eWOM communication in social media: A study of its antecedents in higher education context

The aim of this master’s thesis was to examine antecedents of eWOM communication in social media in the higher education context. In order to achieve this goal, eWOM communications of the students’ of international master’s programmes at Lappeenranta University of Technology were studied. The main research question was formulated as follows: What kind of effect do service-, brand-related antecedents, contextual antecedents and moderating factors have on LUT’s international master’s degree students’ eWOM communication in social media regarding their studies? The theory part of the master’s thesis was focused on the discussion of service- and brand related eWOM antecedents, contextual antecedents, as well as moderating relationships between them. The empirical part of the master’s thesis was based on quantitative research method. A web-based survey was carried out among current students of international master’s degree programmes at LUT. Out of 712 e-mail invitations sent, 159 responses were received in total. Thus, response rate was 22%. The results of the study showed that satisfaction, commitment, virtual brand community commitment, need for an advice, positive altruistic concerns, negative altruistic concerns, and attitude towards eWOM communications have an effect on eWOM in higher education context. Several moderating effects on eWOM were determined in the present study as well. On the other hand, it was found that dissatisfaction, loyalty, brand identification, desire to help the organization, need for positive self-enhancement, and social risk perception do not have an effect on eWOM in higher education context.

Estime de soi et appropriation cognitive du feedback en contexte d’évaluation de potentiel : le rôle de la valence et de l’influence de la source

L’estime de soi joue un rôle central lorsqu’il est question de prédire les réactions des individus au feedback. En dépit de son influence indéniable sur les réactions des individus au feedback en contexte d’évaluation de potentiel, peu d’études se sont attardées aux facteurs pouvant en atténuer l’effet dans le cadre d’une telle démarche. Cette thèse vise à combler ce manque à travers deux articles empiriques répondant chacun à plusieurs objectifs de recherche. Dans cette optique, des données ont été amassées auprès de deux échantillons indépendants de candidats (étude 1, N = 111; étude 2, N = 153) ayant réalisé une évaluation de potentiel dans une firme-conseil spécialisée en psychologie industrielle. Le premier article vise à tester deux théories relatives à l’estime de soi s’affrontant lorsqu’il est question de prédire les réactions cognitives au feedback, la théorie de l’auto-valorisation et de l’auto-vérification. Pour mieux comprendre ce phénomène, l’influence de l’estime de soi et de la valence décisionnelle du feedback sur les deux composantes de l’appropriation cognitive du feedback en contexte d’évaluation, l’acceptation et la conscientisation, a été testé. Les résultats soutiennent les postulats de la théorie d’auto-valorisation lorsqu’il est question de prédire l’acceptation du feedback. En contrepartie, les résultats offrent peu de soutien à la théorie de l’auto-vérification dans la prédiction de la conscientisation à l’égard du feedback. Le second article vise à identifier des leviers modulables pour influencer favorablement les réactions des individus ayant une plus faible estime d’eux-mêmes. Pour ce faire, deux variables relatives à l’influence de la source ont été ciblées, la crédibilité perçue et les pratiques de confrontation constructive. Cet article comprend deux études, soit une première ayant pour objectif de valider un instrument mesurant la crédibilité perçue de la source et une seconde examinant les relations entre trois déterminants, soit l’estime de soi du candidat, la crédibilité perçue de la source et les pratiques de confrontation constructive, et deux réactions cognitives au feedback, l’acceptation et la conscientisation. Les analyses de la première étude font ressortir que l’échelle de crédibilité perçue présente des qualités psychométriques satisfaisantes et les résultats corroborent une structure unifactorielle. Les résultats de la seconde étude indiquent que les trois déterminants étudiés sont positivement reliés à l’acceptation et à la conscientisation. Les effets d’interaction significatifs font ressortir des conditions favorisant l’acceptation et la conscientisation chez les individus ayant une plus faible estime d’eux-mêmes. La crédibilité perçue atténue la relation entre l’estime de soi et l’acceptation alors que la confrontation constructive modère les relations entre l’estime de soi et, tant l’acceptation que la conscientisation. Enfin, la crédibilité perçue et la confrontation constructive interagissent dans la prédiction de la conscientisation, faisant ainsi ressortir l’importance d’établir sa crédibilité pour augmenter l’effet positif de la confrontation constructive. Les apports théorique et conceptuel de chacun des articles ainsi que les pistes d’intervention pratiques en découlant sont discutés séparément et repris dans une conclusion globale. Les retombées de cette thèse, tant sur le plan de la recherche que de l'intervention, sont également abordées dans cette dernière section.

