Arquitectura y modelo de referencia para un ecosistema de intercambio de datos personales centrado en el usuario

Los servicios telemáticos han transformando la mayoría de nuestras actividades cotidianas y ofrecen oportunidades sin precedentes con características como, por ejemplo, el acceso ubicuo, la disponibilidad permanente, la independencia del dispositivo utilizado, la multimodalidad o la gratuidad, entre otros. No obstante, los beneficios que destacan en cuanto se reflexiona sobre estos servicios, tienen como contrapartida una serie de riesgos y amenazas no tan obvios, ya que éstos se nutren de y tratan con datos personales, lo cual suscita dudas respecto a la privacidad de las personas. Actualmente, las personas que asumen el rol de usuarios de servicios telemáticos generan constantemente datos digitales en distintos proveedores. Estos datos reflejan parte de su intimidad, de sus características particulares, preferencias, intereses, relaciones sociales, hábitos de consumo, etc. y lo que es más controvertido, toda esta información se encuentra bajo la custodia de distintos proveedores que pueden utilizarla más allá de las necesidades y el control del usuario. Los datos personales y, en particular, el conocimiento sobre los usuarios que se puede extraer a partir de éstos (modelos de usuario) se han convertido en un nuevo activo económico para los proveedores de servicios. De este modo, estos recursos se pueden utilizar para ofrecer servicios centrados en el usuario basados, por ejemplo, en la recomendación de contenidos, la personalización de productos o la predicción de su comportamiento, lo cual permite a los proveedores conectar con los usuarios, mantenerlos, involucrarlos y en definitiva, fidelizarlos para garantizar el éxito de un modelo de negocio. Sin embargo, dichos recursos también pueden utilizarse para establecer otros modelos de negocio que van más allá de su procesamiento y aplicación individual por parte de un proveedor y que se basan en su comercialización y compartición con otras entidades. Bajo esta perspectiva, los usuarios sufren una falta de control sobre los datos que les refieren, ya que esto depende de la voluntad y las condiciones impuestas por los proveedores de servicios, lo cual implica que habitualmente deban enfrentarse ante la disyuntiva de ceder sus datos personales o no acceder a los servicios telemáticos ofrecidos. Desde el sector público se trata de tomar medidas que protejan a los usuarios con iniciativas y legislaciones que velen por su privacidad y que aumenten el control sobre sus datos personales, a la vez que debe favorecer el desarrollo económico propiciado por estos proveedores de servicios. En este contexto, esta tesis doctoral propone una arquitectura y modelo de referencia para un ecosistema de intercambio de datos personales centrado en el usuario que promueve la creación, compartición y utilización de datos personales y modelos de usuario entre distintos proveedores, al mismo tiempo que ofrece a los usuarios las herramientas necesarias para ejercer su control en cuanto a la cesión y uso de sus recursos personales y obtener, en su caso, distintos incentivos o contraprestaciones económicas. Las contribuciones originales de la tesis son la especificación y diseño de una arquitectura que se apoya en un proceso de modelado distribuido que se ha definido en el marco de esta investigación. Éste se basa en el aprovechamiento de recursos que distintas entidades (fuentes de datos) ofrecen para generar modelos de usuario enriquecidos que cubren las necesidades específicas de terceras entidades, considerando la participación del usuario y el control sobre sus recursos personales (datos y modelos de usuario). Lo anterior ha requerido identificar y caracterizar las fuentes de datos con potencial de abastecer al ecosistema, determinar distintos patrones para la generación de modelos de usuario a partir de datos personales distribuidos y heterogéneos y establecer una infraestructura para la gestión de identidad y privacidad que permita a los usuarios expresar sus preferencias e intereses respecto al uso y compartición de sus recursos personales. Además, se ha definido un modelo de negocio de referencia que sustenta las investigaciones realizadas y que ha sido particularizado en dos ámbitos de aplicación principales, en concreto, el sector de publicidad en redes sociales y el sector financiero para la implantación de nuevos servicios. Finalmente, cabe destacar que las contribuciones de esta tesis han sido validadas en el contexto de distintos proyectos de investigación industrial aplicada y también