Políticas Culturais e Gestão Cultural: a Secretaria Municipal da Cultura e do Turismo SEMUC (2005-2010) de Limoeiro do Norte-CE

The study analyzed regarding cultural policies developed in the city of North-EC Limoeiro by the Municipal Culture and Tourism (Semuc) in the period between the years 2005 and 2010. Period that marks the resumption of the figure of the State Ministry of Culture (MinC) as a major factor in formulating and implementing public policies in the area of culture in the country, especially with the creation of the National Culture System (CNS) and the preparation of National Culture Plan (NCP). The work was through research documents (laws) about what had legislated on culture in the city, the reports of consultation activities undertaken by Semuc and interviews with former managers, a former - employee and the Secretary of that folder. Thus, given the contemporary context where the culture is replaced by increasing visibility, the analysis undertaken on policies developed by cultural Semuc revealed the most diverse forms of action: investment in events (capture and promotion), the institution permanent cultural policies, cultural background, the appreciation of local culture, and specific actions

Fatores condicionantes da utilização da Internet na compra de serviços de viagens e turismo: estudo com turistas brasileiros em visita à Natal-RN

In today s global society, companies have become even more competitive with the abundance of information that prospective clients have available to them. This way the tourist services has appropriate the distribution using electronics ways as information for doing acquirement services. This work, shows the adopted provision of on-line tourist services does have suited apportionment for factors and buy decisions. The method used is a survey applied to the tourists, at international airport Augusto Severo, no matter why the visit reason to Natal city, at all, they were 210 people, being the chief variables evaluated the tourist perception of facility, utility, benefits, amenity and pleasure from the Internet s use, under the terms at the tourists experiences from the WEB about to acquisitions and researches. The results acquaint that the younger tourists or less experts tourists, in visit to Natal, demonstrated greater bias to the Internet s use than the other people. By the way women have a larger representation as a consumer from the WEB and finally, people along greater study tends to adopt. The work s contribution provides greater knowledge for the tourism executives about how might use the Internet, as well as bring forward a scene propitious for the on-line diffuseness service

Projetos políticos pedagógicos dos cursos de Odontologia do RN : formação profissional e a perspectiva da atenção à terceira idade

Brazil has been undergoing major demographic change.According to IBGE, the next 20 years the country's elderly population may reach over 30 million people. This tariff provides specifics regarding the process of health / disease. It is essential that higher education institutions are committed to this demand in view of the integrated training of health needs of society. The aim of this study is to analyze the Pedagogical Political Projects (PPP) of courses in dentistry in Rio Grande do Norte (RN), according to the national curriculum guidelines (DCNS) and training from the perspective of health care for the elderly. This is an exploratory study with a qualitative approach: with records and interviews. The study subjects were an Assistant Professor in the development of PPPs for each institution. The scenario in this study were dental training institutions in the newborns. Initially, the analysis of the PPP was by using the Alceste 4.9 software. The interpretation of the contents of interviews with teachers was done through content analysis of Bardin (2010). The PPPs are based on the DCNS, meet the characteristics of regional and seek a generalist, but still strongly directed to technical and scientific aspects of professional practice. Efforts and institutional approaches, involving teachers and students of the courses are being mobilized for training with more articulated network of health services. However, the emphasis on content pertaining to the health care of the elderly, is still limited when compared to those targeted content inherent in children and adolescents in all three curricular structures. It is reasonable to conclude that the historical, political, scientific, cultural and social, present in society, influence the formation of the dental professional RN. The greater participation of society in the process of vocational training in dentistry is needed. This can be done from the involvement of universities with health councils, bodies representing the dental profession and other segments of civil society in order to induce changes that generate ideas and educational practices integrative and interdisciplinary, with emphasis on continuing education for teachers, servants, employees and students. Containing conduct this process inherent flexibility of curriculum, teaching-service integration and coordination abilities and professional skills that are essential to understanding the human being and its complexities

Políticas públicas e as transformações socioespaciais correlacionadas ao turismo no município de Caicó: uma análise do período 2000 a 2010