Psychologie des leaders narcissiques organisationnels

Résumé Le premier article de la thèse se veut une revue systématique des données empiriques mettant en lumière les antécédents à la base de l’émergence du leadership narcissique dans les organisations, ses composantes psychologiques ainsi que ses incidences tant pour les organisations que pour leurs membres. Conséquemment, cette étude brosse initialement une recension détaillée des principaux facteurs idiosyncrasiques, culturels, environnementaux et structurels participant à la manifestation du leadership narcissique dans les organisations. Par la suite, elle en sonde la teneur en isolant l’existence de cinq composantes psychologiques, soit le charisme, l’influence intéressée, la motivation fallacieuse, l’inhibition intellectuelle et la considération simulée. Enfin, elle souligne les conséquences négatives de son actualisation dont les principales sont : la production de prises de décisions volatiles et risquées; la création d’un climat organisationnel toxique; la destruction de la confiance des subordonnés; la détérioration de l’efficacité organisationnelle; l’émergence d’une gestion dysfonctionnelle; et la manifestation de comportements non-éthiques. Le deuxième article s’avère une analyse comparative de deux types de leadership se révélant, de prime abord, trompeusement analogues. Ces deux types sont le leadership transformationnel et le leadership narcissique. Quoique se situant aux antipodes en matière de satisfaction de besoins (influence idéalisée versus influence intéressée), de promotion de visions (motivation inspirationnelle versus motivation fallacieuse), de réceptivité à la rétroaction d’autrui (stimulation intellectuelle versus inhibition intellectuelle) et de traitement des relations interpersonnelles (considération individualisée versus considération simulée), les leaderships transformationnel et narcissique partagent entre eux un élément commun : le charisme du leader. C’est précisément cette dernière caractéristique, conférant à son détenteur un puissant halo magnétisant, qui se révèle le creuset de la spéciosité du leadership narcissique opérant essentiellement lors des tout premiers contacts avec le leader. En fait, le charisme du leader narcissique sert en quelque sorte de fard, composé de charme et de fascination, masquant une décevante réalité psychologique et dont les propriétés captieuses s’étiolent rapidement. Le troisième article de la thèse est une étude conceptuelle examinant la structuration idiosyncrasique des criminels en col blanc ayant commis des fraudes financières se chiffrant à plusieurs dizaines de millions de dollars. Exploitant le croisement des deux dimensions fondamentales de l’agression, soit sa fonction (proactive ou réactive) et sa forme (directe ou indirecte), cette étude propose une taxonomie archétypique de différents types de psychopathie susceptible de mieux cerner la psychologie du criminel en col blanc d’envergure. L’agression est dite proactive lorsqu’elle est motivée par des impératifs de prédation indépendants de l’état émotionnel de l’individu. L’action de l’individu prédateur est intentionnelle et instrumentale. Elle vise l’atteinte d’objectifs préétablis avant l’actualisation de l’agression. Par contre, elle est considérée réactive lorsque la préservation de l’intégrité physique ou psychologique de l’individu est l’objet d’une menace émergeant de son environnement externe immédiat. Dans ce cas, la réaction agressive de