Standing on the shoulders of giants: an examination of the interdisciplinary foundation of relationship marketing

In the 20th century, the scholarly study of human relationships both grew dramatically and simultaneously fragmented into various disciplines and subdisciplines. Although diversity of thought is generally considered helpful for the evolution of scientific fields, the value accrued from interdisciplinary discourse depends on the ability of scholars to integrate multiple perspectives and synthesize foundational works in a systematic manner. The goal of this study is to synthesize foundational theories from social and behavioral sciences that have contributed to an understanding of relationship marketing. In seeking to provide a holistic understanding of the field, we incorporate contributions from the disciplines of marketing, management, psychology, and sociology. In building on our analysis, we synthesize our findings into a conceptual model that examines the systematic dimensions of relationship marketing. The article concludes by identifying key themes for contributors to the Journal of Relationship Marketing to consider going forward.

Approach to culture through value orientations

What existential premises, what artifacts are walked through to make it possible for a person to step assuredly in reality? What scope exists for the frame shape? Are there doorways all peoples have to frame, and is there a limited stock to choose from? These were questions motivating the research which this paper reports.

Perceived Pathways of Success

Researchers throughout the years have been challenged to go beyond aspects such as environment and socioeconomic status in the search for school-level characteristics that make a difference in student achievement. The purpose of this study was to examine the factors that play a role in how students develop their personal source of motivation, and consequently, how it pushes them to succeed academically. Through interviews with student volunteers, undergraduates and graduates were asked about their personal journey to defining academic success for themselves, and how their cultural background and values have both affected this pathway to such a development. How they narrated where their motivation to succeed comes from was the root of the study, as this would help determine the structures of life-course movement through a grade-oriented schooling throughout high school and now in college. Data derived from the interviews revealed several different trajectories of such academic development, which was a result of such a wide range of participants, in terms of their own backgrounds and cultural and family histories.

Predicting failure in mammalian enamel

Dentition is a vital element of human and animal function, yet there is little fundamental knowledge about how tooth enamel endures under stringent oral conditions. This paper describes a novel approach to the issue. Model glass dome specimens fabricated from glass and back­filled with polymer resin are used as representative of the basic enamel/dentine shell structure. Contact loading is used to deform the dome structures to failure, in simulation of occlusal loading with opposing dentition or food bolus. To investigate the role of enamel microstructure, additional contact tests are conducted on two­phase materials that capture the essence of the mineralized­rod/organic­sheath structure of dental enamel. These materials include dental glass­ceramics and biomimicked composites fabricated from glass fibers infiltrated with epoxy. The tests indicate how enamel is likely to deform and fracture along easy sliding and fracture paths within the binding phase between the rods. Analytical relations describing the critical loads for each damage mode are presented in terms of material properties (hardness, modulus, toughness) and tooth geometry variables (enamel thickness, cusp radius). Implications in dentistry and evolutionary biology are discussed.

Nongovernmental organization staff views of global water privatization

More than 1 billion people lack access to clean water and proper sanitation. As part of efforts to solve this problem, there is a growing shift from public to private water management led by The World Bank and the International Monetary Fund (IMF). This shift has inspired much related research. Researchers have assessed water privatization related perceptions of consumers, government officials, and multinational company agents. This thesis presents results of a study of nongovernmental (NGO) staff perceptions of water privatization. Although NGOs are important actors in sustainable water related development through water provision, we have little understanding of their perceptions of water privatization and how it impacts their activities. My goal was to fill this gap. I sampled international and national development NGOs with water, sanitation, and hygiene (WASH) foci. I conducted 28 interviews between January and June of 2011 with staff in key positions including water policy analysts, program officers, and project coordinators. Their perceptions of water privatization were mixed. I also found that local water privatization in most cases does not influence NGO decisions to conduct projects in a region. I found that development NGO staff base their beliefs about water privatization on a mix of personal experience and media coverage. My findings have important implications for the WASH sector as we work to solve the worsening global water access crisis.

