O MUNDO DE MARLBORO: A Comunicação Corporativa da Philip Morris Brasil

Este projeto tem como tema central o estudo da comunicação corporativa da Philip Morris Brasil, subsidiária da Philip Morris International, uma das maiores industria de tabaco do mundo. Os objetivos desta pesquisa é demonstrar como a Philip Morris Brasil se comunica e se relaciona com seus públicos de interesse, a comunidade, o varejo e os consumidores jovens e que estratégias ela utiliza para estabelecer e manter este relacionamento, garantindo assim a sua sustentabilidade. Outro fator importante é entender como a empresa divulga o seu produto e estimula o consumo do cigarro no Brasil sabendo-se que a legislação brasileira impõe uma forte restrição à propaganda do cigarro nas principais mídias nacionais.(AU)

"Our Father Isaac": Reading the Sahidic Testament of Isaac in an Egyptian Monastic Context

This dissertation argues that the textual community of fourth or fifth century monastic Egypt read Testament of Isaac as an ascetical regimen in order to transform themselves into children of Isaac. T. Isaac highlights three particular dimensions of Isaac's character from the remembered tradition of Isaac that would have resonated in the Egyptian monastic context of the textual community - Isaac as priestly authority, Isaac as sacrifice, and Isaac as blind ascetic - to create a model for the new self that the textual community aimed to achieve. Two important ascetic practices in T. Isaac that the textual community was to perform were copying and reading T. Isaac. These two practices functioned as technologies of the self that helped the members of the textual community to transform their present subjectivity into a new self modeled on Isaac in T. Isaac.

Observations on the genus Unio, together with descriptions of new genera and species ... By Isaac Lea ...

v 2

Observations on the genus Unio, together with descriptions of new genera and species ... By Isaac Lea ...

v 5

Letter from William Croswell to Isaac Winslow, 1825 August 28

Draft of a letter regarding Croswell's employment with Harvard.

[Admittatur of Isaac Boyle], 1812 July 1

Published copy of the 1807 College Laws with the admittatur of undergraduate Isaac Boyle signed by President John Kirkland on July 1, 1812.

[Admittatur of Isaac F. Shepard], 1838 August 28

Printed copy of an undated abstract of laws and regulations with the admittatur of undergraduate Isaac F. Shepard signed by President Josiah Quincy on August 28, 1837.

The Isaac Cowie collection of Plains Cree material culture from Central Alberta / James W. VanStone.

n.s. no.17(1991)

Receipt from Isaac Bradish to Caleb Gannett, 18 October 1781

Receipt for $280 for all materials, except stones, to build Stoughton Hall, to Caleb Gannett, College Steward on behalf of the Corporation, from auctioneer Isaac Bradish. The receipt also gives the purchase price in British pounds sterling, £84.

The aboral nervous system of Marsupiocrinus Morris / C. R. C. Paul. --

v.16:no.18(1970)