The study presents an approach on planning, sociospatial transformations and public touristic policies implemented between 2000 and 2010 in Caicó, encompassing people from the government, private sector and the population of the municipality and informal traders who use the leisure facilities and services arranged in place. As the main goal, the research intends to analyze the performance of public and private sectors correlated to the touristic activity in Caicó city and their reflections in the process changes sociospatial. The dissertation is structured in order to carry out an investigation into the role of public policies to the development of a location with touristic potential, in this case, the municipality of Caicó; to investigate public policies implemented in the touristic industry of Rio Grande do Norte, particularly the actions of PRODETUR-Nordeste focused on the development of the tourism in the countryside, affecting particularly the region of Seridó region and the municipality of Caicó, and, finally, to check the main changes sociospatial verified in Caicó between 2000 and 2010. Cultural issues and certain natural beauties can be seen as attractions that can attract tourist demand, taking into consideration the awakening increasingly more evident quest by the tourist for knowledge of the peculiarities of the region. Several authors have worked in this view, pointing to the cultural aspects of the region as elements that are able to boost the touristic activity. The questions raised in this study was based on a literature, based mainly on authors like Beni, Dias, Cruz, Azevedo and Morais. To obtain the necessary data in the analysis, the methodological procedures used in intensive direct observation, using interviews, applied together with the public representatives who are acting as leaders of the political actions related to tourism in the municipality and members of the private sector related to tourism services such as lodging establishments, food and travel agency and, finally, the local people and informal traders benefited directly or indirectly, with the touristic resources and structure. These research agents were investigated by means of structured forms such as support for analysis. Was detected in the survey that the leisure facilities and services installed in the last decade in the city of Caico has a priority the population of the municipality, is necessary to emphasize that the residents interviewed perceive the importance of these tools for tourist activity. It was also found that the public sector is the main responsible for the observed changes. Therefore, proved to be relevant to study the role public private sector partnerships and population influences, considering that this analysis may contribute to the work of researchers, public administrators and businessmen, may serve as a norteador for planning and development of tourism in the city of Caico

Segregação socioespacial e turismo: estudo da representação fílmica criada pelos turistas e residentes sobre Natal Rio Grande do Norte

This study emerges and develops, from a note by Italo Calvino, who in his novel Invisible Cities advised to avoid saying "that sometimes different cities follow on the same site and with the same name, born and die without knowing, without communication among itself ". The research with a transdisciplinary work ( using elements of sociology, anthropology, geography and communication) made a reflection about segregation and tourism: poverty-richness, center-periphery, tradition- spectaclezation , the visitor-visited maping the touristic circuit and discussing about the phenomenon on the real city and touristic place: Natal and the "Sun City" - Rio Grande do Norte, studying videos produced by residents (documentary) and tourists ( posted on the Internet). Doing a comparative analysis between the realities of these two subjects (resident and tourist), the research found few similarities, many differences on the urban experience, with the existence of two distinct realities (tourist region X the periphery region). Based on theory of phenomenology, social representation, and using content analysis of film, it was noted that promotes to the visitor a trip segmented and disintegrated to daily life, culture and contact with the resident. Resident that, in largely part, lives in a unattended area, with no prospect of life (represented by Novo Horizonte Community). The confinement and segregation occurs even in his moments of leisure and cultural expressions (represented by Redinha‟s Beach), because the private an public leisure areas of tourism indirectly prevent access by people who can not contribute to the consumption on this places. This papper concluded that the tourism in Natal is an activity-phenomenon that directs and focuses on public investments for infrastructure tourist region (Ponta Negra Beach), in detriment of the poorest and periphery areas of the city

Políticas públicas e participação em programas de turismo no município de Soure, PA: análise de política

Este trabalho tem como objetivo analisar o papel e a participação de diversos atores sociais na implementação de políticas públicas de turismo no município de Soure, na Ilha do Marajó, no Estado do Pará, Brasil. Através de Análise de Política de implementação do Programa de Regionalização, é descrito o sistema de implementação de políticas públicas de turismo, é especificado quem são os atores envolvidos, e a compreensão de como esses atores organizados atuam na implementação dessas políticas públicas. Na primeira parte, são expostas políticas públicas de cada nível governamental, no qual é avaliado o papel dos órgãos responsáveis, o conteúdo, o processo e o resultado. Na segunda parte, são expostas, através dos resultados da pesquisa de campo, as organizações e a participação delas no município. Por meio dos resultados, é compreendida, principalmente, a diferença das lógicas entre governo federal/estadual e local. Para o governo local falta o conceito do desenvolvimento turístico sustentável. Também, a descontinuidade das políticas in lócus está destacado. No que diz respeito às organizações locais, o problema é que elas ainda não estão na etapa de conseguir manter-se organizadas. Para interpretação desse fenômeno, são utilizadas teorias sobre o capital social, pela visão de estrutura social e de cultura, a teoria de sistema, e o conceito de desenvolvimento local e do desenvolvimento turístico sustentável.

