732 resultados para reputation


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Num contexto de mudança dos estatutos da Ordem dos Enfermeiros, reconhece-se a importância de renovar um Sistema de Certificação de Competências, que é contemplado por um período de Exercício Profissional Tutelado, para a obtenção do título de Enfermeiro, e um período de Desenvolvimento Profissional Tutelado, para a atribuição do título de Enfermeiro Especialista. O Conselho de Enfermagem reconhece que para a obtenção destes títulos, esta Prática Tutelada deve acontecer num contexto de prática clinica de Idoneidade Formativa, reconhecida e acreditada pela Ordem dos Enfermeiros, e sob a supervisão de um Enfermeiro com certificação de competências, com a designação de Enfermeiro Supervisor. Serve então o presente relatório para verificar se, se encontram reunidas as condições para um eventual processo de candidatura a Acreditação de Idoneidade Formativa do Contexto de Prática Clinica, no Serviço de Urgência – Unidade de Abrantes – Centro Hospitalar Médio Tejo. Ao longo do relatório são descritas as fases de implementação e feito o levantamento das condições necessárias à candidatura para o processo de Acreditação

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Dissertação de Mestrado, Direção e Gestão Hoteleira, Escola Superior de Gestão, Hotelaria e Turismo, Universidade do Algarve, 2016

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In the subprime lending market, Ameriquest Mortgage Company is one of the leading lenders. It is widely known for its advertising slogan of “proud sponsor of the American dream.” Yet in 2006, an investigation into unlawful mortgage lending practices and the subsequent $325 million multi-State settlement brought even more attention to this company. What caused this lawsuit which brought irreparable damage to its reputation and financial loss for Ameriquest? This study focuses on the Information System Security management of the company. The study first introduces Ameriquest, and then briefly describes the lawsuit and settlement, and then discusses the IS security control in Ameriquest. The discussion will cover the internal control, external control, and technical controls of the company.

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Sendo o sector do transporte aéreo considerado dos mais importantes no crescimento económico nacional e internacional, torna-se necessário comparar os vários tipos de consumidores, os seus comportamentos, e o que os leva a decidir escolher companhias aéreas low cost em detrimento de companhias aéreas tradicionais. Desta forma, este estudo propõe investigar se o preço, associado à satisfação do consumidor, tem impacto no momento de decisão, em detrimento de outros atributos como sejam a reputação da marca ou outras valências do produto oferecido. Assim, em função da satisfação, serão analisados os factores que maior influência exercem sobre os consumidores, no momento da compra. Considerando uma fase de pré-compra (momento que contempla consumidores que nunca utilizaram companhias aéreas low cost) e uma fase de pós-compra (momento que contempla consumidores que utilizam e consumidores que deixaram de utilizar este tipo de companhias), serão analisados os motivos que os levam a optar por um tipo em detrimento de outro.

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[ES] A lo largo de la historia, las empresas se han visto sometidas a numerosas crisis mediáticas que han afectado directamente a su reputación. En el presente trabajo, analizaremos la repercusión de la comunicación en la gestión de una crisis, cómo mediante un uso eficaz de la comunicación en la gestión de una crisis, se podrá reducir el posible daño potencial que esta pueda ocasionar en la reputación de una empresa, evitando así una influencia negativa en los resultados empresariales. Para ello ilustraremos el marco teórico del trabajo con dos casos prácticos. Una vez analizados ambos casos, llegamos a la conclusión de que la reputación es un activo estratégico que genera valor a las empresas. Dicha reputación se verá comprometida ante un escenario de crisis, pero mediante la implementación de un eficaz plan de gestión de crisis y una adecuada administración de los conflictos potenciales podremos reducir los daños que una crisis pueda producir en nuestra empresa. Destacar también como será conveniente gozar en todo momento de una buena reputación, para en caso de que se produzca una crisis mediática usar este activo intangible como fortaleza.

