Responsabilidade social das empresas e valores humanos: um estudo sobre a atitude dos gestores brasileiros

In the last decades of the 21st century, Corporate Social Responsibility (CSR) has become one of the most widely debated issues in business management, concerning researchers, politicians, managers and society at large. With multilateral implications in economic and social life, CSR refers, essentially, to the discussion about the boundaries of business intervention in society and the ethical limits that should regulate that intervention. It questions the impact of business practices in social well-being, the role left for corporations and for the State in attending to community needs, and which are, at last, the responsibilities that tie enterprises to society. In this research, CSR is approached from the perspective of its ethical foundations, based on the moral reasoning of the business manager, as a key organizational leader with relevant decision power. Specifically, the research aims to understand how the personal human value system and the ethical orientation of managers influence their attitude towards CSR, considering this attitude as an indicator of managerial behavior that translates into corporate performance. Theoretically, CSR concept is discussed and presented as a set of social commitments, based on a strict interpretation of its meaning. As to human values, its philosophical roots are briefly analyzed and Schwartz modern motivational theory is addressed as main reference for studying the personal value system of managers in this research. Concerning ethics, based on classical theory from moral philosophy, references are seek in John Stuart Mill¿s utilitarianism, Immanuel Kant¿s deontological absolutism, John Rawls¿s theory of justice and the ethics of virtue inspired by Aristotle¿s moral thoughts. Based on an extended literature review, research hypothesis are proposed as part of a theoretical model of analysis named Individual Attitude Towards Social Responsibility Model. In order to test the theory¿s empirical validity, it was conducted a field study with 252 Brazilian managers, mainly from the metropolitan areas of São Paulo and Rio de Janeiro. Results show that managerial attitude aligned with CSR principles is favored by conservative personal values, protectors of stability and centered on collective will, and by an ethical orientation based on egalitarianism as postulated by distributive justice principles. However, results also show that the influence of values and personal ethics on managerial attitude towards CSR only occur in managers younger than 30 years old. Findings and their meanings are discussed, as well as summarized in the Axiological and Ethical Determinants of Managers¿ Social Commitment Model. Finally, methodological limitations are evaluated and clues for further research are suggested.

Estratégia e prática de responsabilidade social corporativa : um estudo de caso no setor químico

Até a década de 1980 os temas sociais das grandes empresas não eram foco de interesse dos debates da área de estratégia. A globalização acirrou a concorrência e a competitividade entre as empresas. Todavia, existem aquelas que mesmo diante de um mercado mais competitivo não abrem mão do investimento na área social, seja por filosofia ou marketing. Essas empresas buscam contribuir positivamente para a melhoria do meio ambiente e com aqueles que estão envolvidos com seu negócio, como, por exemplo, funcionários, acionistas, concorrentes, entidades não governamentais e a sociedade de um modo geral. O discurso dessas empresas é a preservação do meio ambiente ao lado da emancipação social. Esta pesquisa se utilizou de uma abordagem crítica (foco social) em contraste com uma abordagem econômica (mainstream), para compreender como são elaboradas as estratégias de RSC através da voz dos atores envolvidos – “os praticantes de RSC” – observando se há predominância dos conteúdos críticos e/ou mainstream na prática da estratégia de responsabilidade social da empresa. Para que fosse possível atingir os objetivos inicialmente delimitados foi elaborado um estudo de caso único em uma empresa que declara ter em seu core business a prática de estratégia de responsabilidade social corporativa. A partir da revisão de literatura e através de dados coletados com gerentes internos, ex-funcionários, ONGs, entre outros, buscou-se compreender de que forma esta empresa lida com a dicotomia social e econômica na estratégia de responsabilidade social. Verificou-se que pode haver oportunidades para gerar valor tanto de ordem econômica como social, para os acionistas e stakeholders, nas quais a abordagem econômica e a abordagem social (utilizando os princípios do Critical Management Studies) podem conviver de forma interdependente sem se contrapor. Por outro lado, há que se ter cuidado para que a empresa não faça auto-regulação da estratégia social, legislando em causa própria. A RSC está presente no planejamento estratégico da empresa. O principal valor que estas estratégias têm dentro e fora da empresa é o reconhecimento da marca ligada a um forte envolvimento com a estratégia social e com o meio ambiente.

