Ópera e literatura em cena: uma análise da obra juvenil aída, adaptada por han mi-ho e ilustrada por Lucia Sforza

This text’s objective is to present an analysis of Aída, adapted by Han Mi-Ho (2012) and illustrated by Lucia Sforza, from the classic eponymous opera by Giuseppe Verdi. This book is part of the collection Classical music on the scene, published by FTD, which aims to introduce stories of important librettos regarded as classics in the music field to young audiences. More specifically, we intend to verify in this text, with Bakhtinian principles, how the dialogue between Verdi’s work and HanMi-Ho’s is actualized. To achieve these objectives, we will present a reflection of what provides the pleasure in reading. In this text we built the hypothesis that Han-Mi-Ho’s strategy to rescue a classic opera and adapt it in the form of an illustrated narrative for the young reader provides the contact with an attractive and playful text that leads to critical reflection and expands his knowledge through the rescue of the cultural memory. The appropriation of a classic cultural production adapted to the narrative language and targeted to a young audience can act as an appraisal factor in the identity of the reader. Through it, he is able to raise his self-esteem, because he perceives that he is considered as a production receiver, while at the same time he is recognized as the heir of a traditional cultural heritage.

Fingerbyte: utilizando conceitos teóricos de comunicação e pesquisa de opinião para adequação de um produto

This project aims to use concepts of innovation and obsolescence in products, to analyze and test the technological product FingerByte, a blend glove and joystick that needs to be appropriate for specific audiences. For this adjustment, this project uses a qualitative opinion survey, known as focus group in order to obtain data during product testing with certain audiences. Another purpose of the paper is to serve as a guide to readers in similar situations where you wish to use focus groups to develop products that have not been put on the market. The experiment uses the knowledge of public relations, both in research and in data analysis. The main results of the research are described in this monograph, in order to demonstrate what are the possible types of data being collected, helping the reader to approach the experience of qualitative research

O luxo, as mulheres e as relações públicas: entendendo o consumo de valores

This work aims to study the luxury and discuss their applications in business, through the vision of a public relations professional. The author believes that luxury is based on high product quality at all stages that involve the co nsumption of this, and public relations professional is able to show how to use because it is trained to recognize and communicate with the most different audiences. Therefore, understanding the concept of luxury not only as a market, but guiding values in contemporary society, and from this concept of questioning, seeking to apply it, becomes, as proposed in this paper, a goal for any company want to keep the market through customer acquisition

Alunos de academias: objetivos buscados

The academies are important spaces for dissemination of physical activity and one of the own market niches of Physical Education professionals. The preparation of these professionals takes place in universities facing the transformation of the body through specific physical activities related to the different objectives pursued by the students of academies with what they can offer. Expected to identify the motivations that lead people to academies and whether such motivations are met by the academies. The study was conducted in two academies in the city of Rio Claro, SP, that meet different audiences by purchasing power. This qualitative research that used of the methodological tools of systematic observation and interview

Projeto: de médico e louco, todo mundo tem um pouco - algumas considerações sobre TOC´s e Design de Moda

Identify the needs of different target audiences and solve them with the application of principles and elements of design in fashion products, the objectives of the project were "from a doctor and crazy, everyone has a few" from the academics of Fashion Design UNIPAR / Cianorte. To Avoid clichés, educate the community and yourself about OCD´s, syndromes, phobias and quirks, maximized the positive balance of the project.

A importância da gestão da comunicação e da informação nas empresas socialmente responsáveis

This paper studies the communication and information management in the perspective of corporate social responsibility. We assume that a company becomes socially responsible when it’s necessary implementing a communication and information policy able to align their business management processes to social responsibility policies, thus creating the necessary, fundamental synergy to their audiences. We raised the hypothesis that corporate social responsibility, in order to be incorporated on a business process management, necessarily involves a transformation in the form of information management and communication - understood as strategic skills which enable the generation of knowledge creation value and the acquisition of awareness of ethical conduct and company's corporate organizational culture as a mirror, reflected to its internal and external audiences. Therefore, this study was supported by a case study in a retail company in Bauru city, regarded as a socially responsible company. Thus, we proceeded to develop a descriptive-exploratory field research, by using the technique of structured interviews which were conducted with the most representative considered leaders of the company - management, store managers, responsible CSR department and advertising agency

Considerações sobre os estudos de audiência televisiva: a experiência dos estudos culturais britânicos

The purpose of this study is to present the audiences’ perspectives at the cultural Britannic’s view. It presents a bibliographical discussion about the mass medium communication and the audience’s purpose at the studies of the culturalist chain (flow). Additionally, it emphasizes the cultural studies’ contribution, at a particular point of view, about the audiences’ cultural practices when proposing the analyses and reflections on the basis of the relationship among culture, society and history.