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Tlaxco es una pequeña cuenca lechera del centro de México. Concentra a los diferentes actores implicados en la cadena productiva de queso: ganaderos, recolectores de leche, queseros y comerciantes. Se estudió a través de la metodología de los Sistemas Agroalimentarios Localizados (SIAL) que permite un análisis multidisciplinario. La actividad quesera se desarrolló por la disponibilidad de leche, y los comerciantes han aprovechado la fama que ha ganado el queso a nivel regional. Los agentes se caracterizan por la pequeña escala en sus actividades y un bajo nivel tecnológico y económico; a pesar de eso, la quesería sigue desarrollándose, pero las relaciones son limitadas: las definen la falta de confianza, oportunismo e individualismo. El lugar de promover colectivamente la calidad, la competencia se basa exclusivamente en el precio. La falta de activación colectiva de la cuenca debilita a los actores e impide un uso óptimo de los recursos.   ABSTRACT Tlaxco, is a small dairy area ubicated in the central part of México. The different actors implicated in cheese value chain are concentrated in this zone: dairy farmers, milk collectors, cheese makers and sellers. The Local Agrifood System methodology has been applied to bring us a multidisciplinary point of view. Milk availability made possible cheese-making activity, and Tlaxco cheese enjoy a regional reputation. Actors are characterized by small scale activities and a low technological and economical level. Nevertheless. Cheese-making activities are still in development. But relationships are limited: their main characteristics are mistrust. Opportunism and individualism. Instead of promoting collectively product quality, competition is almost only based on price. The lack of collective activation in the area weakens actors and stops an optimal use of resources.

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Partant de la réputation naïve, colorée et digressive de La Conquête de Constantinople de Robert de Clari, ce mémoire propose une analyse méthodique de ce récit en prose vernaculaire de la quatrième croisade de façon à en circonscrire les moments de continuité et de rupture. En fonction de plusieurs facteurs, dont leurs formules d’introduction et de clôture, leur rapport au temps de la croisade, leur longueur relative ainsi que leur positionnement dans l’économie globale du texte, les épisodes divergents sont identifiés puis analysés en travaillant lestement avec trois caractéristiques fondamentales de la digression plutôt qu’avec une définition nucléaire du concept, ce qui permet de discerner des degrés de digressif et d’offrir un panorama nuancé de l’oeuvre. Afin d’adopter un regard plus large sur le phénomène de la digression, quatre autres récits de croisade sont étudiés, et tous, qu’ils soient écrits en prose ou en vers, en français ou en latin, sont à leur façon coupables de s’être laissés emporter par leur sujet dans des excursus qui trahissent la personnalité et les convictions de leur auteur. Tout comme Clari, Villehardouin, l’auteur de l’Estoire de la guerre sainte, Eudes de Deuil et Albert d’Aix laissent entrevoir leur propre histoire lorsque celle qu’ils mettent à l’écrit s’égare de la droite voie de sa narration. Les digressions contenues dans les récits de croisade constituent ainsi une fenêtre privilégiée sur l’histoire des mentalités du Moyen Âge central, une mine d’informations qui ne peut être adéquatement exploitée que par les efforts conjoints de l’histoire et de la littérature.

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Family businesses are special in many respects. By examining their financial characteristics one can come to unique conclusions/results. This paper explores the general characteristics of the financial behaviour of family businesses, presents the main findings of the INSIST project’s company case studies concerning financing issues and strategies, and intends to identify the financial characteristics of company succession. The whole existence of family businesses is characterized by a duality of the family and business dimensions and this remains the case in their financial affairs. The financial decisions in family businesses (especially SMEs) are affected by aspects involving a duality of goals rather than exclusively profitability, the simultaneous presence of family and business financial needs, and the preferential handling of family needs at the expense of business needs (although it has to be said that there is evidence of family investments being postponed for the sake of business, too. Family businesses, beyond their actual effectiveness, are guided by individual goals like securing living standards, ensuring workplaces for family members, stability of operation, preservation of the company’s good reputation, and keeping the company’s size at a level that the immediate family can control and manage. The INSIST project’s company case studies revealed some interesting traits of family business finances like the importance of financial support from the founder’s family during the establishment of the company, the use of bootstrapping techniques, the financial characteristics of succession, and the role of family members in financial management.

