Ontologia empresarial do modelo de referência MPS para software (MR-MPS-SW) com foco nos níveis G e F

Pós-graduação em Ciência da Computação - IBILCE

Financing for climate change in Latin America and the Caribbean in 2014

Quantifying the resources mobilized to tackle climate change makes it possible to ascertain the region’s status in this area and the opportunities it offers. It provides countries with the detailed information they need to move forward and prepare to meet the objectives of the United Nations Framework Convention on Climate Change (UNFCCC). With accurate, up-to-date information on climate finance flows, countries can define their strategies for the transition to more sustainable development scenarios with a smaller environmental footprint and fiscal agents can identify gaps between supply and demand for specific financial instruments. The hope is that, rather than investment by fund providers and managers in sustainable initiatives with a smaller environmental footprint being an exception or anomaly, it will become a business model that gradually decouples economic development, investment and social inclusion from greenhouse gas (GHG) emissions.

Metodologia para implementação do MPS.BR utilizando o ambiente webapsee

Uma série de iniciativas para melhoria do processo de software surgiu recentemente visando melhorar a qualidade e a produtividade em organizações de desenvolvimento de software. Alguns modelos e normas têm buscado a implantação de melhorias no processo de desenvolvimento de software, o MPS.BR é um deles. Esse modelo de melhoria de processo é voltado para as micro, pequenas e médias empresas, de forma a atender as suas necessidades de negócio e foi o modelo escolhido para ser explorado nesse trabalho. Várias são as vantagens adquiridas com a implantação de um modelo de melhoria, umas delas é a definição de um processo sistemático de desenvolvimento de software, que auxilie tanto na qualidade e produtividade do processo quanto na qualidade do produto desenvolvido. Com um modelo de processo definido a organização pode contar com diversos benefícios associados à padronização, como, por exemplo, a otimização, a redução de custos com retrabalho, a redução de defeitos nos produtos, dentre outros. Mas não existem modelos prontos que possam ser aplicados diretamente a uma empresa específica de desenvolvimento de software e, por isso, é necessário modelar o processo, customizando-o, com o objetivo final de gerar um modelo que adequadamente represente o processo da organização. Uma das dificuldades para a implantação de modelos como o MPS.BR é a falta de metodologia que mostre como a implantação de melhoria deve ser feita e não apenas o que deve ser feito. Este trabalho propõe uma metodologia para a implementação do modelo MPS.BR baseada no modelo de implantação IDEAL, através de uma ferramenta específica, chamada WebAPSEE. A metodologia foi experimentada no CTIC - Centro de Tecnologia da Informação e Comunicação da UFPA que ao final do trabalho foi avaliado Nível G do MPS.BR.

Bioecologia comparada de duas espécies de Cyphomyrmex Mayr (Formicidae: Myrmicinae)

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Crise do modelo do jornalismo comercial e emergência do jornalismo cidadão

Corporative media, represented by TV, radio, press and internet conglomerates, is responsible for the biggest portion of audience and public all over the world. The commercial media was built upon media concentration and monopoly strategies and this business aims society’s economic and political control. Unfortunately, they don’t represent the biggest portion of population’s interests and, because of that, corporative media faces a crisis moment while alternative means of communication rise from the initiative of professionals who are committed to society’s marginalized sectors. Radical media intends to express a variant vision about hegemonic policies, priorities and perspectives. Citizen journalism is one of radical media arms and this research proposition is to analyze the business model of commercial media in Brazil and in the world, its means of production, and compare them with citizen journalism methods. This work also intends to analyze radical media and how it is opposite to corporative media by studying Escola de Notícias, an educommunication project from São Paulo

Fatores facilitadores e restritivos no processo de gestão de franquias sob o ponto de vista do franqueado: um estudo multicasos no setor de alimentação

The present study sought to identify which are the facilitators and restrictive in the creation and management of franchises from the point of view of process factors franchisees. For this, we first proposed to critically analyze its creation and management.The specific objectives of this work are: a) to understand in the light of the theory , the basic requirements for creating franchises b ) identify, from the literature review , facilitators and restrictive factors in the process of franchise management , c) develop a survey tool to critically analyze the processes of creating and managing a franchise from the point of view of the franchisee , and d ) to review the process of creating and managing franchises , from the perspective of four franchised food services in the municipalities of Ribeirão Preto and Sao Jose do Rio Preto - SP . A descriptive qualitative work, which found the most important features about the franchises, through a study of 4 franchises in the food industry of São Paulo was performed. To complete the survey was conducted a semi-structured interview, containing questions regarding the main elements of a business: creating, planning, organization, direction and control. It was found that franchising is a business model with controversies. There are people who deal well with the system and that through him realize dreams such as owning their own business. Others need to think many times before embarking in business since the entrepreneurship factor can be so intense that it hinders the acceptance of norms and duties to the system. This causes some factors such as communication, measurement of outcomes, implementation plan and among others are considered restrictive or facilitators in the process of strategy management of franchises

