Percepción logística empresarial de los sectores productivos agrícola y textil en Colombia

Desde el año 2007 se ha venido presentando un crecimiento progresivo en Colombia, donde la participación del comercio exterior en el PIB (Producto Interno Bruto) ha aumentado, según cifras del Departamento Nacional de Planeación (DNP). En contraste a esto, Colombia últimamente se ha caracterizado por presentar falencias en su desempeño logístico, las cuales se ven reflejadas en el LPI (Logistics Performance Index), una herramienta desarrollada por el Banco Mundial que mide el desempeño de la cadena de suministro de un país. El Gobierno y sus ministerios han velado por mejorar la competitividad del país, y advierten una serie de tratados y acuerdos internacionales que facilitarán el intercambio de productos junto con el fortalecimiento de la industria; a lo cual, las empresas colombianas deberán encaminar sus esfuerzos y al interior de la organización deberán tomar partida en cuanto a la capacitación del personal en temas logísticos, la administración de los costos y la eficiencia en los procesos. Así pues, mediante la realización de un estudio de la percepción que tienen los empresarios actuales en materia de logística, donde se evalúan distintas variables relacionadas con la administración de la cadena de suministro; se podrá entender holísticamente la problemática del sector, específicamente de los sectores agrícola y textil: dos sectores influyentes en el PIB nacional, generadores de empleo y con una gran cantidad de empresas asociadas. Igualmente, proponer medidas de mejora cercanas a la realidad, que contribuyan con el buen desempeño de las empresas en todo el curso de su cadena de suministro, con actividades involucradas como la planeación, las compras, el abastecimiento, las operaciones, la producción, el almacenamiento, los despachos y la distribución. Finalmente, se logrará tener un acercamiento al perfil logístico que deberán tener estas empresas en el marco de la competitividad, contando con herramientas que de una u otra manera permitan a los empresarios la toma de decisiones acertadas en pro de la organización y sus partes interesadas.

Descubre Europa en nuestro jardín.

Los objetivos principales son crear un modelo nuevo de estudio del medio ambiente a partir del jardín botánico y geológico y establecer relaciones entre diferentes países que amplíen el conocimiento y enriquezcan a toda la comunidad escolar. Otros objetivos son aplicar las nuevas tecnologías en el desarrollo de las actividades de medio ambiente; desarrollar actitudes, valores y hábitos que fomenten el cuidado por la conservación y defensa del medio ambiente y fomentar la necesaria coherencia y conexión de las experiencias realizadas en el jardín y el huerto, entre las áreas del currículo. La metodología es lúdica, significativa, activa, cotidiana, globalizada y afectiva. A través del juego se adquieren las capacidades propuestas y se crea un clima en el que los alumnos estén motivados y estimulados. Las actividades consisten en la elaboración de recetas; recogida de tomates; plantación de rábanos; talleres de naturaleza; recogida de habas; adivinanzas; terminología de las plantas del jardín en otros países; cuentacuentos; inclusión de fotografías en la página web y actividades en inglés como 'My own leaf booklet'. En general, la evaluación es positiva. Se pretende involucrar el proyecto de medio ambiente con los contenidos de cada ciclo; continuar la labor medioambiental con la constitución de un grupo de trabajo dedicado a secuenciar contenidos por niveles; elaborar materiales e instrumentos de trabajo, que permitan desarrollar actividades de uso y disfrute del jardín y huerto escolar; elaborar un diccionario de plantas y realizar un estudio 'interciclos' dedicado a describir y perfilar la conexión que hay entre el jardín y Pinto, con el entorno natural que no abarcan las fronteras de España.

Helpful information for parents of newly diagnosed hearing-impaired children

This paper presents an information booklet for parents of newly diagnosed hearing-impaired children. The booklet provides basic supplemental information to aid parents in understanding hearing impairment, audiologic information, and educational options. Topics covered include audiograms, educational methods, hearing aids, cochlear implants, informational resources, communication strategies, and hearing health-care specialists.

How was patient empowerment portrayed in information leaflets describing the community pharmacy Medicines Use Review service in the UK?

