Quand les adolescents vont au musée : une étude de la médiation au Musée des beaux-arts de Montréal

L’étude proposée dans ce mémoire porte sur le processus de visite des adolescents de 14-16 ans au Musée des beaux-arts de Montréal. Je mobilise principalement les concepts de « médiateurs » et « médiations », entendus selon la définition proposée par Hennion (1988, 2000). En effet, Hennion propose de voir la médiation non comme un pont entre deux entités, vision commune de la médiation, mais comme un processus en construction. Ainsi, le médiateur est un élément qui va capter l’attention du jeune visiteur et la médiation est l’action qui va se développer dans cette relation médiateur-visiteur. L’analyse vise plus particulièrement à identifier les médiateurs qui agissent durant cette visite et à comprendre les médiations qui se mettent en place. Cette étude a été réalisée au moyen d’entrevues semi-structurées et d’observations participantes, auprès de six adolescents, âgés de 14 à 16 ans. Une première entrevue permettait de connaître les antécédents de ces jeunes à l’égard des musées et de comprendre suite à quelles mises en condition ils se rendaient à l’exposition. Une observation, par groupe de deux participants, a ensuite été menée lors de l’exposition du Musée des beaux-arts de Montréal : Il était une fois l’impressionnisme. Une histoire de l’impressionnisme : chefs-d’œuvre de la peinture française du Clark. Ces observations ont permis de repérer les moments qui ont capté l’attention des participants durant leur visite. Enfin, une seconde entrevue a été l’occasion de revenir sur leur expérience de visite et de dégager les médiations qui se sont mises en place. Sur les bases de ce terrain, ce mémoire met en avant un ensemble de médiateurs (les autres visiteurs, l’environnement physique, l’œuvre et le récit) et de médiations (rêver, comprendre, se projeter, admirer, comparer et refuser) qui se sont développées chez ces adolescents. Suite à cela, ce mémoire propose une explication du processus de visite tel qu’analysé chez ces adolescents à travers la représentation de la « spirale coquillage ». Cette représentation souligne le fait que le processus de visite n’est pas un phénomène linéaire mais se fait par la confrontation des antécédents de l’adolescent avec sa nouvelle expérience de visite. Il s’agit donc d’un processus circulaire qui se base sur ses antécédents pour construire progressivement de nouvelles strates, qui conditionneront ses prochaines expériences au musée.

Le corps ambivalent dans l'exposition «En imparfaite santé : la médicalisation de l'architecture» (2011-2012)

Le progrès scientifique et technologique n'est pas sans faille – les conséquences imprévues de son application peuvent causer de nouveaux problèmes. Tel est le constat machiavélien sur lequel est fondé le projet En imparfaite santé : la médicalisation de l'architecture du Centre Canadien d'Architecture (2011-2012), présenté sous forme d'exposition et de catalogue. Ce mémoire étudie comment les deux plateformes, la première étant expérientielle et la seconde théorique, formulent une critique du processus de la médicalisation actuelle, lequel est entré dans le champ de l'architecture contemporaine. L’exposition est approchée comme discours et comme installation d’objets pour un public; une attention particulière est alors portée à la scénographie et au parcours du visiteur. D’autres réflexions ont pour objet le graphisme, un outil soutenant le leitmotiv de confrontation. Dans l’étude du catalogue, l’accent est mis sur l’essai d’introduction, qui est implicitement traversé par le concept fondamentalement ambivalent de pharmakon. Le péritexte, l’encadrement physique du contenu principal de l’ouvrage, est aussi examiné. Ensuite, l’analyse comparative propose que chaque plateforme véhicule un propos différent, une stratégie rendue possible par l’ambivalence de la notion de corps, entendue littéralement et métaphoriquement. La conclusion finale du mémoire esquisse une courte proposition de contextualisation, autant de cette dualité que de la remise en question de l’autorité du discours techno-scientifique. Bien qu’En imparfaite santé dirige sa critique envers la persistance de la vision moderniste de l'architecture, nous avançons que le projet concerne tout autant, sinon plus, l'omniprésence actuelle du numérique. Ce dernier, à l’instar de l’architecture moderne, ne modifie pas seulement la conception du corps humain et architectural, il renforce également une croyance positiviste dans la technologie qui n'est pas toujours contrebalancée par la pensée critique.

