A Rechtslehre e a filosofia da história

The text is divided in two phases. In the first phase, consisting of three parts, the main concepts of Kant’s Doctrine of Right are considered in a comprehensive approach related to: the issue of the relations between natural right and positive right, problem closely connected to that of the relations between natural state and civil state, private right and public right; to the doctrine of property and its connection with political right. On treating the right in its several types, we intend to appoint the practical reasoning as a background of the Doctrine. In the second phase, concerning its last section, the consideration on the presence of the practical reasoning into the right is placed before some speci!cities of Kant’s phylosophy of history, with the intent of establishing the possible relation between Rechtslehre and that philosophy.

Educação e desenvolvimento de zero a três anos de idade: contribuições da psicologia histórico-cultural para a organização do ensino

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)

Marketing em Medicina Veterinária

This paper will address the main concepts os modern marketing: marketing in businnes analysis, internal marketing, marketing plan, and relationship marketing and personal, always drawing a parallel with the reality of the veterinarian

O twitter enquanto ferramenta de Relações Públicas para construir relacionamento: um estudo multicasos

Technological development in the IT and telecommunications sectors have transformed the way organizations communicate with their audiences. Social Media allow the exchange of information instantaneously, in a communication from many to many. With few studies in the area, many companies venture into the social media without a strategy and a generally end up denigrating their image itself. Thus, this study was conceived from the idea of contributing, analytically, based on the main concepts of Public Relations so the organizations effectively take advantage of their online presence to generate relationships, more specifically, on Twitter.Twitter is a social media with a mature public, requiring dynamics of information and quick answers, based on dialogue, referring to the idea of text messages (SMS). To better expose the results of this research, three organizations with expertise in twitter were chosen: Bradesco , Positivo Informática and Ponto Frio. The choice of case studies was based on the different segments that each one operates and that they are large companies with reputable commercial operations in the Brazilian scenario. To analyze their profiles, several authors were studied, like Fábio França, Maria Aparecida Ferrari, Margarida Kunsch e Marlene Machiori.The intent of the analysis of the Twitter profiles of these organizations is to understand whether they are using strategies for creating and maintaining relationships with your followers and how this occurs from specific categories, as other companies have committed serious errors and impairing their business because of mismanagement in social media. Therefore, the profiles were analyzed from the netnográfica methodology. As a result, it was observed that organizations have not yet developed the character of relationships in social media , treating this channel as another advertising channel It was observed that Positivo Informática has no specific strategy for Twitter...

Análise de processos de uma empresa de comércio exterior para viabilizar maior produtividade

The easy access to information has been accelerating even more business competitiveness nowadays. To turn a foreign trade company into a more competitive company by improving its services, this work aims the analysis of the Supply Chain processes to enable greater productivity. Using powerful tools of great historical success in the business world – such as Flowcharts, VSM Lean and PDCA –, a structure was created that adapted its main concepts and produced a method which enabled not only improvements on modified processes but also on the subsequent ones. Productivity data were collected, where evidence of quantitative improvements were found in the expedition macro process. Due to a process analysis theme, this paper gives also the thought about process approach, vital step to create a future Quality Management System

O consumo como ponto de partida para a compreensão do capitalismo: a contribuição de Veblen

Esse trabalho buscou contribuir teoricamente para o tema, com uma pesquisa bibliográfica sobre a Economia Institucional e a teoria de Veblen sobre consumo e racionalidade. Nesse trabalho foram identificados os principais conceitos do Institucionalismo, como divergem da Economia Neoclássica e a questão do consumo conspícuo abordado por Veblen

Arquitetura Orientada a Serviços baseada na Tecnologia Jini: um caso de teste em Computação Ubíqua

T he people’s daily lives are surrounded by computing devices, with increasing resources (sensors) and, with increasing processing. How these devices communicate is still not natural and This retards the growth of Ubiquitous Computing. This paper presents a way in which these devices can communicate using Jini technology and concepts of Service Oriented Architecture, applying these concepts in a test case of Ubiquitous Computing. To conduct the test case was constructed a fictitious system for management of a soccer championship, where users can interact with each other and with the system in a simplified way, have access to data in real time of the championship during the event. This communication is performed by services built using Jini technology, which were based on key SOA concepts, such as modularity and reusability

