Análisis de la influencia de la agenda setting y la imagen en campañas electorales. Estudio de caso: campaña de Gustavo Petro a la Alcaldía de Bogotá

Este trabajo busca hacer un análisis de la influencia de la imagen y la agenda setting en el éxito de una campaña electoral. La mayoría de estudios que tratan esta materia apuntan a la creación de unas normas básicas universales, pero en este tema nada está escrito y la coyuntura tanto geográfica como temporal, juegan un papel fundamental. De acuerdo a lo anterior, este trabajo busca comprobar que dada una coyuntura, hay unos factores específicos que confluyen para llevar a la victoria a un candidato determinado.

Perspectivas teórico-políticas para la construcción de una agenda bilateral de seguridad colombo-canadiense: comprendiendo la preocupación de Canadá en la seguridad y la paz en Colombia

Este artículo intenta explorar las razones estratégicas y éticas de la preocupación de Canadá en el proceso de construcción de paz y el mejoramiento de la seguridad en los países del Tercer Mundo, especialmente en Colombia. La investigación sugiere que no solo la relación estratégica con los Estados Unidos sino también la necesidad de consolidar su liderazgo internacional, junto con sus preocupaciones liberales, sustentan la naturaleza de la agenda de seguridad de Canadá en estos países. Al explicar estas razones, el artículo esboza una estructura de análisis para construir una agenda bilateral de seguridad entre Canadá y Colombia.La investigación se enmarca en una perspectiva analítica y teórico-política particular. Aquella reconoce la importancia significativa de las “ideas” en los procesos de toma de decisión, así como la necesidad de paliar el enorme desconocimiento sobre las relaciones entre Colombia y Canadá a través de un sustento teórico. La influencia de las ideas en la construcción de la agenda de seguridad es explorada por medio de tres mapas de ruta, que pueden ayudar a coordinar los propósitos de ambos países en relación con la construcción de paz y de seguridad en Colombia. En primer lugar, los mapas de ruta más emblemáticos para explicar y prescribir la actuación internacional de los países del Primer Mundo, el realismo y el liberalismo, son evocados para entender las preocupaciones centrales de la seguridad nacional canadiense y su posición ética en el ámbito internacional. En segundo lugar, el mapa de ruta, que ha sido articulado por la literatura sobre la seguridad del Tercer Mundo, es planteado como una guía para organizar las principales preocupaciones en materia de seguridad en Colombia. Al reconocer que las amenazas que deben ser enfrentadas por el Estado colombiano, sus instituciones y su sociedad son típicas de un país en construcción, es posible entender la pertinencia de ciertas estrategias canadienses, sustentadas en concepciones amplias de seguridad, tales como la seguridad humana, que ha sido concebida justamente para tratar la naturaleza compleja de la seguridad del Tercer Mundo.-----This article attempts to explore the strategic and ethic reasons of Canada’s concern about the peace-building process and the security improvement in the Third World countries and, especially, in Colombia. Our research suggests that not only the strategic relation with the United States but also the necessity of strengthening its international leadership, along with its liberal concerns, support the nature of the Canada’s security agenda in these countries. By explaining these reasons, this document draws a potential framework for building a bilateral security agenda between Canada and Colombia.Our research is framed on a singular analytical, political and theoretical perspective. It recognizes the significant importance of the “ideas” for the decision-making process, as well as the necessity of reducing the huge ignorance on security relations between Colombia and Canada through a theoretical framework. The influence of the ideas in the building of the security agenda is explored taking into account three road maps, which could help to coordinate both countries’ purposes related to peace-building process and security improvement in Colombia. In the first place, the most emblematic road maps to explain and to prescribe the First World countries’ international behavior, realism and liberalism, are evocated to understand the main concerns of Canadian national security and its ethics stand in the international realm. In the second place, the road map, which has been articulated by the literature on Third World security, is shown as a guide for organizing the main security concerns in Colombia. By recognizing that the threats that must be faced by Colombian state, institutions and society are typical of a Third World country, it is possible to understand the appropriateness of certain Canadian strategies, which are supported on a broader security approach, such as human security, and that has fairly been considered for facing the complex nature of the Third World security.

