Integrating control and electronics

Previously the author described how control engineering can be introduced using little mathematics in a first year course, the aim being to make the subject accessible across different degrees. One reaction to this was that it was a good idea, but there was not space to include it in the curriculum where, typically control engineering is not introduced until the second year. This paper describes how the author has used a review of the first year teaching to develop a module in which feedback, control and electronics are integrated coherently. This is beneficial as concepts in control and electronics mutually reinforce each other. This has been achieved during a reduction in the available time for teaching the material. This paper describes the strategy used to successfully develop the module, the integrated module and positive student reaction.

Adult palatum as a novel source of neural crest-related stem cells

Somatic neural and neural crest stem cells are promising sources for cellular therapy of several neurodegenerative diseases. However, because of practical considerations such as inadequate accessibility of the source material, the application of neural crest stem cells is strictly limited. The secondary palate is a highly regenerative and heavily innervated tissue, which develops embryonically under direct contribution of neural crest cells. Here, we describe for the first time the presence of nestin-positive neural crest-related stem cells within Meissner corpuscles and Merkel cell-neurite complexes located in the hard palate of adult Wistar rats. After isolation, palatal neural crest-related stem cells (pNC-SCs) were cultivated in the presence of epidermal growth factor and fibroblast growth factor under serum-free conditions, resulting in large amounts of neurospheres. We used immunocytochemical techniques and reverse transcriptase-polymerase chain reaction to assess the expression profile of pNC-SCs. In addition to the expression of neural crest stem cell markers such as Nestin, Sox2, and p75, we detected the expression of Klf4, Oct4, and c-Myc. pNC-SCs differentiated efficiently into neuronal and glial cells. Finally, we investigated the potential expression of stemness markers within the human palate. We identified expression of stem cell markers nestin and CD133 and the transcription factors needed for reprogramming of somatic cells into pluripotent cells: Sox2, Oct4, Klf4, and c-Myc. These data show that cells isolated from palatal rugae form neurospheres, are highly plastic, and express neural crest stem cell markers. In addition, pNC-SCs may have the ability to differentiate into functional neurons and glial cells, serving as a starting point for therapeutic studies.

Intuitions, disagreement and referential pluralism

Mallon, Machery, Nichols and Stich (Philosophy and Phenomenological Research 79: 332–356, 2009) argue that the use of intuitions in the philosophy of reference is problematic as recent studies show intuitions about reference vary both within and between cultures. I use some ideas from the recent literature on disagreement and truth relativism to shed light on the debate concerning the appropriate reaction to these studies. Mallon et al. argue that variation is problematic because if one tries to use intuitions which vary to find the correct theory of reference one will end up endorsing an absurd position: referential pluralism. I argue that there is hope for intuition-based philosophy of reference. One can avoid endorsing referential pluralism (as Mallon et al. understand it). Furthermore, referential pluralism may not be so absurd after all.

The effect of financial leverage on real and accrual-based earnings management

Past research has documented a substitution effect between real earnings management (RM) and accrual-based earnings management (AM), depending on relative costs. This study contributes to this research by examining whether levels of (and changes in) financial leverage have an impact on this empirically documented trade-off. We hypothesise that in the presence of high leverage, firms that engage in earnings manipulation tactics will exhibit a preference for RM due to a lower possibility—and subsequent costs—of getting caught. We show that leverage levels and increases positively and significantly affect upward RM, with no significant effect on income-increasing AM, while our findings point towards a complementarity effect between unexpected levels of RM and AM for firms with very high leverage levels and changes. This is interpreted as an indication that high leverage could attract heavy outsider scrutiny, making it necessary for firms to use both forms of earnings management in order to achieve earnings targets. Furthermore, we document that equity investors exhibit a significantly stronger penalising reaction to AM vs. RM, indicating that leverage-induced RM is not as easily detectable by market participants as debt-induced AM, despite the fact that the former could imply deviation from optimal business practices.

Identification of the nuclear factor kappa-beta (NF-kB) in cortical of mice Wistar using Technovit 7200 VCR (R)