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The most natural mode of family firm succession is the intergenerational ownership transfer. Statistical evidence, however, suggests that in most cases the succession process fails. There can be several reasons as a lot of personal, emotional and structural factors can act as an inhibitor to succession. The effectiveness of the implementation of any succession strategy is strongly dependent on the efficiency of intergenerational knowledge transfer, which is related to the parties’ absorptive capacity and willingness to learn. The paper is based on the experiences learned from the INSIST project. In the framework of the project different aspects of family business succession have been investigated in three participating countries (Hungary, Poland and the United Kingdom). The aim of the paper is to identify the patterns of management, succession, knowledge transfer and learning in family businesses. Issues will be examined in detail such as the succession strategies of companies investigated and the efforts family businesses and their managers make in order to harmonize family goals (such as emotional stability, harmony, and reputation) with business- related objectives (e.g. survival, growth or profitability).

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With wireless vehicular communications, Vehicular Ad Hoc Networks (VANETs) enable numerous applications to enhance traffic safety, traffic efficiency, and driving experience. However, VANETs also impose severe security and privacy challenges which need to be thoroughly investigated. In this dissertation, we enhance the security, privacy, and applications of VANETs, by 1) designing application-driven security and privacy solutions for VANETs, and 2) designing appealing VANET applications with proper security and privacy assurance. First, the security and privacy challenges of VANETs with most application significance are identified and thoroughly investigated. With both theoretical novelty and realistic considerations, these security and privacy schemes are especially appealing to VANETs. Specifically, multi-hop communications in VANETs suffer from packet dropping, packet tampering, and communication failures which have not been satisfyingly tackled in literature. Thus, a lightweight reliable and faithful data packet relaying framework (LEAPER) is proposed to ensure reliable and trustworthy multi-hop communications by enhancing the cooperation of neighboring nodes. Message verification, including both content and signature verification, generally is computation-extensive and incurs severe scalability issues to each node. The resource-aware message verification (RAMV) scheme is proposed to ensure resource-aware, secure, and application-friendly message verification in VANETs. On the other hand, to make VANETs acceptable to the privacy-sensitive users, the identity and location privacy of each node should be properly protected. To this end, a joint privacy and reputation assurance (JPRA) scheme is proposed to synergistically support privacy protection and reputation management by reconciling their inherent conflicting requirements. Besides, the privacy implications of short-time certificates are thoroughly investigated in a short-time certificates-based privacy protection (STCP2) scheme, to make privacy protection in VANETs feasible with short-time certificates. Secondly, three novel solutions, namely VANET-based ambient ad dissemination (VAAD), general-purpose automatic survey (GPAS), and VehicleView, are proposed to support the appealing value-added applications based on VANETs. These solutions all follow practical application models, and an incentive-centered architecture is proposed for each solution to balance the conflicting requirements of the involved entities. Besides, the critical security and privacy challenges of these applications are investigated and addressed with novel solutions. Thus, with proper security and privacy assurance, these solutions show great application significance and economic potentials to VANETs. Thus, by enhancing the security, privacy, and applications of VANETs, this dissertation fills the gap between the existing theoretic research and the realistic implementation of VANETs, facilitating the realistic deployment of VANETs.

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This dissertation comprised of three essays provides justification for the need to pursue research on multinationality and performance with a more fine-grained approach. Essay one is a conceptual response to an article written by Jean-Francois Hennart in 2011 which questions the need and approach toward future research in this domain. I argue that internalization theory does not render multinationality and performance research meaningless and identify key areas where methodological enhancements can be made to strengthen our research findings with regard to Hennart’s call for more content validity. Essay two responds to the need for more-fine grained research on the consequences of multinationality by introducing non-traditional measures of performance such as social and environmental performance and adopting a more theoretically relevant construct of regionalization to capture international diversification levels of the firm. Using data from the world’s largest 600 firms (based on sales) derived from Bloomberg and the Directory of Corporate Affiliates; I employ general estimating equation analysis to account for the auto-correlated nature of the panel data alongside multivariate regression techniques. Results indicate that regionalization has a positive relationship with economic performance while it has a negative relationship with environmental and social performance outcomes, often referred to as the “Triple Bottom-Line” performance. Essay three builds upon the work in the previous essays by linking the aforementioned performance variables and sample to corporate reputation which has been shown to be a beneficial strategic asset. Using Structural Equation Modeling I explore economic, environmental and social signals as mediators on relationship between regionalization and firm reputation. Results indicate that these variables partially mediate a positive relationship between regionalization and firm reputation. While regionalization positively affects the reputation building signal of economic performance, it aids in reputation building by reducing environmental and social disclosure effects which interestingly impact reputation negatively. In conclusion, the dissertation submits opportunities for future research and contributes to research by demonstrating that regionalization affects performance, but the effect varies in accordance with the performance criterion and context. In some cases, regional diversification may produce competing or conflicting outcomes among the potential strategic objectives of the firm.