en el marco de proyectos fin de carrera que la autora ha tutelado o en los que ha colaborado. Los resultados obtenidos han originado distintos méritos de investigación como dos patentes en explotación, la publicación de un artículo en una revista con índice de impacto y diversos artículos en congresos internacionales de relevancia. Algunos de éstos han sido galardonados con premios de distintas instituciones, así como en las conferencias donde han sido presentados. ABSTRACT Information society services have changed most of our daily activities, offering unprecedented opportunities with certain characteristics, such as: ubiquitous access, permanent availability, device independence, multimodality and free-of-charge services, among others. However, all the positive aspects that emerge when thinking about these services have as counterpart not-so-obvious threats and risks, because they feed from and use personal data, thus creating concerns about peoples’ privacy. Nowadays, people that play the role of user of services are constantly generating digital data in different service providers. These data reflect part of their intimacy, particular characteristics, preferences, interests, relationships, consumer behavior, etc. Controversy arises because this personal information is stored and kept by the mentioned providers that can use it beyond the user needs and control. Personal data and, in particular, the knowledge about the user that can be obtained from them (user models) have turned into a new economic asset for the service providers. In this way, these data and models can be used to offer user centric services based, for example, in content recommendation, tailored-products or user behavior, all of which allows connecting with the users, keeping them more engaged and involved with the provider, finally reaching customer loyalty in order to guarantee the success of a business model. However, these resources can be used to establish a different kind of business model; one that does not only processes and individually applies personal data, but also shares and trades these data with other entities. From that perspective, the users lack control over their referred data, because it depends from the conditions imposed by the service providers. The consequence is that the users often face the following dilemma: either giving up their personal data or not using the offered services. The Public Sector takes actions in order to protect the users approving, for example, laws and legal initiatives that reinforce privacy and increase control over personal data, while at the same time the authorities are also key players in the economy development that derives from the information society services. In this context, this PhD Dissertation proposes an architecture and reference model to achieve a user-centric personal data ecosystem that promotes the creation, sharing and use of personal data and user models among different providers, while offering users the tools to control who can access which data and why and if applicable, to obtain different incentives. The original contributions obtained are the specification and design of an architecture that supports a distributed user modelling process defined by this research. This process is based on leveraging scattered resources of heterogeneous entities (data sources) to generate on-demand enriched user models that fulfill individual business needs of third entities, considering the involvement of users and the control over their personal resources (data and user models). This has required identifying and characterizing data sources with potential for supplying resources, defining different generation patterns to produce user models from scattered and heterogeneous data, and establishing identity and privacy management infrastructures that allow users to set their privacy preferences regarding the use and sharing of their resources. Moreover, it has also been proposed a reference business model that supports the aforementioned architecture and this has been studied for two application fields: social networks advertising and new financial services. Finally, it has to be emphasized that the contributions obtained in this dissertation have been validated in the context of several national research projects and master thesis that the author has directed or has collaborated with. Furthermore, these contributions have produced different scientific results such as two patents and different publications in relevant international conferences and one magazine. Some of them have been awarded with different prizes.

