A Semana: periódico literário

A vinda da família real para o Brasil, em 1808, trouxe grandes mudanças e entre elas a primeira manifestação periódica o Correio Brasiliense, editado em Londres. No início do século XX, sobretudo, com a Semana de Arte Moderna em 1922, surgem revistas como: Klaxon, Estética, Festa e outras. A partir delas editam-se outras que constituíram importantes documentos da sociedade brasileira e registram a nova tendência do público leitor. O Pará não ficou ausente desses acontecimentos e teve a Imprensa como seu principal veículo de divulgação. Algumas revistas e alguns jornais surgiram nessa época na capital do Estado, entre as quais se destacou a revista A Semana, que circulou por vinte e cinco anos. Esse semanário mantinha correspondência com outras regiões do Brasil: São Paulo, Rio de Janeiro, Recife, Maranhão. Nessas regiões havia colaboradores da revista, o que permitia a troca de informações do que acontecia no mundo literário e no mundo cultural. Dos periódicos compilados foram selecionados quatro exemplares do ano de 1939 para serem estudados, neste trabalho. Neles foram feitos levantamentos da capa, das publicações literárias, do gênero a que essas produções pertenciam e de seus respectivos autores. Pelo quadro-resumo feito dessas edições, percebeu-se que os editores procuravam seguir um padrão divulgando textos de cunho literário, como contos, poemas, trechos de romances, ensaios, entre outros. Em algumas dessas produções ficaram evidentes que nem todas absorveram a nova tendência estética que veio com A Semana de Arte Moderna, pois havia escritores que oscilavam entre as estéticas Romântica, Simbolista e Parnasiana. Por outro lado existiam aqueles que se destacavam, incorporando esse novo tempo literário. Em meio a essas produções despontava a figura feminina, num lugar de destaque, que além de ilustrarem a capa do periódico ainda apareciam nas páginas subseqüentes. Todas essas informações divulgadas no periódico deram mais credibilidade à Revista e permitiu que a Literatura Paraense fizesse parte desse novo momento da Literatura Brasileira.

Ciência, cientistas e democracia desfigurada: o caso Belo Monte

A fronteira hidrelétrica avança sobre a Amazônia com grandes obras como Santo Antonio e Jirau no rio Madeira e de maneira decisiva através dos projetos de Belo Monte proposto na Volta Grande do Xingu, licenciado em fevereiro de 2010, e de aproveitamentos no rio Tapajós. Contudo, os grandes projetos de infra-estrutura de geração de energia nesta região revelam confl itos, disputas políticas e econômicas que evidenciam risco aos processos de licenciamento ambiental, no processo de discussão de obras que envolvem bilhões de reais e consequências ambientais e sociais de grande envergadura. Alerta-se neste artigo à deslegitimação do discurso de grupos sociais que se opõem às políticas oficiais de desenvolvimento materializadas na duvidosa e polêmica usina de Belo Monte-PA, baseado na experiência da rede Painel de Especialistas constituído para análise crítica dos Estudos de Impacto Ambiental de Belo Monte e diversos segmentos da sociedade.

O agente comunitário de saúde: representações e dificuldades acerca da prática cotidiana da assistência

Pós-graduação em Enfermagem (mestrado profissional) - FMB

Use of sample size calculation in scientific research in Brazilian Physical Education journals

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Cultura da Wikipédia como Política de capacitação compartilhada em meio digital de socialização do conhecimento

Presents a developing laboratory within History of Culture, subject taught in the Library and Archive Studies at UNESP (Marilia). The project is based upon the foundations of research line Information and Technology: students from the second under graduation year participate in the improving of 27 entries in Portuguese language Wikipedia. The aim is to capacitate for scientific reading and writing in digital media, habilitate for the information identification and recuperation and for the interpretation and understanding of formal and contents aspects and its reorganization. It includes activities of search, selection, remix and republishing of texts, images, audio and videos in the convergence of diverse hypertext information sources, supported by tutors with strategic abilities in digital environments. In this sense it was adhered to the international Wikipedia Foundation University Campus Ambassadors project. It’s also aimed to induce sharing and collaboration behaviors with the purpose of creating necessary habits for the informational empowerment in Brazil. As methodology is to optimize the work of individuals already trained in wiki culture and to create in within the subject information sharing programs with a more specialized bias, giving greater credibility to the digital environment. The environment syntaxes helps in the learning of the complementary skills of reading and writing and offers itself as an open repository from which information can be reused. It is, thus, an empowerment strategy in the search of autonomy and self reliance considering intersemiotic knowledge in the edition, visualization and understanding of information in the social web. A second step of a verifying research on the environment’s credibility after the consolidation and dissemination of the entries improvement work is proposed.

