Occasional publishers: producing and marketing books in England 1771–1844

Purpose – To investigate the way in which a series of related printing businesses, owned by members of the Gye and Balne families in Bath and London from 1771 to 1844, selected and marketed their titles when they ventured into book printing and publishing. Design/methodology/approach – The basis of this research is extensive archival research analyzing primary sources, mainly the books and ephemera printed by the various firms, supported by information in contemporary newspapers and journals and in biographies of printers and publishers. Findings – The focus of these businesses was not solely on production but that marketing was also considered, and that there was each title was conceived and produced with a particular market in mind. In doing so it provides evidence of relatively advanced marketing strategies in use before 1850 and thus questions the validity of the four-eras model of marketing history. Research limitations/implications – The available primary sources are limited; while a number of books and other printed items have survived there are no extant accounts, correspondence, or other records for any of the firms that were studied. Originality/value – There has been very little research into the way small businesses during this period approached the marketing of their products. This paper is a potential model for further such historical research and also provides an example of how research into specific companies can illuminate the larger history of marketing, potentially changing the way in which we understand the development of consumer society.

The reception of T. S. Bayer’s 'Historia Regni Graecorum Bactriani' (1738)

Theophilus (Gottlieb) Siegfried Bayer (1694-1738) is usually credited as the first person in modern times to address the history of the Greeks in Bactria in a serious way. Bayer’s Historia Regni Graecorum Bactriani, brings together numismatic and historical research. He describes two Graeco-Bactrian coins which he was able to examine first hand, and collects and comments upon the Classical historical sources on the Greek kingdoms of Bactria and India. It was published in St. Petersburg in 1738, where Bayer, a German, held an academic position. In this short article, I am interested in two questions surrounding the Historia Regni Graecorum Bactriani. First (and relatively briefly), how Bayer conducted his research without first hand access to source material and without himself travelling in Bactria – or indeed further east than St. Petersburg. Secondly, the way in which Bayer’s scholarship was received by some of his contemporaries and by later writers, outside the field of Bactrian studies.

Fighting merchants

Selected essays from a conference held in November 2013 to celebrate the contribution to scholarship of the medieval historian Professor James L. Bolton.

Treason, felony and Lollardy: a common petition in the hand of Richard Osbarn, Clerk of the Chamber of the Guildhall 1400–c. 1437

This article examines a common petition presented in the English parliament of 1425 requesting that those imprisoned for long periods for the crimes of treason, felony and Lollardy might be brought to trial. On the basis of palaeographical and orthographical evidence, this petition is demonstrated to be written by Richard Osbarn, clerk of the chamber of the London Guildhall between 1400 and 1437. The implications of this discovery throw new light on the way petitions were formulated, suggesting that the scribes of petitions played a greater role than previously thought, and in some cases identified with the complaint itself.

Levine Family Reunion Members, interviewed by Wendy Miller in September 2009: Transcript

The Levine family held an extensive reunion during the Summer of 2009 during which 29 DVDs of raw material were recorded for use in the creation of a Levine family mini-documentary. Many of these DVDs contain oral history interviews conducted by Wendy Miller, one of the organizers of the reunion. Although these interviews were not designed for historical research, they contain valuable historical information. Some of the family members interviewed include: Ben Arnon (4/5), Marjorie, Stephen, and Michael Kaplan (8), Glenyce Miller Kaplan (starts in 15, continues in 9; separate interview in 13), Burt, Phyllis, and Louis Shiro (9) [Burt Shiro also in 26/27], Myrt and Gordon Wolman (9), Ted and Billy Alfond (10), Barbara and Joan Alfond (10), Susan and Peter Alfond (10), Alice Emory [caregiver for Bibby] (11), Eric Bloom and Stu Cushner (11), Saralee Kaplan Bloom (11), Sarah Miller Arnon (12), Kayla and Jenna Cushner (12), Josh Soros and Eliana Miller-Kaplan (12), Sarah, Wendy, and Julie Miller (starts in 12, continues in 14), Bill Shutzer (13), Maschia and Glicka Kaplan, Sharon Kushner, Dan Hood (13), Gene, Alex, Kate Cohen (14), Ben, Jeremy, Joselyn Arnon (14), Wendy and Julie Miller at the store (15), and Eric Bloom (15).

Atentado à formação de um Espirit de Corps: pelas tentativas da administração gerencial por um discurso da eficiência e pelas tentações dos "Espíritos de Porco"

This dissertation discuss the course of formation of EPPGG" (Specialists on Public Politics and Administration). We did a brief historical research on the origins of this career, stressing the problems of its implementation. We describe the process of selection and formation of "EPPGG" classes, focusing our attention on the first and fifth classes, the latter being the main object of our study. We avoided the standard approaches to this suject and based our investigation on the daily social interaction developed during the course, trying to unveil conflicts that show internal problems of the career and of "ENAP" (Scholl of Public Administration).

