Our wicked foreign game : why has association football (Soccer) not became the main code of football in Australia?

This essay examines the role of soccer in Australian popular life, emphasizing the game's position of secondary importance to rugby or Australian Rules in different regions. It draws on international comparisons with the USA or white British colonies to argue that in a uniquely multicultural country like Australia with established sporting traditions, domestic experience of the game could shape the past, present and future of soccer in the country. Given the cultural diversity of the state, it should work towards a strategic competitive advantage for the popularization of soccer in contemporary Australia

How do parents and teenagers get along together?

The article focuses on the relationship between parents and teenagers. It presents a study on developing children based on the Australian Temperament Project (ATP), which examines the contribution of personal, family, and broader environmental factors to adjustment and well-being. It explores how Australian teenagers and parents view their relationship, to what extent they do agree, and the differences among adolescents with good, poor or discrepant perceptions of their relationships on personal characteristics, family, and school functioning. It is found out that difficult parent-adolescent relationships are atypical and that community perceptions of the relationship are out of order.

The strength of strong ties : how women become supporters of Australian Rules Football

Two glaring omissions in the research on sports fans are on women fans and on how people become fans. In this paper we begin to address both of these issues by examining how women become fans of Australian rules football (AFL). From data generated in single-person and focus group interviews with women AFL supporters conducted in Victoria and NSW, we use their accounts to map-out four ways in which they became fans. We show that at the heart of each of these paths to fandom are the close ties that the women formed in their social networks – either as children through their kin, or later in life through others that entered their networks. Women become fans, we argue, because of the strong social ties that they have with people who are existing fans.

Leveraging fan's global football allegiances to build domestic league support

Purpose – It is not uncommon for sports fans to follow multiple sports teams across different sports and even several teams across different leagues of the same sport. Whereas this might be considered a competitive situation, the purpose of this paper is to examine how interest in overseas football (soccer) leagues played a symbiotic role in the successful development of an Australian national soccer league.

Design/methodology/approach – Results of survey data are presented from two clubs in Australia’s newly formed A-League. Three surveys were conducted over a two year period with over 3,700 season ticket holders. Specific attention is paid to fans’ previous interest and exposure to football, which is then related to attitudes and behaviour associated with the new clubs.

Findings – Interest in overseas clubs and leagues is found to be a major antecedent of interest in the Australian league. Those who follow teams in overseas leagues are more likely to be heavy consumers of the new local league than those who follow local leagues or had no prior experience. They also exhibit stronger attitudinal and behavioural loyalty, such as higher attendance and renewal rates of season tickets.

Practical implications – Recognising fan interest in multiple teams/leagues as positive involves a shift in management thinking away from a competitive to a collaborative stance. In this case, rapid adoption of new teams is encouraged by capitalising on strong interest in overseas leagues. This requires careful structuring and branding of the competition that mimicks familiar foreign leagues, while minimising unfavourable comparisons in areas like quality of play.

Originality/value – This study capitalises on the rare opportunity to examine foundation teams in a new national league. The findings highlight the importance and value of taking a ‘‘global’’ perspective to the marketing of sports, and of carefully leveraging the interest in other elite competitions to build interest in new leagues.