O ensino profissional estadual paulista dos anos de 1940 a 1970: trajetória na cidade de Orlândia

Pós-graduação em Educação Escolar - FCLAR

Futebol brasileiro: uma análise comparativa das fórmulas de disputa do campeonato brasileiro da série A nos últimos 15 anos (1995-2010)

In Brazil, the football is more than just a sport, it's a passion and part of country's DNA almost a century ago. By this prerogative the club national championship, nowadays known as Brazilian Championship and organized by Brazilian Football Confederation, it is a mark in this modality. During the soccer history, were made several changes of nomenclature, rules and dispute mode, that generated many controversies, contributing for discussing about credibility of the championship. There were many changes about dispute mode, alternating the mixed mode (eliminatory + classificatory and vice versa) and a dispute mode based on classification. This research aimed to described and to analyzed the changes that have occurred in dispute types of the Brazilian Championship, series A, in the last 15 years (1995 to 2010). It was analyzed each edition, with data like average of public, matches and participants number, period that the championship was conducted, beyond the dispute mode. In the last 15 years, have been used five different types and it was observed that the current mode to consecutive points is the most appropriate, because this mode showed the best public average, greater coherence to elect the competition champion and this mode also encouraged the clubs about planning, organization and professional management. This issues contributed to a significant improvement in quality of Championship

Imagem política e comunicação

This paper presents the communication as a major part in construction of a reality symbolized by the individual, his close relationship with politics and how political leaders use it to build a positive image that gives them credibility, membership of the intended audience, the assumption and maintenance of the power to represent the collective body. In the light of sociological, anthropological and discourse theories, understands communication as a social phenomenon indispensable to building democracy while, paradoxically, becomes part of the political problem when it’s used to override individual interests to collective interests. It concludes by examining the documentary Entreatos to demonstrate how the theory presented is applicable in political campaigns and their use in promoting the political leader as a formatted product to be “consumed” by the voter

Revista apart: além do conceitual

This magazine aims to be an environment for discussion and information about performance art in Brazil and abroad, taking advantage of the momentum of this art form today. The magazine apart will be the first Brazilian publication to focus on performance art out of academic environments. The collaboration of professionals and scholars lends credibility to the product becoming a benchmark in the study of contemporary art. Besides being an enhancer and exhibitor of artists and works, this magazine also wants to be a work of art itself

Criação de novo procedimento de engenharia que possibilite a rastreabilidade das tubulações de uma indústria química

The number of piping in an industry is high. Through this piping are conducted several kind of products at several temperature and pressure conditions. In a chemical company, the piping quantity conducting harmful chemical products to human health and to the environment is higher. Nowadays the theme sustainability is often mentioned and harm to environment may cause irreversible damage to the human being, to the fauna, to the flora and to company´s credibility. In this context, controlling over the piping to avoid accidents is mandatory. The objective of this monograph is to create a procedure which enables the chemical companies piping traceability. This monograph analyses the several existent traceability system in the three economy sectors and approaches the technical question of industrial piping in order to create a procedure that achieves its objectives as a technical document and at the same time be economically feasible, with low complexibility level and high practicability. Some possibilities to elaborate this procedure had been studied, as the creation of an alphanumeric code and making with a chisel in the pipeline based on ASTM F2897 and the use of chips to store the information. However, the procedure which best meet the requirement as low cost and high applicability is filling out an electronic plan with information about welding process, welding certification, welding consumables and inspections

Satisfação dos Usuários do Ambulatório Geral do Hospital das Clínicas de Botucatu

