25 resultados para Antipathy


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"Bibliographical references": p. [259]-261.

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Each volume has also special t-p.

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Studies have shown that the brand “owner” is very influential in positioning the brand and when the brand “owner” ceases his or her active role the brand will be perceived differently by the consumers. Balance Theory (HBT), a cognitive psychological theory, studies the triadic relationships between two persons and an entity and predicts that when a person’s original perception of the relationship is disturbed, the person restructures to a new balanced perception. Consequently, this research was undertaken to: conceptualize the brand owner’s impact on consumer’s brand perception; test the applicability of both the static and dynamic predictions of the Heider’s Balance Theory in brand owner-consumer-brand relation (OCB); construct and test a model of brand owner-consumer-brand relation; and examine if personality has an influence on OCB. A discovery-oriented approach was taken to understand the selected market segment, the ready-to-wear and diffusion lines of international designer labels. Chinese Brand Personality Scale, fashion proneness and hedonic and utilitarian shopping scales were developed, and validated. 51 customers were surveyed. Both traditional and extended methods used in the Balance Theory were employed in this study. Responses to liked brand have been used to test and develop the model, while those for disliked brand were used for test and confirmation. A “what if’ experimental approach was employed to test the applicability of dynamic HBT theory in OCB Model. The hypothesized OCB Model has been tested and validated. Consumers have been found to have separate views on the brand and the brand owner; and their responses to contrasting ethical and non-ethical news of the brand owner are different. Personality has been found to have an influence and two personality adapted models have been tested and validated. The actual results go beyond the prediction of the Balance Theory. Dominant triple positive balance mode, dominant negative balance mode, and mode of extreme antipathy have been found. It has been found that not all balanced modes are good for the brand. Contrary to Heider’s findings, simply liking may not necessarily lead to unit relation in the OCB Model.

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Our study has two aims: to elaborate theoretical frameworks and introduce social mechanisms of spontaneous co-operation in repeated buyer-seller relationships and to formulate hypotheses which can be empirically tested. The basis of our chain of ideas is the simple two-person Prisoner’s Dilemma game. On the one hand, its repeated variation can be applicable for the distinction of the analytical types of trust (iteration trust, strategy trust) in co-operations. On the other hand, it provides a chance to reveal those dyadic sympathy-antipathy relations, which make us understand the evolution of trust. Then we introduce the analysis of the more complicated (more than two-person) buyer-seller relationship. Firstly, we outline the possible role of the structural balancing mechanisms in forming trust in three-person buyer-seller relationships. Secondly, we put forward hypotheses to explain complex buyer-seller networks. In our research project we try to theoretically combine some of the simple concepts of game theory with certain ideas of the social-structural balance theory. Finally, it is followed by a short summary.

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This paper explores the facets and the importance of culture as a necessary context for language competency, acknowledges the relevance of an antipathy towards Americanization, and investigates the characteristics of successful pedagogy for American teachers in a global setting of turbulent geopolitical circumstances influencing the EFL environment.

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The purpose of this research is to investigate how international students negotiate encounters with Irish students and construct ‘meaning’ from those encounters in the spaces of the university and city. As cities are increasingly characterised by a multiplexity of diversity, the issue of living with difference is becoming more and more pertinent. In the wake of escalating socio-spatial polarisation, inter-cultural tension, racism, and xenophobia, the geographies of encounter seek to untangle the interactions that occur in the quotidian activities and spaces of everyday life to determine whether such encounters might reduce prejudice, antipathy and indifference and establish common social bonds (Amin 2002; Valentine 2008). Thus far, the literature has investigated a number of sites of encounter; public space, the home, neighbourhoods, schools, sports clubs, public transport, cafes and libraries (Wilson 2011; Schuermans 2013; Hemming 2011; Neal and Vincent 2011; Mayblin, Valentine and Anderrson 2015; Laurier and Philo 2006; Valentine and Sadgrove 2013; Harris, Valentine and Piekut 2014; Fincher and Iveson 2008). While these spaces produce a range of outcomes, the literature remains frustrated by a lack of clarity of what constitutes a ‘meaningful’ encounter and how such encounters might be planned for. Drawing on survey and interview data with full-time international students at University College Cork, Ireland, this study contributes to understanding how encounters are shaped by the construction and reproduction of particular identities in particular spaces, imbuing spaces with uneven power frameworks that produce diverse outcomes. Rather than identifying a singular ‘meaningful’ outcome of encounter as a potential panacea to the issues of exclusion and oppression, the contention here is to recognise a range of outcomes that are created by individuals in a range of ways. To define one outcome of encounter as ‘meaningful’ is to overlook the scale of intensity of diverse interactions and the multiplicity of ways in which people learn to live with difference.

