Ideologia, política i llenguatge de classes en el primer sindicalisme, 1840-1870

Estudi del sindicalisme a Espanya des dels seus orígens i fins el 1870. L’autor planteja dues qüestions: la ideologia elaborada pel sindicalisme entre 1840 i 1856, i en segon lloc alguns aspectes de les relacions entre sindicalisme i política, i l’elaboració d’un llenguatge de classes

Recommender System Based on Consumer Product Reviews

Consumer reviews, opinions and shared experiences in the use of a product is a powerful source of information about consumer preferences that can be used in recommender systems. Despite the importance and value of such information, there is no comprehensive mechanism that formalizes the opinions selection and retrieval process and the utilization of retrieved opinions due to the difficulty of extracting information from text data. In this paper, a new recommender system that is built on consumer product reviews is proposed. A prioritizing mechanism is developed for the system. The proposed approach is illustrated using the case study of a recommender system for digital cameras

Aplicació per la creació de classes interactives de Ciclo Indoor

Es tracta d'un projecte evolutiu que permetrà crear una aplicació que serveixi de suport gràfic per a les classes de Ciclo Indoor i que a més a més permetrà al professor preparar-les en pocs minuts. També tindrà un apartat dedicat a gestionar als usuaris del sistema mitjançant una connexió a una base de dades que també ha sigut dissenyada i desenvolupada en aquest projete.

The association between need for touch and desire for unique products and consumer (inter)dependent problem-solving

Some people cannot buy products without first touching them, believing that doing so will create more assurance and information and reduce uncertainty. The international consumer marketing literature suggests an instrument to measure consumers' necessity for pohysical contact, called Need for Touch (NFT). This paper analyzes whether the Need for Touch structure is empirically consistent. Based on a literature review, we suggest six hypotheses in order to assess the nomological, convergent, and discriminant validity of the phenomenon. Departing from these, data supported four assumptions in the predicted direction. Need for Touch was associated with Need for Input and with Need for Cognition. Need for Touch was not associated with traditional marketing channels. The results also showed the dual characterization of Need for Touch as a bi-dimensional construct. The moderator effect indicated that when the consumer has a higher (vs. lower) Need for Touch autotelic score, the experiential motivation for shopping played a more (vs. less) important role in impulsive motivation. Our Study 3 supports the NFT structure and shows new associations with the need for unique products and dependent decisions.

An analysis of the influence of discount sales promotion in consumer buying intent and the moderating effects of attractiveness

ABSTRACT The purpose of this paper is to analyze the influence of discount sales promotion in the purchase intention and the moderating effects of attractiveness in the relationship between intention to purchase a discounted product and the impulsiveness, hedonic perception and financial risk. Thus, an experiment involving 613 students was conducted. The hypotheses predicted that a product with discount promotion would relate positively with impulsivity, as well as with a hedonic perception about the good offered, and negatively with the perception of financial risk associated with the product offered with discount. A positive moderation was expected of the perceived attractiveness of the announced discount promotion on the intentions of behaviors. The results confirmed the hypothesis, indicating positive effects of impulsivity and hedonic perception by purchasing the discounted products, in addition to the negative link between the intention of purchasing discounted products and the perception of a financial risk. The moderating effects were not confirmed. Final considerations conclude the work.

Italie 1915-1918 : communion nationale ou guerre de classes ?

À l'heure où la fascination esthétisante pour « l'horreur » semble gagner des adeptes en nombre toujours croissant, tant d'un point de vue historiographique que des différents usages publics et politiques qui en sont faits, cette contribution vise à repenser la guerre en tant qu'espace social signifiant. Elle s'inscrit en effet dans des dynamiques sociales et politiques « ordinaires ». Elle ne peut, dans cette optique, faire abstraction de la compréhension de l'ordre social existant avec son lot d'oppression, mais aussi de refus et de révolte. Cette contribution se propose d'envisager, à partir du cas italien, un cas limite trop souvent oublié dans l'historiographie européenne du premier conflit mondial, les pratiques mais aussi les représentations sociales du conflit, afin de saisir ce que la guerre peut apporter à la compréhension de la conflictualité sociale au début du XXe siècle. Mais aussi de chercher à savoir comment les « résistances » ouvertes ou celées qui s'expriment au cours de la guerre faite et vécue transforment le rapport des soldats à leur groupe social.

Biopolymers

Plants naturally synthesize a variety of polymers that have been used by mankind as a source of useful biomaterials. For example, cellulose, the main constituent of plant cell wall and the most abundant polymer on earth, has been used for several thousand years as a source of fibers for various fabrics. Similarly, rubber extracted from the bark of the tree Hevea brasiliensis, has been a major source of elastomers until the development of similar synthetic polymers. In the last century, the usefulness of plant polymers as biomaterials has been expanded through the chemical modification of the natural polymers. For example, a number of plastics have been made by substituting the hydroxyl groups present on the glucose moiety of cellulose with larger groups, such as nitrate or acetate, giving rise to materials such as cellulose acetate, a clear plastic used in consumer products such as toothbrush handles and combs. Similarly, starch has been used in the manufacture of plastics by either using it in blends with synthetic polymers or as the main constituent in biodegradable plastics. The advent of transformation and expres- sion of foreign genes in plants has created the possibility of expanding the usefulness of plants to include the synthesis of a range of biomolecules. In view of the capacity of certain crops to produce a large quantity of organic raw material at low cost, such as oils and starch, it is of interest to explore the possibility of using transgenic plants as efficient vectors for the synthesis of biopolymers. Such plant based biopolymers could replace, in part, the synthetic plastics and elastomers produced from petroleum, offering the advantage of renewability and sustainability. Furthermore, being natural pro- ducts, biopolymers are usually biodegradable and can thus contribute to alleviate problems associated with the management of plastic waste. In this article, the emphasis will be on the use of transgenic plants for the synthesis of two novel classes of industrially useful polymers, namely protein based polymers made from natural or artificial genes, and polyhydroxyalkanoates, a family of bacterial poly- esters having the properties of biodegradable plastics and elastomers.