Objective The Medicines Use Review (MUR) community pharmacy service was introduced in 2005 to enhance patient empowerment but the service has not been taken up as widely as expected. We investigated the depiction of the patient–pharmacist power relationship within MUR patient information leaflets. Methods We identified 11 MUR leaflets including the official Department of Health MUR booklet and through discourse analysis examined the way language and imagery had been used to symbolise and give meaning to the MUR service, especially the portrayal of the patient–pharmacist interactions and the implied power relations. Results A variety of terminology was used to describe the MUR, a service that aimed ultimately to produce more informed patients through the information imparted by knowledgeable, skilled pharmacists. Conclusion The educational role of the MUR overshadowed the intended patient empowerment that would take place with a true concordance-centred approach. Although patient empowerment was implied, this was within the boundaries of the biomedical model with the pharmacist as the expert provider of medicines information. Practice implications If patient empowerment is to be conveyed this needs to be communicated to patients through consistent use of language and imagery that portrays the inclusivity intended.

How is the language of medicines use review leaflets symbolising the service?

Introduction The medicines use review (MUR), a new community pharmacy ‘service’, was launched in England and Wales to improve patients’ knowledge and use of medicines through a private, patient–pharmacist appointment. After 18 months, only 30% of pharmacies are providing MURs; at an average of 120 per annum (maximum 400 allowed).1 One reason linked to low delivery is patient recruitment.2 Our aim was to examine how the MUR is symbolised and given meaning via printed patient information, and potential implications. Method The language of 10 MUR patient leaflets, including the NHS booklet,3 and leaflets from multiples and wholesalers was evaluated by discourse analysis. Results and Discussion Before experiencing MURs, patients conceivably ‘categorise’ relationships with pharmacists based on traditional interactions.4 Yet none of the leaflets explicitly describe the MUR as ‘new’ and presuppose patients would become involved in activities outside of their pre-existing relationship with pharmacists such as appointments, self-completion of charts, and pharmacy action plans. The MUR process is described inconsistently, with interchangeable use of formal (‘review meeting‘) and informal (‘friendly’) terminology, the latter presumably to portray an intended ‘negotiation model’ of interaction.5 Assumptions exist about attitudes (‘not understanding’; ‘problems’) that might lead patients to an appointment. However, research has identified a multitude of reasons why patients choose (or not) to consult practitioners,6 and marketing of MURs should also consider other barriers. For example, it may be prudent to remove time limits to avoid implying patients might not be listened to fully, during what is for them an additional practitioner consultation.

The influence of materialism on consumption indebtedness in the context of low income consumers from the city of São Paulo

This research is in the domains of materialism, consumer vulnerability and consumption indebtedness, concepts frequently approached in the literature on consumer behavior, macro-marketing and economic psychology. The influence of materialism on consumer indebtedness is investigated within a context that is characterized by poverty and by factors that cause vulnerability, such as high interest rates, limited access to credit and to quality affordable goods. The objectives of this research are: to produce a materialism scale that is well adapted to its environment, characterizing materialism adequately for the population studied; to compare results obtained with results of other studies; and to measure the relationship between materialism, socio-demographic variables, attitude to debt and consumption indebtedness. The primary data used in the analyses were collected from field research carried out in August, 2005 that relied on a probabilistic household sample of 450 low income individuals who live in poor regions of the city of Sao Paulo. The materialism scale, adapted and translated into Portuguese from Richins (2004), proved to be very successful and encourages new work in the area. It was noted that younger adults tend to be more materialistic than older ones; that illiterate adults tend to be less materialistic than those who did literacy courses when they were already adults; and that gender, income and race are not associated with the materialism construct. Among the other results, a logistic regression model was developed in order to distinguish those individuals who have an installment plan payment booklet from those who do not, based on materialism, socio-demographic variables and purchasing and consumer habits. The proposed model confirms materialism as a behavioral variable useful for forecasting the probability of an individual getting into debt in order to consume, in some cases almost doubling the chance of occurrence of this event. Findings confirm the thesis that it is not only adverse economic factors that lead people to get into debt; and that the study of demand for credit for consumption purposes must, of necessity, include variables of a psychological nature. It is suggested that the low income materialistic consumer experiences feelings of powerlessness and exclusion because of the gap that exists between their possessions and their desires. Lines of conduct to combat this marginalization from the consumer society are drawn targeting marketing professionals, public policy makers and vulnerability researchers. Finally, the possibility of new studies involving the materialism construct, which is central to literature on consumer behavior, albeit little used in empirical studies in Brazil, are discussed.

