The roles and tasks of salespeople in Software-as-a-Service company's value-based sales process

Recent research in relationships marketing and sales and sales management emphasizes companies’ ability to create customer value as a core of all business-to-business relationships. The role of individual salespeople in business relation-ships is commonly acknowledged, but has been largely neglected in extant literature. This study offers especially more detailed perspective on salespeople’s roles and tasks in business-to-business value-based sales process. It focuses especially on Software-as-a-Service business environment. The objective of the study is to find out how salespeople can create value in Software-as-a-Service value-based sales process. It determines value-based sales process, salespeople’s roles and tasks in it, and combines value assessment in to process. The results indicate that salespeople have to adapt different selling roles and tasks in Software-as-a-Service value-based sales process to be able to support the customer’s value-in-use experience. The process itself is highly complex, consisting of multiple facets and selling behaviors, and involves relevant actors from both parties of relationship. The study concludes with a discussion of possibilities that provide interesting aspects for future research.

User Experience Patterns for/of Innovation by Design: A Survey on Design Practices in the Software Development and Innovation Lifecycle

The User Experience (UX) designers are undoubtedly aware of how many UX design methods currently exist and that sometimes it becomes a problem to choose an appropriate one. What are all of methods that designers have in their “arsenal”? When can they use them? This thesis presents the research on the design methods in the contemporary context of User Experience (UX) and Innovations by using a survey approach. The study is limited to cover the domain of consumer mobile services development and provider companies around the world. The study follows 2 clear objectives: (1) to understand what design methods are currently used in that context and to what extent they are used (2) to identify at what stage according to the UX design thinking process for creating innovations they are placed. The study contributes to the research in the field of UX design and Innovations and extends the knowledge in that field together with communities’ (UXPA, SIGCHI, SIGSOFT) members’ cooperation. The research is vital due to lack of information on design practices and their application in the chosen context.

Software for Transport Accessibility Analysis: The Case of Moscow

In this thesis the process of building a software for transport accessibility analysis is described. The goal was to create a software which is easy to distribute and simple to use for the user without particular background in the field of the geographical data analysis. It was shown that existing tools do not suit for this particular task due to complex interface or significant rendering time. The goal was accomplished by applying modern approaches in the process of building web applications such as maps based on vector tiles, FLUX architecture design pattern and module bundling. It was discovered that vector tiles have considerable advantages over image-based tiles such as faster rendering and real-time styling.

Impacto del TLC en Bogotá-Cundinamarca. Servicios de software

Gestión del conocimiento

Diseño de un software interactivo como recurso didáctico en el aprendizaje de una lengua extranjera

Tesis (Maestría en Enseñanza Superior) UANL.

Ingeniería software

UANL

Métricas de software en lenguajes de cuarta generación José Luis Martínez Flores

Tesis (Maestría en Ciencias de la Administración, con especialidad en Sistemas) U.A.N.L.

El impacto de la enseñanza de métricas de software en la implementación de un sistema computacional por Edgar Danilo Domínguez Vera

Tesis (Maestría en Ciencias de la Administración con Especialidad en Sistemas) U.A.N.L.

Propuesta didáctica utilización del software como recurso para mejorar el rendimiento de un curso de física moderna [por] Jorge Enrique Figueroa Martínez

Tesis (Maestría en la Enseñanza de las Ciencias con Especialidad en Física) U.A.N.L.

Aplicación del software AutoCAD en el diseño dimensional de elementos de máquinas

Tesis (Maestría en Ciencias de la Ingeniería Mecánica con Especialidad en Diseño Mecánico) UANL, 2000.

Control de software

Tesis (Maestría en Informática Administrativa) U.A.N.L.

Investigación de mercados con desarrollo sustentado en software y tecnología

Tesis (Maestría en Ciencias de la Administración con Especialidad en Relaciones Industriales)- UANL, 2001

El impacto de la omisión de métricas de calidad en el desarrollo de software por Irma Guadalupe Uicab Luna

Tesis (Maestro en Ciencias de la Administración con Especialidad en Sistemas) U.A.N.L.

Desarrollo de un Software educativo en historia del arte del movimiento muralista en México

[Tesis] ( Maestría en Artes con Especialidad en Educación por el Arte) U.A.N.L.