted by the wider public, through the assessment of the projects appearance in the main economic newspapers. The analysis shows that what has been implemented as PPP projects in Hungary are conceptually different from what PPP as an economically justified concept substantiates. PPP seems to be a phenomenon grossly misunderstood in Hungary.

An investigation of the strategies used by organizations participating in the welfare-to-work network program and correlation of the strategies with the retention data to determine best practices for job retention among former welfare recipients

This ex post facto study (N = 209) examined the relationships between employer job strategies and job retention among organizations participating in Florida welfare-to-work network programs and associated the strategies with job retention data to determine best practices. ^ An internet-based self-report survey battery was administered to a heterogeneous sampling of organizations participating in the Florida welfare-to-work network program. Hypotheses were tested through correlational and hierarchical regression analytic procedures. The partial correlation results linked each of the job retention strategies to job retention. Wages, benefits, training and supervision, communication, job growth, work/life balance, fairness and respect were all significantly related to job retention. Hierarchical regression results indicated that the training and supervision variable was the best predictor of job retention in the regression equation. ^ The size of the organization was also a significant predictor of job retention. Large organizations reported higher job retention rates than small organizations. There was no statistical difference between the types of organizations (profit-making and non-profit) and job retention. The standardized betas ranged from to .26 to .41 in the regression equation. Twenty percent of the variance in job retention was explained by the combination of demographic and job retention strategy predictors, supporting the theoretical, empirical, and practical relevance of understanding the association between employer job strategies and job retention outcomes. Implications for adult education and human resource development theory, research, and practice are highlighted as possible strategic leverage points for creating conditions that facilitate the development of job strategies as a means for improving former welfare workers’ job retention.^