U.S. utilities' experiences with the implementation of energy efficiency programs

In the U.S., many electric utility companies are offering demand-side management (DSM) programs to their customers as ways to save money and energy. However, it is challenging to compare these programs between utility companies throughout the U.S. because of the variability of state energy policies. For example, some states in the U.S. have deregulated electricity markets and others do not. In addition, utility companies within a state differ depending on ownership and size. This study examines 12 utilities’ experiences with DSM programs and compares the programs’ annual energy savings results that the selected utilities reported to the Energy Information Administration (EIA). The 2009 EIA data suggests that DSM program effectiveness is not significantly affected by electricity market deregulation or utility ownership. However, DSM programs seem to generally be more effective when administered by utilities located in states with energy savings requirements and DSM program mandates.

Public participation in Michigan mining policy : the Kennecott Eagle Project case

Public participation is an important component of Michigan’s Part 632 Nonferrous Mining law and is identified by researchers as important to decision-making processes. The Kennecott Eagle Project, which is located near Marquette, Michigan, is the first mine permitted under Michigan’s new mining regulation, and this research examines how public participation is structured in regulations, how the permitting process occurred during the permitting of the Eagle Project, and how participants in the permitting process perceived their participation. To understand these issues, this research implemented a review of existing mining policy and public participation policy literature, examination of documents related to the Kennecott Eagle Project and completion of semi-structured, ethnographic interviews with participants in the decision-making process. Interviewees identified issues with the structure of participation, the technical nature of the permitting process, concerns about the Michigan Department of Environmental Quality’s (DEQ) handling of mine permitting, and trust among participants. This research found that the permitting of the Kennecott Eagle Mine progressed as structured by regulation and collected technical input on the mine permit application, but did not meet the expectations of some participants who opposed the project. Findings from this research indicated that current mining regulation in Michigan is resilient to public opposition, there is need for more transparency from the Michigan DEQ during the permitting process, and current participatory structures limit the opportunities for some stakeholder groups to influence decision-making.

Treatment Technology Validation for Water Softening Technology

MT Hard Water of Montana Tech of the University of Montana submits Task 3: Treatment Technology Validation for Water Softening Technology as an entry into the 2012 WERC Environmental Design Contest. Currently, there are several commercially available technologies that treat water hardness. The objective of this project is to develop a strategy to evaluate and validate different water hardness treatment technologies. MT Hard Water (MTHW) has studied several technologies including: electromagnetic water treatment, ion exchange, and reverse osmosis. For validation purposes, an electromagnetic water treatment system (ScaleRID) was selected according to the WERC task description.

Highlands College Students' Driving Habits

The purpose of this study is to understand driving habits of college students. The study demonstrates potential inappropriate behaviors.

PARTICIPANT IMPACTS FROM A PARTICIPATORY WATER MODELING WORKSHOP IN THE SONORA RIVER BASIN, MEXICO

Much of the research in the field of participatory modeling (PM) has focused on the developed world. Few cases are focused on developing regions, and even fewer on Latin American developing countries. The work that has been done in Latin America has often involved water management, often specifically involving water users, and has not focused on the decision making stage of the policy cycle. Little work has been done to measure the effect PM may have on the perceptions and beliefs of decision makers. In fact, throughout the field of PM, very few attempts have been made to quantitatively measure changes in participant beliefs and perceptions following participation. Of the very few exceptions, none have attempted to measure the long-term change in perceptions and beliefs. This research fills that gap. As part of a participatory modeling project in Sonora, Mexico, a region with water quantity and quality problems, I measured the change in beliefs among participants about water models: ability to use and understand them, their usefulness, and their accuracy. I also measured changes in beliefs about climate change, and about water quantity problems, specifically the causes, solutions, and impacts. I also assessed participant satisfaction with the process and outputs from the participatory modeling workshops. Participants were from water agencies, academic institutions, NGOs, and independent consulting firms. Results indicated that participant comfort and self-efficacy with water models, their beliefs in the usefulness of water models, and their beliefs about the impact of water quantity problems changed significantly as a result of the workshops. I present my findings and discuss the results.