Contextos comunicacionais adequados e inadequados à inclusão de alunos com deficiência visual em aulas de termologia

This article represents a continuation of the results of a research presented in Camargo and Nardi (2007). It is inserted in the study that seeks to understand the main student’s inclusion barriers with visual impairment in the Physics classes. It aims to understand which communication context shows kindness or unkindness to the impairment visual student’s real participation in thermology activities. For this, the research defines, from the empirical - sensory and semantics structures, the used languages in the activities, as well, the moment and the speech pattern in which the languages have been used. As result, identifies a strong relation between the uses of the interdependent empirical structure audio-visual language in the non-interactive episodes of authority; a decrease of this structure use in the interactive episodes and the creation of education segregation environments within the classroom.

O design no contexto histórico da arte: uma visão da arte e do design a partir do ornamento

Drawing an equivalence analogy between the subjects of style and the ornamentation, the study leans on Aloïs Riegl's theory in order to sketch an anthropological reflection for the appearance of the design and some of their respective confluences with the art. Enriched by the progresses that the psychology of the visual perception provided to the contemporary understanding for the artistic representation, and consequently of this historicity, breaks of the hypothesis that this appearance has given in a process naturally evolutionary, aiming at to supply an inherent human need.

OVO: o hibridismo no design brasileiro contemporâneo

The present study, is characterized as qualitative investigative, has as main objective to analyze the convergence between the fields of the visual arts and design. To base the analysis, it was developed a bibliographical research that raised the concept of hybrid language, the mixing of different races in Brazilian design, the relations between art and design and the Design Prize Museum of Brazilian House (MCB). As shown on the basis of this theoretical survey, it was presented the designers Luciana Martins and Gerson de Oliveira, from the company, OVO, and the objects selected for this study, that are the two products awarded from the MCB, which contain artistic characteristics and are commercialized and recognized as objects of Brazilian design. These products were analyzed and the hybrid characteristics of them were raised.

Intersecção de arte e design: a mediação pela artesania

The language in the contemporaneous, for treating from essential factor to the communication and artistic expression, mainly starting from the intense expansion of the industrial techniques, it’s makes way for a considerable reflection: the stylistic relationship among the industrial object, the craft and the properly artistic work (DORFLES, 1988). The aesthetics, as inherent factor and mediator the all these subjects, is capable to establish similarities between the design concept and the contemporary art. Starting from this panorama an interpretative analysis is delineated on the function aesthetics/poetics (JAKOBSON, R. 1995; MUKAROVSKY, J. 1993) in the language of the design, under the optical of the contemporary thought in order to provide a contribution of updating of the present delimitation context between the art and the design in the extent of the aesthetics.

Design de Relações entre tecnologias amigáveis e sociabilidades virtuais: um novo campo de investigação para o Design

The Digital Age, with its new interactive and converging technologies, stimulates original forms of sociability, which are interconnected, intercommunicating and virtualized through hyperscreens. Another kind of interaction arises from the digitization and new speeds of contemporary communicative process. With the new order of knowledge, it is now possible to transgress the limits of physical space and linear time sequence, through the collective development of content through such telematics networks. Youth gives voice to a new type of user, or a social actor, whose thinking is connected to other communication habits, consolidating singular cultural standards, demanding new languages and skills. Here, we address the nature of this Design of new relations, interactions, behaviors and social systems that emerge in the so called Information Society.

A contribuição do projeto de identidade corporativa na redução da poluição visual nas cidades

One of the actual biggest problems in big towns is the visual pollution. The advertising has become a necessity for any type of business, resulting in the use of as urban spaces as possible like fronts structures, lights, with too many colors and details to keep the attention of sight, thus becoming an important problem for the social and cultural coexistence. The work of graphic designer can reduce this problem through the concepts of visual identity applied on the enterprise building front, giving harmony in the colors and spaces where they can apply the advertising without to attack the urban beauty and esthetics.

O design diferencial de Aloisio Magalhães

This article presents some definitions about design concepts and makes a comparison of Aloísio Magalhães’performance, a brazilian designer considered for many authors one of the most influential 20th century designers. By reviewing the bibliography, it is possible to evidence and debate the engagement and the perspicuity of Aloísio Magalhães, related to his job. This article also presents a short view about life and works of this designer.

Bulas e Cartelas de Medicamentos: Possíveis soluções de leiturabilidade através do Design Gráfico

The package inserts for drugs represent the main source of written information provided to patients, but the deficiency in the page layouts of informational texts (readability), the excess of information and use of techno-scientific language hamper the effectiveness of communication between the author (manufacturer) and player (patient) in addition to the physiological conditions of patients are often elderly. This article discusses these issues from theoretical predictions, and proposes solutions to the adequacy of information graphics package inserts of drugs and facilitating the identification of drug cards.

