The Interactions between clients and providers of services related to marketing activities

The purpose of this paper is to analyze the business interactions involved in the purchase of services related to marketing activities. We build on the literature about business services classifications and the interaction between clients and providers of business services. An empirical study is conducted by means of a survey questionnaire. Data were collected from a sample of 80 buying firms of services related to marketing activities who agreed to cooperate and represent medium and large Portuguese’s firms. The results show that the buying of services related to marketing activities involves both the client and the provider in the interaction process. This paper contributes to understanding the interaction process of buying services related to marketing activities in terms of the parties involved, product/service exchange, financial and information exchange. Providers of services related to marketing activities can expect stable and preferred relationships if they can offer a good price and quality of service, meet the agreed deadlines and respond quickly to client orders. On the client’s side, the relevance, the characteristics and the wide diversity of services related to marketing activities requires a good understanding and management of the interaction portfolio with providers.

The impact of the economic crisis on the quality of health services

A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics

Ideation at Canon business services

Digitalisation, globalisation, and evolving customer demands are only a few of the factors that are bound to transform the business process services industry for CBS. By investigating new ways to address these imminent challenges, this thesis explores the feasibility of implementing a formal approach to ideation to complement CBS’ service innovation practice. Two workshops were therefore conducted to put theory into action by generating new service ideas in a multifunctional team. Applying both divergent and convergent ideation techniques revealed that the latter improved an idea’s novelty and creativity as opposed to the expected increase in workability and relevance. Additionally, further analysis sheds light into the potential influence of individual characteristics and group dynamics on creativity. The thesis concludes with a discussion on the organisational implications of the findings and recommendations for future research.

Autumn flowers and fruits / by J. Francis Macbride, Asst. Curator, Taxonomy, Dept. of Botany.

no.10(1924)

Observations on Indiana caves / by Oliver Cummings Farrington, Ph.D., Curator, Dept. of Geology.

v.1:no.8(1901)

Meteorite studies -- by Oliver Cummings Farrington, Ph.D., Curator, Dept. of Geology.

v.1:no.11(1902)

New crinoids from the Chicago area / by Arthur Ware Slocom, Asst. Curator, Section of Invertebrate Paleontology. Oliver Cummings Farrington, Curator, Dept. of Geology.

v.2:no.10(1907)

The American plant migration. The potato. / by Berthold Laufer, Late Curator, Dept. of Anthropology. Prepared for publication by C. Martin Wilbur, Curator, Chinese Archaeology and Ethnology.

v.28(1938)

The Mylagaulidæ; an extinct family of sciuromorph rodents / by Elmer S. Riggs, A.M., Asst. Curator, Dept. of Geology ; Oliver Cummings Farrington, Ph.D., Curator, Dept. of Geology.

v.1:no.4(1899)

Contributions to the paleontology of the upper cretaceous series / by William Newton Logan, A.M. ; Oliver Cummings Farrington, Ph.D. Curator, Dept. of Geology.

v.1:no.6(1899)

The Cheyenne. by George A. Dorsey, Curator, Dept. of Anthropology

v.9:no.2(1905)

New mineral occurrences. By Oliver Cummings Farrington, Ph.D., Curator, Dept. of Geology.

v.1:no.7(1900)

The Cheyenne. by George A. Dorsey, Curator, Dept. of Anthropology

v.9:no.1(1905)

Handbook and catalogue of the meteorite collection / by Oliver C. Farrington, Ph.D., Curator, Dept. of Geology.

v.1:no.1(1895)

Transactions of the Department of Agriculture of the State of Illinois with reports from county and district agricultural organizations for the year ...

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