Mídias de informação e comunicação e Ciência da Informação

Media, as contemporary information and communication phenomena, are rarely studied in the field of Information Science field (IS). This article aims to present a reflection on the Media role as information environments that provoke changes in the ecosystem of message creation, information and socially shared knowledge. It points out that the contextualization of informational situations in the media environments facilitates access to information and to knowledge creation, strategically aimed to more efficient mediation possibilities - purpose to be reached by the society and by an entrepreneurial Information Science. IS counts on proper strategies and methodologies for the creation of transversal meta fields of new knowledge for the solution of problems caused by the intersections and social frictions among science, technologies and knowledge, which means an effective contribution of IS to the enhance utilization of media potential.

Comunicação e agronegócios: uma análise da informação digital

This project aims validate that the market for digital information in brazilian agribusiness is promising for the communicators and to ratify the growing demand for reliable, instant and targeted informations to their actual needs. After a review that based the results and of the development of the electronic questionnaire, the intersection of data and information made possible illustrate and confirm the hypotheses

O twitter enquanto ferramenta de Relações Públicas para construir relacionamento: um estudo multicasos

Technological development in the IT and telecommunications sectors have transformed the way organizations communicate with their audiences. Social Media allow the exchange of information instantaneously, in a communication from many to many. With few studies in the area, many companies venture into the social media without a strategy and a generally end up denigrating their image itself. Thus, this study was conceived from the idea of contributing, analytically, based on the main concepts of Public Relations so the organizations effectively take advantage of their online presence to generate relationships, more specifically, on Twitter.Twitter is a social media with a mature public, requiring dynamics of information and quick answers, based on dialogue, referring to the idea of text messages (SMS). To better expose the results of this research, three organizations with expertise in twitter were chosen: Bradesco , Positivo Informática and Ponto Frio. The choice of case studies was based on the different segments that each one operates and that they are large companies with reputable commercial operations in the Brazilian scenario. To analyze their profiles, several authors were studied, like Fábio França, Maria Aparecida Ferrari, Margarida Kunsch e Marlene Machiori.The intent of the analysis of the Twitter profiles of these organizations is to understand whether they are using strategies for creating and maintaining relationships with your followers and how this occurs from specific categories, as other companies have committed serious errors and impairing their business because of mismanagement in social media. Therefore, the profiles were analyzed from the netnográfica methodology. As a result, it was observed that organizations have not yet developed the character of relationships in social media , treating this channel as another advertising channel It was observed that Positivo Informática has no specific strategy for Twitter...

Concepção de infância em comerciais infantis de emissora de tv aberta

With the growing market for advertising geared towards the infant public, inserting since small children in the capitalist world with his powers of persuasion, raises concerns in knowing what are the subjective messages that advertisements are transmitting to them. The television since its appearance has the power to normalize and regulate society imposing the mode of life and how they should act, think and dress. Starting this strand to analyze the influence of television on society, this work explores the current advertisements for children to check whether messages meets reality, or have an ideological conception of the world, focusing, besides consumerism, the relationship about the issue of gender of being male and being female

Extensão da plataforma de visualização INFOVIS incorporando recursos de interatividade

People store data of the most different daily events, to know yourself, detect behaviors, predict events and have an strongly knowledge to take decisions. The growth of the events, results in a large amount of data colected and this data needs to be processed to get value information. This data have a temporal component from the collect process (daily, monthly or annualy) and this need to be consider on the exploration. The exploration based on temporal component can be uni-scale or multi-scale. The data mining goes toward to extract knowledge from large databases and if combined with visualization tools, the data mining can be more effective to detect information. This visualization tools display data and allow user to manipulate and change it by interaction features toward your goal. The user can combine tools and combine the steps of visualization among the tools through messages. This monograph aim to insert interactivity on AdaptaVis architecture model, developed by Shimabukuro (2004), the InfoVis, then extends its ability of exploration and provide a consistent base for the user handle data and extract information

Bullying e atividade física: perspectivas da psicologia do esporte

Introdução: O bullying é um termo em inglês utilizado para descrever atos de violência física e psicológica, praticados por um individuo ou um grupo de indivíduos com a intenção de intimidar ou agredir outro individuo (ou grupo de indivíduos) incapaz de se defender. O bullying pode ser dividido em duas categorias: o direto e o indireto; o primeiro é causado e praticado majoritariamente, por agressores do sexo masculino, enquanto o segundo é realizado por bullys ( aquele que pratica o bullying, que faz a ação) do sexo feminino e crianças pequenas. Deliberadamente diversas atitudes podem ser caracterizadas como pratica de bullying, agressões físicas, agressões verbais, isolamento social, mensagens enviadas e disponibilizadas através da internet (cyberbullying). Objetivo: O objetivo do presente estudo foi analisar os efeitos causados pelo bullying, sua relação com a atividade física e a educação física, a atuação do professor de educação física e suas problemáticas perante esse novo atenuante educacional, pois há carência de estudos voltados para esse assunto na literatura. Método: Foi realizada uma pesquisa documental com reportagens, artigos científicos, de revistas e jornais e sites da web, que serão analisados por blocos de conteúdo. Conclusão: No decorrer do projeto, o estudo apontou que a negligencia diante da agressividade escolar tem permitido o desenvolvimento de atitudes pouco recomendáveis ou não-sociais que interferem no desenvolvimento das relações humanas. Isto tem provocado alguns deslocamentos sócio-psicológico que gerará atitudes de inibição e medo, originando comportamentos patológicos no agredido e recompensando grosseiramente o agressor