l’individu est émotionnellement conditionnée. Par ailleurs, nonobstant la nature de sa fonction, l’agression peut s’exprimer directement ou indirectement. Elle est considérée directe lorsqu’elle a pour cible l’agressé en tant que tel. La forme physique d’agression peut être physique (sévices corporels) ou verbale (menaces et insultes). Par contre, lorsqu’elle emprunte des modes d’expression plus subtils, tels les rumeurs, l’humour malicieux et la tromperie, l’agression est dite indirecte. Le pairage des deux dimensions fondamentales de l’agression permet la construction d’un modèle d’analyse bidimensionnelle englobant quatre types de psychopathie, à savoir les psychopathies parasitique (préservation indirecte), colérique (préservation directe), cynégétique (prédation directe) et sympathique (prédation indirecte). C’est précisément cette dernière forme de psychopathie, le type sympathique caractérisé par un étaiement idiosyncrasique narcissico-machiavélique, qui traduit le mieux la psychologie des criminels en col blanc d’envergure. Enfin, le quatrième et dernier article de la présente thèse se propose d’explorer une problématique de recherche n’ayant reçu que très peu d’attention de la part des membres de la communauté scientifique, à savoir l’examen de l’adéquation d’un modèle dimensionnel du narcissisme pathologique inspiré du modèle développé par Roche, Pincus, Lukowitsky, Ménard et Conroy (2013). Au moyen d’une étude de cas exploratoire, il a été possible d’associer la vulnérabilité narcissique au segment décompensatoire (échec des stratégies inadaptées d’agrandissement de soi) du modèle théorique inspiré de celui de Roche et al. (2013) et ce, conformément à ses prescriptions. En effet, la comparaison des résultats de l’un des deux participants de l’étude, madame H, obtenus lors des deux saisies de données espacées d’un intervalle d’une année, indique une diminution de la vulnérabilité narcissique lors de la période de re-compensation. En outre, cette diminution est accompagnée de celle de la grandiosité narcissique. En somme, la relation positive entre les deux dimensions du narcissisme pathologique se révèle, sur un plan longitudinal, constante dans les deux segments – compensatoire (recours à des stratégies inadaptées d’agrandissement de soi) et décompensatoire – du modèle théorique inspiré de celui de Roche et al. (2013). Par ailleurs, les résultats obtenus auprès des deux participants à l’étude de cas, monsieur B et de madame H, s’avèrent éclairants eu égard à la prépondérance respective de chacune des dimensions (grandiosité et vulnérabilité) narcissiques en fonction des segments compensatoire et décompensatoire du modèle théorique inspiré de celui de Roche et al. (2013). Se trouvant en mode de compensation narcissique lors des deux saisies de données, monsieur B affiche une grandiosité narcissique supérieure à sa vulnérabilité narcissique. Cette constatation respecte en tous points les prescriptions théoriques du modèle. Quant à madame H, qu’elle soit en mode de compensation ou de décompensation narcissique (postulat non démontré eu égard aux prescriptions du modèle théorique utilisé), sa vulnérabilité narcissique demeure constamment plus élevée que sa grandiosité narcissique. Théoriquement, selon les prescriptions du modèle, la prépondérance devrait être observée chez la dimension « grandiosité narcissique » en période de compensation. De toute évidence, les données obtenues auprès de madame H s’écartent de ces prescriptions.

