Sociedade, estado e organizações não governamentais

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Fluxos da alteridade: organizações negras e processos identitários no Nordeste Paulista e Triângulo Mineiro (1930-1990)

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Modelo de gerenciamento da logística reversa integrado às questões estratégicas das organizações

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Memórias da luta: a participação feminina nas organizações armadas de esquerda no pós-64.

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Competência em informação na construção da inteligência competitiva nas organizações: o caso da empresa Mizumo

Pós-graduação em Ciência da Informação - FFC

Organizações complexas e sociedade da informação: o sofrimento como metáfora organizacional

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

O longo caminho: guerreiro ramos e a sociologia da administração antes de a nova ciência das organizações

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Resenha: Sociedade civil internacional, organizações internacionais e Gramsci

A aplicação de conceitos de Antonio Gramsciao temário internacional, os estudos relacionadosao desenvolvimento, às desigualdades globais e àsorganizações internacionais são alguns dos temasde pesquisa do Professor Craig N. Murphy,vinculado à Universidade Massachussets Boston.O único texto do autor traduzido no Brasil foiescrito a quatro mãos com o falecido diplomataitaliano de carreira Enrico Augelli (AUGELLI &MURPHY, 2007) e versa sobre uma interpretaçãode conceitos gramscianos voltados aos EstadosUnidos e sua política exterior recente com oTerceiro Mundo. Faz parte de uma coletâneareunida por Stephen Gill (GILL, 2007) dedicada aanálises que têm como tema articulador opensamento de Gramsci e as relaçõesinternacionais. Apresentar e avaliar criticamente olivro de Murphy informado acima é o objetivo destetexto.

As organizações e a ISO 26000: revisão dos conceitos, dos motivadores e das barreiras de implementação

ISO 26000, published in 2010, focuses on corporate social responsibility. This study presents a systematic review conducted in ISI Web of Knowledge (Web of Science) and Elsevier's Scopus databases to answer the following question: What are the barriers and motivators affecting the adoption of ISO 26000 by organizations? The articles were selected using filters that applied two inclusion criteria. The data were summarized in a table covering the concepts of ISO 26000, the motivators, and the barriers. The motivators were globalization or competition in international markets, congruence with management systems, reputation or image, relationship with employees and improvement of the organizational environment, improvement in the relationship with external stakeholders, competitive advantage and strategy, guide to corporate social responsibility (CSR), and reduction of business risks. The barriers were lack of alignment between CSR and organizational strategy; business (national and international); unfamiliarity with ISO 26000; lack of communication, tools and sensitivity to the subject; short-term focus; knowledge management; fear of not fulfilling the standard; and financial resources. Finally, an agenda for future studies was prepared.

As relações públicas na sociedade da informação: a comunicação digital nas organizações

This monograph deals with the participation of public relations professionals as a subject acting role in organizational communication in the face of new communication and informational technologies that have emerged in recent years and characterize the digital era. The present study begins with the cultural, economic and social changes that were triggered by the new communicational reality e how these changes affected the ways of acting and thinking of society. In this context, we look at how modern organizations are adapting to this new demand and how the public relations may participate in the development and management of communications strategies to relate to the new publics arising through the consolidation of digital media

Desafios da comunicação na gestão da sustentabilidade ambiental das organizações contemporâneas

The present production aims to approach environmental sustainability and communication to demonstrate that the public relations´s professional is capable of legitimation process´s assistance of ethics and coherent speechs and capable of sense´s construction´s assistance for environmental sustainability on contemporary organizations. This position shows that organization´s consistent speechs are connected with its institutional mission and effort besides, it is value and sensitive to interested parts that emphasis the environmental preservation and environmental project´s introduction, integrating organization with community. On this context it is constructed a discussion about Sustainability Report´s content and guidelines used for sustainability reporting framework, as where as main environmental organizational activities, analyzing three different companies and its respective Sustainability Reports on 2009. Thereby, it is pointed out relevance of efficient communication which deal with opposite interests between organizations and its stakeholders so that public relations focus on strategic management trying to include negotiation, dialogue, transparency and ethics to line up both interests

As torcidas de futebol como organizações diversificadas: um estudo de caso sobre a torcida organizada Gaviões da Fiel

Although they are two distinct fields of social practices, football and carnival are components of national identity. According the academic research tradition, these two phenomenons are studied separately. However, by characteristics of the city of Sao Paulo, these two social practices are performed by the same social actors: the fans of teams in the city, and join organizations of supporters - the cheerleaders - created from these same institutions, schools samba and now also compete in the Carnival of Sao Paulo, as is the case of Torcida Organizada Gaviões da Fiel, used as an object of study for this work. The approach of these cultural events helped define the question that guided the research: the associations of football fans, when observed by an administrative perspective, can be characterized as diverse organizations? From this question, one tries to describe the way a fan club is organized through the division of tasks that takes, as well as explain the type of organizational structure appropriate to accomplish the two goals it is intended for: cheer for the favorite team and be a part of the carnival parade

Comunicação integrada nas organizações: o projeto 50k do jornal Bom Dia Bauru

This work aims to reflect on organizational communication and integrated communication, focusing on the performance of professional Public Relations and Marketing. As a case of study, we evaluated the communication in the BOM DIA journal, especially with regard to the implementation of the Project 50k, dedicated to reviving the journal, with shares of advertising, editorial and structural as well as marketing and sales. The goal is to evaluate the reality of a company, which represents an integrated communication, in which all professionals in various areas and departments within the organization are able to develop a more concise and to seek a common goal, working and developing its workforce which reflects his image and therefore in your external audience