Banking Business Models Monitor 2014: Europe. CEPS Paperbacks, 14 October 2014

CEPS and the International Observatory on Financial Services Cooperatives (IOFSC) at HEC Montreal have initiated an annual monitoring exercise on banking business models in the EU. Based on their balance sheet structures, 147 European banks that account for more than 80% of the industry assets were categorised in four business models. The Monitor emphasises the ownership structures and assesses the financial and economic performance, resilience and robustness, before, during and after the financial and economic crises across retail diversified-, retail focused-, investment-, and wholesale oriented banks. Inter alia, this edition of the Monitor finds that banks that engage more in traditional retail banking activities with a mix of funding sources fared well as compared to other bank models during the different phases of the crisis.

Relaunching the European Retail Finance Market: Comments on the Commission's Green Paper. ECRI Commentary No. 20, 15 December 2015

The European Commission’s Green Paper on retail financial services, published on December 10th, provides valuable insights into the possible benefits of a single market, as well as the obstacles to its development and the possible remedies. While a greater diversity of products within countries could have a positive impact on both consumers and providers, it is also important to highlight that it could contribute to more effective macroeconomic policies at European level. The development of such a single market for Europe where consumers can confidently purchase more profitable financial products abroad necessitates the establishment of a European body along the lines of the US Consumer Financial Protection Bureau (CFPB), or at least the establishment of closer European supervisory cooperation and enforcement. A framework for the digitalisation of financial services should not only focus on mitigating specific types of risk, such as cyber insecurity, lack of privacy and financial exclusion, but it should also continue to maintain a “space of creation” for innovative financial firms.

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Strengthening the supervision and regulation of the depository institutions : hearings before the Committee on Banking, Housing, and Urban Affairs, United States Senate, One Hundred Second Congress, first session, on reform federal deposit insurance, protect the deposit insurance funds, and improve supervision and regulation of and disclosure relating to federally insured depository institutions ....

"February 26, 1991 ... April 23, 1991"--Vol. 1. "April 25, 1991 ... November 25, 1991"--Vol. 2.

Estudio Económico de América Latina y el Caribe 2016: La Agenda 2030 para el Desarrollo Sostenible y los desafíos del financiamiento para el desarrollo

En su edición número 68, que corresponde al año 2016, el Estudio Económico de América Latina y el Caribe consta de tres partes. En la primera se resume el desempeño de la economía regional en 2015 y se analiza la evolución durante el primer semestre de 2016, así como las perspectivas de crecimiento para el año. Se examinan los factores externos e internos que han incidido en el desempeño económico de la región y se destacan algunos de los desafíos para las políticas macroeconómicas en un contexto externo caracterizado por el bajo crecimiento y elevados grados de incertidumbre. En la sección temática de este Estudio se analizan los desafíos que tienen los países de América Latina y el Caribe en el ámbito interno y externo para movilizar el financiamiento del desarrollo. En lo interno, la desaceleración del crecimiento y las mayores restricciones fiscales imponen importantes retos a la movilización de recursos. En lo externo, la condición de países de renta media dificulta el acceso al financiamiento externo concesionado o de la cooperación internacional. La tercera parte, que está disponible en la página web de la CEPAL (www.cepal.org), contiene las notas referentes al desempeño económico de los países de América Latina y el Caribe en 2015 y el primer semestre de 2016, así como los respectivos anexos estadísticos. La información que se presenta ha sido actualizada al 30 de junio de 2016.

Economic Survey of Latin America and the Caribbean 2016: The 2030 Agenda for Sustainable Development and the challenges of financing for development

This, the sixty-eighth edition of the Economic Survey of Latin America and the Caribbean, which corresponds to the year 2016, consists of three parts. Part I outlines the region’s economic performance in 2015 and analyses trends in the first half of 2016, as well as the outlook for the rest of the year. It examines the external and internal factors influencing the region’s economic performance and highlights some of the macroeconomic policy challenges that have arisen in an external context of weak growth and high levels of uncertainty. Part II analyses the challenges that the countries of Latin America and the Caribbean face at the domestic and international levels in mobilizing financing for development. On the domestic front, slower growth and tighter fiscal restrictions pose significant challenges for the mobilization of resources. Externally, the classification of many of the region’s countries in the middle-income category limits their access to concessional external financing or international support. Part III of this publication may be accessed on the web page of the Economic Commission for Latin America and the Caribbean (www.eclac.org). It contains the notes relating to the economic performance of the countries of Latin America and the Caribbean in 2015 and the first half of 2016, together with their respective statistical annexes. The cut-off date for updating the statistical information in this publication was 30 June 2016.