Tax+

Un grupo de estudiantes de la Universidad del Rosario encontró la oportunidad de iniciar un proyecto basado en la recuperación de impuestos de renta de los ciudadanos colombianos que trabajan o trabajaron en Estados Unidos, bajo el tipo de visa J1. El mercado en Colombia actualmente se encuentra constituido por aproximadamente 4.256 consumidores cuyo consumo per cápita es de $ 2.143.800 de pesos, la estrategia a utilizar para captar un nivel de clientes importante esta resguardada en el valor agregado del servicio, este pretende ofrecer un precio más bajo que la competencia incrementando la tasa de retorno de impuestos para nuestros clientes. Para iniciar, durante el primer año se espera obtener un 20% de participación en el mercado con 889 clientes, lo que conforma un promedio de 75 personas mensuales. Los pasos que se deben seguir para realizar el trámite de recuperación de impuestos son: 1) Contactar al cliente y darle la información, 2) Envió de los requisitos y formularios para que llene el cliente, 3) Devolución de los papeles diligenciados por el cliente, 4) Envió de papeles a Estados Unidos, 5) Contacto con el agente y devolución del dinero, 6) Informar al estudiante que ya está su dinero, 7) Encuesta de satisfacción. Para esto es necesario contar con un equipo conformado por un gerente general, gerente financiero, gerente de servicio al cliente y gerente comercial. La compañía estará ubicada en Bogotá, sin embargo, Tax + aspira tener un crecimiento importante en el país entrando a ciudades con una actividad importante dentro del mercado de work and travel como lo son Medellín, Cali y Barranquilla. El proyecto se iniciará con la constitución de una sociedad anónima simplificada (S.A.S.), una inversión total de $ 26.000.000 de pesos, la cual se encuentra constituida por un aporte de $ 6.500.000 pesos de cada uno de los miembros del equipo emprendedor, con esto se pretende adquirir los activos fijos y capital necesarios para iniciar el funcionamiento de la empresa. 10 Durante el primer año se espera tener unos ingresos de $ 355.600.000 de pesos, para el segundo año se pretende incrementar el número de clientes a 964, lo cual constituye unos ingresos equivalentes a $ 471.328.000 de pesos, y para el tercer año las ventas esperadas deberán alcanzar los $ 538.204.160 de pesos, que generan una rentabilidad sobre ventas del 6,31%, 0,73% y 1,6%, respectivamente. Para alcanzar el punto de equilibrio la empresa debe vender $322.083.104 al año, lo que indica que se puede alcanzar en el primer año de operación. En el primer año de operación se obtiene un flujo de efectivo de $43.272.320, en el segundo año, $5.570.581 y en el tercero $11.521.539. La tasa interna de retorno del proyecto es de 89,99% y la inversión se recupera en el tercer año de operación.

Mirades turístiques a la ciutat. Anàlisi del comportament dels visitants del Barri Vell de Girona

Mirades Turístiques a la ciutat és un estudi sobre el comportament del turisme en les ciutats monumentals, a partir de l'experiència viscuda pels visitants del Barri Vell de Girona. Una recerca que ha pretès determinar, precisament, la forma com els visitants entren en contacte amb el patrimoni monumental de la ciutat medieval. A partir, d'identificar quins factors influeixen (i quins no) en el comportament dels turistes durant la seva visita, tant pel que fa referència als factors ambientals generals (la meteorologia, la congestió, la informació...) com els factors singulars de cada visitant. Per tal d'assolir aquests objectius, en hem plantejat una sèrie d'hipòtesis de treball: 1. Existeix una manera turística d'apropar-se al patrimoni que té les seves pròpies regles, les seves estructures específiques i en conseqüència la necessitat d'uns instruments de gestió particulars. 2. L'aproximació del turista al patrimoni monumental és el resultat de dues forces aparentment contradictòries. D'una banda, el turista tendeix a reproduir pautes de comportament socialment construïdes que prenen la forma d'un ritual. D'altra banda, més enllà d'aquest patró comú, cada visitant viu una experiència singular. Per tant, la relació amb el patrimoni és el resultat d'un subtil equilibri entre experiència i ritual. 3. El consum turístic del patrimoni depèn de la relació entre quatre factors. El primer, la imatge del lloc, és la projecció (sovint idealitzada) de l'espai de visita, una metàfora de la ciutat. El segon, el codi d'interpretació turístic , actua com una mena de ritual, un guió no escrit de la pràctica turística. En tercer lloc, el substrat material que són els components artístics, històrics o culturals de la destinació: la geometria del casc, les visuals, el pes de la història o el valor estètic de les peces condicionen, com és obvi, la mirada turística. Finalment, l'experiència està condicionada per la gestió (pública i privada) del turisme: informació, fluxos, interpretació... L'estudi s'ha sustentat en una metodologia inèdita basada en l'observació directa a partir del seguiment dels visitants durant els seus recorreguts. Hem observat el visitants i hem recollit la informació bàsica de la seva visita: l'itinerari, els monuments visitats, les actituds manifestades, els temps d'estada... Aquesta metodologia ha estat ja implementada en alguns estudis de públic de diversos museus. S'han recollit tres tipus de dades: dades relacionades amb els arcs (segment de carrer entre dues interseccions), dades relacionades amb els nodes (els elements d'interès) i dades relacionades amb el visitant. Les tres fonts estan unides per un identificador comú, que és el codi del turista. Això ens ha permès vincular les dades dels visitants amb el seu recorregut i la seva visita als monuments de la ciutat. Els resultats de l'estudi ens han permès identificar els factors que singularitzen l'apropament dels visitants al patrimoni i que el diferencien d'altres formes de relació o ús. És a dir, els factors que incideixen en el comportament dels visitants de Girona. Així mateix, hem pogut definir models d'itineraris amb una estructura interna molt compacta però molt diferents entre ells; que ens evidencien que, malgrat les regularitats detectades en les visites dels turistes de la ciutat, també existeixen elements diferencials en el seu comportament. Hem detectat quatre models de recorreguts urbans que hem anomenat: itinerari bàsic, comercial, complex i de les muralles, que a l'hora es poden subdividir en varies categories. Finalment, els estadístics multivariants ens han permès demostrar que la relació entre el turista i el patrimoni respon almenys a quatre formes de consum diferenciades, que hem anomenat "no turistes", "rituals", "interessats" i "erudits".