Análisis de la influencia que ejercen las dinámicas de la violencia infantil en la favela Rocinha de Río de Janeiro, sobre la agenda del fondo de naciones unidas para la infancia (unicef): período 2008-2012

Este trabajo explica la realidad brasileña de las favelas, en particular las que se ubican en la ciudad de Rio de Janeiro. Así mismo, se pretende ubicar al lector en la favela Rocinha, y en uno de los principales problemas que enfrentan sus habitantes: la violencia infantil, o violencia contra los niños. La incapacidad del Estado para dar solución a este problema ha llevado a instituciones como UNICEF a crear alternativas para mitigarlo, por lo que es importante analizar esa nueva agenda, traducida en el primer ciclo del programa "Plataforma de Centros Urbanos". Se ha escogido el trabajo de campo como herramienta metodológica para dar cuenta de tal realidad, y para llegar a la conclusión de que un problema social puede, efectivamente, modificar la determinación de una agenda institucional.

Estructura y Alcance de la Agenda Social del Proceso de Integración Andino

El proceso andino de integración se sustenta, de esta forma, en dos grandes ejes temáticos: crecimiento económico y desarrollo social, razón por la cual nace la necesidad imperante de la consolidación de una Agenda Social Comunitaria.

Agenda setting en el proceso de paz de Juan Manuel Santos (octubre de 2012 – mayo de 2014) en eltiempo.com

Una vez iniciado el actual proceso de paz en Colombia, en octubre 18 de 2012, los medios de comunicación desplegaron todo su equipo tecnológico y humano para el cubrimiento del mismo. A través de los diferentes canales de información la audiencia accede a las noticias publicadas y establecidas por los medios, de tal forma que sólo están al tanto de los temas dados a conocer por los últimos, especialmente de las publicaciones que se encuentran en el mundo virtual donde hay un flujo constante de contenidos. Este trabajo está enfocado a analizar el tratamiento que eltiempo.com le ha dado a los diferentes acontecimientos y, por tanto, a las diferentes publicaciones que se han realizado sobre las negociaciones en La Habana, Cuba. Al revisar las publicaciones entre octubre de 2012 y mayo de 2014, se encontró que la mayoría de información sobre el proceso de paz se encuentra en la sección política, con un total de 80 textos publicados durante este periodo; esta cifra permitió realizar estadísticas de los géneros periodísticos encontrados, la cantidad de información publicada por mes y de los autores, entre otros. Igualmente, se sacaron las temáticas de cada texto, encontrando que el proceso de paz ha sido presentado al público como una agenda establecida por los medios (agenda setting), dando a conocer diferentes formas de ver la realidad por medio de marcos establecidos por los mismos medios (framing), evidenciados desde la ubicación de las publicaciones en la sección política del medio, haciendo que los lectores categoricen el tema como algo netamente político.

Una agenda internacional imBRICada: los nuevos caminos y desafíos de la política externa brasileña en el siglo XXI (Tema Central)

Este ensayo, de carácter analítico-descriptivo, pretende transitar entre las grandes líneas de la política exterior brasileña a lo largo de la primera década del siglo XXI, más específicamente durante los dos mandatos de Luiz Inácio Lula Da Silva (2003-2006 y 2007-2010), a fin de identificar en qué medida la agenda internacional brasileña fue afectada desde su categorización como potencia emergente bajo el acrónimo de BRIC (Brasil, Rusia, India y China) en el año 2003. El análisis parte de la premisa de que la política exterior brasileña, a lo largo de la primera década del siglo XXI, está más que nunca, imBRICada. Más allá de un simple juego de palabras, im“BRIC”ar significa dejar en evidencia la forma compleja en la que interactúan las diversas prioridades de la agenda internacional de un país emergente como Brasil, a veces convergiendo, a veces discrepando.

Devolution and the political representation of business interests in the UK

The devolution of political power in Scotland, Wales and Northern Ireland and the developing regional agenda in England are widely read as a significant reconfiguration of the institutions and scales of economic governance. The process is furthest developed in Scotland while Wales and Northern Ireland, in their own distinct ways, provide intermediate cases. Devolution is least developed in England where regional political identities are generally weak and the historical legacy of regional institutions is limited. Within the overall context of devolution government policy has continued to emphasize partnership forms of. governance. Accordingly, the political representation of business interests has a particular salience in the new arrangements. This paper reports on findings from a study designed to examine the relationship between devolution and changes in the political representation of business interests in the territories and regions of the UK. It highlights a number of changes in the nature and extent of business representation. While some of these are significant the evidence suggests that they fail to mark a fundamental shift in the institutional foundation for sub-national business interest representation in the UK. Indeed the political geography of business representation remains dominated by an overarching centralism that is likely to provide a significant check on the further devolution of political power and democratic authority. (c) 2004 Elsevier Ltd. All rights reserved.