Estudo Econômico da América Latina e do Caribe 2016: A Agenda 2030 para o Desenvolvimento Sustentável e os desafios do financiamento para o desenvolvimento. Documento informativo

Em sua edição número 68, que corresponde a 2016, o Estudo Econômico da América Latina e do Caribe consta de três partes. A primeira resume o desempenho da economia regional em 2015 e analisa a evolução durante o primeiro semestre de 2016, bem como as perspectivas de crescimento para o ano. Examina os fatores externos e internos que incidiram no desempenho econômico da região e destaca alguns dos desafios para as políticas macroeconômicas num contexto externo caracterizado por baixo crescimento e elevados graus de incerteza. A seção temática deste estudo analisa os desafios que os países da América Latina e do Caribe enfrentam no âmbito interno e externo para mobilizar o financiamento para o desenvolvimento. No âmbito interno, a desaceleração do crescimento e as maiores restrições fiscais impõem importantes desafios à mobilização de recursos. No âmbito externo, a condição de países de renda média dificulta o acesso ao financiamento externo concessional ou à cooperação internacional. A terceira parte, que está disponível no site da CEPAL (www.cepal.org), contém as notas referentes ao desempenho econômico dos países da América Latina e do Caribe em 2015 e no primeiro semestre de 2016, bem como os respectivos anexos estatísticos. A informação apresentada foi atualizada em 30 de junho de 2016.

Population ageing and the implications for finanical markets

How will financial institutions respond to the transactions and asset management needs of both the ageing population and their carers? The ageing of the population has generated increased interest from both government and business, including banking and financial services, in the sorts of services that will be required by older people, and how their money and property will be managed. This article examines the trends and implications for banking practice of this increasing population of customers and their carers.

Using DEA [data envelopment analysis] in benchmarking

Australian banks are currently generating huge profits but are they sustainable? NECMI AVKIRAN suggests that banks will need to scrutinise the performance of their networks to ensure future profits.

People management issues in Indian KPOs

Purpose: The business process outsourcing (BPO) industry in India is evolving rapidly, and one of the key characteristics of this industry is the emergence of high-end services offered by knowledge processing outsourcing (KPO) organizations. These organizations are set to grow at a tremendous pace. Given the people-intensive nature of this industry, efficient employee management is bound to play a critical role. The literature lacks studies offering insights into the HR challenges involved and the ways in which they are addressed by KPOs. The purpose of this paper is to attempt to fill this gap by presenting findings from an in-depth case study of a KPO organization. Design/methodology/ approach: To achieve the research objective we adopted an in-depth case study approach. The research setting was that of a KPO organization in India, which specialises in offering complex analytics, accounting and support services to the real estate and financial services industries. Findings: The results of this study highlight the differences in the nature of work characteristics in such organizations as compared to call centres. The study also highlights some of the key people management challenges that these organizations face like attracting and retaining talent. The case company adopts formal, structured, transparent and innovative human resource practices. The study also highlights that such enlightened human resource practices stand on the foundations laid by an open work environment and facilitative leadership. Research limitations/implications: One of the key limitations is that the analysis is based on primary data from a single case study and only 18 interviews. The analysis contributes to the fields of KPO, HRM and India and has key messages for policy makers. Originality/value: The literature on outsourcing has in general focused on call centres established in the developed world. However, the booming BPO industry in India is also beginning to offer high-end services, which are far above the typical call centres. These KPOs and their people management challenges are relatively unexplored territories in the literature. By conducting this study in an emerging market (India) and focusing on people-related challenges in KPOs, this study attempts to provide a fresh perspective to the extant BPO literature. © Emerald Group Publishing Limited.

Responding to crisis through strategic knowledge management

Purpose - Many managers would like to take a strategic approach to preparing the organisation to avoid impending crisis but instead find themselves fire-fighting to mitigate its impact. This paper seeks to examine an organisation which made major strategic changes in order to respond to the full effect of a crisis which would be realised over a two to three year period. At the root of these changes was a strategic approach to managing knowledge. The paper's purpose is to reflect on managers' views of the impact this strategy had on preparing for the crisis and explore what happened in the organisation during and after the crisis. Design/methodology/approach - The paper examines a case-study of a financial services organisation which faced the crisis of its impending dissolution. The paper draws upon observations of change management workshops, as well as interviews with organisational members of a change management task force. Findings - The response to the crisis was to recognise the importance of the people and their knowledge to the organisation, and to build a strategy which improved business processes and communication flow across the divisions, as well as managing the departure of knowledge workers from an organisation in the process of being dissolved. Practical implications - The paper demonstrates the importance of building a knowledge management strategy during times of crisis, and draws out important lessons for organisations facing organisational change. Originality/value - The paper represents a unique opportunity to learn from an organisation adopting a strategic approach to managing its knowledge during a time of crisis. © Emerald Group Publishing Limited.