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In the summer of 2014 the Swedish Church is celebrating the 100th anniversary of the appointment of Nathan Söderblom as archbishop of Uppsala, and thus head of the Swedish church organisation. As a Lutheran with an enormously broad-minded and broad-reaching approach to ecumenical understanding and community-building, Söderblom shot to prominence in the interwar period not only because of his ecumenical engagement, calling for an evangelical catholicity so stand side by side with the Roman catholic and Orthodox catholic traditions, but also because of his comprehensive secular engagement for peace and understanding between peoples. In the latter context he also acquired a solid reputation as a perhaps less prominent but still noteworthy figure in the history of European integration. This article investigates how, why and to what extent Söderblom’s ecumenical and secular engagements were intertwined. The first part discusses how his biographical and academic background led to such staunch ecumenical positions, while the second part focuses on the secular engagement, which was perceived by Söderblom as necessary to make progress on the ecumenical front in the practical political realities of the 1920s. The final part, comparing and contrasting Söderblom’s views with those of Count Richard von Coudenhove-Calergi and the Pan-European Union, demonstrates why Söderblom’s engagement for Europe had to be limited: unity in Christ is by definition global in nature and therefore cannot be continent-specific.

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Partant de la réputation naïve, colorée et digressive de La Conquête de Constantinople de Robert de Clari, ce mémoire propose une analyse méthodique de ce récit en prose vernaculaire de la quatrième croisade de façon à en circonscrire les moments de continuité et de rupture. En fonction de plusieurs facteurs, dont leurs formules d’introduction et de clôture, leur rapport au temps de la croisade, leur longueur relative ainsi que leur positionnement dans l’économie globale du texte, les épisodes divergents sont identifiés puis analysés en travaillant lestement avec trois caractéristiques fondamentales de la digression plutôt qu’avec une définition nucléaire du concept, ce qui permet de discerner des degrés de digressif et d’offrir un panorama nuancé de l’oeuvre. Afin d’adopter un regard plus large sur le phénomène de la digression, quatre autres récits de croisade sont étudiés, et tous, qu’ils soient écrits en prose ou en vers, en français ou en latin, sont à leur façon coupables de s’être laissés emporter par leur sujet dans des excursus qui trahissent la personnalité et les convictions de leur auteur. Tout comme Clari, Villehardouin, l’auteur de l’Estoire de la guerre sainte, Eudes de Deuil et Albert d’Aix laissent entrevoir leur propre histoire lorsque celle qu’ils mettent à l’écrit s’égare de la droite voie de sa narration. Les digressions contenues dans les récits de croisade constituent ainsi une fenêtre privilégiée sur l’histoire des mentalités du Moyen Âge central, une mine d’informations qui ne peut être adéquatement exploitée que par les efforts conjoints de l’histoire et de la littérature.

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To know how marketing variables affect customer value is essential for a company in order to be market and customer oriented, and to improve investment efficiency in both attracting and retaining customers. Thus, the assessment of the influence of marketing variables in customer value is of prime importance. This is recognized in many empirical studies of these variables, which address the impact of a single variable (or sets of a few variables) on customer value. A comprehensive, integrated assessment of all marketing variables and their interdependencies is an arduous and complex task for researchers and marketing managers. This research proposes a theoretical model of customer value that takes into account all significant marketing variables that have been partially addressed in empirical investigations of other researchers. These marketing variables include brand and reputation, point of sale, employees, price, termination fee commitment, discounts, complementarity of products, experiences, emotions, perceived value, quality, satisfaction, switching costs, and loyalty. The model incorporates the relationship between each variable with retention and with customer value as well as the relationships between them. A special focus is placed on the empirical analysis of the termination fee commitment and its relationship with customer value. This variable is widely used in the telecommunication’s industry for its influence on customer retention from the moment of purchase. However, there is strikingly little research in this topic. A large customer database of a telecommunications company containing five years information about 63.165 customers is used for this purpose. Multivariate linear regression and ANOVA method are applied...