Effect of Chromium Doping on the Diffraction Efficiency of Methylene Blue Sensitized PVA/Acrylamide Films

The effect of chromium doping on methylene blue sensitized Poly (vinyl alcohol)/Acrylamide was carried out by varying the ratios of Ammonium dichromate and methylene blue. In the case of films without ammonium dichromate, the diffraction efficiency was found to decrease on storage. On chromium doping the storage life was improved. Interestingly, a self-enhancement in efficiency was observed for a particular ratio of methylene blue and ammonium dichromate.

Toward a Global Organic Culture: Ethnographic Perspectives on Wwoofing Practices in Peru and New Zealand

In this thesis, I explore the meaning behind sustainable living among organic farmers and their families in two countries. It is based on original, ethnographic research that I conducted in New Zealand in fall 2012 and Peru in summer 2012 with support from the Department of Sociology and Anthropology Meerwarth Undergraduate Research Fund. In carrying out my research I relied on participant-observation, semi-structured interviews, focus groups, and writing ethnographic fieldnotes. Drawing on contemporary scholarship in the anthropology of food and the environment, my thesis contributes to cross-culturally understandings of sustainability and local and global foodways. Specifically, I will interpret the meaning and significance of my informants’ decision to live sustainably through their participation in wwoofing. The global network of wwoofing aims to connect volunteers interested in learning about organic farming techniques with farmers looking for labor assistance. Volunteers exchange work for food, accommodation, knowledge, and experience. As a method of farming and a subjective ideological orientation, this global movement allows travelers from all over the world to experience organic lifestyles worldwide. In my thesis, I connect my experiences of organic living in Peru and New Zealand. In comparing wwoofing practices in these two field sites, I argue that despite observable differences in organic practices, a global organic culture is emerging. Here I highlight some shared features of this global organic culture, such as food authenticity, sustainability of the earth, and a personal connection of individuals to the land. The global organic culture emphasizes a conscious awareness of what is going into one’s body and why. Using food as an expression of values and beliefs, organic farmers reconnect to the land and their food in attempts to construct an alternative identity. By focusing on food authenticity, my informants develop vast relationships with the land, which shapes their identity and creates new forms of self-enhancement.

A view through gloomy glasses: accuracy and bias in relationships of narcissists

Narcissists’ perception of others is marked by a negative bias in the service of their own self-enhancement. The aim of this study was to determine whether narcissists’ negative bias extends to the perception of romantic partners too. In addition, we explored whether partners of narcissists succumb to specific perception biases as well. During 14 days, 86 couples completed measures of support given to and received from their partners. The results indicated that both male and female narcissists were more accurate in detecting negative support (e.g., blaming the partner for his or her problems) received from their partners, while female narcissists only were less accurate in perceiving altruistic support motives (e.g., truly enjoying to help the partner) of their male partner. Moreover, narcissists as well as their partners displayed a negative bias by underestimating the amount of altruistic support motives reported by each of them. On the other hand, partners of narcissists were positively biased as well and underestimated the negative support given by the narcissists. Results are discussed in relation to the self-regulatory goals of narcissists and of their partners and with respect to the possible impact of their accuracy and biases on the couple wellbeing.

Work values as predictors of entrepreneurial career intentions: A longitudinal analysis of gender effects.

Purpose – Work values are an important characteristic to understand gender differences in career intentions, but how gender affects the relationship between values and career intentions is not well established. The purpose of this paper is to investigate whether gender moderates the effects of work values on level and change of entrepreneurial intentions (EI). Design/methodology/approach – In total, 218 German university students were sampled regarding work values and with EI assessed three times over the course of 12 months. Data were analysed with latent growth modelling. Findings – Self‐enhancement and openness to change values predicted higher levels and conservation values lower levels of EI. Gender moderated the effects of enhancement and conservation values on change in EI. Research limitations/implications – The authors relied on self‐reported measures and the sample was restricted to university students. Future research needs to verify to what extent these results generalize to other samples and different career fields, such as science or nursing. Practical implications – The results imply that men and women are interested in an entrepreneurial career based on the same work values but that values have different effects for men and women regarding individual changes in EI. The results suggest that the prototypical work values of a career domain seem important regarding increasing the career intent for the gender that is underrepresented in that domain. Originality/value – The results enhance understanding of how gender affects the relation of work values and a specific career intention, such as entrepreneurship.

Research Note—Why Following Friends Can Hurt You: An Exploratory Investigation of the Effects of Envy on Social Networking Sites among College-Age Users

Research findings on how participation in social networking sites (SNSs) affects users’ subjective well-being are equivocal. Some studies suggest a positive impact of SNSs on users’ life satisfaction and mood, whereas others report undesirable consequences such as depressive symptoms and anxiety. However, whereas the factors behind the positive effects have received significant scholarly attention, little is known about the mechanisms that underlie the unfavorable consequences. To fill this gap, this study uses social comparison theory and the responses of 1,193 college-age Facebook users to investigate the role of envy in the SNS context as a potential contributor to those undesirable outcomes. Arising in response to social information consumption, envy is shown to be associated with reduced cognitive and affective well-being as well as increased reactive self-enhancement. These preliminary findings contribute to the growing body of information systems research investigating the dysfunctional consequences of information technology adoption in general and social media participation in particular.

