Análisis de la influencia de la agenda setting y la imagen en campañas electorales. Estudio de caso: campaña de Gustavo Petro a la Alcaldía de Bogotá

Este trabajo busca hacer un análisis de la influencia de la imagen y la agenda setting en el éxito de una campaña electoral. La mayoría de estudios que tratan esta materia apuntan a la creación de unas normas básicas universales, pero en este tema nada está escrito y la coyuntura tanto geográfica como temporal, juegan un papel fundamental. De acuerdo a lo anterior, este trabajo busca comprobar que dada una coyuntura, hay unos factores específicos que confluyen para llevar a la victoria a un candidato determinado.

El discurso mediático sobre políticas TIC en Colombia: “el caso vive digital durante el gobierno de Juan Manuel Santos

Este trabajo de investigación tuvo como objetivo principal describir la construcción narrativa de las políticas públicas sobre tecnologías de la información en el gobierno de Juan Manuel Santos en los años 2012 y 2013 en la prensa de referencia en Colombia, específicamente en El Espectador y El Tiempo. Para alcanzar este objetivo la pregunta que se planteo fue ¿cómo está conformada la construcción narrativa del discurso de políticas públicas en la prensa sobre tecnologías de la información y comunicaciones? En consiguiente se hizo una organización de información referente al objeto de estudio, a través de un método de investigación empleado por Mary Jane Spink llamado líneas narrativas. El cual le permitió a la investigación la identificación de relatos, en donde se estudia la narrativa de una política TIC emergente y da como resultado líneas narrativas.

Aprendizaje a través del cine: los fondos de unidades didácticas para la enseñanza en geografía política

Esta comunicación presenta un proyecto de Innovación y Mejora de la Calidad Docente de la facultad de Ciencias Políticas y Sociología de la Universidad Complutense de Madrid. El proyecto se centra en la creación de un fondo de material didáctico intercambiable entre el equipo docente del área de Geografía Política, a lo largo del año académico 2010/2011. Este fondo, diseñado en base a la división de contenidos en bloques temáticos, tiene en el uso del cine de ficción un elemento de aprendizaje fundamental. Aún estando en plena implementación, este trabajo tratará de incidir en algunos de los aspectos experienciales a la hora de implementar el proyecto, tanto entre los estudiantes como entre el equipo docente<

Demetrio Aguilera-Malta: Los que se van: inicios y retornos (Dossier: Cuatro narradores del 30, relecturas en su centenario)

La autora revisa los relatos de Aguilera-Malta incluidos en Los que se van. Ellos anticipan los contenidos y rasgos de su narrativa posterior, constituyendo un verdadero «octamerón de las pasiones» humanas. Sentimientos existenciales complejos animan a los personajes: una amistad llevada a sus límites, el autoengaño en relación al objeto amoroso, la autoexpiación de una vieja culpa, un «Don Juan» de las islas, que súbitamente, al encontrar el amor por primera vez, castiga al mal que lo posee mediante la autocastración y la muerte (el mal como algo intrínseco y extrínseco, a la vez). Una estructura compleja, intensidad en la forma, economía de recursos, claro sentido de fabulación: todos estos elementos, presentes en su narrativa posterior, se evidenciaban ya, con precoz maestría, en los cuentos incluidos en Los que se van.

Richard le Scandinave? Héroïsme et métissage culturel dans le Roman de Rou de Wace

This article explores the bilingual and bicultural identity of Normandy revealed by Wace's depiction of Duke Richard the Fearless in the Roman de Rou. The anecdotes that open the Troisieme Partie of the Rou are analysed in the light of Scandinavian analogues, in particular the Saga of Grettir. This allows us to discern in Wace's stories a dual tradition, with romance and scandinavian strands that were not always mutually compatible, resulting in narrative tensions that had hitherto remained unexplained. In particular, the fearless duke takes on connotations of mental instability that would only have been recognised by the Normans of Danish origin.

Unconscious effects of grammatical gender during object categorisation

Does language modulate perception and categorisation of everyday objects? Here, we approach this question from the perspective of grammatical gender in bilinguals. We tested Spanish–English bilinguals and control native speakers of English in a semantic categorisation task on triplets of pictures in an all-in-English context while measuring event-related brain potentials (ERPs). Participants were asked to press a button when the third picture of a triplet belonged to the same semantic category as the first two, and another button when it belonged to a different category. Unbeknownst to them, in half of the trials, the gender of the third picture name in Spanish had the same gender as that of the first two, and the opposite gender in the other half. We found no priming in behavioural results of either semantic relatedness or gender consistency. In contrast, ERPs revealed not only the expected semantic priming effect in both groups, but also a negative modulation by gender inconsistency in Spanish–English bilinguals, exclusively. These results provide evidence for spontaneous and unconscious access to grammatical gender in participants functioning in a context requiring no access to such information, thereby providing support for linguistic relativity effects in the grammatical domain.