Identidade visual e sua relação com a linguagem não verbal

The visual identity is based on a semantic relationship of several signs that make up a coherent system. A bimédia language formed by text and image complement to create an understandable message. This study aims the use of non-verbal communication in the corporate visual identity design project, contextualizing the role of the designer as mediator for informational corporate message to their audiences.

Formação Continuada em Serviço para professores da educação infantil sobre o brincar

Pós-graduação em Educação - FFC

Copa do mundo de futebol de 1950: critérios de noticiabilidade e análise de conteúdo da cobertura realizada pelo jornalismo de revista brasileiro

Pós-graduação em Comunicação - FAAC

O ensino coletivo de cordas friccionadas produzido no SESC-Consolação, comparado com propostas de ensino coletivo realizadas no Reino Unido e nos EUA: Trajetória histórica, diferenças e similaridades pedagógicas e socioculturais

Pós-graduação em Música - IA

Hamlet's Ophelia: The Changing Perceptions of Suicide, Death, and Madness in the Elizabethan and Victorian Periods

William Shakespeare's Hamlet, Prince of Denmark has been the source of question, debate, and research since its theatrical debut. In the midst of readings performances and one particular question has remained open and unresolved: was Ophelia's death an accident or a suicide? Some see Ophelia's death as an accident; others see it as a suicide resulting from the accumulation of a series of unfortunate events: her rejection by her boyfriend, her father’s murder, and her possible pregnancy. This paper will explore that age-old question from the perspectives of two historically different audiences: those of sixteenth-century and nineteenth-century England. I will argue that, despite the 300-year expanse between these two audiences, both emerged with the same conclusion: Ophelia's death was accidental. However, cultural and scientific changes affected the reasons why each came to that conclusion.

Review of The Search for a Common Language: Environmental Writing and Education Edited by Melody Graulich and Paul Crumbley

This edited collection grew out of a symposium held at Utah State University in Logan in 2002. According to the editors, the symposium's purpose was to "publicly explore the particular ways environmental writing educates the public through a fusion of science and literary expression." The Search for a Common Language achieves that purpose by including short prose pieces-ranging from memoirs, essays on specific locations, and scientific papers - as well as poetry on natural themes. The range of topics and genres and the inclusion of poetry provide a variety of ways to talk about the environment and reach out to different audiences to educate them about the natural world.

An Ardent Flame: Witness to Distant Suffering, Human Rights and Unworthy Victims in the Coverage by The New York Times and Two Journals of the Religious Left of the 1980s Civil Wars in El Salvador and Nicaragua

Scholars have investigated witness to distant suffering (WTDS) almost entirely in visual media. This study examines it in print. This form of reporting will be examined in two publications of the religious left as contrasted with the New York Times. The thesis is that, more than any technology, WTDS consists of the journalist’s moral commitment and narrative skills and the audience’s analytical resources and trust. In the religious journals, liberation theology provides the moral commitment, the writers and editors the narrative skills and trust and the special vision of the newly empowered poor the analytical foundation. In bearing witness to those who have suffered state or guerilla terrorism in El Salvador and Nicaragua during the 1980s, we will investigate a distinction between “worthy” and “unworthy victims.” This last issue has a special ethical and political significance. Media witnessing to the suffering of strangers can help them become known, and so “worthy.” It can help them, and their plight and cause, become better recognized. This is the power of the media.

NAMA National Conference a Learning Experience for Nebraska Students

Change was in the air at the 2010 National Agri- Marketing Association (NAMA) Annual Conference held April 20-23 in Kansas City, Missouri. Students and professionals alike were given the opportunity to rub shoulders with, and hear nationally known speakers engaging audiences on topics such as the new rules of marketing and publication relations, measuring the effectiveness of social media and strategy, and brand communication.