Contribuições do PIBID para a formação inicial de professores: um olhar dos licenciandos em física da Faculdade de Engenharia de Guaratinguetá

The current work aims to analyze the contributions of PIBID for initial graduation of the teachers, in view of the undergraduates of Physics Course at UNESP Guaratinguetá . A brief literature survey about the national situation of teacher education was performed, at which the main difficulties and challenges, as well as the solutions stated in place by the government to solve them, have been highlighted. A description of the historical of PIBID at UNESP, from the institutional project to reach the subproject developed by Physics Course of Guaratinguetá, was presented. To characterize the development of the subproject, it was performed a survey on the activities performed by the PIBID’s scholars, since its implementation on campus in 2010 until the end of the year 2013, in order to map the experiences lived by program participants. These data were obtained from the analysis of reports by scholars themselves, video analyzes and record of the weekly meetings held by the group, reading electronic messages exchanged on a specific group of e-mails and written evaluations by members of the program. Completing data collection, eleven scholars undergraduates of the program were interviewed, and the results were classified by topics, defined from recurrence in the interviewees speech. The global analysis of the data was based on theoretical references commonly used in research on graduation of teachers, as Nóvoa (1992), Mizukami (2005, 2006) and Gatti (2008). The results indicate that the licensed ones see in PIBID a differentiated opportunity for initial teaching graduation, for adding practical learning experiences for students of EB within the school context, and especially for creating space for reflection on their experiences with the support of more experienced teachers, committed to the training of all involved ones

Análise do contexto histórico-social e das marcas deixadas no discurso pelo enunciador em diferentes versões do conto de fadas cinderela

Bettelheim (2007), analyzing the infant psyche concluded that for the child to gain self-esteem and develop a balanced sense of self, need to learn to take certain decisions on a daily basis, which will be facilitated by identifying their problems, designed in the stories that are told (or read). Thus, it could find solutions and feel safer. Based on the reading of fairy tales, we dealt with this research, the resumption of fairy tales in homes and schools, in order to help parents and teachers to get parameters to work thinking of their children and students, from such stories, awakening the taste of children by reading and text production. The proposal considered different versions of the fairy tale Cinderella, noting as the moralizing process the messages each approach, and explores the plot and determines which versions would be appropriate for the psycho-cognitive development of children. We also investigated aspects pertinent to the narrative structure, based on literary theory, in order to work in comparative literature. From the discourse analysis, sought to address the marks left by the utterer, capable of denoting its cargo and its ideological worldview projected in the story, although he re-create the history and environment on real facts of a particular period (MARTINS, 2007)

Utilização do protocolo anycast em ambientes virtuais distribuídos visando à escalabilidade do sistema

Distributed Virtual Environments (DVE) allow multiple users interact with a virtual world by sharing, manipulating objects. Each user has his/her own vision of this world and every changes of state of the environment are distributed among other users. Due to technological constraints, most systems for distributed virtual environments support a limited number of users. The major limitation for development of DVE scale are imposed by the communication system. As the number of users grows, the amount of bandwidth required to exchange information in real time among stations to upgrade the environment and keep it in a consistent state for all connected users. Based on this situation is proposed a framework that uses the protocol anycast in the application layer that provides a load balancing among servers in the region and aims at reducing the latency of message delivery between participants selecting the DVE server best suited for the region participant to connect to the environment

Aplicando Métodos de Mineração Visual de Texto em conteúdo de Fórum de Discussão

We are included in a society where the use of the Internet became very important to our everyday life. The relationships nowadays usually happen through technological devices instead of face to face contact, for instance, Internet forums where people can discuss online. However, the global analysis is a big challenge, due to the large amount of data. This work investigates the use of visual representations to support an exploratory analysis of contents in messages from discussions forums. This analysis considers the thematic and the chronology. The target forums refer to the educational area and the analysis happens manually, i.e. by direct reading message-by-message. The proprieties of perception and cognition of the human visual system allow a person the capacity to conduct high-level tasks in information extraction from a graphical or visual representation of data. Therefore, this work was based on Visual Analytics, an area that aims create techniques that amplify these human abilities. For that reason we used software that creates a visualization of data from a forum. This software allows a forum content analysis. But, during the work, we identified the necessity to create a new tool to clean the data, because the data had a lot of unnecessary information. After cleaning the data we created a new visualization and held an analysis seeking a new knowledge. In the end we compared the new visualization with the manual analysis that had been made. Analyzing the results, it was evident the potential of visualization use, it provides a better correlation between the information, enabling the acquisition of new knowledge that was not identified in the initial analysis, providing a better use of the forum content

