Glória e tragédia: a dualidade da prestação de contas do Sport Club Corinthians Paulista em seus relatórios de sustentabilidade

Pós-graduação em Comunicação - FAAC

Estratégias de sustentabilidade na prática odontológica

Dentists have widely discussed environmental issues with a view to the implementation of sustainability strategies in dental practice. It is unacceptable the practice of dentistry today as merely the solution of dental problems. The Dentist has a social responsibility to incorporate into your daily work concrete actions to reduce the impact of its production process. The purpose of this study is to characterize the development and application of performanceoriented model of social responsibility in dental practice, built to preserve the environmental cause in dentistry in order to trace change scenario that allows the environmental management without compromising the quality of services offered.

Educação e sustentabilidade: relações possíveis

Considering the defi nition of Environmental Education as a human development process that seeks the transformation of the relationship between society and environment, this paper – collectively written by the members of the research group – discusses the theoretical framework of our studies, understanding them not as ’straitjackets’ that force us to repeat and reproduce predetermined analysis, but as a pathway, a method to interpret reality, a method to look for the essence of the studied phenomena, the real world. The theoretical framework we present helps us, therefore, to overcome the fragmented feature of the construction of knowledge proposed by methodologies in whose epistemological axis are located empiricism, positivism and idealism, as well as to fi nd out the laws of the phenomena whose study concerns us. It also helps us to capture in detail the details of the problems, to analyze their evolution and track the connections between phenomena that surround them. That is the Historical, Dialectical and Materialistic method formulated by Marx and those who came after him, also known as the philosophy of praxis. Based on this reference, we discuss here the relationship between environmental education and sustainability, bringing the concepts of sustainable development and sustainability into the debate, concluding that for the critical perspective explained here, environmental education for sustainability is a process that joins theory and practice for the transformation of the relationships between societies and the environment. This is the critical dimension of environmental education as we comprehend it.

Jornalismo e meio ambiente: a contribuição dos meios de comunicação e o conceito de sustentabilidade

This article is a reflection about the contribution the social communication media can provide to the public debate about the environmental concerns. The Agenda XXI and several other UN documents call to the need to inform and educate the society. On the other hand, the Communication theories always have in common the imperative of the emitter to be understood by the recipient, in such a way that they can become change agents and not only observers. The first step is, therefore, to study the environmental question, adequately focus the theme and convey clarification. It is not what happened, for instance, with some technical concepts from the area, in particular sustainability, that came about in the 70 s to guide public policies at the service of the life preservation and specially, future and today, utilized even as a parameter of preservation of profit and advantage resulting from exploitation of nature.Key-Words Theory of Communication - Environmental Sustainability MCM

A utilização da tecnologia nas artes, design e engenharia, como ferramenta de vanguarda e sustentabilidade

Art can be understood as a process in which knowledge is used to perform certain skills. From Latin ARS, technical means and / or ability, in Greece, there was the word art, but "Tekne", which originated from the word "technical." So art and technique are present in sculptures, paintings, shoes or ships. In this sense, designers, engineers and all professionals who use technology can be called artists. Considerations must be made regarding the level of energy embedded in the material from its production until its use, even considering recycling, sustainability and life cycle of materials. This study aimed to present the use of scanning technology and 3D virtual modeling and its application in prototyping with CNC (Computed Numerical Control) as a tool in current use cutting-edge courses in arts, design and engineering and their relations with sustainability.

ECODESIGN: designers brasileiros de adornos que trabalham com sustentabilidade

The ornaments have always been appreciated by human. And today is obviously the need to include the concepts of ecology in all areas. In this scenario ecodesign becomes a great ally for professionals who work in the making of ornaments, including jewelers. Aiming to decrease and the preservation of noble metals and the use of alternative materials, the ecodesign of adornment makes even more valued and attractive, it promotes sustainable consumption. Based on these concepts, this paper aims to investigate the Brazilian professionals who use sustainable ideas for making your accessories and social work related to this activity.

Produção científica sobre gestão de recursos humanos e sustentabilidade: síntese e agenda de pesquisa

This study aimed to verify the existence of articles on human resource management and sustainability in the major journals in the administration area in Brazil. Were selected for the study 24 national journals Qualis A1 to B3. The results indicated that the interaction between these two areas is recent in Brazil, since the first publications appeared only in 2006, and found 170 articles that investigated the human resource management only nine established relationship with sustainability.

Televisão Universitária e o desafio da sustentabilidade: a experiência da TV Unesp.

This paper describes the Unesp University TV experience, in Bauru, reflecting on the goals of a university TV in the context of digitalization. The emphasis of the argument rests on the role of this segment in terms of audiovisual content research and production. By demonstrating the potential for innovation in the development of program formats on interactive digital environment, suggests that research is one of the ways to find solutions that ensure the sustainability of university TV stations.