Implementação de produção enxuta em uma empresa de manutenção de equipamentos rotativos

This graduation work presents the implementation of the key concepts of lean thinking in a maintenance workshop of rotating equipment, analyzing all the administrative and workshop processes. The pursuit of quality and client satisfaction at lower costs has generated a lot of competition between organizations, which use the practices of lean manufacturing as tools for processes improvement, aiming to eliminate wastes, being this, the work objective. And, unlike a manufacturing system, where the product goes through certain stages until its conclusion, the workshop does not have a default sequence that is repeated routinely on all machines. Thus, it demonstrates a possibility of application of lean tools in a different way of the common used in the lean manufacturing

Limites e possibilidades de uma proposta de gestão coletiva: cursinho popular da UNESP-Franca

Pós-graduação em Educação Escolar - FCLAR

Aplicação de princípios do pensamento enxuto no processo de envio e devolução de correspondências em um banco privado

The success obtained by the Toyota Company in implementing the Toyota Production System was a global case of study that generated different new approaches, such as Lean Thinking. This approach was already successfully applied to various sectors, breeding methodologies as Lean Service, Lean Office or Lean IT. In this paper, the main concepts of Lean Thinking were applied in an information flow through an action research, more specifically in the sending and return of mailing process from a bank. The objectives were to create changes that led to the decrease of the mail returning indexes and ultimately to cost reduction and waste elimination. For this purpose the actual situation was mapped, and after data collection and analysis, a future proposed state was generated for the information flow. Alongside, indicators were conceived for managing process control and a set of implemented and proposed improvements were delivered. The applied Lean Thinking concepts were considered efficient for the application, and the proposed objectives were achieved

Precificação no Setor de serviço

Given the competitive reality of the globalized market, companies are compelled to develop strategic aspects of the management process, in order to ensure their survival. Among the strategic aspects is the price formation process, whose reasoning occurs mainly of adoption through cost system. Knowledge of costs and expenses provides conditions for the company to position itself strategically in the market, being able to follow the price of competition and sometimes even surpass them, called, more and more attention with regard to price formation. This study aims to identify the best price to be transferred to the market. To this end, were approached concept of pricing and its components, their strategies and pricing objectives, as well as the influence of demand on price formation, as well as the added value the brand and quality; and even a careful analysis of the price established by the said company in the service offered. We used the method of literature review and case study in the company ESA international aeronautical industry. Thus, we sought to explain about the main concepts for pricing in order to support decision making

A arqueogenealogia como ferramenta de pesquisa no campo da atenção psicossocial

The aim of this paper is present the archeogenealogy perspective, inspired on Michel Foucault’s theoretical-philosophical proposal, as a research tool for social psychology, more speciically for the ield of Psychosocial Attention. For that, we carry out a theoretical-conceptual problematization about the main concepts that sustain this research perspective, namely: history, power, knowledge and truth. We also present some possible articulations with the Psychosocial Attention proposals. Thus, we aimed, to strengthen the epistemological research with an important tool for the problematization of absolute truths, the hegemonic discourses, the stigma and bias that compose the social imaginary on the mental health ield and of psychological suffering.

A psicologia da gestalt: aplicabilidade a prática pedagógica da educação de jovens e adultos

The goal of this article is to introduce the Gestalt Psychology as an alternative approach to be applied in the present pedagogic practice of education of brasilian youngsters and adults (EYA) starting with researchs done to introduce the short hystory of EYA in Brazil demonstrating its discussion among us since a long time, at least, since the transition from the Imperial to the Republican period, wich comes from the end of the XIX Century up to the begining of the XX Century. This history also shows different organizational moves of EYA already developed in this country in the public and private fields, as well its present reality in the large spectrum of brazilian education. Right after, it approachs and explains shortly the rising of the theory and the main concepts and laws of the Gestalt Psychology in an atempt to demonstrate and enlight its proposed applicability. The author finishs the article introducing the possible relation among concepts, Gestalt laws and education of youngsters and adults to be applyed day by day in the classroom to optimise the process of teaching and learning in the Education of Youngsters and Adults in Brazil.

Estudo da dinâmica de populações utilizando a técnica de polinômios de colocação

Pós-graduação em Engenharia Elétrica - FEB

Clínicas do trabalho: diálogos entre Psicossociologia e Psicodinâmica do Trabalho

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)