“Para João Antônio, pela força aos novos e à literatura”: dedicatórias como elementos constituintes de um projeto literário

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

Hispanismo e latinismo no debate intelectual ibero-americano

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Mediação como processo semiótico: em busca de bases conceituais

In the context of the studies in the Information Science, the information not just depends on meaning, but the social bows are current of this. The research in development analyse conceptual elements to answer the question about the semiotic foundations of the information mediation processes. This paper aim to know and analyse the semiotic foundations of the information mediation processes in the Information Science context. It presents concepts and reflections regarding the relationship of the information mediation process Charles Peirce's Semiotics, especially, the discussion about the semiotic bases to information mediation process. It discusses the information mediation as a specialization of the communication process, developed, fundamentally, for the human action trying to solve communication and technical problems in sociocultural order.

Violência, imaginário e educação escolar: um olhar antropológico

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Lugar e Comunidades no Jardim Morada do Sol e Parque Residencial Francisco Belo Galindo: análise a partir de uma Estratégia de Educação de Jovens e Adultos

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Paisagens: aprendizados mediante as experiências : um ensaio sobre interpretação e valoração da paisagem

Este estudo de interpretação e valoração de paisagens e uma contribuição na área da Geografia para as pesquisas teóricas e aplicadas sobre educação ecológica, tendo a paisagem como ambiente de aprendizagem direcionada e incidental, através de experiências ambientais imediatas, tais como trilhas interpretativas e vivências na Natureza. Estas atividades visam uma estimulação pluri-sensorial, de busca do equilíbrio ecológico e emocional através do estabelecimento de laços afetivos com o meio ambiente, envolvendo o significado do reconectar-se com a Terra. Visa ainda contribuir para processos de sensibilização e conscientização ambiental a partir da visão ecológica, induzindo a mudanças atitudinais no sentido do desenvolvimento de condutas pro-ambientais mais conscienciosas, bem como subsidiar programas e projetos vinculados às políticas públicas direcionadas à conservação e valoração da paisagem natural e cultural.

Imigração, cooperativismo e meio ambiente: estudo de caso da cidade de Holambra - SP

O Brasil sempre teve a característica de receber e abrigar os mais diversos povos, que procuram adaptar sua cultura e seus conhecimentos ao novo local. Alguns municípios possuem características muito fortes dessa adaptação, e um dos casos é o município de Holambra, no interior do estado de São Paulo. No local onde se localizava a colônia de imigração e agora se localiza o município, foi iniciada uma colônia de imigração holandesa. Os colonos passaram a ser direcionados pela Cooperativa, criada para auxiliar a colonização e adaptação ao novo país. O compartilhamento de experiências fez com que a colonização fosse muito bem sucedida. Até os dias atuais, muitos costumes adquiridos da experiência ainda são utilizados, como é o caso do uso de Cooperativas para auxilio na produção agrícola, além da troca de experiências, entre os cooperados, positivas e bastante focadas atualmente no meio ambiente. O trabalho em questão associa a imigração, o cooperativismo e a experiência de um produtor rural no município de Holambra, para mostrar como os laços e contatos criados na sociedade podem melhorar a sustentabilidade do meio ambiente.

Comunicação de marcas de moda: nova proposta para a ação do Relações Públicas

This study has the objective of presenting a new suggestion to the public relations professional into the Brazilian fashion business, seeing that, besides promising and little explored, presents social-economic conditions that allow the profession actuation. For this, it has been deeply analyzed the social character of fashion history e its development parallel to the society historical and economic transformations, basing, then, the study of fashion history in Brazil. To understand contemporaneity and the relations which interlace on it, there were used two analyzes about nowadays social order, liquid pos-modernity, from Bauman; and the hypermodernity, from Lipovetsky. In this context, it‟s approached new ways of relating with marks and with products which, since their consumption, are prepared to posterior discard. In the accelerated scenario of marks and consumption, the human relations, more liquids and tenuous, create the urgent possibility of action from on communication professional, who knows to identify the consumers desires and foresee their needs, rendering the tenuous laces stronger and the relationships more solid. This is when the profession of public relations presents itself as a new proposal to create experiences and to tight the loose laces on the consumption era

