A universidade no contexto internacional: o relações públicas como mediador intercultural no projeto Brasil de Todo Mundo

The following dissertation aims to propose an institutional and intercultural projecy of reception and integration of foreign students from academic mobility programs for the campus unit of Bauru. Such action is necessary because of the absence of a reception program of these students, the reception and integration into the social and cultural reality of the place in which they live is a fundamental part of international experience. As an example for this institutional proposal, we discuss the extension of project experience Brasil de Todo Mundo, which aims to deepen the reflections on the Brazilian cultural universe for foreign students who are in Brazil over a period, while taking academic mobility in the Universidade Estadual Paulista, Bauru campus. Student leadership project, Brasil de Todo Mundo emerged from the international experience in mobility programs offered by UNESP, from students of campus Bauru, when in the back of their experiences, they realized that they could continue being tourists your own country with the reception of foreign students. In addition, the identification of expectations in social and intercultural skills, in addition to reasons connected with the increase academic and language skills are a form of very strong approach, which helps in creating intercultural dialogue spaces between the students, the main objective of the project

Frangos de corte de produtores do estado de São Paulo: rastreabilidade da alimentação por δ13C e δ15N

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Oclusão em prótese sobre implante - parte I

Osseointegrated implants have specific nature distinguish them from natural teeth making them more susceptible to the efforts generated by mastication. The absence of periodontal ligament, which absorbs the masticatory forces and allows the movement of the teeth interfere with the reception of occlusal loads and therefore the predictability of implants. In the boneimplant interface did not occur the phenomena of dissipation of impact, even the movement induced. Thus, during planning and installation of implant prosthesis, the type and characteristics of occlusal pattern adopted should be established with criteria to be no grounds for future failures. In this regard we highlight the occlusal overload generated by several reasons like the presence of premature contacts, interference during motion excursive, deleterious habits and inappropriate extensions on cantilevers. Thus, the objective is to provide a review of the literature regarding the importance of occlusion in oral rehabilitation with implants. Factors to be considered in establishing a favorable occlusion, consistent with prostheses on implants will be described

Toque da Ciência: bases para um estudo de acompanhamento

This paper discuss the bases for monitoring studies on A Science Touch, a science popularization product developed at Unesp. There are science initiationlevel researches for critical evaluation of the program, sorted in technical appropriation and reception studies and discourse analysis.

Uma descrição semiótica da metáfora no ensino de biologia: asserções sobre a célula animal

The main objective of this survey is describing signly the metaphor learning resource, with focus on biology education. Our teorical reference is the peircean semiotics, because it means solid heritage to code surveys implicated at science education, it led us to do an explanation about the main lines about that reference, addressed to researchers and lecturers interested in those reasonings. In the description yearned, another objectives appear: demonstrate diferences between metaphor/analogy and pragmatic analogy; to list metaphors, from cell representation analysis, and argue about principals diferences and probable cognitive consequences between the metaphor event in the visual representation and speech sentences. Therefore we analysed the animal cell of a high school first grade studying book – biology – cell biology – used by São Paulo and another state students. The findings demonstrate the undeniable importance of the metaphor as a learning tool in the biology education, and new findings about that, such as its limits in the concept elaboration, gnosiologic consequences for receptioning, the search needs for propositions– pictures between concept relations – in the science speech construction, and other results.

O design e o produto: parâmetros projetuais para o planejamento de jogos geométricos pré-escolares

Educational games are responsible for part of the information assimilated by the child, because these games respect the individual learning time, enabling experimentation and, consequently, being an accessory to retain the acquired knowledge spontaneously. However, the analogy between stimulus and reception/result is not always the expected. On the one hand, there are the pedagogues, bearing the knowledge necessary to the children’s development. On the other hand, are the children, who cannot completely assimilate the concept, commonly because of lack of planning on the product. After all, the children become not interested in the game, without developing the expected cognitive abilities planned for the product. Whereas the importance of the games on children’s development, this work aimed to analyze and select educational games presented on the preschool, based on the language exploration from the Design’s knowledge and skills. Specifically, the research intends to investigate games targeted to stimulate geometric concepts, and so, to describe parameters that must be observed during the product planning.

O papel das emissoras educativas no Brasil em tempo de eleições

The concept of educational radio is present in the Brazilian Code of Broadcasting in 1963, valued by an Interministerial 1999.According to the Ministry of Communications, only 176 stations are considered educational universe of 3,000 existing radios in Brazil. In this context, the study proposes to establish a discussion on the educational experiences obtained from the radio, considering the Brazilian radio culture that favors concessions to trade groups and religious politicians. The challenge will be to move toward a program that combines educational content, entertainment, and thus ensures a common universe of communication skills enabling the adult radio listeners their actual interaction with the world around him. The methodology will work in the literature from texts on the subject, and the result of practical observations collected during visits to the broadcasters, programming and analysis.

