Imagining a new future for cultural landscapes

The 1992 adoption of ‘cultural landscape’ as an additional type of recognition on the World Heritage List was supposed to be a ground-breaking moment for heritage management in Australia and New Zealand, as both countries had pushed for continuing and associative landscapes to change the perceptions and practices of heritage management. Yet fast-forward to 2015, and one might be left wondering what happened? While there is no longer a need to convince people of the value of cultural landscapes for heritage management, the incorporation of cultural landscape ideas into our property-based 'heritage frame' with its preoccupation with land use and development controls appears to have stalled. At the same time, a growing community of heritage studies scholars are critical of heritage practice, and position cultural landscapes as an initiative that the World Heritage system was forced to adopt in order ‘to incorporate a broader range of values around heritage’ (Harrison 2013: 115). This critique of the under-theorised heritage field has had some stimulating effects, but falls short of providing guidance for practitioners. To consider the aspirations and directions for the future for cultural landscapes, this paper suggests that we need to look at heritage theory and practice together, focussing on innovation wherever we find it, and develop further theorisation through our experiences. We suggest that innovation can come from local settings away from more formalised heritage processes, where communities, practitioners, managers and researchers are trying new things as a result of their encounters with cultural landscapes, and where they are learning and ‘knowing-by-doing’.

Heritagescaping and the aesthetics of refuge: challenges to urban sustainability

The year 2012 marked the fortieth anniversary of UNESCO’s Convention Concerning the Protection of the World Cultural and Natural Heritage, or World Heritage
Convention. Regarded by many as a hugely successful project, World Heritage has
provided a framework for safeguarding a wide array of historic built environments.
The choice of “sustainable development and the role of communities” as the theme of
the fortieth anniversary was, however, recognition of the significant problems and
challenges this arena of cultural and spatial governance has created for those living in
and around listed sites. Cities have proved particularly challenging, and resistant to
prescriptive modeling at the level of international policy. Evictions, punitive
legislation, rising living costs, and loss of community are the now familiar by‐products of worldheritage that continue to go undocumented and ignored.
Against this backdrop, this chapter traces recent developments and trends surrounding urban heritage conservation, highlighting recent turns towards community‐driven approaches and discourses of sustainability. It then raises the issue of gentrification, with a particular focus on where such problems take on critical importance: small‐scale urban environments. Focusing on Galle in Sri Lanka, the final part of the chapter explores the emergence of a form of “heritagescaping” oriented by an aesthetics of solitude, tran-quility, and quiet comfort. In offering a contribution towards debates around urban sustainability and the role of heritage therein, it is argued that such processes present significant obstacles to the development of more community‐based, culturally sustainable forms of heritage conservation.

Enotourism – more than a life style

Enotourism is a relatively new form of sustainable tourism. But is more than a lifestyle. The Douro landscape reflects its ancient and deep connection with the culture of wine, creating a picture of Man and Nature working side by side in search of the perfect wine. Lifestyle typically reflects: an individual's attitude, a way of life, values, or world view. Practical implications - the results suggest that there is scope for developing wine tourism products to attract tourists and which could be used to promote the Douro Valley region as a centre for enotourism. The beautifully unique landscape of the Douro was one of the reasons that made it a World Heritage site in 2001. There isn´t in Portugal an autonomous strategy process to define enotourism. Is a legal problem when we try to analyse the process or a data base to find information about enotourism players. So, how do winery operators, particularly those running small or family businesses, cope with the new developments occurring in the world of wines? The present study examines these issues from the perspective of a group of Portuguese winery operators. Our proposal in this research, is to analyse how many wineris or enotecas are hable to develop enotourism with a legal process. The results of the study reflect the level of education of employees, the seasonal nature of tourism, the improvements in its promotion and the need for greater support from local government. A key aspect is respect for the people who call the location home, the culture and customs of the area, and the socio-economic system. Design/methodology/approach - The methodology employed for this study consisted of a combination of surveys, interviews and field observations with the suppliers in the traditional wine‐producing region, Douro Valley, or Porto wine region, in the north of Portugal. The results of this investigation are almost analisys made inside the villages and also us wineries and enotecas. From the 30 winemakers that we visited, only 2 have an enotourism service acording to legislation and have a certificate that allows to pratices. It was very hard but it is an open field to future researchs (TOMÁS López‐Guzmán,et al, 2011). From the 30 wineries we have analysed only 2 were enotourism with a legal basis. Enotourism is on the travel agencies department and most of the wineries don´t have the legal licenses. Despite of most tourism agencies see enoturism as a segment of the industry with tremendous growth potential, stating that in some regions, it's only functioning at 20% of its full potential. Enotourism development guidelines and management practices are applicable to all forms of tourism in all destination types, including mass tourism and the various niche tourism segments.

