827 resultados para Imigrantes, Redes Sociais, Capital Social, Mobilidade Social


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Pós-graduação em Educação Escolar - FCLAR

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Pós-graduação em Engenharia de Produção - FEB

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Pós-graduação em Direito - FCHS

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This proposed project is to analyze the strategies for building and maintaining relationships, as well as the possibilities of intervention of the public relations in the virtual world. For this purpose, we used the multicase study of beer brands - Devassa, Nova Schin, Heineken, Skol and Brahma - to verify their roles in the communication process in their social media channels. Analyses were based on communication theories covering concepts such as the Excellence in Public Relations, the questioning about the definition of public flashing and discussion about the processes of interaction mediated by the Internet. The evaluation of the channels covered the period of 30 days and that the end of the checks it was found that most brands promote specific actions with surface interconnections between media channels, referring only to the effectiveness of social networks like Twitter, Facebook and Orkut in order to consolidate of relationships

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The objective of this study was to find and discuss the possibilities of action of a public relations professional in social media, taking as an example, the most popular, Facebook and Twitter, to work the organizational communication with the public consumer. Social media are gaining more followers, who are seeking information on companies before consuming your products or hire your services, getting attention for any kind of promotion or crisis of this organization. We saw how public relations mediate communication between company and consumer, being responsible for the clear, objective and correct posting of your organization in social media

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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This article aims to highlight some of the major influences on union structure and the work that emerged in the wake of productive restructuring and globalization of production. The possibility of outsourcing of production and the changes made in its control, more and more glued to the movements of high finance, opened spaces for the dispersion of production. In this international movement, immigrants are unprotected and subject to the conditions of a transnational market work. We describe the case of the United States, where resistance movement has been started.

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Pós-graduação em Educação - FCT

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This paper describes the planning for the development of a social network conceived as a convergent environment on internet with cooking shows on TV. As results, the paper presents the characterization of the product's business model and a roadmap for specifying its requirements.

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Pós-graduação em Agronegócio e Desenvolvimento - Tupã

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This monograph will focus on the social policies implemented by the Federal Government during the government of Luis Inácio Lula da Silva. The aim of this study is to analyze the main changes in social inequality indicators in the period 2003 - 2010. In the first chapter, we present some ideas of poverty meaning and its history in Brazil. The second chapter is dedicated to the most important cash transfer program in the history of the country, the Bolsa Familia program, and finally, in Chapter 3, is highlighted as stocks in the labor market also contributed to improve social indicators in Brazil and lift millions out of poverty and extreme poverty, such as increasing the level of formal job creation and the real increase in the minimum wage

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Pós-graduação em Ciência da Informação - FFC

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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)