Open innovation and user s involvement in new product development: a case study in the automotive sector

Innovation is an essential factor for obtaining competitive advantages. The search for external knowledge sources for product creation, which can contribute to the innovation process, has become a constant among companies, and users play an important role in this search. In this study, we aimed to analyze user’s involvement in the product development process based on open innovation concepts. We used the unique case study research method. This study was carried out in an automotive company that has developed a project of a concept car involving user’s through the Web 2.0. With such scope, the research demonstrates that users can contribute not only with generation of ideas but also with the innovation process itself.

O Brasil no global innovation index 2012: aprofundando o entendimento dos resultados

Este artigo analisa em detalhes os indicadores e resultado obtidos pelo Brasil na edição 2012 do Global Innovation Index (GII) [1], um dos mais importantes estudos sobre Competitividade de Países. Esta análise, por si só, pode ser útil para os interessados no Brasil e nos estudos sobre Competitividade, mas ele também demonstra que existem fatores de influência, ou influenciadores, que precisam ser considerados juntamente com a análise dos resultados dos países. Estes influenciadores, como as mudanças metodológicas, a latência dos dados, o intervalo de confiança e evolução da economia do país; ajudam a explicar os resultados negativos ou positivos do país, de um ano para outro, demonstrando os cuidados que precisam ser tomados na interpretação dos estudos de competividade. Neste artigo, evitamos traduzir a descrição do nome dos indicadores para facilitar o entendimento.

Innovation in industrial clusters: a survey of footwear companies in Brazil

The aim of this study is to characterize the relationships in innovation and business clustering processes in the productive chain of small and medium enterprises (SME) of Brazil. The object of study are SMEs the local procuctive cluster of the shoes in Franca, State of São Paulo. The conceptual model developed is based on the following constructs: vertical integration, innovation and characteristics of the cluster, and it is focused on identifying the agents that act predominantly in product innovation processes in the cluster. A survey was conducted. It was found that there is cooperation between the companies in the productive arrangement studied, and that shoe manufacturers are those who, predominantly, stimulate innovation within the cluster.

Green training supporting eco-innovation in three Brazilian companies: practices and levels of integration

Purpose – The purpose of this paper is to show results from the relationship between green/environmental training and the development of three projects of low-carbon eco-innovations in top Brazilian companies. Design/methodology/approach – This study includes three organizational projects for low-carbon eco-innovations in products (A, B and C) with the objective of reducing their impact on GHG emissions, the so-called low-carbon products. Data were collected from several sources of evidence, including in-depth interviews, document analyses and direct observations. Findings – The authors verified that the environmental training interface for mitigating climate change is relevant for the systematic development of low-carbon products in most of the cases studied. Originality/value – Low-carbon eco-innovations are a trend in the corporate world; however, there is not enough literature and practical evidence on this subject. Thus, this paper adds new evidence to the literature.

Organizational communication and innovation in micro and small companies: a study on the application of the Innovation Radar

This paper is a study on corporate communication and the ability to innovate in small businesses. The guiding question seeks to respond whether organizational communication is able to make progress and / or support innovation in micro and small companies, and the main objective is to analyze the relationship between innovation and organizational communication. It was applied the case study method and document research for interpreting a diagnosis instru- ment called “Innovation Radar” in a small business company located in the countryside of São Paulo state. The diagnosis is made based on assessment dimensions aimed at checking the maturity and the degree of innovation in micro and small companies. By evaluating these di- mensions it was possible to build analytical frameworks and highlight the influence of corporate communication in promoting innovation. The results indicate that every dimension of the “In- novation Radar” can improve their performance by means of corporate communication.

Improving business innovation and research through the application of neuromarketing with ethics: a framework

The objective of this paper is to analyse and to discuss the ethical issues in the field of research known as neuromarketing, a tool used to improve innovation in companies. It uses techniques available to neuroscientists, both newer and more sophisticated ones along with traditional ones, but now for new purposes. From the beginning, this new area has evoked discussions about ethical aspects related to the results presented. Despite the unrestricted controversy surrounding the theme, few studies have discussed ethical issues involved in this line of research in a pragmatic manner. In this sense, this paper seeks to analyse and discuss ethical issues in neuromarketing research through a literature review and the proposal for a framework of ethical mapping. This framework revealed the ethical implications that would be most prominent in certain research situations: the purpose of utilising neuromarketing techniques, organisational type, and industrial sector, among others.