Sydney Opera House on eBay: enabling technologies, community and social value

Digital forms of participation with significant places, such the Sydney Opera House, are increasing. What can they reveal about communities of this World Heritage site? How do contingent forms of participation evidence the interconnectedness of tangible, intangible and digital forms of cultural heritage? Critical heritage scholars assert that social value is a central issue in cultural heritage. In an Australian context, ‘social value’ is used to denote the significance that communities have for places of cultural heritage. Unlike other forms of place-significance such as scientific, historic or aesthetic values, the assessment of social value is complex and difficult to evidence. This theoretical paper explores participation in place through two digital instances, buying a real tile on eBay and a virtual one on Own Our House a crowdfunding venture by the Opera House Trust. The paper seeks to reveal the way in which such online artefacts demonstrate how cultural significance is entangled in the everyday and the individual experience. It argues that these seemingly insignificant moments of participation are implicated in the personal and the emotional by connecting work within critical heritage studies with the work of media scholar Jose van Dijck. Then the paper reflects on the way in which these everyday forms of participation through digital technologies disrupts and complicates established ideas about communities upon which local, state, national and international heritage systems are based.

TURISMO E AUTENTICIDADE EM CIDADES PATRIMÓNIO MUNDIAL: O GRAU DE SATISFAÇÃO DO TURISTA CULTURAL NA CIDADE DE ÉVORA (PORTUGAL)

As Cidades Património Mundial são um elemento fundamental para a captação de turistas e visitantes. O estatuto de ‘Património Mundial’ faz com que estas cidades, com a chancela da UNESCO, funcionem como uma distinção simbólica para atraírem turistas que procuram conhecer e experienciar uma cultura com autenticidade e a história de um outro povo. A cidade de Évora foi classificada, em 1986, pela UNESCO como Património Mundial devido, especialmente, ao seu centro histórico que contempla características arquitetónicas singulares. O turista cultural apresenta diferentes motivações que podem estar associadas a questões sociais, pessoais e educativas. São as motivações do turista cultural ligadas aos atributos culturais do destino que contribuem para o seu grau de satisfação. Compreender o processo da satisfação do turista cultural em cidades património mundial é fundamental para o futuro de um destino turístico. O presente artigo pretende identificar o grau de satisfação global do turista e/ou visitante na cidade de Évora.

Valuing landscape identity of local inhabitants through a tourism discourse

Landscape, people and identity Landscape is about the interaction of a place or an area with people, which is reflected in the material interaction of people creating or shaping the landscape as well as in their mental perception, valuation and symbolic meaning of that landscape (Cosgrove 1998). This mutual and dynamic interaction forms the fundamental principle of the concept of landscape identity. Landscape identity has been described in scientific literature as a concept to bridge the physical, social and cultural aspects of landscapes. Also policy documents related with landscape and heritage (for example the UNESCO World Heritage Convention, the European Landscape Convention, the Faro Convention) are mentioning identity and landscape as key concepts. In those examples, landscape identity can refer to either the landscape itself - its features that makes the landscape unique (thus the landscape character), or to the social and personal construction. However, there is an interdependency between those two perspectives that needs to be conceptualised. Landscape identity is therefore defined as the multiple ways and dynamic relation between landscape and people (Loupa Ramos et al 2016).