A dinâmica espacial dos serviços hoteleiros e o turismo de negócios e eventos em Campinas

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Palafitas Digitais: comunicação, convergência cultural e relações de poder em Afuá

O presente trabalho tem por objetivo analisar as questões de comunicação na Amazônia. Para isso, procuro discutir os usos sociais que os sujeitos atribuem às diferentes tecnologias envolvidas nesse processo e as relações de poder que se estabelecem nesse ambiente. Para tal exercício, entre os diferentes teóricos que subsidiam essa pesquisa, parto da proposta teórico-metodológica de Jesús Martín-Barbero (2004), que identifica na cartografia uma perspectiva de estudo mais aberta e rigorosa e que possibilita ao pesquisador experienciar as dinâmicas do objeto. Essa vivência seria a chave para apreender a materialidade social, que necessita ser experienciada para, enfim, ser analisada. E, para observar esse cenário contemporâneo, também busco apoio na obra de Henry Jenkins (2012) a fim de entender que a cultura está passando por transformações e as diferentes Tecnologias da Comunicação e Informação (TICs) estão se articulando e proporcionando aos indivíduos uma experiência diferente de interação em sociedade. Contudo, é preciso ter em vista que nem todos participam da mesma forma e, nesse sentido, Michell Foucault (1996; 2008) dá suporte a essa investigação para compreender as questões analíticas do poder em sociedade, a maneira como se manifestam as disputas em pequenas ações e como os indivíduos exercem pequenas formas de dominação entre si. A partir dessas questões é possível afirmar que a Amazônia apresenta um contexto multifacetado, onde as diferenças se inscrevem em cada parte de seu território. Afuá é um exemplo da complexidade que existe na região. Localizada no extremo norte do Arquipélago de Marajó, na Amazônia paraense, a “Veneza do Marajó” (como a cidade é chamada pelos seus moradores) tem suas ruas, casas e construções elevadas sobre palafitas que sustentam a cidade inteira sobre o leito dos rios. Neste lugar particular, a web se popularizou há poucos anos pelo sinal da telefonia móvel e proporcionou um novo cenário de interação entre os seus moradores. Mas é preciso destacar que seu sucesso está fortemente atrelado à importância que as rádios possuem no estabelecimento das relações sociais dessa comunidade. Por esse fenômeno é possível perceber como cada forma de uso das TICs está ligada as experiências que se estabelecem em sociedade. Nesse sentido, pensar a comunicação na Amazônia é um exercício que exige olhar a “natureza comunicativa” dos fenômenos sociais (FRANÇA, 2001), sem perder de vista que esses acontecimentos (FRANÇA, 2012) traduzem contextos específicos, que particularizam o lugar onde se realizam. São esses contextos que possibilitam as práticas de apropriação e os usos sociais diferentes das mídias que estão à disposição dos sujeitos, que tornam a experiência dos indivíduos um acontecimento único e singular e que permitem compreender a amplitude do processo comunicativo, que vai além da simples interação social.

Urbanização, turismo e seus impactos nos recursos naturais no município de Ilhabela - SP

The urbanization process in the Brazilian cities is directly linked to its main economic activities, and causes several impacts on the natural resources. It can be seen at the city of Ilhabela, an archipelago located at the north coast of the state of São Paulo, that still has a great area of preserved Atlantic Rainforest, and where today the tourism is the main economic activity. With this in sight, this paper aimed to make a prospect of the current situation of the city, looking at the main aspects of its economic and urban development and the environmental impacts related to them. Among the aspects studied, are the irregular occupations at preservation areas on the island: the pressure on the sea ecosystems by the fishing and the boat circulation, and at the beaches by the tourists flow. Were also observed the characteristics of the city’s urban infrastructure, such as the water supply, sewer and road networks and the waste collecting. Finally, it was analyzed the way that the government acts over the preservation of the island’s natural resources, by the Municipality and the Ilhabela State Park, so that the acting of these two agents could be compared

O turismo e a paisagem natural e cultural do Parque Estadual da Serra do Mar - Núcleo Santa Virgínia

Tourism represents a socio-economic activity to generate local and regional development and at the same time contribute to the valuation and conservation of natural and cultural landscape. From this premise, we believe that the study area - PESM – Núcleo Santa Virginia and surroundings - has a great tourism potential, which can be further explored through public policies that value and at the same time assist the conservation of the natural and cultural landscape of the region. Therefore, this project, which arises from a research project conducted by the National Council for Scientific and Technological Development (CNPq) in partnership with the Forestry Institute (IF), analyzes the possibilities and limitations of the attractions and tourist activities in areas of intensive, extensive use and around this area. Through literature research and application of semi-structured questionnaires to the main agents of local tourism important information for the characterization of tourism activities in the study area were obtained, as well as to identify gaps in planning instruments and management about PESM - Núcleo Santa Virginia. Through this diagnosis, we intend to provide support for the development of tourism in Núcleo Santa Virginia and its surrounding area, seeking to conserve natural and cultural heritage and improving the quality of life of local people