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This project posits a link between representations of animals or animality and representations of illness in the Victorian novel, and examines the narrative uses and ideological consequences of such representations. Figurations of animality and illness in Victorian fiction have been examined extensively as distinct phenomena, but examining their connection allows for a more complex view of the role of sympathy in the Victorian novel. The commonplace in novel criticism is that Victorian authors, whether effectively or not, constructed their novels with a view to the expansion of sympathy. This dissertation intervenes in the discussion of the Victorian novel as a vehicle for sympathy by positing that texts and scenes in which representations of illness and animality are conjoined reveal where the novel draws the boundaries of the human, and the often surprising limits it sets on sympathetic feeling. In such moments, textual cues train or direct readerly sympathies in ways that suggest a particular definition of the human, but that direction of sympathy is not always towards an enlarged sympathy, or an enlarged definition of the human. There is an equally (and increasingly) powerful antipathetic impulse in many of these texts, which estranges readerly sympathy from putatively deviant, degenerate, or dangerous groups. These two opposing impulses—the sympathetic and the antipathetic—often coexist in the same novel or even the same scene, creating an ideological and affective friction, and both draw on the same tropes of illness and animality. Examining the intersection of these different discourses—sympathy, illness, and animality-- in these novels reveals the way that major Victorian debates about human nature, evolution and degeneration, and moral responsibility shaped the novels of the era as vehicles for both antipathy and sympathy. Focusing on the novels of the Brontës and Thomas Hardy, this dissertation examines in depth the interconnected ways that representations of animals and animality and representations of illness function in the Victorian novel, as they allow authors to explore or redefine the boundary between the human and the non-human, the boundary between sympathy and antipathy, and the limits of sympathy itself.

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Material suplementar está disponível em: http://journal.frontiersin.org/article/10.3389/fpsyg. 2016.01509

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L’intégration des nouveaux immigrants pose un défi, et ce, particulièrement dans les nations infra-étatiques. En effet, les citoyens vivant dans ces contextes ont davantage tendance à percevoir les immigrants comme de potentielles menaces politiques et culturelles. Cependant, les différents groupes ethniques et religieux minoritaires ne représentent pas tous le même degré de menace. Cette étude cherche à déterminer si les citoyens francophones québécois perçoivent différemment les différents groupes ethniques et religieux minoritaires, et s’ils entretiennent des attitudes plus négatives envers ces groupes, comparativement aux autres Canadiens. Dans la mesure où ces attitudes négatives existent, l’étude cherche à comprendre si ces dernières sont basées principalement sur des préjugés raciaux ou sur des inquiétudes culturelles. Se fondant sur des données nationales et provinciales, les résultats démontrent que les francophones Québécois sont plus négatifs envers les minorités religieuses que les autres canadiens mais pas envers les minorités raciales, et que ces attitudes négatives sont fondées principalement sur une inquiétude liée la laïcité et à la sécurité culturelle. L’antipathie envers certaines minorités observée au sein de la majorité francophone au Québec semble donc être dirigée envers des groupes spécifiques, et se fondent sur des principes de nature davantage culturelle que raciale.

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L’intégration des nouveaux immigrants pose un défi, et ce, particulièrement dans les nations infra-étatiques. En effet, les citoyens vivant dans ces contextes ont davantage tendance à percevoir les immigrants comme de potentielles menaces politiques et culturelles. Cependant, les différents groupes ethniques et religieux minoritaires ne représentent pas tous le même degré de menace. Cette étude cherche à déterminer si les citoyens francophones québécois perçoivent différemment les différents groupes ethniques et religieux minoritaires, et s’ils entretiennent des attitudes plus négatives envers ces groupes, comparativement aux autres Canadiens. Dans la mesure où ces attitudes négatives existent, l’étude cherche à comprendre si ces dernières sont basées principalement sur des préjugés raciaux ou sur des inquiétudes culturelles. Se fondant sur des données nationales et provinciales, les résultats démontrent que les francophones Québécois sont plus négatifs envers les minorités religieuses que les autres canadiens mais pas envers les minorités raciales, et que ces attitudes négatives sont fondées principalement sur une inquiétude liée la laïcité et à la sécurité culturelle. L’antipathie envers certaines minorités observée au sein de la majorité francophone au Québec semble donc être dirigée envers des groupes spécifiques, et se fondent sur des principes de nature davantage culturelle que raciale.