A relação entre a sustentabilidade e o design de moda contemporâneo: uma análise sobre o segmento jeanswear

A moda é um dos reflexos que melhor expressa as dinâmicas do contemporâneo, e a sustentabilidade é um dos agentes questionadores do conceito e da abordagem da moda e do design de moda, assim, a proposta deste artigo é apresentar uma análise crítica da relação da moda com a sustentabilidade, com o objetivo de confrontar e verificar os discursos defendidos por empresas do segmento jeanswear e o desenvolvimento de seus produtos de vestuário, chamados de ‘ sustentáveis’. A fundamentação parte da revisão da literatura dessas áreas somada à pesquisa de campo com entrevistas estruturadas, aplicação de questionários e posterior análise das discursos e divulgação por parte das empresas.

Social TV Unesp: proposta de aplicativo em segunda tela com ênfase em modelo de negócios para TV Universitária UNESP

The audiovisual market carefully observes a tendency in television consumption habit: viewers are increasingly watching television content while surfing the internet through mobile devices like tablets, smartphones and laptops. Known as second screen, viewers interact simultaneously across these devices, sharing information about the programming on social networks, seeking additional information about the contents well aired, in addition to being likely to purchase products and services on platforms of mobile-commerce persuaded by the scheduling of programming through commercials. Given this, the aim of this article is to propose and prototyping an application visually in second screen with emphasis on business model with possible application on TV Unesp, where the viewer to interact with the programming through the application is exposed to previously scheduled ads, links to mobile-commerce and posts indicating purchase suggestions.

Sistema de informação geográfica na formulação de indicadores ambientais para sustentabilidade dos recursos hídricos

Planning and sustainable management of water resources require actions that focuses on life quality, recovery and preservation of natural resources. As such, a municipality must have tools which empower the government with the right to exercise such actions, for example, the Master Plan and Sector Plans. To develop municipal plans which will guide the development of the city and provide information for establishment of public policies, it is of the utmost importance that they are designed based on primary and safe data. In view of these considerations, this study aimed at formulating environmental indicators by using a Geographic Information System – GIS. The environmental diagnosis based on the gvGIS was used as database, which made the process to be agile and accurate. The watershed of Lençóis River – SP was the study area. It has a good database from the Environmental Diagnosis of the watershed of Lençóis River, which was created through funds from the State Funds for Water Resources – FEHIDRO. The borrower was the Service of Water Supply and Sewage of Lençóis Paulista – SAAELP. Based on the diagnosis, the indicators were formulated concerning land use and occupation as well as water resources. The results were considered satisfactory and showed that the methodology used in this study is of great importance to evaluate water resources, as it provides a reliable basis for the decision-making process seeking environmental compliance and sustainable development. By using environmental indicators, the sustainability of an area as a whole can be analyzed, and the parts as well, i.e., it is possible to identify which sector is experiencing significant problems and take actions to solve them.

Ações e percepções ambientais articuladas na sustentabilidade: estudos de múltiplos casos na indústria calçadista

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

O problema de corte de estoque com uso e venda de retalhos: uma proposta de otimização para a sustentabilidade ambiental

Pós-graduação em Engenharia de Produção - FEB

Estrutura Institucional da Sustentabilidade: Panorama Comparativo Preliminar Brasil - França.

A sustentabilidade vem sendo perseguida em todos os segmentos da economia tanto dos países desenvolvidos quanto em desenvolvimento. Especificamente no que diz respeito ao setor rural destes países não poderia ser diferente. O presente trabalho se propõe a analisar e comparar o Brasil e a França em termos das principais semelhanças e diferenças nas suas estruturas institucionais voltadas para a promoção do desenvolvimento rural sustentável. Para tanto, foram utilizados os métodos Dedutivo e Indutivo. Verificou-se que as estruturas institucionais de ambos os países são relativamente semelhantes, muito embora haja especificidades relacionadas às distintas realidades rurais destes países em termos de atividades agropecuárias, florestais, propriedades rurais, dentre outros aspectos. O desenvolvimento rural sustentável desempenha, assim, um papel importante nas políticas nacionais, da França e do Brasil, sendo que a agropecuária, o meio ambiente, as energias, o turismo, a educação e a pesquisa são as principais áreas de sustentabilidade em ambos os países. Pode-se observar que, em geral, um Ministério francês responsabiliza-se, em se tratando de temas vinculados ao desenvolvimento rural sustentável, por uma área de ação mais ampla e menos precisa comparativamente a um Ministério brasileiro. Por fim, alguns temas associados ao tema do desenvolvimento rural sustentável são exclusivamente observados nos Ministérios brasileiros, tais como proteção das florestais tropicais, povos indígenas e biocombustíveis.