978 resultados para subliminal messages


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Health claims on food products, which aim at informing the public about the health benefits of the product, represent one type of nutrition communication; the use of these is regulated by the European Union. This paper provides an overview of the research on health claims, including consumers' perceptions of such claims and their intention to buy products that carry health-related claims. This is followed by a discussion on the results from some recent studies investigating public perceptions and willingness to use products with health claims. In these studies, claims are presented in the form of messages of different lengths, types, framing, with and without qualifying words and symbols. They also investigate how perceptions and intentions are affected by individual needs and product characteristics. Results show that adding health claims to products does increase their perceived healthiness. Claim structure was found to make a difference to perceptions, but its influence depended on the level of relevance, familiarity and individuals' need for information. Further, the type of health benefit proposed and the base product used also affected perceptions of healthiness. The paper concludes that while healthiness perceptions relating to products with health claims may vary between men and women, old and young and between countries, the main factor influencing perceived healthiness and intention to buy a product with health claim is personal relevance.

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Objective: We explored whether readers can understand key messages without having to read the full review, and if there were differences in understanding between various types of summary.
Design: A randomised experiment of review summaries which compared understanding of a key outcome.
Participants: Members of university staff (n = 36).
Setting: Universities on the island of Ireland.
Method: The Cochrane Review chosen examines the health impacts of the use of electric fans during heat waves. Participants were asked their expectation of the effect these would have on mortality. They were then randomly assigned a summary of the review (i.e. abstract, plain language summary, podcast or podcast transcription) and asked to spend a short time reading/listening to the summary. After this they were again asked about the effects of electric fans on mortality and to indicate if they would want to read the full Review.
Main outcome measure: Correct identification of a key review outcome.
Results: Just over half (53%) of the participants identified its key message on mortality after engaging with their summary. The figures were 33% for the abstract group, 50% for both the plain language and transcript groups and 78% for the podcast group.
Conclusions: The differences between the groups were not statistically significant but suggest that the audio summary might improve knowledge transfer compared to written summaries. These findings should be explored further using a larger sample size and with other reviews.

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Purpose
A number of school-based domestic abuse prevention programmes have been developed in the United Kingdom, but evidence as to the effectiveness of such programmes is limited. The aim of the research was to evaluate the effectiveness of one such programme and to see whether the outcomes differ by gender and experiences of domestic abuse.

Method
Pupils aged 13–14 years, across seven schools, receiving a 6-week education programme completed a questionnaire to measure their attitudes towards domestic violence at pre-, post-test, and 3-month follow-up, and also responded to questions about experiences of abuse (as victims, perpetrators, and witnesses) and help seeking. Children in another six schools not yet receiving the intervention responded to the same questions at pre- and post-test. In total, 1,203 children took part in the research.

Results
Boys and girls who had received the intervention became less accepting of domestic violence and more likely to seek help from pre- to post-test compared with those in the control group; outcomes did not vary by experiences of abuse. There was evidence that the change in attitudes for those in the intervention group was maintained at 3-month follow-up.

Conclusions
These findings suggest that such a programme shows great promise, with both boys and girls benefiting from the intervention, and those who have experienced abuse and those who have not (yet) experienced abuse showing a similar degree of attitude change.

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Mixed Messages presents and interrogates ten distinct moments from the arts of nineteenth, twentieth and twenty-first century America where visual and verbal forms blend and clash. Charting correspondences concerned with the expression and meaning of human experience, this volume moves beyond standard interdisciplinary theoretical approaches to consider the written and visual artwork in embodied, cognitive, and contextual terms.

Offering a genuinely interdisciplinary contribution to the intersecting fields of art history, avant-garde studies, word-image relations, and literary studies, Mixed Messages takes in architecture, notebooks, poetry, painting, conceptual art, contemporary art, comic books, photographs and installations, ending with a speculative conclusion on the role of the body in the experience of digital mixed media. Each of the ten case studies explores the juxtaposition of visual and verbal forms in a manner that moves away from treating verbal and visual symbols as operating in binary or oppositional systems, and towards a consideration of mixed media, multi-media and intermedia work as brought together in acts of creation, exhibition, reading, viewing, and immersion. The collection advances research into embodiment theory, affect, pragmatist aesthetics, as well as into the continuing legacy of romanticism and of dada, conceptual art and surrealism in an American context.