Televisão digital móvel e portátil

The digital television system adopted by Brazil allows the signal reception of broadcast TV on mobile devices and laptops. This paper aims to analyze issues related to the transmission of free and open TV signals for reception in portable and mobile devices enabled by 1SEG system. We will evaluate the behavior of the user, tv schedule, prime time and experiences in Japan.

A liberdade de imprensa vista pelo Supremo Tribunal Federal: análise da ADPF n. 130

The present study aims to present and analyze the ruling of the Brazilian Supreme Court in ADPF 130 (Concentrated constitutional review action, Fundamental Precept Infringement, Argüição de Descumprimento de Preceito Fundamental), proposed by Partido Democrático Trabalhista (PDT), which contests the compatibility of statute 5.250/67 with the Federal Constitution of 1988. This work considers that the judicial ruling is different than the approach taken by the Legislative and Executive powers, arguing that there is, in the Judiciary, a peculiar way for ruling, surrounded by mysteries, rites, secrets, pomp and circunstances unintelligible to layman. To reach the proposed goal, Justice Carlos Brito´s report and opinion on ADPF 130 are analyzed. The choice of giving special attention to this opinion, which favors the declaration of unconstitutionality of the 5.250/67 statute, is justified in that it represents agreement with the allegation of disrespect to the constitutional text, as suggested by the Partido Democrático Trabalhista. The arguments put forth by the presiding Justice on his ruling will also be the object of consideration, as well as some possible consequences of the ruling.

Recontando o recontado

There are some titles that, under a stealthy look, cause unrest and stir with our imagination. The text by Ana Maria Machado - Point to point - and the topic of a meeting at the University of Brasilia - READ: reading, teaching and reception - intertextualized in the act of reading are sufficiently provocative. Then, from them can emerge a form of ripping, as with a scalpel in a sheet of blank paper and drawing with the word. In this way of thinking, we may write our text, beginning by quoting an essay of Glawinski (1977), in which the author says that literary criticism has only recently become interested in reading, either as an object of reflection, or as a descriptive tool.

Produção de propagandas sociais radiofônicas e educação tutorial: uma proposta para a formação do profissional de comunicação

Produce radio advertisements to convey social UNESP FM Radio. This is the purpose of “Agência PropagAção”, extension project of the Faculty of Arts, Architecture and Communication Unesp, Bauru, SP, composed of 15 students of Communication and Design, coordinated by the teacher responsible. This extension project, however, over the four years of operation, has evolved from a manufacturing space of advertisements for a creative environment where teaching and learning are associated with teaching, research and extension. In this group, converge knowledge from different areas of social communication, resulting in scientific research initiation, completion of course work and professional practice with the provision of community services. Organized as an advertising agency, teachers and students experience education tutorial, extracurricular, adding, as a collective, integrated and interdisciplinary knowledge for the training of professionals with technical expertise, scientific, technological and academic.

Geração Y: característica de um novo ouvinte

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

A divulgação da informação científica no rádio

No mundo, a fase atual pode ser caracterizada de sociedade do conhecimento na era da informação. A prática científica está associada a um ordenamento socio-politico-econômico, logo é justificável o porquê dos questionamentos na prática científica ser uma constante, em virtude das alterações ou modificações dos meios de controles científicos. A comunicação social por meio dos programas radiofônicos sobre divulgação de informações científicas pode ser funcionar como um instrumento de instrução ou de educação, algo que possivelmente estimule o gosto do público pela cultura científica. A evolução da tecnologia radiofônica, em sintonia com a informática e a microeletrônica, proporcionou as condições de produção direcionadas para a criação tanto de programas de caráter cultural educativo e científico como também para a criação de programas populares visando lazer diversão. O presente trabalho discorre sobre re-organização da emissora de rádio enquanto empresa que, atualmente, deve planejar técnica e administrativamente sempre que necessário visando melhorar as condições de produções de programas radiofônicos para a transmissão da informação científica.

A arte nas ondas do rádio: ações e procedimentos para esta prática

This paper proposes an extension of the personal experience of the listener through radio. The radio, because it is a medium of reaching, disseminating and having considerable accessibilities towards the production of its contents, and if exploited, could very well combine functionality with aesthetics in the production and broadcasting of programs, something that makes the radio not only a means for transmission of information. In the production of dramatic art, for example, the use of other elements, such as sound effects, may suggest form and consistency to the object described during the practice of radio utterance. The proper combination of function and aesthetic in music, sound effects and voiceover radio can change the mood of the listener and even promote their creativity.

Públicos e meios de comunicação: a formação necessária para a interatividade

Technological innovations associated with the media made changes in the production, transmission and reception of mediatic messages. Among them, we highlight the convergence of media, and the consequent multimediality and the emergence of new possibilities of interactivity, allowing the audience to become increasingly active. But for that to happen properly, it is necessary to promote actions aimed to critical and creative use of media. Thus, this paper aims to refl ect on the need for literacy initiatives for the formation of publics, aiming what is considered a productive interactivity.