Ação social da Rede Caritas de Empreendimentos de Economia Solidária - EES: um estudo sobre valores e dinheiro

This study seeks to analyze the relationship between values and economic practices in social actions developed by the Caritas Network northeastern in projects linked to the Solidarity Economy over the last decade. This link between economic values and practices is discussed in relation to both Weber (Economy and Society) and Simmel (The Philosophy of Money) with a treatment of the affinities between both the economic sphere and religious ethics and the forms of sociability that bring individuals into contact with the circulation of money. The research scope was comprised of businesses monitored by Caritas in four northeastern states (Pernambuco, Paraíba, Alagoas and Rio Grande do Norte where we sought investigate the influence of ethical values, religious networks, and the economic practices of associations, groups and cooperatives. The field research took place over nine months with visits to local groups in their production areas, participation in trade fairs, training, exchanges, forums and regional meetings. Through this research we saw that money, the symbol and instrument of utilitarian reason, shapes individual behavior and socialization conditions since in business practices it is permeated by religious and ethical values when confronted by their experiences, values and neoliberal practices. The data and conclusions and relates to the overall research of the regional Caritas Network, the place it occupies in the Solidarity Economy and its influence on the sociability of business

A ruptura do pacto social no pensamento de Sade

As obras de Sade procuram retratar as práticas corruptas e libertinas presentes no regime despótico de Luís XV, apontando invariavelmente a alcova como lugar privilegiado de transformação do corpo e da mente e, ao mesmo tempo, de produção filosófica. A atualidade do pensamento de Sade revela-se no fato de colocar como tendencia da modernidade, a constituição narcísica da subjetividade que, em sua variante político-social, aparece sob a forma do conformismo político. Este artigo pretende apresentar o pensamento de Sade como urna crítica aos liames sociais, o que conduz à ruptura da idéia de pacto social formulada por Rousseau. A doutrina sem compaixão de Sade torna-se filosofia negativa na medida em que fornece os fundamentos da crítica à razão instrumental. Sendo pessimista quanto aos rumos do existente, a teoria sadiana aponta a animalidade humana como possibilidade de transcendencia da artificialidade dos laços sociais.

O ensaio de adorno e a produção social da forma

Com o objetivo de participar num debate em torno da forma ensaio em sua relação com a filosofia, discutimos essa opção formal da Escola de Frankfurt a partir do texto de Adorno O ensaio como forma. Uma vez encontrada sua proposição de que o objeto do ensaio é um conflito detido, tentamos sugerir algumas das razões sociais que induzem essa escolha.

A assistência social e o trabalho com as pessoas em situação de rua no CREAS: um campo de intercessão

Pós-graduação em Psicologia - FCLAS

Da necessidade do legislador na obra Do contrato social, de Jean-Jacques Rousseau

Pós-graduação em Filosofia - FFC

Justiça, razão comunicativa e emancipação social: Filosofia do Direito e Teoria da Justiça a partir do pensamento de Jürgen Habermas

Este artigo trata da interelação entre justiça, razão comunicativa e emancipação social. Ao referir-se à justiça e à injustiça, retorna a um tema de fundamental importância para a história da Filosofia do Direito, sem com isto assumir os riscos das teorias metafísicas da justiça. É a partir da teoria do discurso, de Jürgen Habermas, que as condições e os pressupostos para o desenvolvimento de uma noção de justiça pós-metafísica se torna possível. Investigar a tarefa da Filosofia do Direito, e o desafio do conceito de justiça, são tarefas desdobradas nos estudos e debates envolvidos neste texto.

The Social Principles of Jesus: A Critical Re-examination of Walter Rauschenbusch’s Social Gospel

It has been nine decades since Walter Rauschenbusch (1861-1918) published a slim volume entitled The Social Principles of Jesus. Though today less well known than his other works Christianity and the Social Crisis (1907) and Theology for the Social Gospel (1917), it is Social Principles that most adeptly summarizes the theological ethics of Rauschenbusch’s “social gospel.” Taking the form of a pedagogical treatise, Social Principles reads as both a finely tuned analysis of the modern relevance of the teachings of Jesus, and an impassioned plea on the part of its author for an end to the folly of interpreting Christianity solely in “individualistic” terms. It is Rauschenbusch’s expressed aim to resurrect the core teachings of Jesus, which are social and ethical, and apply these to a renewed, socially conscious liberal democracy, establishing a grand harmony between religion, ethics, and social evolution. How far this vision was from the burgeoning “fundamentalism” of his day (and ours) is more than evidenced by the critical reaction of many of his more conservative peers, but also indicates the continuing relevance of his work for theologians and others looking for alternative paths. The following exposition is supplemented with appreciative and critical comments.