Introduction

"TRAINING FOR THE UNIVERSAL MUSEUM" addresses a theme of our time. A Canadian, Marshall McLuhan, coined the phrase "global village" for this age which has witnessed mass travel, mass communications, even mass credit. Are we now about to see the "mass museum", a museum presumably homogenized and popularized for whatever constitutes the greatest cohort of global visitor which might arrive on the doorsteps of every-museum, every-where? The contributors to this volume think not. But there is in these papers some evidence of worry that we as individuals and institutions responsible for the education and professional development of museum workers are failing to consider seriously the impacts of the "global" forces at work in modern societies. Angelica Ruge discusses how the Germans are re-organizing museum training into a cohesive scheme, searching out the best elements from the former two states that now comprise the new German state. Margaret Greeves and Chris Newbery document the British search for a value free (and universally applicable?) set of museological skills which will underpin performance standards in the workplace. Both of these papers offer a response to the redefinition of the post-modern national state which as we watch, is redrawing political boundaries on every continent, and emphasizing the portability of skills and learning for the itinerant knowledge-industry worker.

Universal Museum - universal language? Art historian - curator

Marshal McLuhan’s prophetic vision of the global village is about to be realized. If we are aware of the fact that mass communication reduces the dimensions of our world and makes it more unified and universal, we should take this into consideration when planning the Universal Museum and the language that should be used in it. As curators, educators and museum staff we should not ignore the fact that the spectator/viewer is drawn to the exhibits not only by their own merit, but also guided and assisted by verbal messages, i. e. Labels, brochures. Catalogues etc. Hence, the crucial question is what we, the museologists, use as a means of communication when preparing for a Universal Museum. Should we use pictorial semiotics? This may be a partial solution, which is mainly restricted to objects that can be manipulated and moved by the visitor, as is the case in most of the technological museums. But since the range of objects on display at museums is vast and varied - fine art, archaeological finds, ethnographic objects etc., it may not be the answer to the whole spectrum of exhibits. Dr. Ludwig Lazarus Zamenhof, being an optimist, hoped that by introducing Esperanto to the multi-lingual world population, humanity would be able to bridge and diminish the gap of linguistic differences, thus creating a better understanding between the international communities. Unfortunately this vision was not realized. Esperanto was and still is an utopian and esoteric phenomenon. The barriers between nations still exist although, as mentioned earlier, mass media do help, in some ways, to reduce them.

Alfredo Pareja Diezcanseco en «El jardín de la memoria» (Testimonios)

El autor brinda una faceta distinta del intelectual Alfredo Pareja, como asiduo visitante de la Librería Cima, de Quito, en los años 70. Reconstruye así la imagen del amigo generoso, del ávido lector, del erudito conocedor de autores universales, y muestra la relación del ya afamado autor de obras importantes con el dueño de la librería, en las que el énfasis radicaba en la amistad, más que en el comercio de textos. Alude también a una entrevista que le realizara. en la que Pareja insiste en la valoración que tuviera de la música como un arte superior a la literatura. Otros episodios aportan a este retrato, siempre en aquel espacio de libros, y que evidencian las cualidades humanas de Pareja Diezcanseco.