Brazil: the pressure points in labor legislation

Brazil’s experience shows that the economic and political history of a country is a critical determinant of which labor laws influence wages and employment, and which are not binding. Long periods of high inflation, illiteracy of the workforce, and biases in the design and enforcement of labor legislation bred by the country’s socioeconomic history are all important in determining the reach of labor laws. Defying conventional wisdom, these factors are shown to affect labor market outcomes even in the sector of employment regarded as unregulated. Following accepted practice in Brazil, we distinguish regulated from unregulated employment by determining whether or not the contract has been ratified by the Ministry of Labor, viz., groups of workers with and without signed work booklet. We then examine the degree of adherence to labor laws in the formal and informal sectors, and finds “pressure points” – viz., evidence of the law on minimum wage, work-hours, and payment timing being binding on outcomes – in both the formal and informal sectors of the Brazilian labor market. The findings of the paper imply that in terms of the design of legislation, informality in Brazil is mainly a fiscal, and not a legal phenomenon. But the manner in which these laws have been enforced is also critical determinant of informality in Brazil: poor record-keeping has strengthened the incentives to stay informal that are already built into the design of the main social security programs, and ambiguities in the design of labor legislation combined with slanted enforcement by labor courts have led to workers effectively being accorded the same labor rights whether or not they have ratified contracts. The incentives to stay informal are naturally higher for workers who are assured of protection under labor legislation regardless of the nature of their contract, which only alters their financial relationship with the government. The paper concludes that informality in Brazil will remain high as long as labor laws remain ambiguous and enforced with a clear pro-labor bias, and social security programs lack tight benefitcontribution linkages and strong enforcement mechanisms.

Citologia: uma proposta formativa na EaD - UFRN a partir de concepções alternativas

Learning difficulties can have a direct influence on the teaching-learning process of students by reducing their school performance. One factor that may contribute to this negative influence on learning refers to the presence of alternative conceptions, which may have different origins in the educational process. It is of paramount importance, for teachers, for example, to identify the concepts and the difficulties of their students in order for that knowledge can be able to contribute significantly to improve the teaching and learning process. From the following considerations, the present study (still in progress) aims to investigate aspects related to the concepts and difficulties of graduating students in relation to the contents of Biology. The participants of the research were undergraduate students in Biological Sciences from UFRN, studying by Distance Learning (Educação a Distância). To develop the survey, questionnaires were developed to identify the contents in Biology that these students have more difficulties as well as an interview to raise misconceptions regarding the content of cytology. Another tool developed was a textbook evaluation form, which was applied in conjunction with a questionnaire in workshops (short courses) in order to identify possible errors and mistakes that could jeopardize the process of teaching and learning, such as the importance that these learners assign to textbooks in the educational process. From the data collected, a booklet on the content of cytology was developed as a product. It is expected that it can be applied in classrooms in order to improve the teaching and learning in references to Biology, to minimize, for example, alternative conceptions than can occur related to the theme

Estratégias argumentativas na construção do discurso ideológico: um estudo da produção didático-pedagógica do meb