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Existing compact routing schemes, e.g., Thorup and Zwick [SPAA 2001] and Chechik [PODC 2013], often have no means to tolerate failures, once the system has been setup and started. This paper presents, to our knowledge, the first self-healing compact routing scheme. Besides, our schemes are developed for low memory nodes, i.e., nodes need only O(log2 n) memory, and are thus, compact schemes.
We introduce two algorithms of independent interest: The first is CompactFT, a novel compact version (using only O(log n) local memory) of the self-healing algorithm Forgiving Tree of Hayes et al. [PODC 2008]. The second algorithm (CompactFTZ) combines CompactFT with Thorup-Zwick’s treebased compact routing scheme [SPAA 2001] to produce a fully compact self-healing routing scheme. In the self-healing model, the adversary deletes nodes one at a time with the affected nodes self-healing locally by adding few edges. CompactFT recovers from each attack in only O(1) time and ∆ messages, with only +3 degree increase and O(log∆) graph diameter increase, over any sequence of deletions (∆ is the initial maximum degree).
Additionally, CompactFTZ guarantees delivery of a packet sent from sender s as long as the receiver has not been deleted, with only an additional O(y log ∆) latency, where y is the number of nodes that have been deleted on the path between s and t. If t has been deleted, s gets informed and the packet removed from the network.

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An abundant literature has demonstrated the benefits of empathy for intergroup relations (e.g., Batson, Chang, Orr, & Rowland, 2002). In addition, empathy has been identified as the mechanism by which various successful prejudice-reduction procedures impact attitudes and behaviour (e.g., Costello & Hodson, 2010). However, standard explicit techniques used in empathy-prejudice research have a number of potential limitations (e.g., resistance; McGregor, 1993). The present project explored an alternative technique, subliminally priming (i.e., outside of awareness) empathy-relevant terms (Study 1), or empathy itself (Study 2). Study 1 compared the effects of exposure to subliminal empathy-relevant primes (e.g., compassion) versus no priming and priming the opposite of empathy (e.g., indifference) on prejudice (i.e., negative attitudes), discrimination (i.e., resource allocation), and helping behaviour (i.e., willingness to empower, directly assist, or expect group change) towards immigrants. Relative to priming the opposite of empathy, participants exposed to primes of empathy-relevant constructs expressed less prejudice and were more willingness to empower immigrants. In addition, the effects were not moderated by individual differences in prejudice-relevant variables (i.e., Disgust Sensitivity, Intergroup Disgust-Sensitivity, Intergroup Anxiety, Social Dominance Orientation, Right-wing Authoritarianism). Study 2 considered a different target category (i.e., Blacks) and attempted to strengthen the effects found by comparing the impact of subliminal empathy primes (relative to no prime or subliminal primes of empathy paired with Blacks) on explicit prejudice towards marginalized groups and Blacks, willingness to help marginalized groups and Blacks, as well as implicit prejudice towards Blacks. In addition, Study 2 considered potential mechanisms for the predicted effects; specifically, general empathy, affective empathy towards Blacks, cognitive empathy towards Blacks, positive mood, and negative mood. Unfortunately, using subliminal empathy primes “backfired”, such that exposure to subliminal empathy primes (relative to no prime) heightened prejudice towards marginalized groups and Blacks, and led to stronger expectations that marginalized groups and Blacks improve their own situation. However, exposure to subliminal primes pairing empathy with Blacks (relative to subliminal empathy primes alone) resulted in less prejudice towards marginalized groups and more willingness to directly assist Blacks, as expected. Interestingly, exposure to subliminal primes of empathy paired with Blacks (vs. empathy alone) resulted in more pro-White bias on the implicit prejudice measure. Study 2 did not find that the potential mediators measured explained the effects found. Overall, the results of the present project do not provide strong support for the use of subliminal empathy primes for improving intergroup relations. In fact, the results of Study 2 suggest that the use of subliminal empathy primes may even backfire. The implications for intergroup research on empathy and priming procedures generally are discussed.

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1 cardboard clam shell case with a bronze medallion in a front portal. The medallion is 6 cm. in circumference with a bust of Commodore Isaac Hull on the face. The medallion was designed by John Reich. A translation of the words inscribed on the front is: “Isaac Hull conquers in July 1812, the skilled by stratagem and in August, the strong in battle” On the back is a ship and the words “Horae Momento Victoria” which translate to “Victory in the space of an hour”. The title on the front of the box has the words “War of 1812, Jonathan Russell, Commodore Hull”. Only 126 of these medallions were estimated to be struck. Also within this collection is a poem written by Jonathan Russell and 2 messages from President James Madison.