Objective: this study aimed to develop a nondecalcified bone sample processing technique enabling immunohistochemical labeling of proteins by kappa-beta nuclear factor (NF-kB) utilizing the Technovit 7200 VCR (R) in adult male Wistar rats. Study Method: A 1.8 mm diameter defect was performed 0.5mm from the femur proximal joint by means of a round bur. Experimental groups were divided according to fixing solution prior to histologic processing: Group 1- ethanol 70%; Group 2-10% buffered formalin; and Group 3- Glycerol diluted in 70% ethanol at a 70/30 ratio + 10% buffered formalin. The post-surgical periods ranged from 01 to 24 hours. Control groups included a nonsurgical procedure group (NSPG) and surgical procedures where bone exposure was performed (SPBE) without drilling. Prostate carcinoma was the positive control (PC) and samples subjected to incomplete immunohistochemistry protocol were the negative control (NC). Following euthanization, all samples were kept at 4 degrees C for 7 days, and were dehydrated in a series of alcohols at -20 degrees C. The polymer embedding procedure was performed at ethanol/polymer ratios of 70%-30%, 50%-50%, 30%-70%, 100%, and 100% for 72 hours at -20 degrees C. Polymerization followed the manufacturer`s recommendation. The samples were grounded and polished to 10-15 mu m thickness, and were deacrylated. The sections were rehydrated and were submitted to the primary polyclonal antibody anti-NF-kB on a 1:75 dilution for 12 hours at room temperature. Results: Microscopy showed that the Group 2 presented positive reaction to NF-kB, diffuse reactions for NSPG and SPBE, and no reaction for the NC group. Conclusion: The results obtained support the feasibility of the developed immunohistochemistry technique.

Synthesis of the Macrolactone of Migrastatin and Analogues with Potent Cell-Migration Inhibitory Activity

The synthesis of the macrolactone core of migrastatin 2, its potent anti-metastasis analogue 34, and ester derivatives 35 and 38 are reported. The approach involves the use of a dihydroxylation reaction to establish the desired C-8 stereocenter followed by a metathesis cyclization reaction. The effects of the compounds on the migration and invasion of human breast cancer cells were evaluated by using the wound-healing and the Boyden-chamber cell-migration and cell-invasion assays. The results revealed a high potency of the macrolactones 2 and 34 and the ester analogues 35 and 38, which suggests they have potential as antimetastatic agents.

Oncostatin M is a novel glucocorticoid-dependent neuroinflammatory factor that enhances oligodendrocyte precursor cell activity in demyelinated sites

The innate immune reaction to tissue injury is a natural process, which can have detrimental effects in the absence of negative feedbacks by glucocorticoids (GCs). Although acute lipopolysaccharide (LPS) challenge is relatively harmless to the brain parenchyma of adult animals, the endotoxin is highly neurotoxic in animals that are treated with the GC receptor antagonist RU486. This study investigated the role of cytokines of the gp130-related family in these effects, because they are essential components of the inflammatory process that provide survival signals to neurons. Intracerebral LPS injection stimulated expression of several members of this family of cytokines, but oncostatin M (Osm) was the unique ligand to be completely inhibited by the RU486 treatment. OSM receptor (Osmr) is expressed mainly in astrocytes and endothelial cells following LPS administration and GCs are directly responsible for its transcriptional activation in the presence of the endotoxin. In a mouse model of demyelination, exogenous OSM significantly modulated the expression of genes involved in the mobilization of oligodendrocyte precursor cells (OPCs), differentiation of oligodendrocyte, and production of myelin. In conclusion, the activation of OSM signaling is a mechanism activated by TLR4 in the presence of negative feedback by GCs on the innate immune system of the brain. OSM absence is associated with detrimental effects of LPS, whereas exogenous OSM favors repair response to demyelinated regions. (C) 2010 Elsevier Inc. All rights reserved.

A Diastereoselective Total Synthesis of trans-Trikentrin A: A Ring Contraction Approach

A new route to obtain the polyalkylated indole (+/-)-trans-trikentrin A was developed. The synthesis of this natural alkaloid features a thallium(III)mediated ring contraction reaction to obtain the trans-1,3-disubstituted five-membered ring in a diastereoselective manner. Thallium(III) is chemoselective in this rearrangement, reacting with the olefin without oxidation of the indole moiety. Other key transformations are the Bartoli`s reaction to construct the heterocyclic ring and a Heck coupling to add the carbons atom that will originate the nonaromatic cycle.

La risa en los Chistes de Facebook

People tell jokes in order to amuse and produce laughter. It is possible to represent laughter in the cyberspace discourse by writing how it sounds or by using a representation of a facial expression formed by various combinations of keyboard characters called emoticon. Jokes are appreciated by both men and women in our society but is there any difference between the way they represent laughter in the cyberspace discourse? In this research, we use the qualitative and quantitative method. First, we analyze the mechanism of linguistic construction of five jokes and their types and techniques based on Freud’s theory about this subject. Then we present the reactions produced by the jokes found in a social network and focus in the written representation of the laughter. The results show us that more women than men react to the jokes by writing a comment. The most popular laughter used by both men and women in a Spanish social network is "jajajaja" and the emoticon "XD". We have also found that people use the international laughter "hahahaha" and more women than men use "jejeje" to represent laughter in the same network. Although each individual has a laughter style, the way people represent the laughter graphically in the cyberspace discourse is almost the same between men and women but it differs in the way they use them as a reaction to the type and technique of the joke.

