Provider-Customer Coalitional Games

Efficacy of commercial wireless networks can be substantially enhanced through large-scale cooperation among involved entities such as providers and customers. The success of such cooperation is contingent upon the design of judicious resource allocation strategies that ensure that the individuals' payoffs are commensurate to the resources they offer to the coalition. The resource allocation strategies depend on which entities are decision-makers and whether and how they share their aggregate payoffs. Initially, we consider the scenario where the providers are the only decision-makers and they do not share their payoffs. We formulate the resource allocation problem as a nontransferable payoff coalitional game and show that there exists a cooperation strategy that leaves no incentive for any subset of providers to split from the grand coalition, i.e., the core of the game is nonempty. To compute this cooperation strategy and the corresponding payoffs, we subsequently relate this game and its core to an exchange market setting and its equilibrium, which can be computed by several efficient algorithms. Next, we investigate cooperation when customers are also decision-makers and decide which provider to subscribe to based on whether there is cooperation. We formulate a coalitional game in this setting and show that it has a nonempty core. Finally, we extend the formulations and results to the cases where the payoffs are vectors and can be shared selectively.

Análisis de las necesidades del cliente y su satisfacción en la industria del mueble según las normas ISO 9000: un estudio de casos

[ES] La necesidad de determinar los requerimientos del cliente y satisfacerlos se ha convertido en el principal objetivo de las empresas. Gestionar esa actividad, comúnmente asociada al departamento de marketing, ha llegado a ser el fin de cualquier sistema de calidad, y por ende, del resto de departamentos de la organización. A través de un estudio de casos, este trabajo pretende identificar cuales son las prácticas de marketing habituales en la industria del mueble, y plantear un marco de actuación idóneo de acuerdo con los procedimientos establecidos en las normas de calidad ISO 9000:2000.

El compromiso como variable mediadora para la predicción de las futuras intenciones de consumo en los servicios. Una aproximación empírica a los consumidores de artes escénicas en España

[ES] El presente trabajo de investigación trata de arrojar luz sobre las relaciones entre las variables Satisfacción, Compromiso, Confianza y Futuras Intenciones de compra. Con este fin, se propone un Modelo de Gestión de las Relaciones con Clientes de Servicios en el que se observa que la variable más importante en la consecución de resultados positivos en lo que respecta a intenciones de asistencia futura de los consumidores es el Compromiso.

Liderazgo de servicio de los mandos intermedios

[ES] El gran reto de la empresa de servicios en la actualidad es orientarse con mayor precisión a sus clientes y conseguir su satisfacción y lealtad. Si bien el impulso de la innovación, el uso de tecnologías de información, y concretamente la creación de valor son factores decisivos, el gran factor a dirigir con una mejor proyección es el factor humano. Sin un enfoque consistente orientado a la persona, no será posible desarrollar la capacidad de servir al cliente en la organización.

An Algebraic Preservation Theorem for Aleph-Zero Categorical Quantified Constraint Satisfaction

23 p. -- An extended abstract of this work appears in the proceedings of the 2012 ACM/IEEE Symposium on Logic in Computer Science

Measuring the influence of customer-based store brand equity in the purchase intention

[EN] Store brands account for and important market share in the Spain and a further increase in expected in the next years due to the downturn. However, there is lack of research on store brand customer-based Brand Equity. This study attempts to propose an integrated model of Brand Equity in store or retailer brands, based on Aaker s well-known conceptual model. We propose a consumer-based model, including the main sources or dimensions of Brand Equity and considering the intention to purchase as a consequence. Based on a sample of 362 consumers and 5 store brands, structural equation modeling is used to test research hypotheses. The results obtained reveal that store brand awareness, loyalty along with store brand perceived quality have a significant influence on consumers intention to purchase store brands. Our study suggests that marketers and marketing managers from retailing companies should carefully consider the Brand Equity components when designing their brand strategies, and develop marketing activities in order to enhance their brands awareness.

Beyond Q-Resolution and Prenex Form: a Proof System for Quantified Constraint Satisfaction

We consider the quanti fied constraint satisfaction problem (QCSP) which is to decide, given a structure and a first-order sentence (not assumed here to be in prenex form) built from conjunction and quanti fication, whether or not the sentence is true on the structure. We present a proof system for certifying the falsity of QCSP instances and develop its basic theory; for instance, we provide an algorithmic interpretation of its behavior. Our proof system places the established Q-resolution proof system in a broader context, and also allows us to derive QCSP tractability results.

The use of object oriented modelling and simulation tools in constraint satisfaction for embodiment design

The software package Dymola, which implements the new, vendor-independent standard modelling language Modelica, exemplifies the emerging generation of object-oriented modelling and simulation tools. This paper shows how, in addition to its simulation capabilities, it may be used as an embodiment design tool, to size automatically a design assembled from a library of generic parametric components. The example used is a miniature model aircraft diesel engine. To this end, the component classes contain extra algebraic equations calculating the overload factor (or its reciprocal, the safety factor) for all the different modes of failure, such as buckling or tensile yield. Thus the simulation results contain the maximum overload or minimum safety factor for each failure mode along with the critical instant and the device state at which it occurs. The Dymola "Initial Conditions Calculation" function, controlled by a simple software script, may then be used to perform automatic component sizing. Each component is minimised in mass, subject to a chosen safety factor against failure, over a given operating cycle. Whilst the example is in the realm of mechanical design, it must be emphasised that the approach is equally applicable to the electrical or mechatronic domains, indeed to any design problem requiring numerical constraint satisfaction.