The services internationalization process: n exploratory investigation of Australian service company internationalization to China

Service companies possess different characteristics from non-service-based companies, affecting their process of internationalization. This article examines the internationalization of service organizations using case studies of 23 Australian service organizations internationalizing to China. It finds that the internationalization process is influenced by the type of service the organization produces. The Uppsala internationalization model partially explains internationalization for companies producing exportable services but did not explain internationalization for companies, which produce nonexportable services (services that must be located within the market). International experience, government regulations and capital intensity were influential for internationalization. The findings develop a model for service organization internationalization.

Ed Tilin, Specialist Product Service, General Electric Company

Ed Tilin a graduate of the New York Trade School's Advanced Television program is pictured here as part of the General Electric Company. Original caption reads, "Ed Tilin - Advanced Television 1954, joined G.E. in 1956 and has risen rapidly. He now supervises all television product service, product training and consumer relations activities for the New York district. He is a member of the exemtive [sic] board of CETA (Certified Electronic Technicians Association). Black and white photograph with original caption glued to reverse.

Dennis Mahoney, Electrician, Consolidated Edison Company, New York

A graduate of the New York Trade School's Electrical program in 1958, Dennis Mahoney is show at work for the Consolidated Edison Company in New York. Caption written on reverse reads "Dennis J. Mahoney is shown closing the Armature Switch of a Rotary Converter in a D.C. substation. The average rotary in our stations has a capacity of 4,200 K.W. and there are 30 such stations in Manhattan with an annual output of 800,000 amperes. Although the D.C. load is gradually being reduced, it can be seen that there is still considerable demand for direct current in Manhattan." Black and white photograph.