Communication, cultural identities and the Olympic Games: the Barcelona’92 experience

This document includes the results of the research undertaken by the author on the media planning and coverage of the Barcelona'92 and its cultural implications.

1st National Accessiblity Plan 2004-2012: achieving equal opportunities and full participation through design for all

According to official statistics, disabled people in Spain number 3.5 million and make up 8.8% of the Spanish population. This group of people are increasingly being recognised as members of society with equal rights, and many of their demands are gradually being transformed into solutions that benefit society as a whole. One example is improved accessibility. Accessible built environments are more human and inclusive places, as well as being easier to get around. Improved accessibility is now recognised as a requirement shared by all members of society, although it is achieved thanks to the demands of disabled people and their representatives. The 1st National Accessibility Plan is a strategic framework for action aimed at ensuring that new products, services and built environments are designed to be accessible for as many people as possible (Design for All) and that existing ones are gradually duly adapted.

I Plan Nacional de Accesibilidad 2004-2012

El I Plan Nacional de Accesibilidad 2004-2012 (PNdA) es el mecanismo por el cual la Administración General del Estado se propone acometer de forma ordenada y conjunta con otras administraciones y entidades, la transformación de entornos, servicios y productos, para hacerlos plenamente accesibles a todas las personas, especialmente a aquellas con alguna discapacidad. Por ello la exigencia de desarrollo del Plan surge del articulado de una ley, la Ley 51/2003 sobre igualdad de oportunidades, no discriminación y accesibilidad universal de las personas con discapacidad. Su plazo de ejecución comprende hasta el año 2012.

Plan de accesibilidad "ACCEPLAN", 2003-2010. Libro blanco: por un nuevo paradigma, el diseño para todos, hacia la plena igualdad de oportunidades (borrador)

El Libro Blanco del Plan de Accesibilidad ACCEPLAN analiza las posibilidades y enfoque de actuación necesarios para enfrentar los problemas y carencias en relación con la accesibilidad a todo tipo de entornos, productos y servicios. Su objetivo es plantear un conjunto de propuestas de posible desarrollo en el marco del Plan, una vez incorporadas las observaciones, correcciones e ideas aportadas por diversos agentes e instituciones con motivo del diagnóstico previamente realizado y presentado como Libro Verde de la Accesibilidad en España.

La Accesibilidad en España. Diagnóstico y bases para un plan integral de supresión de barreras. Libro verde

Este Libro Verde pretende difundir, compartir y discutir públicamente la situación de la accesibilidad en España, así como los instrumentos y políticas puestos en marcha en los últimos años para su promoción y las necesarias reformas o iniciativas para avanzar en el proceso de supresión de todo tipo de barreras –arquitectónicas, urbanísticas, en el transporte, la comunicación e información, etc.– en nuestro país.

I Plan Nacional de Accesibilidad 2004-2012: Informe de aplicación. Memoria final

Para arrancar y poner en práctica el Plan se ha considerado la necesidad de desarrollar una “hoja de ruta” (Informe de Puesta en Marcha y Aplicación) de cada una de las acciones consideradas más prioritarias en el primer trienio, a modo de guía para su implementación.

Olympic cities and communication

Article published in Greek in the special issue "The Olympic Games: the mega sports and media event" of the National and Kapodistrian University of Athens journal Communication Issues (2004, no.1), discussing the need for establishing a communication model for city-games relations.

Business plan: Ibéricosandwich

El present estudi és el desenvolupament d’un pla de viabilitat per saber si una idea de negoci pot ésser rendible. Consisteix en una anàlisi sobre els diferents factors que componen un pla de negoci. Així com el pla de màrqueting, el pla d’operacions, el pla d’organització i el pla econòmic financer. L’empresa anomenada Ibericosandwich es dedicarà a produir i distribuir sandvitxos envasats, en el mercat espanyol. Amb el pla de negoci s’ha analitzat el mercat i les oportunitats, i s’ha pogut observar que hi ha un segment de mercat que està sense explotar, que consisteix a oferir-hi una gamma alta de sandvitxos. És un projecte que inclou una anàlisi econòmica financera, amb l’objectiu de reduir el risc i poder obtenir la màxima rendibilitat amb aquesta oportunitat que se’ns presenta.

Five-day plan for smoking cessation using group behaviour therapy.

The "Five-Day Plan to Stop Smoking" (FDP) is an educational group technique for smoking cessation. We studied a cohort of 123 smokers (55 men, 68 women, mean age 42 years) who participated in 11 successive FDP sessions held in Switzerland between 1995 and 1998 and who were followed up for at least 12 months by telephone or direct interview. Overall, 102 of the 123 subjects (83%) had stopped smoking by the end of the FDP, and self-declared smoking cessation rate was 25% after one year. The following factors potentially associated with outcome were studied: age, sex, smoking habit duration, cigarettes per day, Fagerström Test for Nicotine Dependence (FTND), group size, and medical presence among the group leaders. Smoking habit duration was the only variable which showed a statistically significant association with success: the rate of smoking cessation was higher among patients who had smoked for less than 20 years (34.7% vs. 18.9%, p = 0.049). Stress was the most common cause of relapse. The FDP appears to be an effective smoking cessation therapy. Propositions are made in order to improve the success rate of future sessions.