Características culturais do Banestes que influenciam na sua capacidade de adequar-se ao sistema financeiro privado

Este trabalho tem o objetivo de analisar. explorar e descrever as características culturais do BANESTES SI A - Banco do Estado do Espírito Santo. que influenciam na sua capacidade de adequar-se à forma de atuação do sistema financeiro privado, concluindo se estas características favorecem ou dificultam sua adaptabilidade. O desenvolvimento da dissertação se dá com a pesquisa bibliográfica referente ao arcabouço teórico da cultura organizacional e da evolução do Sistema Financeiro Nacional, de uma investigação documental para se levantar os dados e descrever o perfil atual do BANESTES e de uma pesquisa de campo. com entrevistas e observações. A pesquisa realizada para a elaboração do trabalho é de natureza qualitativa, do tipo exploratório. descritiva e avaliativa. O modo de investigação é o do estudo de caso histórico-organizacional, com observação participante. Os principais fundamentos que compõem o trabalho são extraídos da pesquisa histórica, das teorias convencionais de administração, da base teórica da cultura organizacional, da organização em aprendizagem e da transformação organizacional. A análise e observações estão descritas ao final da dissertação, mais precisamente no quinto capítulo. A bibliografia compõe um quadro de todos os autores e documentos pesquisados que oferecem suporte à dissertação.

Turismo social e terceira idade:desafios emergentes

Este estudo tem por objetivo realçar e discutir dois temas de relevância atual: o turismo social e a terceira idade. O turismo social consiste em um esforço conjunto da Sociedade e do Estado em promover a universalização e a humanização da prática turística incorporando nesta atividade grupos socialmente e/ou economicamente desfavorecidos tais como os trabalhadores, os deficientes, os jovens e os idosos. Estes últimos, face ao processo de envelhecimento da população mundial ora em curso, têm assim justificada a necessidade de inclusão de suas demandas, entre as quais o direito ao lazer, no rol das políticas sociais formulado quer no âmbito estatal, quer no conjunto de ações que venha a ser adotado a nível da sociedade civil organizada. A questão da terceira idade é analisada a partir de uma pesquisa histórica que descreve a evolução do tratamento dispensado aos idosos pelas diversas sociedades, ao longo do tempo. Esta trajetória investigativa culmina com a explanação da situação atual do velho no mundo e mais especificamente no Brasil. O turismo social é abordado através da formulação de conceitos, da sua confrontação com os valores que norteiam o chamado turismo tradicional e da apresentação de experiências já postas em prática. É destacado o papel precípuo do Bureau Intemational du Tourisme Social - BITS na divulgação e no fomento desta atividade pelo mundo. Na última parte do trabalho, é feita a correlação entre os dois temas, quando então é demonstrada a importante contribuição que o lazer e o turismo social em particular têm a oferecer à população idosa como exercício completo de participação, com resultados positivos no desenvolvimento físico e mental de um estrato etário ao mesmo tempo carente e ansioso por possibilidades de integração social.

Acerca da família nuclear

Este trabalho é motivado por uma questão básica, presente, atual: A família nuclear estaria sofrendo uma transformação em sua organização. Especificamente a dissolubilidade dos laços matrimoniais estaria contribuindo para uma diferente ordenação das relações de parentesco. O modelo familiar proposto, aqui no Brasil, pela Igreja e pela higiene, como procuramos demonstrar no texto, está, ao menos no que diz respeito à classe média da população, sendo descaracterizado por um tipo de relacionamento afetivo diverso do casamento tradicional "até que a morte os separe". Esta pergunta se amplia numa questão maior: ou a organização familiar transforma-se através da história, através das diferentes formações sociais, ou a família nuclear, objeto da nossa pesquisa, é um sempre-existente; ou seja, desde que o homem se aculturou a forma de organização familiar se restringiu, com variações que não passariam de meras exceções, meros desvios da estrutura primordial (a família restrita), como querem alguns autores? A nossa resposta a esta questão é claramente a favor do ponto de vista que afirma a transformação da organização familiar através dos tempos, portanto através da história, e o que é mais importante, através de diferentes formações sociais. Assim sendo, fomos levados, não só pela nossa prática, mas principalmente pela íntima ligação que a pesquisa histórica revela entre o surgimento da psicanálise e a sedimentação do modelo da família restrita, pelo novo poder de "gerir a vida", ou seja, um poder que, ao invés de tirar a vida daqueles que não o servem a contento, se interessa em extrair da vida tudo que de melhor ela pode dar, um poder a quem interessa uma qualidade cada vez maior de corpos, a fim de explorar a maior quantidade possível de produção. A família por si só é um problema. Trata-se de uma instituição que obriga a todas as ciências humanas, inclusive a medicina, a se depararem com ela em suas respectivas práticas, seja esta prática empírica ou teórica. Daí, por tratar-se de um trabalho teórico, tornou-se necessário percorrer vários saberes, os mais notáveis no nosso entender, para poder atingir os nossos objetivos.