Heritage language for Chinese Australians : negotiating 'Chineseness' and, capitalising on resources in the lived world

The ethnic identity and commitment of Heritage Language Learners play salient roles in Heritage Language learning process. The mutually constitutive effect amongst Heritage Language Learner's ethnic identity, commitment, and Heritage Language proficiency has been well documented in social psychological and poststructuralist literatures. Both social psychological and poststructural schools offer meaningful insights into particular contexts but receive critiques from other contexts. In addition, the two schools largely oppose each other. This study uses Bourdieu's sociological triad of habitus, capital, and field to reconcile the two schools through the examination of Chinese Heritage Language Learners in Australia, an idiosyncratic social, cultural, and historical context for these learners. Specifically, this study investigates how young Chinese Australian adults (18-35 in age) negotiate their 'Chineseness' and capitalise on resources through Chinese Heritage Language learning in the lived world. The study adopts an explanatory mixed methods design to combine the quantitative approach with the qualitative approach. The initial quantitative phase addresses the first research question: Is Chinese Heritage Language proficiency of young Chinese Australian adults influenced by their investment of capital, the strength of their habitus of 'Chineseness', or both? The subsequent qualitative phase addresses the second research question: How do young Chinese Australian adults understand their Chinese Heritage Language learning in relation to (potential) profits produced by this linguistic capital in given fields? The initial quantitative phase applies Structural Equation Modelling to analyse the data from an online survey with 230 respondents. Findings indicate the statistically significant positive contribution made by the habitus of 'Chineseness' and by investment of capital to Chinese Heritage Language proficiency (r = .71 and r = .86 respectively). Subsequent multiple regression analysis demonstrates that 62% of the variance of Chinese Heritage Language proficiency can be accounted for by the joint contribution of 'Chineseness' and 'capital'. The qualitative phase of the study uses multiple interviews with five participants. It reveals that Chinese Heritage Language offers meaningful benefits for participants in the forms of capital production and habitus capture or recapture. Findings from the two phases talk to each other in terms of the inherent entanglement amongst habitus of 'Chineseness', investment of capital, and Chinese Heritage Language proficiency. The study offers important contributions. Theoretically, by virtue of Bourdieu's signature concepts of habitus, capital, and field, the study provides answers to questions that both social psychological and poststructuralist theories have long been struggling to answer. Methodologically, the position of 'pluralism' talks back to Bourdieu's theory and forwards to the mixed methods design. Particularly, the study makes a methodological breakthrough: A set of instruments was developed and validated to quantify Bourdieu's key concepts of capital and habitus within certain social fields. Practically, understanding Chinese Australians' heterogeneity and the potential drivers behind Chinese Heritage Language learning contributes to the growing interest in Chinese Australians' contemporary life experiences and helps to better accommodate linguistically diverse Chinese Heritage Language Learners in Chinese language courses. In addition, this study is very timely. It resonates with the recently released Australia in the Asian Century White Paper: Chinese Australians, with sound knowledge of Chinese culture and language obtained through negotiating their 'Chineseness' and capitalising on diverse resources for learning, will help to serve Australia's economic, social, and political needs in unique ways.

Dimensions of Mediterranean Diet: world cultural heritage

The book "Dimensions of Mediterranean diet" develops the reflection around the Mediterranean Diet concept - Intangible Cultural Heritage, which took place by initiative of the University of Algarve, during the first cycle of Seminars on Mediterranean Diet, in 2013. Starting with the multiplicity of this concept, the authors follow exploring the reality of this way of life (between the sky and the earth), which is the result of an age-old training process, integrates a habit of eating well in a healthy life practice and is a vehicle for future sustainability. The images accompanying the text portray this Mediterranean identity, straight from Algarve current realities.

Reading the world through words: cultural themes in heritage Chinese language textbooks

This paper explores the social and cultural knowledge embedded in the textbooks for language and literacy education in a Chinese heritage language school, the Zhonguo School, in Montreal, Quebec, Canada. It examines how Chinese language arts textbooks introduce the child reader to cultural knowledge considered legitimate and valued in China as well as in Chinese diasporan communities. Furthermore, it looks at the construction of cultural knowledge in Chinese language textbooks in relation to the mainstream ideology to which immigrant children are exposed in and out of mainstream school classrooms. It looks at how the power relationship between legitimate cultural knowledge in majority and minority contexts is established and to what extent it affects language minority students' literacy practices in mainstream school and heritage language school contexts. Data sources are the Chinese textbooks used from kindergarten to Grade 5 in a Chinese heritage language school.