904 resultados para Influência social


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Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

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This study addresses the topic of e-commerce as a competitive strategy for companies seeking innovation and to reach new markets. In last few years, the e-commerce has intensified in Brazil, as a result, many companies have adapted to that new market demand and have invested in new strategies. An example, is the use of social medias to promote the products, specifically the fashion retail industry, which promotes its products through partnerships with fashion blogs. To prove this new market trend, based on researches and indicators, this study will present growth data of e-commerce in Brazil, the fashion industry characteristics and the influence of blogs to increase sales, to further, understand its relation to the growth in e-commerce of fashion and future expectations

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Introduction: The fluoridation surveillance in the public water supply came up with the need to develop mechanisms that would help society in the control of water quality. To perform reliable analysis, variables such as depth of the wells and pluvial variations should be subject of research and study. Objectives: To analyze the fluoride levels of deep wells in periods of rain and drought, corresponding to four brazilian cities and compare the results. Methodology: It was made the mapping of the water supply network and the identification of the sampling points according to the number of deep wells in each locality, selecting those who had the natural fluoride level. Three points were defined for each source of water supply, and the addresses were randomly selected. The samples were analyzed in duplicate at the laboratory of the Center for Research in Public Health of the Dentistry School of Araçatuba – UNESP, during 8 months, in periods of rain and drought (total absence of rain). Results: 174 analysis were conducted, the mean fluoride levels for rain and drought times were, respectively: 0,71 and 0,73. It was used the Student’s t test (p <0.05). Conclusion: There wasn’t statistically significant differences for the periods of rain and drought in any of the cities, at the year of 2010. This study highlights the importance of health surveillance, because beyond of ensuring social control, there is also the search for investigating variables that may have directly and / or indirectly influence on the results of the analysis.

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The TV news, like other productions for television, are in the process of adaptation of its discursive structures and its production as a consequence of the structures of the digital systems. Focusing not only the formatting, but mainly on the routines, its possible to notice the emergence of a new dynamic of production and consumption of information. Interactivity is the resource that has mobilized the most effort in the adaptation of television companies, anticipating the trend towards a more strengthening receiver role in communication relationship, which should be intensified by the convergence of medias with the deployment of Brazilian digital TV. While this is not realized, producers encourage a forged approach of receivers, since the proposal is not fully enforceable, either because of limitations in the routine production or in the technological devices. Then, the enunciative strategy of interactivity seeks to renew the social bond between the TV news and its audience.

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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Based on systemic-cybernetic-new paradigm vision and social constructionism, the paper is an invitation to reflect on the importance of language in the maintenance and the possibility of changing unequal relational patterns, mainly related to issues of gender. Studies on language and verbal behavior of women and men, besides their representation in the media, are examples to illustrate the need advocated here, to changing patterns of inequality guided by gender differences that influence and are influenced by the culture, conveyed in our social network. This paper is a contribution for the clinical work with families and couples, from the perspective of the current behaviors, based on refrains spread by the media which became popular, since it is based on clinical and nonclinical observations about human relationships and its representation in the media and artistic productions.

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This article brings a contribution to the comprehension of the path of recognizing the rights of children and adolescents in Brazil, in which there have been seen symbolic representations that often are created, modified or popularized by the media. Newspapers with the largest circulation in the state of São Paulo in a period after almost 20 year of the Statute of the Child and Adolescent (ECA) coming into force were investigated with framing analysis. Results suggest that the ECA faces obstacles to its consolidation, in the form of superficial and fragmented media coverage of events that should be contextualized in relation to public policies and their specific understanding of causes and possible solutions applicable.

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The mass media have a decisive function in formation of opinion and conduct of population. Among those, the television is a vehicle with great power of spread of information. The objective this study is to analyze the influence of media on occurrences regarding the aggressiveness some participants involved in event soccer, while spectators. The subject's attitude is determined by predominant factors, among them the influences of social and cultural way in that lives, as well as, of the education and sporting influences that it affects. The problem of violence in the sport, in the case of soccer, it cannot be addressed for total responsibility of media. However, collaboration is indispensable, for aspect positive and/or negative, depending on the interest in subject. The models of behavior in television could influence the spectator's behavior for a learning process, for example, the use of the language. Therefore, it is indispensable to rethink the roads of television, their ethical conducts and to discuss the philosophical sense of the crisis. Because, to reject the mass media is to deny the reality and social transformations. The extent of the Physical education, above all in the school, is a fundamental space for the teacher to intermediate the meaning of the sport, in this case, the soccer-spectacle, in social context and their relationships with the media, enlarging the process civilization, so much inside as out of field.