Implementing Policy Management through BDI

The requirement for Grid middleware to be largely transparent to individual users and at the same time act in accordance with their personal needs is a difficult challenge. In e-science scenarios, users cannot be repeatedly interrogated for each operational decision made when enacting experiments on the Grid. It is thus important to specify and enforce policies that enable the environment to be configured to take user preferences into account automatically. In particular, we need to consider the context in which these policies are applied, because decisions are based not only on the rules of the policy but also on the current state of the system. Consideration of context is explicitly addressed, in the agent perspective, when deciding how to balance the achievement of goals and reaction to the environment. One commonly-applied abstraction that balances reaction to multiple events with context-based reasoning in the way suggested by our requirements is the belief-desire-intention (BDI) architecture, which has proven successful in many applications. In this paper, we argue that BDI is an appropriate model for policy enforcement, and describe the application of BDI to policy enforcement in personalising Grid service discovery. We show how this has been implemented in the myGrid registry to provide bioinformaticians with control over the services returned to them by the service discovery process.

Opting out of oppositionality : toward an informed and engaged "third wave" feminism

I begin by citing a definition of "third wave" from the glossary in Turbo Chicks: Talking Young Feminisms at length because it communicates several key issues that I develop in this project. The definition introduces a tension within "third wave" feminism of building and differentiating itself from second wave feminism, the newness of the term "third wave," its association with "young" women, complexity of contemporary feminisms, and attention to multiple identities and oppressions. Uncovering explanations of "third wave" feminism that go beyond, like this one, generational associations, is not an easy task. Authors consistently group new feminist voices together by age under the label "third wave" feminists without questioning the accuracy of the designation. Most explorations of "third wave" feminism overlook the complexities and distinctions that abound among "young" feminists ; not all young feminists espouse similar ideas, tactics, and actions; and for various reasons, not all young feminists identify with a "third wave" of feminism. Less than a year after I began to learn about feminism I discovered Barbara Findlen's Listen Up: Voices From the Next Feminist Generation. Although the collection nor its contributors declare association with "third wave" feminism, consequent reviews and citations in articles identify it, along with Rebecca Walker's To Be Real: Telling the Truth and Changing the Voice of Feminism, as a major text of "third wave" feminism. Re-reading Listen Up since beginning to research "third wave" feminism, I now understand its fundamental influence on my research questions as a starting point for assessing persistent exclusion in contemporary feminism, rather than as a revolutionary text (as it is claimed to be in many reviews). Findlen begins the introduction with the bold claim, "My feminism wasn't shaped by antiwar or civil rights activism ..." (xi). Framing the collection with a disavowal of the influence women of color's organizational efforts negates, for me, the project's proclaimed commitment to multivocality. Though several contributions examine persistent exclusion within contemporary feminist movement, the larger project seems to rely on these essays to reflect this commitment, suggesting that Listen Up does not go beyond the "add and stir" approach to "diversity." Interestingly, this statement does not appear in the new edition of Listen Up published in 2001. And the content has changed with this new edition, including several more Latina contributors and other "corrective" additions.

O valor da marca para o consumidor final a partir do conceito de brand equity no mercado de iogurtes

O tema Brand Equity tem atraído a atenção de estudiosos de marketing devido a importância estratégica que a questão marca vem adquirindo no cenário empresarial. Um exemplo que comprova a relevância do tema para a academia está na publicação de uma edição especial do Journal of Marketing Research no ano de 1994 unicamente dedicada a apresentação de artigos relacionados à Brand Equity. Existem duas abordagens básicas que norteiam os estudos nessa área: a determinação do valor patrimonial da marca e a busca pelo melhor aproveitamento ( produtividade) dos recursos do composto de marketing. Ambas, na verdade se complementam, mas, enquanto a primeira busca a correta determinação do valor contábil da marca para fins de apropriação em balanço e também com o objetivo de facilitar negociações entre empresas em questões relativas a fusões e aquisições, a segunda abordagem centra o seu foco na real efetividade do marketing que vem sendo praticado pelas empresas, considerando a marca como o elemento unificador de todas as suas ações mercadológicas. Assim, para identificar os níveis de produtividade obtidos através das ações de marketing, os estudiosos voltam-se para os consumidores, procurando compreender como estes agem e pensam a compra através das marcas. Utilizando-se desta última abordagem, procurou-se neste trabalho verificar a ocorrência de valorização da marca tendo como foco uma categoria de produto que representasse a definição de bem de conveniência. Avaliadas as possibilidades, optouse pela categoria de produtos iogurte. Partindo do pressuposto de que a valorização da marca é percebida pela ocorrência de uma reação diferenciada a uma ou algumas marcas, reação esta 5 identificada quando da exposição do comprador/ consumidor às diferentes marcas concorrentes, situação observável no momento da compra, realizou-se a presente pesquisa. Para a sua execução foram realizadas duas etapas de pesquisa: uma primeira de natureza exploratória com a realização de entrevistas junto a representantes do setor e também de dois grupos focais e uma outra etapa na qual se utilizou a técnica de análise multivariada denominada Conjoint Analysis. Os resultados demonstraram que, para este produto específico, a marca é um elemento fundamental na definição de compra, sendo o primeiro ou o segundo atributo mais valorizado pelos compradores / consumidores. Algumas possíveis explicações que referendam os resultados foram obtidas durante a primeira fase da pesquisa. Por fim, são expostos os possíveis caminhos para novas pesquisas na área de Valor de Marca.