Omtvedt Innovation Awards Presented to Chris Calkins, Steven Jones, Rodger Johnson, and Sheila Scheideler

It's a great pleasure to welcome you to this very first recognition ceremony for the Omtvedt Innovation Awards. We are present here to honor innovation strengths of the Institute of Agriculture and Natural Resources, and certainly the four faculty members receiving today's awards are greatly deserving of this recognition. Just hearing about their work is gratifying!

Omtvedt Innovation Award Winners

It is such a pleasure to have this opportunity this afternoon to present four Omtvedt Innovation Awards to Institute colleagues whose outstanding work is a source of tremendous pride and inspiration for us all.

Omtvedt Innovation Award Presented to Allen G. Blezek

It is such a pleasure to honor innovation and accomplishment in the Institute of Agriculture and Natural Resources today through this 2007 Omtvedt Innovation Award. This award is made possible because of the generosity of Leone and the late Neal Harlan, great friends of the Institute of Agriculture and Natural Resources. The Harlans had the vision and the foresight to realize the importance of recognizing and supporting outstanding and innovative work in the Institute. They honored Irv Omtvedt on his retirement as Vice Chancellor of the Institute with a generous gift of funds to support the Omtvedt Innovation Awards. These awards recognize areas of strength and promise within the Institute, as well as innovative research and programming by our faculty, staff, and students.

Omtvedt Innovation Award

It is such a pleasure to be here at the Gudmundsen Sandhills Laboratory Open House. Not only are we celebrating the 25th anniversary of the contributions and successes of this expansive research and extension laboratory, we are also honoring one of our own faculty members today with this Omtvedt Innovation Award. This award is made possible because of the generosity of Leone and the late Neal Harlan, great friends of the Institute of Agriculture and Natural Resources.

Omtvedt Innovation Award Presented to Marilyn Fox

It is such a pleasure to honor innovation and strength in the Institute of Agriculture and Natural Resources today through this 2006 Omtvedt Innovation Award. This award is made possible because of the generosity of Leone and the late Neal Harlan, great friends of the Institute of Agriculture and Natural Resources. The Harlans had the vision and the foresight to realize the importance of recognizing and supporting outstanding and innovative work in the Institute, and honored Irv Omtvedt on his retirement as Vice Chancellor of the Institute with a generous gift of funds to support the Omtvedt Innovation Awards. These awards recognize areas of strength and promise within the Institute, as well as innovative research and programming by our faculty, staff, and students.

Service Innovation: the state of the art and a proposal of a research agenda

The service sector has acquired a growing importance in every country economy, which has stimulated research in the field of service innovation, a new field in management studies. This text aimed to state a research agenda upon service innovation, based on an articulated discussion of the results of several articles that compose the state of the art of this concept. 73 empirical articles were analyzed, 33% of them exploring the innovation strategies and technology; 18% of the articles describe research on economic performance and enterprise productivity; 16% are related to antecedents and determinants of innovation; another 16% about network capacity development, alliances and collaboration among organizations; 9% of the articles explore service quality, innovation taxonomy, flexible systems and regional systems of innovation; and another 8% are related to themes such as intensive knowledge, research and development. The researches were concentrated in the Engineering & Technology and Hospitality Industries, which accounted for 31% and 24% of the texts, respectively. The remaining 45% of the articles referred to sectors such as Telecommunications, Health, Retail, Financial & Insurance and Public Services. The main gaps identified in these texts refer to the difficulties on measuring service innovation, besides the small number of researches on the public sector. At the end, a research agenda in the subject is presented, including the development of a scale for orientating the innovation and identifying the determining factors of the innovation in the public environment.

Work and technological innovation in organic agriculture

Organic agriculture is a sustainable cultivation ecologically, economically and socially. Several researches in organic agriculture have been made from technical perspectives, economic traits or related to ecological aspects. There are practically no investigations into the nature of the technology used in organic agriculture, especially from an ergonomic perspective. From the activity analysis, this study aimed to map the technology used in the production of organic vegetables. Properties producing organic vegetables were selected representing the State of Sao Paulo. It was applied an instrument (questionnaire and semi-structured interview) with their managers and it was made visual records to identify adaptations, innovations and technological demands that simultaneously minimize the workload and the difficulties in performing the tasks and increase work productivity. For some of the technological innovations a digital scanner was used to generate a virtual solid model to facilitate its redesign and virtual prototyping. The main results show that organic farmers have little technology in product form. The main innovations that enable competitive advantage or allow higher labor productivity occur in the form of processes, organization and marketing.

Airport mobile internet as an indicator of innovation: theoretical model

Trabajo para el doctorado oficial de perspectivas científicas sobre el turismo y la dirección de empresas turísticas, de la Facultad de Economía, Empresa y Turismo de la ULPGC.