Competing for attentional priority: temporary goals versus threats

Numerous studies have shown that attention is biased toward threatening events. More recent evidence has also found attentional biases for stimuli that are relevant to the current and temporary goals of an individual. We examined whether goal-relevant information still evokes an attentional bias when this information competes with threatening events. In three experiments, participants performed a dot probe task combined with a separate task that induced a temporary goal. The results of Experiment 1 showed that attention was oriented to goal-relevant pictures in the dot probe task when these pictures were simultaneously presented with neutral or threatening pictures. Whether goal-relevant pictures themselves were threatening or neutral did not influence the results. Experiment 2 replicated these findings in a sample of highly trait-anxious participants. Experiment 3 showed that attention was automatically deployed to stimuli relevant to a temporary goal even in the presence of stimuli that signal imminent and genuine threat (i.e., a colored patch signaling the presentation of an aversive noise). These findings further corroborate the conclusion that an individual's current and temporary goals guide early attentional processes

Typography papers, 9

This latest issue of the series of Typography papers opens with a beautifully illustrated article by the type designer Gerard Unger on ‘Romanesque’ letters. A further installment of Eric Kindel’s pathbreaking history of stencil letters is published in contributions by him, Fred Smeijers, and James Mosley. Maurice Göldner writes the first history of an early twentieth-century German typefounder, Brüder Butter. William Berkson and Peter Enneson recover the notion of ‘readability’ through a history of the collaboration between Matthew Luckiesh and the Linotype Company. Paul Luna discusses the role of pictures in dictionaries. Titus Nemeth describes a new form of Arabic type for metal composition. The whole gathering shows the remarkable variety and vitality of typography now.

Both younger and older adults have difficulty updating emotional memories

Objective. The main purpose of the study was to examine whether emotion impairs associative memory for previously seen items in older adults, as previously observed in younger adults. Method. Thirty-two younger adults and 32 older adults participated. The experiment consisted of 2 parts. In Part 1, participants learned picture–object associations for negative and neutral pictures. In Part 2, they learned picture–location associations for negative and neutral pictures; half of these pictures were seen in Part 1 whereas the other half were new. The dependent measure was how many locations of negative versus neutral items in the new versus old categories participants remembered in Part 2. Results. Both groups had more difficulty learning the locations of old negative pictures than of new negative pictures. However, this pattern was not observed for neutral items. Discussion. Despite the fact that older adults showed overall decline in associative memory, the impairing effect of emotion on updating associative memory was similar between younger and older adults.

Differential interference effects of negative emotional states on subsequent semantic and perceptual processing

Past studies have revealed that encountering negative events interferes with cognitive processing of subsequent stimuli. The present study investigates whether negative events affect semantic and perceptual processing differently. Presentation of negative pictures produced slower reaction times than neutral or positive pictures in tasks that require semantic processing, such as natural or man-made judgments about drawings of objects, commonness judgments about objects, and categorical judgments about pairs of words. In contrast, negative picture presentation did not slow down judgments in subsequent perceptual processing (e.g., color judgments about words, size judgments about objects). The subjective arousal level of negative pictures did not modulate the interference effects on semantic or perceptual processing. These findings indicate that encountering negative emotional events interferes with semantic processing of subsequent stimuli more strongly than perceptual processing, and that not all types of subsequent cognitive processing are impaired by negative events.

Introducing "ecoputation": a universal systems design process

A universal systems design process is specified, tested in a case study and evaluated. It links English narratives to numbers using a categorical language framework with mathematical mappings taking the place of conjunctions and numbers. The framework is a ring of English narrative words between 1 (option) and 360 (capital); beyond 360 the ring cycles again to 1. English narratives are shown to correspond to the field of fractional numbers. The process can enable the development, presentation and communication of complex narrative policy information among communities of any scale, on a software implementation known as the "ecoputer". The information is more accessible and comprehensive than that in conventional decision support, because: (1) it is expressed in narrative language; and (2) the narratives are expressed as compounds of words within the framework. Hence option generation is made more effective than in conventional decision support processes including Multiple Criteria Decision Analysis, Life Cycle Assessment and Cost-Benefit Analysis.The case study is of a participatory workshop in UK bioenergy project objectives and criteria, at which attributes were elicited in environmental, economic and social systems. From the attributes, the framework was used to derive consequences at a range of levels of precision; these are compared with the project objectives and criteria as set out in the Case for Support. The design process is to be supported by a social information manipulation, storage and retrieval system for numeric and verbal narratives attached to the "ecoputer". The "ecoputer" will have an integrated verbal and numeric operating system. Novel design source code language will assist the development of narrative policy. The utility of the program, including in the transition to sustainable development and in applications at both community micro-scale and policy macro-scale, is discussed from public, stakeholder, corporate, Governmental and regulatory perspectives.