De Chamonix a Salt Lake city: evolución del concepto de villa olímpica en los Juegos de invierno

Esta ponencia fue presentada en el International Symposium on Olympic Villages, Museo Olímpico, Lausana, Suiza. Su objetivo es exponer la evolución histórica del concepto de villa olímpica en los Juegos de Invierno y reflexionar sobre aquello en lo que se podría convertir. Esta evolución histórica puede dividirse en tres grandes períodos en que se basa este plan: antes de 1960, de 1964 a 1984 y a partir de 1988.

Are two-part tariffs efficient when consumers plan ahead?: An empirical study

During the last two decades there has been an increase in using dynamic tariffs for billing household electricity consumption. This has questioned the suitability of traditional pricing schemes, such as two-part tariffs, since they contribute to create marked peak and offpeak demands. The aim of this paper is to assess if two-part tariffs are an efficient pricing scheme using Spanish household electricity microdata. An ordered probit model with instrumental variables on the determinants of power level choice and non-paramentric spline regressions on the electricity price distribution will allow us to distinguish between the tariff structure choice and the simultaneous demand decisions. We conclude that electricity consumption and dwellings’ and individuals’ characteristics are key determinants of the fixed charge paid by Spanish households Finally, the results point to the inefficiency of the two-part tariff as those consumers who consume more electricity pay a lower price than the others.

Communication for Public Goods

This paper studies information transmission between multiple agents with di¤erent preferences and a welfare maximizing decision maker who chooses the quality or quantity of a public good (e.g. provision of public health service; carbon emissions policy; pace of lectures in a classroom) that is consumed by all of them. Communication in such circumstances suffers from the agents' incentive to "exaggerate" their preferences relative to the average of the other agents, since the decision maker's reaction to each agent's message is weaker than in one-to-one communication. As the number of agents becomes larger the quality of information transmission diminishes. The use of binary messages (e.g. "yes" or "no") is shown to be a robust mode of communication when the main source of informational distortion is exaggeration.

Les débuts de la communication à trois. Interactions visuelles triadiques entre père, mère et bébé

Plusieurs auteurs ont montré que les échanges visuels entre des mères dépressives ou psychotiques et leur bébé présentent de multiples perturbations : dans cet article, les auteurs proposent une étude exploratoire portant sur les échanges visuels père-mère- bébé (9-18 semaines) dans deux groupes de familles, un groupe suivi pour des difficultés du post-partum et un groupe témoin. Les observations sont réalisées dans le cadre d'un jeu à trois structuré selon diverses modalités d'interaction (un parent joue avec l'enfant en présence de l'autre parent / les deux parents jouent conjointement avec le bébé). Les variables retenues concernent d'une part le niveau d'attention visuelle conjointe des partenaires, d'autre part l'évolution de cette attention visuelle au cours du jeu. Les résultats révèlent que les échanges visuels sont plus intenses dans les familles fonctionnelles, ce qui semble indiquer que l'engagement visuel triadique établi par les partenaires peut être représentatif du fonctionnement de la triade à un moment donné de son développement. D'autre part, l'analyse de l'évolution de l'engagement visuel au travers des différents contextes de jeu amène les auteurs à proposer l'hypothèse d'une « alliance triadique » établie conjointement par les trois partenaires et formant la matrice de leurs échanges dyadiques et triadiques. De façon plus générale, les auteurs supposent que l'établissement de cette alliance joue un rôle déterminant pour le développement et l'autonomisa- tion du bébé au sein de sa famille. Disorders in the visual interaction between depressive or psychotic mothers and their baby have been widely described : in this paper, the authors propose an exploratory study of father-mother-infant visual interaction (infants are 9-18 weeks old) in two groups of families, voluntary families and families in therapy for post-par turn disorders. The observations are gathered during a three-partner play, involving different kinds of triadic interaction (one parent plays with the infant, the other parent being « only present » / both parents play together with the child). The analyses have focused on the amount of visual attention shared by the partners and on the evolution of visual interaction during the game. Results show that triadic interaction is more intense in functional triads, which means that shared visual attention may be representative of the more general functioning of the family at a definite stage of its development. Furthermore, considering the sequential organization of visual interaction throughout the game led the authors to the construct of a « triadic alliance », jointly established by the three partners and providing a matrix for their dyadic and triadic interaction. On a more general level, such an alliance could play an important role for the development and the autonomy of the baby within his j her family.