Value Priorities and Content of Religiosity - New Research Perspectives

In this study the relationship of religiosity and value priorities is differentiated, based on a multidimensional measurement of different contents of religiosity. The structure of values is conceptualized using Schwartz’ (1992) two orthogonal dimensions of Self-transcendence vs. Self-enhancement and Openness to change vs. Conservation. The relations between these two dimensions and eight religious contents, ranging from open-minded to more close-minded forms of religiosity, were tested in a sample of church attenders (N = 685), gathered in Germany. The results show, that depending on the content of religiosity, different values are preferred (self-direction, universalism, benevolence, tradition and security values). The results indicate the importance of the content of religiosity for predicting value-loaded behaviors.

The individual within the group: Balancing the need to belong with the need to be different

Many theorists have wrestled with the notion of how people balance their need to be included in social groups with their need to be different and distinctive. This question is particularly salient to researchers from the social identify perspective, who have traditionally viewed individual differentiation within groups as being inimical to group identification. In this article we present a number of strategies that people can use to balance their need to belong and their need to be different, without violating social identity principles. First, drawing from optimal distinctiveness theory, we discuss 4 ways in which the need for belonging and the need to be different can be resolved by maximizing group distinctiveness. We then discuss 4 ways in which it is possible to achieve individual differentiation within a group at the same time demonstrating group identification. These strategies are discussed and integrated with reference to recent empirical research and to the social identity perspective.

Are indigenous approaches to achieving influence in business organizations distinctive? A comparative study of guanxi, wasta, jeitinho, svyazi and pulling strings

Managers in five nations rated scenarios exemplifying indigenous forms of informal influence whose cultural origins were concealed. Locally generated scenarios illustrated episodes of guanxi, wasta, jeitinho, svyazi and pulling strings. Local scenarios were judged representative of local influence processes but so too were some scenarios derived from other contexts. Furthermore, many scenarios were rated as more typical in non-local contexts. While these influence processes are found to be widely disseminated, they occur more frequently in contexts characterized by high self-enhancement values, low self-transcendence values and high endorsement of business corruptibility. Implications for a fuller understanding of local business practices are discussed. © 2012 Copyright Taylor and Francis Group, LLC.

The therapeutic effects of Millon Clinical Multiaxial Inventory -III assessment feedback

A study was conducted to test the therapeutic effects of assessment feedback on rapport-building and self-enhancement variables (self-verification, self-discovery, self-esteem), as well as symptomatology. Assessment feedback was provided in the form of interpretive information based on the results of the Millon Clinical Multiaxial Inventory-III (MCMI-III). Participants (N = 89) were randomly assigned to three groups: a Feedback group, a Reflective-Counseling group, and a No-Feedback group. The Feedback group was provided with assessment feedback, the Reflective-Counseling group was asked to comment on the meaning of the taking the MCMI-III, the No-Feedback group received general information about the MCMI-III. Results revealed that assessment feedback, when provided in the form of interpretive interpretation positively affects rapport-building and self-enhancement variables (self-verification and self-discovery). No significant results were found in terms of self-esteem or symptom decrease as a function of feedback. However, a significant decrease in symptoms across groups was found. Results indicate that assessment feedback in the form of interpretive information can be used as a starting point in therapy. Implications of the findings are discussed with respect to theory and clinical practice. ^

The therapeutic effects of Millon Clinical Multiaxial Inventory-III assessment feedback