Análise das dificuldades e viabilidades para a inclusão do aluno com deficiência visual em aulas de termologia

This article is part of a study that seeks to understand what are the main barriers and alternatives for inclusion of students with visual impairments in the context of physics education. Presents and discusses the difficulties and feasibility to include the blind for birth student in thermology’ classes. Through content analysis identifies four classes of functioning implies difficulties and feasibility. In conclusion, emphasizes the importance of creating appropriate communication environments, the inclusive function of element interactivity, as well as the need for dismissal of a segregated environment within the classroom.

A utilização da tecnologia nas artes, design e engenharia, como ferramenta de vanguarda e sustentabilidade

Art can be understood as a process in which knowledge is used to perform certain skills. From Latin ARS, technical means and / or ability, in Greece, there was the word art, but "Tekne", which originated from the word "technical." So art and technique are present in sculptures, paintings, shoes or ships. In this sense, designers, engineers and all professionals who use technology can be called artists. Considerations must be made regarding the level of energy embedded in the material from its production until its use, even considering recycling, sustainability and life cycle of materials. This study aimed to present the use of scanning technology and 3D virtual modeling and its application in prototyping with CNC (Computed Numerical Control) as a tool in current use cutting-edge courses in arts, design and engineering and their relations with sustainability.

Origamic design: uma nova forma de desenvolver produtos

During a long time, origami was associated with decoration and craft production of ornaments and figures. However, in the end of 20th century, it began to be studied by mathematicians who were looking for interrelationships between this art and science. Through disciplines like geometry, trigonometry, calculation and linear algebra, they generated a set of axioms and theorems that became possible specific conversion of origami in computational geometry and the development of several softwares. Thus, origami began to be applied in engineering and design studies of innovative product and the term “origamics” was created to demonstrate its interdisciplinary nature. In this article will be presented some works exploring the constructive principles of origami to contribute with the diffusion of origamics. In this way more professionals will be able to understand the scientific and technological potential of this art.

Processo e produção visual do graffitti na cidade de Bauru/SP - Brasil: um estudo etnográfico

The graffiti is a calligraphic inscription or a drawn painted or engraved over a supported not normally used for this purpose. This artistic manifestation has been gaining more notoriety as an element of expression, reflection and actuation in the urban environment, since it is present in the streets and public ways reaching many observers with different repertoires and looks. This recent movement in Brazil has its first records in the early 80’s, but it is noteworthy that this event continues in an emergence process, consolidating increasingly as an artistic movement, in broad development, elaborating new technics, readjust and re-signifying its elements, re-improving and generating different values for the spaces. With the purpose to map the graffiti artists in Bauru/SP – Brazil, it was done an ethnography that allows to point some specific local characteristics; the relation between the artist and the city, and; the relation between the townsman and the graffiti.

Contextos comunicacionales adecuados e inadecuados para la inclusión de alumnos con discapacidad visual en clases de física moderna

This article is inserted in a wider study that seeks to understand the main inclusion barriers in Physics classes for students with visual impairment It aims to understand which communication context favors or impedes the visually impaired student participation to the impairment visual student’s real participation in Modern Physics activities. The research defines, from the empirical-sensory and semantics structures, the languages used in the activities, as well as, the moment and the speech pattern in which those languages have been used. As a result, this study identifies a strong relation between the uses of the interdependent empirical structure audio-visual language in the non-interactive episodes of authority; a decrease of this structure use in the interactive episodes; the creation of education segregation environments within the clasroom and the frequent use of empirical tactile-hearing interdependent language structure in these environments. Moreover, the concept of «special educational need» is discussed and its inadequate use is analyzed. Suggestions are given for its correct use of «special educational need,» its inadequate use, giving suggestions for its correct use.

O design inserido no vestuário infantil: um estudo sobre as roupas com conceitos lúdicos de aprendizagem

Among the current trends for children’s clothing is clothing that may contribute to the development and children’s learning through interaction with their clothes. For child interaction / clothes from occurring, this dress is appropriate the knowledge of design, which assist in its construction. Thus, this study seeks to investigate design principles that can be adopted for production of clothing that can assist in the development of children, showing how notions of education can be incorporated into costumes, studying the relationships and interactions between design, fashion and education. The study addresses this garment from the perspective of design, so as to provide insights that could contribute to the creation of the pieces. To that end, we developed a theoretical framework that sought to show the infant universe, communication, clothing and design. According to the methodological procedures for the work, there was a case study in ten private schools in Bauru-sp in order to obtain data on experiences with children about their preferences, attitudes and ways of reasoning child’s world.

The affective-emotional communication in shoppingscapes: case study

Shoppingscapes on urban roads, such as streets and avenues, require study and more specific attention. You must be aware of the emotional communication, an important factor with regard to the influence on the perception and acquisition process by the observer. Reaching the consumer cognitively, arousing emotion and desire to want to have the observed object is one of the goals of emotional communication, and that only happens with the proper use of elements of perception. This paper aims to highlight the need for interdisciplinary design and architecture, especially in the case of shoppingscapes in open spaces that sell fashion items. The case study raises a reflection on the elements of perception in the windows as to whether they are being clearly communicated. It also discusses how the same are interfering or being interfered by the shoppingscapes of Avenida da Liberdade in Lisbon.