Effect of human disturbance on long-term habitat use and breeding success of the European Nightjar, Caprimulgus europaeus

Land managers often respond to declining numbers of target species by creating additional areas of habitat. If these habitats are also subject to human disturbance, then their efforts may be wasted. The European Nightjar (Caprimulgus europaeus) is a ground-nesting bird that is listed as a species of European Conservation Concern. It appears to be susceptible to human disturbance during the breeding season. We examined habitat use and reproductive success over 10 years in a breeding population on 1335 ha of managed land in Nottinghamshire, England. The study site was divided into a heavily disturbed section and a less disturbed section of equal habitat availability, forming a natural long-term experiment. The site is open to the public, and visitor numbers approximately doubled during the study. We found that overall Nightjar density was significantly lower and there were significantly fewer breeding pairs in the heavily disturbed habitat compared with the less disturbed habitat. However, average breeding success per pair, in terms of eggs and fledglings produced, was not significantly different between the two sections across years. Our findings suggest that human recreational disturbance may drastically alter settlement patterns and nest site selection of arriving females in some migratory ground-nesting species and may reduce the utility of apparently suitable patches of remnant and created habitat. Land managers should bear this in mind when creating new areas of habitat that will also be accessible to the public. Our study also highlights the value of long-term population monitoring, which can detect trends that short-term studies may miss.

The income requirements of marine protected areas

Given the growing impact of human activities on the sea, managers are increasingly turning to marine protected areas (MPAs) to protect marine habitats and species. Many MPAs have been unsuccessful, however, and lack of income has been identified as a primary reason for failure. In this study, data from a global survey of 79 MPAs in 36 countries were analysed and attempts made to construct predictive models to determine the income requirements of any given MPA. Statistical tests were used to uncover possible patterns and relationships in the data, with two basic approaches. In the first of these, an attempt was made to build an explanatory "bottom-up" model of the cost structures that might be required to pursue various management activities. This proved difficult in practice owing to the very broad range of applicable data, spanning many orders of magnitude. In the second approach, a "top-down" regression model was constructed using logarithms of the base data, in order to address the breadth of the data ranges. This approach suggested that MPA size and visitor numbers together explained 46% of the minimum income requirements (P < 0.001), with area being the slightly more influential factor. The significance of area to income requirements was of little surprise, given its profile in the literature. However, the relationship between visitors and income requirements might go some way to explaining why northern hemisphere MPAs with apparently high incomes still claim to be under-funded. The relationship between running costs and visitor numbers has important implications not only in determining a realistic level of funding for MPAs, but also in assessing from where funding might be obtained. Since a substantial proportion of the income of many MPAs appears to be utilized for amenity purposes, a case may be made for funds to be provided from the typically better resourced government social and educational budgets as well as environmental budgets. Similarly visitor fees, already an important source of funding for some MPAs, might have a broader role to play in how MPAs are financed in the future. (C) 2007 Elsevier Ltd. All rights reserved.

An ancient pollinator of a contemporary plant (Cyclamen persicum): When pollination syndromes break down

Pollination of Cyclamen persicum (Primulaceae) was studied in two wild populations in Israel. Buzz-pollination proved to be extremely rare, and performed by a large Anthophora bee only. The most frequent pollinators were various unspecialized species of thrips (Thysanoptera) and hoverflies (Syrphidae). In the Winter-flowering populations the commonest visitor was a small primitive moth, Micropteris elegans (Micropterigidae, Lepidoptera). These moths feed on pollen, copulate and oviposit within the flowers. From the rarity of buzz-pollination it is concluded that the genus Cyclamen co-evolved with large bees capable of buzz-pollination, but lost its original pollinators for unknown historical reasons. The vacant niche was then open to various unspecialized pollen consumers such as thrips, hoverflies and small solitary bees. While these insects are not specific to C. persicum and seem to play a minor role only, the moth strictly relies upon Cyclamen and seems to be the most efficient pollinator.