A study was conducted to test the therapeutic effects of assessment feedback on rapport-building and self-enhancement variables (self-verification, self-discovery, self-esteem), as well as symptomatology. Assessment feedback was provided in the form of interpretive information based on the results of the Millon Clinical Multiaxial Inventory- III (MCMI-III). Participants (N = 89) were randomly assigned to three groups: a Feedback group, a Reflective-Counseling group, and a No-Feedback group. The Feedback group was provided with assessment feedback, the Reflective-Counseling group was asked to comment on the meaning of the taking the MCMI-III, the No- Feedback group received general information about the MCMI-III. Results revealed that assessment feedback, when provided in the form of interpretive interpretation positively affects rapport-building and self-enhancement variables (self-verification and self-discovery). No significant results were found in terms of self-esteem or symptom decrease as a function of feedback. However, a significant decrease in symptoms across groups was found. Results indicate that assessment feedback in the form of interpretive information can be used as a starting point in therapy. Implications of the findings are discussed with respect to theory and clinical practice.

Collecting valuable consumer data: Motivating consumers to disclose personal information

Collecting and analyzing consumer data is essential in today’s data-driven business environment. However, consumers are becoming more aware of the value of the information they can provide to companies, thereby being more reluctant to share it for free. Therefore, companies need to find ways to motivate consumers to disclose personal information. The main research question of the study was formed as “How can companies motivate consumers to disclose personal information?” and it was further divided into two subquestions: 1) What types of benefits motivate consumers to disclose personal information? 2) How does the disclosure context affect the consumers’ information disclosure behavior? The conceptual framework consisted of a classification of extrinsic and intrinsic benefits, and moderating factors, which were recognized on the basis of prior research in the field. The study was conducted by using qualitative research methods. The primary data was collected by interviewing ten representatives from eight companies. The data was analyzed and reported according to predetermined themes. The findings of the study confirm that consumers can be motivated to disclose personal information by offering different types of extrinsic (monetary saving, time saving, self-enhancement, and social adjustment) and intrinsic (novelty, pleasure, and altruism) benefits. However, not all the benefits are equally useful ways to convince the customer to disclose information. Moreover, different factors in the disclosure context can either alleviate or increase the effectiveness of the benefits and the consumers’ motivation to disclose personal information. Such factors include the consumer’s privacy concerns, perceived trust towards the company, the relevancy of the requested information, personalization, website elements (especially security, usability, and aesthetics of a website), and the consumer’s shopping motivation. This study has several contributions. It is essential that companies recognize the most attractive benefits regarding their business and their customers, and that they understand how the disclosure context affects the consumer’s information disclosure behavior. The likelihood of information disclosure can be increased, for example, by offering benefits that meet the consumers’ needs and preferences, improving the relevancy of the asked information, stating the reasons for data collection, creating and maintaining a trustworthy image of the company, and enhancing the quality of the company’s website.

Young children, adolescents and alcohol - Part II: Reputation enhancement and self-concept

The research reported builds on our earlier work (Houghton, Carroll, & Odgers, 1998) which explored young children's and adolescents' views pertaining to knowledge and awareness of alcohol and alcohol-related issues. In this second study 640 (286 male and 354 female) school students randomly selected from five primary schools and five high schools in Perth, Western Australia participated. Data were obtained using The Which Group picture booklet questionnaire which comprises five parts and utilises illustrations (drawn by a professional children's artist) to gather information about children's and adolescents' orientations towards alcohol risk social situations, reputation enhancement, self-concept, and other related issues. Of the sample, 73% of males and 70.6% of females had tried alcohol, with beer being consumed most often. Significantly more participants in higher Year levels had tried alcohol. Over 90% said they drank at a party. Multivariate analysis revealed that nine of the 11 dependent variables contributed to the significant main effect of alcohol risk group, of which three were self-concept variables and six were reputation enhancement variables. It appears that individuals with the highest levels of orientation to alcohol risk believe that they are liked by their families, are physically attractive and have greater confidence in themselves. They also have higher levels of Admiration of Alcohol Related Activities and also of prosocial activities. While striving to attain a non-conforming reputation these individuals also wish to be ideally perceived by others as conforming. Gender and Age differences are investigated.