People, technology, processes and risk knowledge sharing

The present global economic crisis creates doubts about the good use of accumulated experience and knowledge in managing risk in financial services. Typically, risk management practice does not use knowledge management (KM) to improve and to develop new answers to the threats. A key reason is that it is not clear how to break down the “organizational silos” view of risk management (RM) that is commonly taken. As a result, there has been relatively little work on finding the relationships between RM and KM. We have been doing research for the last couple of years on the identification of relationships between these two disciplines. At ECKM 2007 we presented a general review of the literature(s) and some hypotheses for starting research on KM and its relationship to the perceived value of enterprise risk management. This article presents findings based on our preliminary analyses, concentrating on those factors affecting the perceived quality of risk knowledge sharing. These come from a questionnaire survey of RM employees in organisations in the financial services sector, which yielded 121 responses. We have included five explanatory variables for the perceived quality of risk knowledge sharing. These comprised two variables relating to people (organizational capacity for work coordination and perceived quality of communication among groups), one relating to process (perceived quality of risk control) and two related to technology (web channel functionality and RM information system functionality). Our findings so far are that four of these five variables have a significant positive association with the perceived quality of risk knowledge sharing: contrary to expectations, web channel functionality did not have a significant association. Indeed, in some of our exploratory regression studies its coefficient (although not significant) was negative. In stepwise regression, the variable organizational capacity for work coordination accounted for by far the largest part of the variation in the dependent variable perceived quality of risk knowledge sharing. The “people” variables thus appear to have the greatest influence on the perceived quality of risk knowledge sharing, even in a sector that relies heavily on technology and on quantitative approaches to decision making. We have also found similar results with the dependent variable perceived value of Enterprise Risk Management (ERM) implementation.

Managing service productivity using data envelopment analysis

This chapter provides the theoretical foundation and background on data envelopment analysis (DEA) method. We first introduce the basic DEA models. The balance of this chapter focuses on evidences showing DEA has been extensively applied for measuring efficiency and productivity of services including financial services (banking, insurance, securities, and fund management), professional services, health services, education services, environmental and public services, energy services, logistics, tourism, information technology, telecommunications, transport, distribution, audio-visual, media, entertainment, cultural and other business services. Finally, we provide information on the use of Performance Improvement Management Software (PIM-DEA). A free limited version of this software and downloading procedure is also included in this chapter.

Marketing strategy and new product development in the UK credit card industry

The development of new products in today's marketing environment is generally accepted as a requirement for the continual growth and prosperity of organisations. The literature is consequently rich with information on the development of various aspects of good products. In the case of service industries, it can be argued that new service product development is of as least equal importance as it is to organisations that produce tangible goods products. Unlike the new goods product literature, the literature on service marketing practices, and in particular, new service product development, is relatively sparse. The main purpose of this thesis is to examine a number of aspects of new service product development practice with respect to financial services and specifically, credit card financial services. The empirical investigation utilises both a case study and a survey approach, to examine aspects of new service product development industry practice relating specifically to gaps and deficiencies in the literature with respect to the financial service industry. The findings of the empirical work are subsequently examined in the context in which they provide guidance and support for a new normative new service product development model. The study examines the UK credit card financial service product sector as an industry case study and perspective. The findings of the field work reveal that the new service product development process is still evolving, and that in the case of credit card financial services can be seen as a well-structured and well-documented process. New product development can also be seen as an incremental, complex, interactive and continuous process which has been applied in a variety of ways. A number of inferences are subsequently presented.