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

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This paper deals with psychological aspects involving bodybuilders nowadays, through their interests, motivations, factors that favor them to practice physical activity, frequent body image disorders, and major benefits that can be acquired when weight training the right way, whether physical or psychological. During the work is addressed to the Theory of Self-Determination and its characteristics, and behavioral aspects of the individual. We explore the types of motivation, intrinsic and extrinsic motivation, and their regulatory mechanisms. Did the relationship with weight training and the environment that surrounds it as the interaction between those involved in practice between the student and teacher performance and results and the effects that this interference can have on motivation and individual behavior. Also we relate body image factors, the perception of bodybuilders in relation to his own body, and the possible disorders that can promote. Describe the Vigorexia and their characteristics, we made a list of body image and self-esteem, approach standards set by society, the aesthetic influence and media disclosure. Finally, we explore the key benefits that well-directed physical activity can provide its practitioners. Physical, mental and social beneficial, improved self-esteem and in one's relationship skills. We address the growing strength in recent years, and their improvements in the various age groups and the population's quality of life

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Modern society is characterized by the advance of technologies, the emergence and constant development of the technological field is responsible for a series of population adjustments, that being practically molded and daily transformed by media, which usually has the power of manipulating opinions and public approaches in every capacity and extensions of our lives, being a significantly and important tool, which most part of individuals in contemporary society can't work and live without, therefore most part of individuals depend on the use of many technological means, including social means, which have great relationship with the development and emergence of many psychological problems that completely impact on the social life of affected individuals, thus Physical Education is an area with the goal of verifying the level of influence that media reflects on the lifestyle choice to be followed and the relation of this influence with the presence and development of a series of psychological disorders that affect directly the health of those individuals. It has been gathered data about the subject according to scientific basis, more specifically, on Academic Google, Scielo and Pubmed, where it has been researched scientific articles that could contribute with the data and information to complete the text. The psychology of sports is an area of studies and knowledge that investigates and develops insight about these questions, making available scientifically tested and proven materials that supports the P.E. professional, that is connected in the practical field to visualize possible chained symptoms of these psychopathologies according to the development of these psychic disorders, that are usually common in current days, more precisely, disorders such as Anorexia, Vigorexia, self-dependence to physical exercise and selfcorporal dissapproval. It's vital to have total attention with the possibility of evolution of this psychopatology...

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The main objective of this paper was to verify the influence of the organization and management in social responsibility the decision of adoption, choice, justification and implementation of innovation in elaborates of sugar, ethanol and energy companies of the midwestern state of São Paulo. Using multivariable analysis of principal components and clusters, the variables were analyzed and companies classified. Adapted to contemporary situations, the Freeman (1975) model of taxonomies was the parameter with research information in personal interviews by semi-structured questionnaires. The activities investigated were the existence of programs and organization to improve the welfare and quality of life to employees and family (leisure, culture, health, self-knowledge, values, beliefs etc.), program and social volunteering organization for the community, programs and organization to encourage the training of educators and extension education and incentive programs and organization to research and scientific production. It was concluded that the best companies which included, in their organization structures, management practices embodied in social responsibility.

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This research aims to investigate the consequences of a possible change caused by the social context in the life and behavior of the main characters in the novel Blindness, [by José Saramago]. Starting by that there is an allegorical correlation between the blindness white, discussed by Saramago in his novel and the construction of the Plato's Cave Myth, and taking as theoretical basis the reflections of some thinkers such as Stuart Hall (1992), Goffman (2002) and Antonio da Costa Ciampa (2005) it be sought to describe the occurrence of the phenomenon the social role change in the characters and its consequences to the identity deconstruction of fictional subjects

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This research aims to investigate the consequences of a possible change caused by the social context in the life and behavior of the main characters in the novel Blindness, [by José Saramago]. Starting by that there is an allegorical correlation between the blindness white, discussed by Saramago in his novel and the construction of the Plato's Cave Myth, and taking as theoretical basis the reflections of some thinkers such as Stuart Hall (1992), Goffman (2002) and Antonio da Costa Ciampa (2005) it be sought to describe the occurrence of the phenomenon the social role change in the characters and its consequences to the identity deconstruction of fictional subjects