Memória impressa: os livros da Petrobras sobre sua história

This research is dedicated to the study of the emergence of memory in corporations, through the case study of memory books production from Petroleo Brasileiro SA (Petrobras), published between 1979 and 2013. There are 36 titles produced either corporately or by specific areas and units of the company, usually ordered from memory or communication companies or historical research institutions. These books are used, in this work, as primary sources, and are operated ranging from the mechanisms that have enabled them in the company to its narrative constructions.

Visões da cidade : da cidade histórica aos bairros da Cidade Alta e Ribeira em Natal-RN

The present work is an initiative of undertaking a perspective that values the aspects of the city in its diversity. The one that t intends is to discuss the urbanity starting from the aspect of the image, of the history, and about main point, to value the point of the individual's view that lives the urban space in its more several configurations: the house, the street, the neighborhood, and the city in wider scale. The described historical research defines the city as space of the human accomplishments. When analyzing the moments of the most recent history of the urban life the modernity/post-modernity notions they are explored in the sense of illuminating the wealth, continuity and it breaks of patterns of behavior, and on the other hand, to describe a I overfly in the several times of the city. The prominences of aspects of the archaeology and of the descriptive resource they are related, for its time, the most punctual perspective of the practical research, the instance of the neighborhood, specifically High City and Riverside, configuring an immersion in the daily more punctual of the city, valuing forms of being, aiming the perspective of the personal computer as point-of-view. The images of the city assume the paper of representing the documental about the current features of the urbanity. It is without a doubt that at the present time the photographic image already possesses a paper of prominence it is as research instrument, be as main source for a work on files of photos. The photographic images in the present work possess a prominence place, focusing specific places of the city in the time. Finally, the individual's voice valued under the perspective on as the person's knowledge that inhabits and live the urbanity he/she understands the knowledge of the life in the city and, more than in any other place, a middle where the loss of action models is pointed very easily tends in view the dynamic movement of the practices and renewal of new indications; in the same space in that becomes urgent to build marks starting from which the individual can shimmer the future. And in that space the individual's voice is valued as rich source of information on living the scenery of conflicts of the present time

Guilherme de La Penha: uma história do seu itinerário intelectual em três dimensões

This study focuses on the central Brazilian historiography of science, focusing specifically on the life and work of a contemporaneous mathematician-physicist, and becomes part of the set of research results that investigate, organize and describe personal, intellectual and professional itineraries of Brazilian scientists and educators. The theme chosen for the study ran from seminars on Mathematics in Pará and is up to organize and describe the life history, education, professional experience and scientific production of William Mauricio Souza Marcos de La Penha (Guilherme de La Penha), considering their academic, professional and intellectual life history, so that their academic and intellectual production be spread over the Brazilian scientific and academic community. We adopted the historical research as theoretical and methodological base for the development of this study, rising arguments about the profile of Guilherme de La Penha to characterize him as a multiskill intellectual and to reveal that his thoughts about science, technology, training scientists and educators were in accordance with their writings and their professional practice in order to build a first story about the life and work of William de La Penha. In this sense, we took the theoretical aspects related to historical research, biographies, intellectual itineraries, files and inventories as sources and historical construction vehicles in order to point out the essential elements to form a profile of the transdisciplinary intellectual historians, ie a profile scientist who carries out the research, management and administration, as well as a committed educator to the on-going training and forming process. The results pointed in different directions, among which we highlight the creation of Seção Guilherme de La Penha at Universidade da Amazonia, producing several articles about the life and work of William de La Penha presented at national and international conferences and the proposal for documentary displays which could contribute to understanding the implementation of a scientific area in Pará State, an area that would not only be restricted to the production of knowledge, but more than that, it would include the spreading, which provides various means, primarily through education. Thus it was possible to ensure that La Penha has an intellectual profile that can be considered a multi-and transdisciplinary intellectual who defends the possibility of forming a scientist one and multiple, non-linear attitudes and dialogues with all other areas in order to be understood under a model scientist for the twenty-first century based on the model clearly inspired by the scientist authors with which he identified throughout their training and professional activities, like the three that stood out in their relationship science: Archimedes, Leonhard Euler and Cliford Ambrose Truesdell

Considerações históricas sobre a difusão do pensamento Kleiniano no Brasil

This article describes the different moments that characterized the diffusion of Kleinian thought in psychoanalytic societies in Brazil. The article results from qualitative historical research based on interviews with thirteen psychoanalysts who participated in this process of diffusion. The first influences appeared in 1950, v pioneers trained either in Britain or in Argentina. The areas in which the Kleinians were pioneers -psychoanalysis of children and of psychotics - were the first aspects dealt with by this group in Brazil. Between 1950 and 1970 very dogmatic approaches were taken toward Kleinian ideas. As of 1980, with the publication of new, translations of Melanie Klein work and with the introduction of contemporary Kleinian thought, a more balanced use of this theoretical-technical model could been seen.