Memória ambiental, cultural e turismo no vale histórico do Rio Paraíba do Sul: design de uma pesquisa

This text is aimed at disseminating cultural and environmental wealth of a region little known of major tour operators - which is strongly marked by historical traditions, in a bucolic rural still and by the hospitality of its residents. The Historic Valley of Rio Paraíba do Sul, although located in the Rio - Sao Paulo road lives in the shadow of the remarkable progress of the industrial cities in the main Valley. This paper presents results of research that deepened the knowledge of this region, with notable findings from the standpoint of culture and tourism, regional and national history. Isolated by considerable geographical barriers, this region has two aspects: the rebirth of nature after the decline of coffee plantations, with ecological sanctuaries that can now point toward environmental sustainability, and the formation of a culture with two historical times - refinement inherited from the barons coffee, paradoxically linked to the rustic countryside and modernity derived of its proximity to major centers. The results presented here are part of exploratory research, but were presented at different events, emphasizing the baroque character of practices derived from these two historical times and tourist potential related to the “cultura tropeira” and to hospitality that marks this countryside.

Museo Virtual Submarino en Canarias: Turismo, educación y protección del patrimonio cultural subacuático

[ES] En el año 2009, desde la iniciativa privada se pone en marcha esta plataforma web con el objetivo de fomentar la protección del patrimonio cultural subacuático de Canarias, y aprovechar las TICs para poner en conocimiento del público, de todos los ciudadanos, la riqueza y el valor de la historia y cultura sumergida, junto con el rico y variado patrimonio natural submarino, su flora y su fauna. Difundir el conocimiento y ponerlo en valor como un recurso turístico y didáctico, especialmente en el mundo del buceo en las islas, y ponerlo al servicio de la promoción turística de las islas en Europa, aprovechando las excelentes condiciones climáticas y marítimas que tiene el Archipiélago Canario.

Questionamentos acerca de valores axiológicos no turismo: uma abordagem fenomenológica hermenêutica

The study presents the possibility of interpretation of axiological values of tourism as a practice conceived on a human being or Dasein as being-in-the-world of tourism. The value, as an object of Axiology, was considered the predictor of the human being conduct in the phenomenon reflecting this same value in tourism. The aim was to comprehend and interpret through the way of being of Dasein in tourism, which axiological values are chosen to the practice of tourism and the intentional feelings directed to these values. A phenomenological hermeneutics research with exploratory characteristics was accomplished in order to survey the values. Ten episodic interviews were conducted from the hermeneutic situation - constituted by fore-having, fore-sight and fore-conception of each Dasein interviewed, by adopting a sympathetic conduct and sympathy of Max Scheler and the use of emotional intuition to capture the intentional feelings, interpreted afterwards by the analysis of a Martin Heidegger's phenomenology in Being and Time. The results showed that, even without categorisation, the totality of the living experiences, the way of being of positive values outnumber the negatives ones in the existence of each Dasein, leading them to the Learning, which are comprising: experiences to provide self-knowledge, historical-cultural values, and memory as part of the learning experiences, hospitality as a way of openness and socio-cultural exchange, solidarity and peace. Intentional feelings directed at the values for the choice for practicing tourism were: love, happiness, pleasure, respect and trust. Four evidences were found concerning the use of sentimental perspective and intentional feeling of Scheler and regarding the logic of the heart of Pascal used by this author. The sociocultural interrelationships and exchanges form the basis for developing tourism as phenomenon. Therefore the character being-with or Mitsein is prevalent in tourism activities. Despite the learning was the purpose of the experiences, the ultimate goal was the improvement and personal enrichment of Dasein´s humanity development. The study also showed the hermeneutic phenomenological seeing opens the access of the living experiences of values, without making arbitrarily judgment and achieve "to the thing themselves", which, by the overlapping of categories, dispositions and intentional feelings, form the evaluative experiences and are possible to access through the fundamental ontology of Heidegger. The study contributes to broaden the vision concerning to the totality of tourism and the practitioners Dasein of it. As possibilities for deepening studies, was pointed out: the total person of Scheler; the care or Sorge as a form of love in Heidegger; happiness and pleasure in the practice of tourism and human flourishing or eudaimonia.