The searches for a health service it’s a part of a process, searches for a qualified evaluation can arise the perception, in form of irritating factors taking for an alert state. The personal expectation, it makes influence in its perceptions, too. The objective was to evaluate the satisfaction degree of the users of “Seção Técnica de Ambulatório Geral do Hospital das Clínicas de Botucatu”. The work is about a quantitative and transversal study, with calculated sample of 366 users, chosen randomly and invited to participate through a questionnaire. The population was compounded by a majority of women (64,5%), between 50 to 59 years old and average degree of education (38,3%). 25 specialties were cited. The evaluate about comfort, cleaning, reception, waiting time, medical attention and nursing vary between “very good” and “good”. Obtained significant “regular” assessment, the comfort in the waiting rooms (24%), silence (25%) and cleaning bathroom (63%). Others negative evaluation was the reception about the waiting time (26%), waiting time between arrival and the consultation (34%), waiting time between the request and consultation (27%). 30,6% report to know the place for complaints and 79,4% of these pointed to the ombudsman. 62% consider their problems solved, 84,4% would indicate the hospital, 57,4% would consider the hospital better than imagined. 42,62% used the opened area for thanking, critical for staff, suggestion infrastructure improvements, cleaning and waiting time. The biggest complaint was the staff turnover in the treatment. There was disharmony between the objective and subjective questions, but, all of them must be considered to propose improvements. The satisfaction evaluation makes the service more effective, bringing credibility to the health service and the patients adhere better to the treatment

A atuação das Relações Públicas no Marketing Político

This paper discusses the performance of pubic relations professional in the field of political marketing, using its tools and strategies in accordance with the established goals. The study presents a general approach to marketing, its origin, tools, strategies, starting for the main types of marketing. In the end, we discuss the relationship between political marketing and public relations. Public relations trace a new path and a new opportunity for performance across the political marketing, and the chances for working at election time, at an earlier stage and later, the politician should think about maintaining their image as well as a way to generates credibility in an upcoming campaign

As relações públicas e a gestão da comunicação integrada em tempos de crise: uma análise sobre o caso Ades no Facebook

This paper aims to understand so that organizations in times of crisis - exposed to social media, especially Facebook - they conceive strategies to minimize any factors that shake with your credibility, image and reputation. There for, the case study on the crisis experienced by Ades brand in March 2013 was chosen. The methodology of the work consists of bibliographic research and analytical as well as the presentation and case study, covering the concepts of Marketing, Public Relations, Social Media, Reputation Management and Image, Branding and Integrated Communication. This work was divided into four chapters that present the management of communication in the digital age, the presentation of the global Unilever brand and it brand Ades; exposure to the crisis and its repercussion and an analysis of the case under the stance of public relations, in this order

Fiscal policy contradiction: a perspective on Brazil and Mexico

The aim of this paper is to discuss the quality of fiscal policy in Brazil and Mexico and investigate whether fiscal policy influence is favorable to reduce the unemployment rate. Public spending, which has a positive effect on the level of employment when results in additional aggregate demand, may cause a negative effect on employment, if its financing depends on persistent high interest rates. Brazil and Mexico have engaged in a long effort to control public spending and to reduce the public deficit to zero. Does this policy bring a positive result to the economic activity no matter how actual public deficit has been financed? We select variables related to public budget as public sector borrowing requirements, taxes, public debt and others to form a data base. The fiscal institutional arrangement and the data allow us to evaluate the fiscal policy as a who leand to discuss the importance of credibility and reputation of the government.

De um falsário a outro, de patranhas viageiras a legados críveis (século XV)

In the 15th and early 16th centuries, when traveling eastward and westward no longer proved extraordinary, travel writings, such as those of Marco Polo or Jean de Mandeville, were printed and reprinted and have been in the world of exchanges and acquisitions both in Portugal and in other parts of Europe. However, although they have played a key role in defining foreign worlds for Europe, reflecting the aspirations of their time and providing news about the universe to be discovered, these reports do not always necessarily tell of trips that were actually taken. Several of them, on the contrary, do no more than draw together, for contemporary readers, passages of interest taken from other writings; passages which, based on their regularity and frequency, would allow for a narrative staged as travel to be taken as truth for contemporaries and immediate successors. In the Iberian Peninsula of the late 15th century, an account written by an author about whom nothing is known, Gomez de Santisteban, who defines himself as a companion of Prince Pedro on a supposed trip to the Holy Land, was among those reports integrated into the description and the perception of the land being discovered. The driving question of this paper is, therefore, how Santisteban, though he wrote memories of trips that he did not take, achieved credibility like those travelers whose trips have been recognized as authentic.