Stay calm! Regulating emotional responses by implementation intentions: assessing the impact on physiological and subjective arousal

Implementation intention (IMP) has recently been highlighted as an effective emotion regulatory strategy (Schweiger Gallo et al., 2009). Most studies examining the effectiveness of IMPs to regulate emotion have relied on self-report measures of emotional change. In two studies we employed electrodermal activity (EDA) and heart rate (HR) in addition to arousal ratings (AR) to assess the impact of an IMP on emotional responses. In Study 1, 60 participants viewed neutral and two types of negative pictures (weapon vs. non-weapon) under the IMP “If I see a weapon, then I will stay calm and relaxed!” or no self-regulatory instructions (Control). In Study 2, additionally to the Control and IMP conditions, participants completed the picture task either under goal intention (GI) to stay calm and relaxed or warning instructions highlighting that some pictures contain weapons. In both studies, participants showed lower EDA, reduced HR deceleration and lower AR to the weapon pictures compared to the non-weapon pictures. In Study 2, the IMP was associated with lower EDA compared to the GI condition for the weapon pictures, but not compared to the weapon pictures in the Warning condition. AR were lower for IMP compared to GI and Warning conditions for the weapon pictures.

Kristen Sionism : Myt som religiöst och politiskt verktyg

In this essay I focus on Christian Zionism, its roots and growth, to judge wether or not it is possible to look at Christian Zionism as a modern form of myth. To do that I have used Bruce Lincoln's definition: ideology in narrative form. I also ask the question whether this kind of religious conviction can be labeled as an extreme or become a danger to society. The conclusion I reach is that Christian Zionism and its broader context, dispensationalism, very well fits the definitions of modern myth that Lincoln offers. There is certainly a hierarcic ideology within Christian Zionism, and its narrative/myth have been ”negotiated between narrators and audiences over time”. The essay also shows that there is a risk concerning this particular form of religious conviction, it could become an extreme. Especially so when this alternative form of viewing reality and the future, is represented not only among ordinary citizens in the US, but also within the US Government and among military leaders.

Typografiska riktlinjer och textframställning för smartphones

Idag använder allt fler människor sina smartphones för att surfa och använda tjänster online. Detta innebär att en stor del text läses på små skärmar. Detta arbete handlar om hur text bäst utformas och struktureras för att enklast kunna läsas och uppfattas på en mobilskärm. Faktorer som berörs är typgrad, ljusrum, textlängd, teckensnittsklass, radlängd, bild i text och kontrastverkan. Arbetet utgår från en normativ, svensk person utan funktionsnedsättningar. Arbetet är grundat på litteratur, egna analyser, intervjuer med branschfolk, enkätundersökning och test med fokusgrupp. Resultatet blev att en text på smartphone bäst utformas med flera styckesindelningar i form av blankrader, med bilder där bilden tillför något i informativt syfte och textlängd baserat på ämneskategori. Bilden bör sättas ovanför brödtexten. Längre texter ska sättas med scrollfunktion. Kontrast har stor betydelse på mobiltelefoner, texter går bra att läsa även när de är satta negativt. Teckensnittsklass är enligt resultatet av denna rapport inte av betydelse. Både seriff och sanserif kan läsas utan problem på smartphones. Typgraden bör förstoras något i förhållande till telefonens default-inställningar. På grund av att text på skärm inte stödjer avstavningar rekommenderas korta ord där det är möjligt för att förhindra en allt för hackig högerkant.

Retusch av landskapsfoto i annonser för turistmål : En kvantitativ undersökningkring den accepterade nivån av retusch

Etik kring bilder i annonser har diskuterats mycket, speciellt modell-, ochproduktbilder har kritiserats. Det tycks dock saknas forskning om acceptanskring efterbehandling av landskapsfotografier som ofta används vidmarknadsföring av turistmål. En webbenkätundersökning genomfördes medbildexempel för att undersöka vilken nivå av efterbehandling som ansågsverklighetstrogen, tilltalande och accepterbar i sådana annonser. Slutsatsenblev att fotografier där exponeringen korrigerats för att skapa en tydligare bildvar det mest accepterade. Skillnader i åsikter mellan åldrar, kön, de som haroch inte har tidigare erfarenhet av fotografi och retuschering diskuterades ochdet visade sig att kvinnor och de utan tidigare erfarenhet var lite mer kritiskatill efterbehandling. Det framkom att en del betraktare kan accepteraytterligare efterbehandling om den genomförs för att sälja en specifik känslaoch så länge inte betraktaren kan känna sig vilseledd.