As Correntes digitais em perspectiva dialógica

Ce travail est consacré sur la perspective dialogique d'étude d'un type de texte assez bien populaire sur les médias numériques; appelés par chaîne, il s'agit des messages qui sont transmises par e-mail de façon très rapide et de large propagation parmi ses usagers. La recherche a par objective principal analyser les discours véhiculés par les appelés chaînes, en abordant ses thèmes plus recourants, liées aux concepts de dialogue et genre, présents sur les travaux du Circule de Bakhtine. Par constitution du corpus ils sont allés sélectionnées des chaînes transmises par e-mail entre les années de 2009 et 2011. Dans l'analyse du matériel collecté on a découvert des différences plus généralistes que nous ont permis sa organisation en trois différents grands thèmes: religieuse, relations et utilité publique. Les chaînes composées par la thématique religieuse amènent une mode d’interpellation assez très incisif, direct et explicite à son destinataire, pour qu'il puisse renvoyer le message reçu à des autres destinataires. Il s'agit d'un appel, souvent, coactif et menaçant, avec le but aussi de persuader le destinataire à adhérer au discours religieux contenu dans le message. Le discours religieux des chaînes est configuré d'une façon de défi, ou test, pour lesquelles il y a une promesse de récompense. Le deuxième type de chaîne analysé explore le thème des relations homme/femme et interpelle son destinataire d'une façon suggestionné et non coercitive

Modelagem de motor de combustão internae simulação do processo de queima de combustível

The internal combustion engine is a heat engine widely used in the automotive industry. In order to better understand its behavior many models in the literature have been proposed in the last years. The 0-D thermodynamic model is a fairly simple tool but it is very useful to understand the phenomenon of combustion inside the chamber of internal combustion engines. In the first phase of this work, an extensive literature review was made in order to get information about this kind of analysis and, after this, apply them in a model able to calculate the instantaneous temperature and pressure in one zone of the combustion chamber of a diesel engine. Therefore some considerations were made with the aim of increasing the accuracy of the model in predicting the correct behavior of the engine, adding the combined effects of heat transfer, leakage and injection. In the second phase, the goal was to study the internal flow of a three-dimensional model of an internal combustion engine. In order to achieve this goal the software Solidworks was used to create the geometries of an engine and the suite of softwares Ansys was used to create the moving mesh (ICEM CFD and CFX-Pre) and to solve the CFD problem (Ansys CFX code). The model was able to perform the air flow simulation during the four-stroke cycle of an engine: admission, compression, expansion and exhaust. The results obtained from both models were suitable and they open a new range of possibilities for future researches on the field

Comunicação e ações sociais na era da convergência e da interatividade

This paper aims to propose a communication plan to Internet media that explores interaction, expanding “Agência Propagação” institutional communication and of its principal product, the social propaganda messages named “Minuto Consciente”. This study will be based on the concepts of Convergence Culture (JENKINS, 2009), Digital Marketing (TORRES, 2009), Integrated Communication (KUNSCH, 2003) and Computer Mediated Interaction (PRIMO, 2007) to understand the communication an interaction phenomenon in digital era and select the strategies to establish a continuous communication flow in different medias. Therefore, this paper will use exploratory and empirical methodology

Projeto Meraki

We realize this days a spacing of individuals, on what concerns their relationships with others. At the same time, the technologies and the possibilities of virtual interaction are more and more present and developed. At this point, we draw a connection between the virtual immersion and the detachment from personal and face to face relationships. Wear this reality, this project proposes a discussion of the communications while transmitting messages and content, as well as a basis for social relations developed between individuals in a given society. From this analysis, we depart for the development of an action joining the Public Relations and Design, while communication areas that when involved, enable the development of an empirical theory for the increased use of social relations, through the feelings

Qual o papel da mídia na aprendizagem e desenvolvimento da criança de educação fundamental I, em idade de alfabetização: ela forma, informa, dificulta, diverte ou deseduca?

Este trabalho de conclusão de curso tem como objetivo analisar a mídia televisiva, no que diz respeito a seus interesses e programações, levando em consideração a conseqüente relação conflituosa entre esta e as crianças brasileiras, uma vez que a mídia não oferece programas de qualidade que respeitem a diversidade cultural. O trabalho analisa os conteúdos dos programas oferecidos pela mídia e compara-os com o que se propõem a Convenção da ONU realizada em 1989 Sobre os Diretos da Criança, no que diz respeito a mídia em geral. A partir de base teórica busca refletir sobre o impacto das mensagens dos programas de televisão na mente da criança e consequentemente afetando seu desenvolvimento cognitivo, moral e emocional. Sendo que percorrendo esse caminho de análise, procura-se mostrar uma possível reflexão e mudança através da educação para mídia e participação na mesma, envolvendo pais, professores, as políticas públicas e as próprias crianças.