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Ce mémoire présente une implantation de la création paresseuse de tâches desti- née à des systèmes multiprocesseurs à mémoire distribuée. Elle offre un sous-ensemble des fonctionnalités du Message-Passing Interface et permet de paralléliser certains problèmes qui se partitionnent difficilement de manière statique grâce à un système de partitionnement dynamique et de balancement de charge. Pour ce faire, il se base sur le langage Multilisp, un dialecte de Scheme orienté vers le traitement parallèle, et implante sur ce dernier une interface semblable à MPI permettant le calcul distribué multipro- cessus. Ce système offre un langage beaucoup plus riche et expressif que le C et réduit considérablement le travail nécessaire au programmeur pour pouvoir développer des programmes équivalents à ceux en MPI. Enfin, le partitionnement dynamique permet de concevoir des programmes qui seraient très complexes à réaliser sur MPI. Des tests ont été effectués sur un système local à 16 processeurs et une grappe à 16 processeurs et il offre de bonnes accélérations en comparaison à des programmes séquentiels équiva- lents ainsi que des performances acceptables par rapport à MPI. Ce mémoire démontre que l’usage des futures comme technique de partitionnement dynamique est faisable sur des multiprocesseurs à mémoire distribuée.

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De nos jours, la voiture est devenue le mode de transport le plus utilisé, mais malheureusement, il est accompagné d’un certain nombre de problèmes (accidents, pollution, embouteillages, etc.), qui vont aller en s’aggravant avec l’augmentation prévue du nombre de voitures particulières, malgré les efforts très importants mis en œuvre pour tenter de les réduire ; le nombre de morts sur les routes demeure très important. Les réseaux sans fil de véhicules, appelés VANET, qui consistent de plusieurs véhicules mobiles sans infrastructure préexistante pour communiquer, font actuellement l’objet d'une attention accrue de la part des constructeurs et des chercheurs, afin d’améliorer la sécurité sur les routes ou encore les aides proposées aux conducteurs. Par exemple, ils peuvent avertir d’autres automobilistes que les routes sont glissantes ou qu’un accident vient de se produire. Dans VANET, les protocoles de diffusion (broadcast) jouent un rôle très important par rapport aux messages unicast, car ils sont conçus pour transmettre des messages de sécurité importants à tous les nœuds. Ces protocoles de diffusion ne sont pas fiables et ils souffrent de plusieurs problèmes, à savoir : (1) Tempête de diffusion (broadcast storm) ; (2) Nœud caché (hidden node) ; (3) Échec de la transmission. Ces problèmes doivent être résolus afin de fournir une diffusion fiable et rapide. L’objectif de notre recherche est de résoudre certains de ces problèmes, tout en assurant le meilleur compromis entre fiabilité, délai garanti, et débit garanti (Qualité de Service : QdS). Le travail de recherche de ce mémoire a porté sur le développement d’une nouvelle technique qui peut être utilisée pour gérer le droit d’accès aux médias (protocole de gestion des émissions), la gestion de grappe (cluster) et la communication. Ce protocole intègre l'approche de gestion centralisée des grappes stables et la transmission des données. Dans cette technique, le temps est divisé en cycles, chaque cycle est partagé entre les canaux de service et de contrôle, et divisé en deux parties. La première partie s’appuie sur TDMA (Time Division Multiple Access). La deuxième partie s’appuie sur CSMA/CA (Carrier Sense Multiple Access / Collision Avoidance) pour gérer l’accès au medium. En outre, notre protocole ajuste d’une manière adaptative le temps consommé dans la diffusion des messages de sécurité, ce qui permettra une amélioration de la capacité des canaux. Il est implanté dans la couche MAC (Medium Access Control), centralisé dans les têtes de grappes (CH, cluster-head) qui s’adaptent continuellement à la dynamique des véhicules. Ainsi, l’utilisation de ce protocole centralisé nous assure une consommation efficace d’intervalles de temps pour le nombre exact de véhicules actifs, y compris les nœuds/véhicules cachés; notre protocole assure également un délai limité pour les applications de sécurité, afin d’accéder au canal de communication, et il permet aussi de réduire le surplus (overhead) à l’aide d’une propagation dirigée de diffusion.