This research studies the argumentative process developed by the Basis Educational Movement (MEB), using as corpus the booklet Viver é lutar , and other lesson plans of the Educational Rural Radio from Natal. It has as objectives reveal the argumentative strategies in the discursive production of MEB, exploring the meaning effects suggested by its production conditions, and the ideological positions defended, in addition to this, verify how the booklet and the radio classes dialogued in the argumentation of their theses. So, the study is guided by the Discourse Analysis presuppositions, by the Argumentation Theory, by the conceptions of Popular Education, as well as the conception language dialogical language conception, recurring to Bakhtin (1995). The research adopts the documental characteristic of qualitative nature with an interpretative basis. The analysis of the data permitted us to confirm that the pedagogical didactic material discourse of MEB was produced in a social-historical-ideological context in what the education was seen as a social liberation instrument, being able to transform the Brazilian people and the Brazilian unequal structure. The results reveal that the booklet and the classes assume a position remarkably in favor of the popular classes, structured by the argumentative techniques that intended to convince, and to persuade the auditorium. Thus, the argument was based initially on the convincing of youths and of adults for, afterwards, to construct a persuasion to the learners, in terms of referring to act on the reality to transform it, according to their desires of social justice

Grau de conhecimento de pacientes sobre o acidente vascular cerebral e a necessidade do uso de cartilha educativa para orientação fisioterapêutica

Stroke is a neurological dysfunction of vascular origin that causes physical impairments and disabilities. Brazil leads the statistics stroke mortality among Latin American countries, demonstrating still be a neglected disease in this country. The incidence is related to risk factors and still is great misinformation in our country about stroke, treatment and prophylaxis. The aim of this study was to assess the degree of knowledge about stroke and patients need to use educational booklet for physiotherapy. The sample consisted of 53 patients, 22 females and 31 males, mean age 56.2 ± 10.9 years. Patients were evaluated by completing questionnaires, observing the socio-demographic and clinical aspects, neurological assessment, functional assessment, knowledge of pathology and presenting educational booklet. The data were analyzed using the chi-square test. According to the results, it was observed that the patients had not enough knowledge about the terminology, complications and warning signs of stroke, were not aware and did not perform the proper positioning of the limb and transfers, however, were aware and performed the stretching maneuvers. This reveals the need to implement policies that lead to information about stroke population. Following discharge from outpatient physical therapy using educational booklets with guidelines on positioning, stretching exercises and transfer is important in functional rehabilitation and encouraging independence of the individual affected by stroke

Ação educativa sobre queimaduras infantis para familiares de crianças hospitalizadas

OBJETIVO: Analisar o potencial informativo de uma ação educativa sobre queimaduras infantis com responsáveis por crianças internadas em ambiente hospitalar. MÉTODOS: Foram aplicados questionários estruturados, antes e imediatamente após a ação educativa, que incluiu intervenções verbais e folheto educativo, em 37 acompanhantes de crianças e adolescentes internados no Setor Público de Pediatria de dois hospitais de uma cidade do interior do Estado de São Paulo. As informações obtidas antes e após a ação educativa foram comparadas, utilizando-se o teste estatístico do quiquadrado e considerando-se significante p<0,05. RESULTADOS: Na comparação pré- e pós-ação educativa, notou-se aumento de 95% para 100% na indicação da residência como local mais propício para ocorrência de queimaduras infantis; de 46% para 78% na indicação da faixa etária mais acometida (zero a três anos); de 76% para 78% no gênero mais acometido (masculino); de 43% para 78% na indicação do principal agente agressor (água quente); de 32% para 78% na região corporal mais atingida (tórax); e de 89% para 97% na possibilidade de prevenção da queimadura infantil. CONCLUSÕES: A ação educativa mostrou bom potencial informativo pela elevação do percentual de respostas corretas em todos os aspectos apresentados, sugerindo sua utilidade no contexto hospitalar e em outros locais, como unidades de atenção primária e secundária à saúde e instituições de educação infantil e superior.

Short-Term Effects of Using Pedometers to Increase Daily Physical Activity in Smokers: A Randomized Trial

Conselho Nacional de Desenvolvimento Científico e Tecnológico (CNPq)

O político, o jurídico e o assistencial no discurso administrativo sobre a mulher

Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)

Gêneros do discurso e ensino de língua portuguesa: a leitura da proposta curricular de São Paulo por uma professora de língua portuguesa

Pós-graduação em Educação - IBRC

O atendimento ao ensino fundamental: análise de parcerias de dois municípios paulistas e o setor privado na aquisição de sistema de ensino

Pós-graduação em Educação - IBRC