The Art of Aidagara: Ethics, Aesthetics, and the Quest for an Ontology of Social Existence in Watsuji Tetsurō’s Rinrigaku

This paper provides an analysis of the key term aidagara (“betweenness”) in the philosophical ethics of Watsuji Tetsurō (1889-1960), in response to and in light of the recent movement in Japanese Buddhist studies known as “Critical Buddhism.” The Critical Buddhist call for a turn away from “topical” or intuitionist thinking and towards (properly Buddhist) “critical” thinking, while problematic in its bipolarity, raises the important issue of the place of “reason” versus “intuition” in Japanese Buddhist ethics. In this paper, a comparison of Watsuji’s “ontological quest” with that of Martin Heidegger (1889-1976), Watsuji’s primary Western source and foil, is followed by an evaluation of a corresponding search for an “ontology of social existence” undertaken by Tanabe Hajime (1885-1962). Ultimately, the philosophico-religious writings of Watsuji Tetsurō allow for the “return” of aesthesis as a modality of social being that is truly dimensionalized, and thus falls prey neither to the verticality of topicalism nor the limiting objectivity of criticalism.

The Social Imaginary of Culture/Civilization in the Arabic Literary Tradition

Charles Taylor’s contribution to social imaginaries offers an interpretive framework for better understanding modernity as secularity. One of its main aspects is conceiving of human society in linear, homogenous time (secular time). Looking into the Arabic intellectual tradition, I will argue in my paper that Taylor’s framework can help us understand major social and intellectual transformations. The Ottoman and Arabic modernization process during the 19th century has often been understood by focusing on certain core concepts. One of these is tamaddun, usually translated as “civilization.” I will be mostly talking about the works of two “pioneers” of Arab modernity (which is traditionally referred to as an-nahḍa, the so-called Arab Renaissance): the Syrian Fransīs Marrāsh and the Egyptian Rifāʿa aṭ-Ṭahṭāwī. First I will focus on Marrāsh’s didactic novel “The Forest of Truth” (1865), as it offers a complex view of tamaddun, which has sometimes been construed as merely a social and political reform program. The category of "social imaginary,” however, is useful in grasping the wider semantic scope of this concept, which is reading it as a signifier for human history conceived of in secular time, as Taylor defines it. This conceptualization of human history functioning within the immanent frame can also be observed in the introduction to “The Extraction of Pure Gold in the Description of Paris” (1834), a systematic account of a travel experience in France that was written by the other “pioneer,” aṭ-Ṭahṭāwī. Finally, in translating tamaddun as “the modern social imaginary of civilization/culture,” the talk aims to consider this imaginary as a major factor in the emergence of the “secular age.” Furthermore, it suggests the importance of studying (quasi-) literary texts, such as historiographical, geographical, and self-narratives in the Arabic literary tradition, in order to further elaborate continuities and ruptures in social imaginaries.

Dramas of Recognition: Philosophy as Literary History

Offers a critique of the concept of recognition (Honneth, Fraser), arguing that, from a literary-historical perspective, it connstitutes a step back behing modernism toward the agenda of Realism.

Na 1 Nachlass Max Horkheimer, 636 - "The Relation between Philosophy and Sociology in the Work of Wilhelm Dilthey" und "Autoritärer Staat" (p. IX 12.1-7-IX 13.1-7)

"The Relation between Psychology and Sociology in the Work of Wilhelm Dilthey" (GS 4, S. 352-370), veröffentlicht in Studies in Philosophy and Social Science VIII, 1939/40, S. 430-443, Vortragstext englische Fassung, Typoskript mit eigenhändigen Korrekturen, 18 Blatt, deutsche Fassung, Typoskript mit eigenhändigen Korrekturen, 20 Blatt; Vorlage zur Eröffnung der Vortragsveranstaltung, Typoskript, 1 Blatt; Über das Verhältnis Diltheys zu Max Weber; über die Widersprüche bei Dilthey; zur Logik geisteswissenschaftlichen Verstehens (= Vorarbeiten zum Vortrag? Vorbereitungen zu Diskussionsbeiträgen?), a) englische Fassung, Typoskript, 5 Blatt, b) deutsche Fassung, Typoskript, 6 Blatt; N.N.: handschriftliche Notiz für die Diskussion, 1 Blatt; Exzerpte zum Werk Wilhelm Diltheys, Typoskripte, 12 Blatt; Zitate aus Schriften Wilhelm Diltheys, Typoskripte, 12 Blatt; Deutsche Übersetzung des Aufsatzes von Kurt Jürgen Huch und Alfred Schmidt, mit dem Titel: "Der Zusammenhang zwischen Psychologie und Soziologie im Werk Wilhelm Diltheys", veröffentlicht in: Max Horkheimer, "Kritische Theorie", Bd. II, 1968, S.273-291, Typoskript mit handschriftlichen Korrekturen, 29 Blatt; "Autoritärer Staat" (GS 5, S. 293-319), Aufsatz, datiert: Frühjahr 1940, veröffentlicht als vervielfältigtes Typoskript in "Walter Benjamin zum Gedächtnis", herausgegeben vom Institut für Sozialforschung, Los Angeles 1942, S. 123-161;