771 resultados para Donald E. Lundberg
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Pós-graduação em Relações Internacionais (UNESP - UNICAMP - PUC-SP) - FFC
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Pós-graduação em Psicologia - FCLAS
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Pós-graduação em Educação - FFC
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Utilizando a teoria matemática da informação, este artigo analisa quatro sistemas agroindustriais de produção de bioenergia: a indústria de álcool de cana-de-açúcar do Brasil, a indústria de álcool de milho e a indústria de biodiesel dos Estados Unidos, além da indústria de farinha de mandioca da Amazônia. Com base em um importante conjunto de informações empíricas, são feitas avaliações de eficiência energética para diferentes níveis de organização dos sistemas.
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Pós-graduação em Psicologia - FCLAS
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
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Pós-graduação em Psicologia - FCLAS
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Juniperus virginiana (eastern redcedar) is encroaching into mesic prairies of the southern Great Plains, USA, and is altering the hydrologic cycle. We used the thermal dissipation technique to quantify daily water use of J. virginiana into a mesic prairie by measuring 19 trees of different sizes from different density stands located in north-central Oklahoma during 2011. We took the additional step to calibrate our measurements by comparing thermal dissipation technique estimates to volumetric water use for a subset of trees. Except for days with maximum air temperature below -3 degrees C, J. virginiana trees used water year round, reached a peak in late May, and exhibited reduced water use in summer when soil water availability was low. Overall daily average water use was 24 l (+/- 21.81 s.d.) per tree. Trees in low density stands used more water than trees with similar diameters from denser stands. However, there was no difference in water use between trees in different density stands when expressed on a canopy area basis. Approximately 50% of variation in water use that remained after accounting for the factors site, tree, and day was explained using a physiologically-based model that included daily potential evapotranspiration, maximum vapour pressure deficit, maximum temperature, solar radiation, and soil water storage between 0 and 10 cm. Our model suggested that a J. virginiana woodland with a closed canopy is capable of transpiring almost all precipitation reaching the soil in years with normal precipitation, indicating the potential for encroachment to reduce water yield for streamflow and groundwater recharge. Copyright (C) 2013 John Wiley & Sons, Ltd.
Comunicação empresarial e relações públicas: a construção de relacionamentos no contexto do Facebook
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Currently with the context of the Internet, especially on online social networks, it is observed that people and companies are establishing relationships both online and offline. The new digital culture and the competitiveness of the market are making companies change the way they communicate with their customers, providing a broader and more participative communication with their stakeholders. This resear chaims to understand the relation of corporate communication and Public Relations and from the conceptualization of the trials will detect the relationship processes of companies and their public in online social networks. Understand this type of relation ship is interesting because that, it is the field of the Public Relations professional. An area that grows in importance in today's market, since Facebook is being used as a channel of communication and relationship with consumers. The methodology used is exploratory research, in which, it aims to familiarize themselves with the subject and the possibility of analyzing three examples of relationships and engagement in the corporate communications field. In this case, the ranking of the top three companies, Coca-Cola, Guaraná Antarctica e Mc Donald's, in the Top Facebook Posts Brazil in January 2015. It is important that to have a Public Relations Professional that is able to create an open channel of communication on social networks with the purpose of detecting the characteristics of the target public and promote the participation of such public in the building of content and the innovative organization process. Therefore, it becomes an engaging and everlasting relationship