O Leão do Norte vai voltar a rugir?: um estudo de caso sobre as mudanças na Administração do Comercial Futebol Clube da cidade de Ribeirão Preto - SP

From the informations collected on the Commercial Football Club, the city of Ribeirao Preto, there was a case study in order to identify and describe the management model adopted by the club, to overcome the financial and administrative crisis. It was used as reference to analyze the concepts of social capital and historic capital, considered decisive for the choice of the management model adopted. In addition, we also used the proposals contained in sports management studies to identify the business model chosen by the Commercial Club Football Club. In the final considerations argued that the adopted model already includes some results, as the club qualified to participate the Series A-1 League football Paulista, one of the targets set by the new management of the club

Planejamento e prototipagem de uma rede social de gastronomia convergente com programas de TV e mídias sociais

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Modelo de simulação NS-2 para o protocolo DNP3 sobre o protocolo de rede sem fio IEEE 802.15.4 para simulação de baixo custo de aplicação smart grid

Pós-graduação em Engenharia Elétrica - FEIS

Geração de receitas complementares em mídia digital para um programa regional de televisão: estudo de caso do Revista de Sábado

Pós-graduação em Televisão Digital: Informação e Conhecimento - FAAC

Avaliação de células germinativas e células de Sertoli em modelo experimental de criptorquidia e orquidopexia

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Mapeamento da comunicação nas organizações bauruenses: verificando o empoderamento da comunicação no interior paulista

The quantitative research conducted on communication in organizations from bauruenses has served as inspiration for: the development of applied research regarding Brazilian organizational reality, to the communication courses and on the improvements in the communication aspect of the organizations in the region. The goal is to provide information related t the role of organizational communication and the public relations role in this process, measuring the empowerment of this community. The mapping methodology is based on structured questionnaires in order to capture ordinary factors, active and retroactive, from the communication processes such as: relationship types, channels and media, degree of interaction and interdependence between the parties; types of public involved in the process and the expectations of the organization in relation to goals, objectives, actions, events and activities programmed in communication. For the delineation of a reflective proposal from the data, we chose to work on analyzing three dimensions: the strategic communication, linked to the business model and information technologies; the internal communication, linked to culture, to the organizational structure and management that implies the new paradigms of relationship; and lastly, the intention to materialize the collected data on indicators and scales from attributes caused or inhibited from the excellent communication, including evaluation of the practice of Public Relations. This article presents the main results related to micro companies in Bauru, São Paulo.

A contratransferência e a importância das capacidades do analista na prática psicanalítica contemporânea

Although the use of countertransference is a controversial topic and the debate on the participation of the analyst’s mind may go back to the old conception of aptness for the analytical task based on personality or psychological makeup, the fact is that the psychoanalyst’s education involves the elaboration of his unconscious conflicts, turning conscious the pathways of his desire and his symptoms through a process of personal analysis and a long theoretical and technical training in the field of psychoanalysis. This study is a literature review based on studies about the maternal function, which aims at showing the path of recovery of countertransference in psychoanalytic theory and technique and the implication of the analyst’s abilities in the analytical process. This development is tributary of the appreciation of maternal function as a model for interpersonal and therapeutic relationship in Psychoanalysis, due to the paradigm of object relations in the British psychoanalytic tradition, being Donald W. Winnicott and Wilfred R. Bion two of its main authors.

Social TV Unesp: proposta de aplicativo em segunda tela com ênfase em modelo de negócios para TV Universitária UNESP

The audiovisual market carefully observes a tendency in television consumption habit: viewers are increasingly watching television content while surfing the internet through mobile devices like tablets, smartphones and laptops. Known as second screen, viewers interact simultaneously across these devices, sharing information about the programming on social networks, seeking additional information about the contents well aired, in addition to being likely to purchase products and services on platforms of mobile-commerce persuaded by the scheduling of programming through commercials. Given this, the aim of this article is to propose and prototyping an application visually in second screen with emphasis on business model with possible application on TV Unesp, where the viewer to interact with the programming through the application is exposed to previously scheduled ads, links to mobile-commerce and posts indicating purchase suggestions.

Da culinária de papel às mídias sociais de nicho: planejando o desenvolvimento de um ambiente colaborativo para a publicação de receitas e dicas culinárias

This paper describes the planning for the development of a social network conceived as a convergent environment on internet with cooking shows on TV. As results, the paper presents the characterization of the product's business model and a roadmap for specifying its requirements.