Self-exclusion from health care in women at high risk for postpartum depression

Background A significant proportion of women who are vulnerable to postnatal depression refuse to engage in treatment programmes. Little is known about them, other than some general demographic characteristics. In particular, their access to health care and their own and their infants' health outcomes are uncharted. Methods We conducted a nested cohort case-control study, using data from computerized health systems, and general practitioner (GP) and maternity records, to identify the characteristics, health service contacts, and maternal and infant health outcomes for primiparous antenatal clinic attenders at high risk for postnatal depression who either refused (self-exclusion group) or else agreed (take-up group) to receive additional Health Visiting support in pregnancy and the first 2 months postpartum. Results Women excluding themselves from Health Visitor support were younger and less highly educated than women willing to take up the support. They were less likely to attend midwifery, GP and routine Health Visitor appointments, but were more likely to book in late and to attend accident and emergency department (A&E). Their infants had poorer outcome in terms of gestation, birthweight and breastfeeding. Differences between the groups still obtained when age and education were taken into account for midwifery contacts, A&E attendance and gestation;the difference in the initiation of breast feeding was attenuated, but not wholly explained, by age and education. Conclusion A subgroup of psychologically vulnerable childbearing women are at particular risk for poor access to health care and adverse infant outcome. Barriers to take-up of services need to be understood in order better to deliver care.

Post War land reform and the impact on planning in Japan

One feature of Japanese urban areas in the 21st century that is bound to strike any Western visitor is the extensive spread of its suburbs with their varied mixing of land-uses. It is almost impossible to pinpoint precisely where the city begins and where it ends. During the post-War period, this characteristic pattern of land-use sprawled over the countryside, seemingly unimpeded by planning restrictions. The number of studies that highlight the problems of Japanese planning outweighs the research that explores its underlying causes. This paper aims to partly redress this imbalance by describing a case study of the failed implementation of the green belt around Tokyo and to link this with the Allied Occupation’s postwar land reforms and drafting of a new constitution in the period 1946-1951. Overall, we aim to highlight how the ostensible benefits and aims of a land reform programme can entail substantial disbenefits or unforeseen outcomes in terms of land-use planning..

Entering dystopia, entering Erewhon

Abandon hope all ye who enter here: a society cannot be truly dystopian if travellers can come and go freely. Anti-utopias and 'satirical utopias' - that is, societies considered perfect by their advocates but not by the implied reader - must be well-regulated enough to prevent the possible disruption caused by a visitor. There is no exit at all from the classic twentieth-century dystopias, which end either in an actual death, like that of the Savage in Huxley's Brave New World (1932), or in a spiritual death like Winston Smith's in Orwell's Nineteen Eighty-Four (1949). Any glimmers of hope that the protagonist may have felt are quickly destroyed.

Stability of pollination services decreases with isolation from natural areas despite honey bee visits

Sustainable agricultural landscapes by definition provide high magnitude and stability of ecosystem services, biodiversity and crop productivity. However, few studies have considered landscape effects on the stability of ecosystem services. We tested whether isolation from florally diverse natural and semi-natural areas reduces the spatial and temporal stability of flower-visitor richness and pollination services in crop fields. We synthesised data from 29 studies with contrasting biomes, crop species and pollinator communities. Stability of flower-visitor richness, visitation rate (all insects except honey bees) and fruit set all decreased with distance from natural areas. At 1 km from adjacent natural areas, spatial stability decreased by 25, 16 and 9% for richness, visitation and fruit set, respectively, while temporal stability decreased by 39% for richness and 13% for visitation. Mean richness, visitation and fruit set also decreased with isolation, by 34, 27 and 16% at 1 km respectively. In contrast, honey bee visitation did not change with isolation and represented > 25% of crop visits in 21 studies. Therefore, wild pollinators are relevant for crop productivity and stability even when honey bees are abundant. Policies to preserve and restore natural areas in agricultural landscapes should enhance levels and reliability of pollination services.

Understanding stakeholder requirements on an NHS hospital project: application of semiotics-rooted theories.

Hospitals represent complex and difficult contexts for AEC (architecture, engineering and construction) professionals to engage with due to their functional complexity and diversity of stakeholder interests (i.e. patient, visitor, medical specialist). Hospital designers need to take note of changing NHS policy contexts (e.g. the possible empowerment of general practitioners to shape services), technological advances in medical equipment design and the potential health needs of future generations. It is imperative for hospital designers and architects to align their processes and methodologies (e.g. briefing and requirements capture) to the needs and desires of their clients so that a medical facility design is produced which is truly aligned to the requirements of the hospital stakeholders. Semiotics, the “study” or “discipline” of signs aims to investigate the nature of signs (their inception, representation and meaning), whilst semiotics-rooted theories are concerned with investigating how meaning and understanding is mobilized between persons and between organisations. This paper details a semiotics-rooted research approach for investigating the interactions between hospital designers and stakeholders on a forthcoming NHS hospital project in the UK. A semiotics grounded study will potentially provide a deeper understanding of how meaning and understanding is established between hospital project stakeholders and construction professionals.