Diga-me quem tu és: o léxico-marketing na publicidade e o comportamento de gêneros sociais

It is unanimous among lexicologists that lexical units present deep marks in the representativeness of cultural and behavioral issues. Thus, some scholars have been proposing methodologies in order to enable the verification, scientifically, of mechanisms to systematize the lexicon within a specific time/space. In this way, it would be possible to promote discussions about its relations with social matters. These lexical contents can be analyzed, for instance, in the publicity having in mind its power of extending the desires of its receiver/customer to the acquisition of products/services since it is a media outlet that provide aids, by means of verbal texts produced by advertising editors, in order to deal with issues of our society, as those related to female and male genders. From all of this, the present article aims at organizing lexical items in market segments, here referred to lexicon-marketing, so as to make possible observation of social behaviors in the universes of both women and men.

Resolução do problema de sequenciamento de múltiplas linhas de montagem de modelos mistos em ambiente de produção enxuta

This work deals with the sequencing of Multi-Mixed-Model Assembly Lines in a lean manufacturing environment, where an operational structure where several kanbans support several mixed-model assembly lines, so that all assembly lines can receive parts or sub-assemblies from all suppliers. To optimize this system, the sequencing seeks to minimize the distance between the real consumption and the constant ideal consumption of parts or subassemblies, thereby reducing the scaling of kanbans and intermediate stocks. To solve the sequencing problems, the method Clustering Search was applied along with the metaheuristics Variable Neighborhood Search, Simulation Annealing and Iterative Local Search. Instances from the literature and generated instances were tested, thus allowing comparing the methods to each other and with other methods presented in the literature. The performance of the Clustering Search with Iterated Local Search stands out by the quality and robustness of their solutions, and mainly for its efficiency, whereas it converges to better results at a lower computational cost

Memória e história da advocacia assisense (1960 -1989)

Pós-graduação em História - FCLAS

Método primal-dual previsor-corretor de pontos interiores e exteriores com estratégias de correção de inércia e suavização hiperbólica aplicado ao problema de despacho econômico com ponto de carregamento de válvula e representação da transmissão

Pós-graduação em Engenharia Elétrica - FEB

Identidades secretas: representações do negro nas Histórias em quadrinhos norte-americanas

Pós-graduação em Comunicação - FAAC

Influência do uso e ocupação do solo sobre a qualidade da água: subsídio à gestão dos recursos hídricos à gestão dos recursos hídricos da Bacia Hidrográfica da Serra da Mantiqueira (UGRHI-1)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Alocação ótima de chaves de interconexão nas redes de distribuição de energia elétrica

Pós-graduação em Engenharia Elétrica - FEIS

Propostas de modelagem matemática para o problema de restauração de sistemas de distribuição de energia elétrica radiais

Pós-graduação em Engenharia Elétrica - FEIS

A concentração do mercado siderúrgico: uma análise dos indicadores CR4 e HHI no períiodo 1990-2010

The paper analyses the concentration degree in the global steel industry in the 1990-2010 period. Using the Herfindahl-Hirschman (HHI) index, the paper has concluded that concentration in the world steel industry increased, mainly because the increase of acquisitions and fusions among firms.

O Congresso Nacional e a política de defesa do Brasil

This research aims to analyze the behavior of the central legislature in five key moments in the institutionalization of defense policy in Brazil: (i) the approval of the first version of the National Defense Policy, (ii) the creation of the Ministry of Defence (iii) the approval of the second version of the National Defense Policy, (iv) the approval of the National Defense Strategy, and (v) the approval of the Supplementary Law No. 136 of 2010 which, among other things, provides for the creation of the Book white National Defense. This process covers the mandates of the government of Fernando Henrique Cardoso and Luiz Inácio Lula da Silva (1995-2010). Besides the description of each of the above moments, we discuss the performance of the country on the agenda of regional and international security and are raised the resources available to Congress in order to strengthen their participation in the formulation of defense policy. The approval processes for each of the policies and laws are related to provide a view of the Legislative Power's capacity or not to change matters that in general have been proposed by the Executive Power. Finally, the study identifies how the progress in the participation of the Legislative Power in matters of defense policy was shy, but important because it signifies the increase of representation in popular theme

Biostratigraphy and paleoecology of an unusual palynological record from the Aquidauana Formation, Late Pennsylvanian of Paraná Basin

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Determinação das melhores condições de hidrólise física com ultrassom de potência em resíduos de amendoim

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Modelos Matemáticos e Métodos de Solução para Problemas de Dimensionamento de Lotes

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Utilização de metaheurísticas combinada a diferentes métodos de aglutinação para a otimização de um processo de torneamento com múltiplas respostas

Pós-graduação em Engenharia Mecânica - FEG

Biomarcadores cardíacos em cães com degeneração mixomatosa da valva mitral submetidos a um programa de condicionamento físico

Pós-graduação em Medicina Veterinária - FCAV