Feiras de negócios: o estande que fala : o Relações Públicas no planejamento estratégico de estandes para Feiras de Negócios, da estruturação à mensuração de resultados

All the time, organizations are seeking ways to relate to their audiences, in order to become stronger institutionally and merchandising. In the era of information technology contacts occur increasingly in virtual form, minimizing the face-to-face. Thus, this study contextualizes the trade fairs as a way to bring business relations / public interest in a real environment and provides the friendly atmosphere, much as in a short time, the company with a large amount of their customers, potential customers, partners, suppliers, and other audiences that may be interesting. However, shows that for the success of these events is a necessary strategic planning, so that subsequent implementation is possible to measure the results. It also envisions the trade fairs getting a new format, that is, their commercial character to give the space for the relational as a way to bring more awareness to organizations and to strengthen ties with their audiences. This beneath the optics of Public Relation as the appropriate professional to manage relationships and therefore be the strategist of the company's participation in a trade fair

Redução do tempo de setup de máquinas de usinagem em uma industria automobilística

Continuous improvement of industrial processes is one way to become companies more competitive in the market. For this, a fairly widespread use is the methodology of lean production systems, by eliminating waste. One of the tools of these systems is the method of rapid exchange of die or also called SMED, which will be applied in this study. The study aims to develop proposals for reducing the time of set up of two machines in two machining lines, watching also the ergonomics and safety conditions in this operations. The set up time reduction is justified among others, due to increase the machine productivity. In applying the connecting rod machining line, there were two types of exchange. Reductions in time to set up proposals reached values of 47% to one of them, and 55% to the other. It is important to underline that to reach this result, there was no need for large investments. In the application in block machining line, was developed an improvement in the ergonomic area. It was placed a pulley block that came to increase the time of tool change. Aiming to improve the security of the exchange, without productivity loss, the method was applied to reduce this time. It was developed two proposals.: the first would reduce that time by 19%, and does not require many resources of the company. The second involves the parallelization of the exchange, so that the reduction is 48%. However, this proposal requires one more manpower at the time of exchange and it is not always possible

Comunicação digital, relações públicas e gestão de marcas: Interatividade e relacionamento como ferramentas de branding

This paper aims to present the contribution of Public Relations in the process of branding, using digital communication as a tool for interaction with the public, and through strategic management, building and maintaining strong and lasting relationships with consumers, resulting in building bonds of sympathy, identification, and networks engaged and loyal consumers to brands. Therefore, were performed bibliographical research covering topics such as information society, network society, the dynamics of social networks, digital media, brands, branding, marketing 3.0, Public Relations and Public Relations 2.0. Were also undertaken observations on communication actions that used digital social media, focusing on interactivity, collaboration and relationship, to better understand how organizations are realizing the importance of interaction and relationship management with the public and how they are performing this communication. At the end, some of these actions are presented as examples of the theories studied, and as a demonstration of the benefits brought to these organizations and their brands

SPelha: poética locativa

Pós-graduação em Artes - IA

A Educação Não-Formal a partir dos relatórios da UNESCO

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Modelos dinâmicos simplificados, para verificação do comportamento de rede de satélites amarrados por cabos flexíveis, usando-se o método explícito das diferenças finitas

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

China e a Ásia Central: petróleo, segurança e os Estados Unidos

In the last two decades, the United States have substantially increased their presence in Central Asia. Therefore their presence left China in an uncomfortable position, as China seeks to build a stable and peaceful environment in its near abroad, having under its influence all the countries of Central Asia. One of the ways used by the Chinese government to get closer to the countries of this region is through the oil. Being so, the Chinese oil companies buy rights of exploitation of oil and gas reserves in Central Asia and through this establishes and deepens friendly ties with these countries. This practice became known as oil diplomacy. This new tool of the Chinese government has a double effect: it increases the projection of the Chinese power and dilutes the American influence in the region. In other words, it displeases the United States, and in turn tries to be even more present in Central Asia. The main goal to be worked in this study is how the oil diplomacy increases Chinese influence in Central Asia and dilutes American power in the region. It also aims to explain how the United States uses its presence in Central Asia and on sea lines of communication used to transport oil to contain the Chinese expansion