999 resultados para Semiótica narrativa e discursiva


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Tell a story is one of the primary forms and instinctive communication in humanity. The essence of narrating daily events remains the same, but the channels through which these stories are told to reshape over time and adapt to the desires of your audience. Given this reformulation and with the advent of the internet as an essential part of contemporary communication, technology plays an essential role in assisting in the development of languages and new ways to create, manage and communicate content, in addition to democratize and expand these processes. With this work, it is hoped, provide subsidies for new research in the area are made, and contribute to the production of transmedia journalistic

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Current paper presents the relationships between beliefs, specifically religious ones, and the Peirce’s theory of interpretants. It is assumed that religious belief emphasizes the emotional aspect of faithful, preventing criticism and change of habit. According to the author, the nature of cognition is contrary to the determination of this kind of belief since it is based on the method and fallibility of hypotheses. It is not enough for the method to deduce its consequences but seeks the inductive verification of their results in the long run and through the community of beings who thinks through signs. The problem of religious belief is the acceptance of a transcendent world and intuition which guides behavior. The vague idea of God is not submitted to scientific hypotheses but, engendered by religious systems, it creates signs whose emotional appeal is evident, redirecting it to its own target principles. Therefore, is repeats the success achieved in the past by dogmas, which were effective to appease the anguish of the believer and reproduce order. Knowledge should not have any boundaries because it is grounded on the method and cognition of reality.

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One of the roles allocated to the elderly is to be the collective memory of their social group, transmitting their cultural heritage. In our work with seniors, entitled "Workshop of Psychology", carried in the University for the Elderly (UNESP - Assis), we privilege a space in which these memories gain materiality and senses through polysemic narrative. In the workshops with a group of 30 seniors, we record the stories told that the word can be incorporated in the group and the university. For the elderly, the rescue of the past through the narrative experience provides a space for dialogue from their memories and reinterpretation of the past and present. To a psychologist, is the opportunity for a differentiated practice that seeks to remember to remember, but this is a political act of confrontation with the present, questioning the social role of older people today.

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This paper is focused in a qualitative analysis on the item assim in correlation to its topic function in Tradições Discursivas (Discursive Traditions), investigated in the from 18th to 21th centuries. The results point out to a close relation between the investigated texts traditions and the changes that have occured concerning the item mentioned above, from a historical conception of non-linear diachrony.

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This paper presents a non-heterosexual young lady s Narrative Life History. By presenting it, we aim to understanding how desire, (in)visibility and the processes of exclusion are articulated in relation to the experience of homoeroticism, especially within the family. By this, we are able to point out some homophobic aspects, modes of how the device of closet operates and how some expectations and demands exert pressures over a non-heterosexual member in the family. In this case study, the way her family lived her sexuality depended on a strong family ties, such as: the secret about sexuality. Such secret, according to our hypothesis, was produced and preserved by homophobia which served as the major aspect on the construction of gender and (dis)unity of the family. This work is part of a in progress doctoral thesis, sponsored by FAPESP Fundação para o Amparo à Pesquisa no Estado de São Paulo.

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Tras la publicación de una serie de novelas caracterizadas por la experimentación formal y la innovación linguística, el valenciano Alfons Cervera (1947- ) inició un proyecto literario de rememoración de la posguerra española, centrado en una trilogía de novelas: El color del crepúsculo, (1995), Maquis (1997), La noche inmóvil (1999). La trilogía reconstruye la memoria del cotidiano de los habitantes de Los Yesares, nombre fictício atribuído al pueblo de Gestalgar, tierra natal del escritor, en Valencia. Las narrativas presentan semejanzas temáticas y estruturales, así como tienen personajes en común. En El color del crepúsculo, la protagonista Sunta, por medio de un relato rememorativo, intenta recuperar el tiempo perdido, el entorno seguro de la infancia y de la adolescencia. Maquis, segunda novela de la trilogía, por medio de una narrativa fragmentada, relata la historia del cotidiano de los habitantes del mismo pueblo, marcado por la represión y el miedo, y la vida de los guerrilleros, los maquis, que sobreviven en las montañas. Félix, el abuelo de Sunta, es el protagonista de La noche inmóvil que está a la espera de la muerte, atormentado por el recuerdo de su hijo muerto y por las voces de los amigos que ya se fueron. Memoria y ficción construyen un imaginario ambivalente en las novelas, borrando los límites entre la memoria personal, la memoria colectiva y la histórica.

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El ensayo presenta una lectura crítica de la obra medieval conocida como el Itinerario de Eteria, en la cual la autora relata los viajes de peregrinación a las Tierras Santas que realizó a finales del siglo IV y comienzos del V a. C..

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Pós-graduação em Letras - IBILCE

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Pós-graduação em Estudos Literários - FCLAR

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The developed research aims to analyze clippings of Petrobras' commemorative 60th anniversary campaign, entitled Gente, é o que inspira a gente., launched in 2013, using concepts of institutional advertising from the perspective of semiotics. The company was chose due to its traditionalism and strength within and outside the country, being one of the 20 largest in the world. During the study, it will be covered topics such as organizational communication and institutional advertising. From analyzing three parts of the Campaign, which aims to influence public opinion about the organization, associating her concepts or images that benefit the way Petrobras is seen. To analyze the effectiveness and efficiency of the campaign, it was chosen as methodological method, the semiotic studies of Charles Peirce, with his concepts of firstness, secondness and thirdness. This approaching intention of its audience is clear in this campaign not only with the participation of employees and signs that compose it, but also with the dissemination of information about the company, such as history, data, policies, methods and services provided, transmitting effectively its essence as a company, through its mission, vision and explicit and implicit values in messages

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Pós-graduação em Letras - FCLAS