Ajustamento da taxa de câmbio após a crise cambial

O trabalho investiga o ajustamento da taxa de câmbio na transição de um regime de câmbio fixo com taxa de câmbio real apreciada para um regime flutuante. Pretendemos argumentar, teórica e empiricamente, que a depreciação da taxa de câmbio, bem acima da apreciação acumulada no período, que se observou nos diversos países que passaram por esta mudança de regime, é esperada e não se confunde com a análise de overshooting de Dornbusch. Em linhas bastante gerais nosso argumento é que esta depreciação excessiva pode ser o mecanismo de correção do crescimento da dívida externa, que durante o período de apreciação cambial esteve acima de sua taxa de estado estacionário. A intensidade e duração deste ajuste depende, entre outras coisas, da possibilidade de novos empréstimos, da taxa de juros paga sobre os mesmos e da resposta da balança comercial à taxa de câmbio.

Gestão pública como fonte de competitividade nacional: um estudo da evidência latino-americana no século xx

The thesis explores how the public management influenced the competitivity in the countries of Latin America along the XXth century. A historical review of the development in the modern period leads to a model involving six main variables: public management, innovation, transaction costs, military efficiency, productivity and competitivity. A historical and geographical analysis of the Latin America is used as basis to understand how the development unfolded in the region in light of the model. Several analyses, both quantitative and qualitative, are made involving the variables. It¿s concluded that the influence of public management in the region can be explained through the model, and it was done in two great movements, one in the 1930¿s decade and another one in the 1990¿s decade. The analysis reveals that the action of public management was a reaction to external events and it was done in an adaptive manner. It is also concluded that these actions make sense when seen in light of the Game theory, and that public management always tried to stimulate regional development through coopetition.

Os jornais brasileiros e sua atuação na internet: um estudo exploratório com base na economia da informação

A internet é considerada a mais completa manifestação da nova mídia e tem causado um impacto relevante no campo da comunicação. Os veículos de comunicação tradicionais enfrentam hoje um cenário de incerteza em relação ao futuro. As mudanças provocadas pela nova mídia criam inúmeras possibilidades, que podem ser ameaças ou novas oportunidades, mas que, em ambos os casos, exigem reações dos participantes deste mercado. Este estudo tem por objetivo identificar como os jornais diários brasileiros estão atuando no meio online em reação a estas mudanças. O processo para se atingir este objetivo ocorreu, primeiramente por meio da identificação das características e da classificação dos principais jornais brasileiros nos meios impresso e online. Em seguida, houve um aprofundamento desta pesquisa em entrevistas com profissionais deste mercado. Com base nos conceitos teóricos da economia da informação, foi construída a estrutura de uma taxonomia que permitisse uma análise mais objetiva dos veículos estudados. A avaliação dos dados coletados, tendo o apoio das informações capturadas nas entrevistas, resultou em uma análise bastante rica, da qual algumas conclusões importantes foram extraídas. Identificou-se, por exemplo, uma possível relação entre o nível de adaptação do jornal ao meio online a categoria de seu conteúdo. Outra constatação é a grande importância que o meio impresso ainda tem em termos de resultados financeiros dos jornais. Em relação ao futuro, existem muitas expectativas para o mercado de notícias, mas seu rumo ainda é muito incerto. Apesar disso, uma coisa parece clara: é importante a construção de uma marca forte baseada em credibilidade. No futuro, independentemente dos modelos de negócios que vigorarem, este será um diferencial importante para a sobrevivência dos jornais.