Devolution and the political representation of business interests in the UK

The devolution of political power in Scotland, Wales and Northern Ireland and the developing regional agenda in England are widely read as a significant reconfiguration of the institutions and scales of economic governance. The process is furthest developed in Scotland while Wales and Northern Ireland, in their own distinct ways, provide intermediate cases. Devolution is least developed in England where regional political identities are generally weak and the historical legacy of regional institutions is limited. Within the overall context of devolution government policy has continued to emphasize partnership forms of. governance. Accordingly, the political representation of business interests has a particular salience in the new arrangements. This paper reports on findings from a study designed to examine the relationship between devolution and changes in the political representation of business interests in the territories and regions of the UK. It highlights a number of changes in the nature and extent of business representation. While some of these are significant the evidence suggests that they fail to mark a fundamental shift in the institutional foundation for sub-national business interest representation in the UK. Indeed the political geography of business representation remains dominated by an overarching centralism that is likely to provide a significant check on the further devolution of political power and democratic authority. (c) 2004 Elsevier Ltd. All rights reserved.

Innovation care pathways and the healthcare built environment: An explanatory framework and research agenda

The built environment in which health and social care is delivered can have an impact on the efficiency and outcomes of care processes. The health-care estate is large and growing and is expensive to build, adapt and maintain. The design of these buildings is a complex, difficult and political process. Better use of care pathways as an input to the design and use of the built environment has the potential to deliver significant benefits. A number of variations on the idea of care pathways are already used in designing health-care buildings but this is under-researched. This paper provides a framework for thinking about care pathways and the health-care built environment. The framework distinguishes between five different pathway ‘types’ defined for the purpose of understanding the relationship between pathways and infrastructure. The five types are: ‘care pathways’, ‘integrated care pathways’, ‘patient pathways’, ‘patient journeys’ and ‘patient flows’. The built environment implications of each type are discussed and recommendations made for those involved in either building development or care pathway projects.

Local agenda 21 and planning practice: structural transformation or window dressing?

Local Agenda 21 seeks the meaningful involvement of a wide range of local groups and stakeholders in the formulation and implementation of public policy and a free flow of communication and discussion between them and their respective local authorities (and other areas and levels of decision-making). This paper explores the reality of this process using case study evidence from local planning practice in Liverpool (in the north of England) and Reading (in the south of the country). It concentrates on the interaction between LA21 groups and local planning authorities around the preparation of local land use plans and other policy initiatives and the day-to-day regulation of development permits. The paper builds on ‘New Institutionalist’ theory to explore the constraints and opportunities for significant transformations in social, political and economic ‘structures’ or ‘ways of doing things’ through the LA21 process. It concludes that the two cases provide evidence of mixed success in achieving such changes in established planning practices.

Think local, act local? Issues of co-ordination and integration in Local Agenda 21

The political response to the complex package of environmental problems which threaten the future of our planet has been to introduce a new agenda of environmental action based on the principles of sustainability and subsidiarity. This has been crystallised in world agreements signed at the Earth Summit in Rio. One of these, Agenda 21, calls for the governments and communities of the world to prepare action plans for their areas which can build consensus between the various stakeholder groups and feed the principles of sustainable development back into their policies and day-to-day practices. This paper explores the experience of Local Agenda 21 type processes at three levels in the South East of England: the regional, county (sub-regional) and local level. In particular it undertakes a critical appraisal of the success of these participatory and consensus-building exercises in developing an integrated and co-ordinated approach to environmental action planning. It concludes that, although much useful work has been done in raising awareness and modifying policy and practice, there are significant cultural and institutional barriers which are hindering progress.

Behaviour change in the UK climate debate : an assessment of responsibility, agency and political dimensions

This paper explores the politics around the role of agency in the UK climate change debate. Government interventions on the demand side of consumption have increasingly involved attempts to obtain greater traction with the values, attitudes and beliefs of citizens in relation to climate change and also in terms of influencing consumer behaviour at an individual level. With figures showing that approximately 40% of the UK’s carbon emissions are attributable to household and transport behaviour, policy initiatives have progressively focused on the facilitation of “sustainable behaviours”. Evidence suggests however, that mobilisation of pro-environmental attitudes in addressing the perceived “value-action gap” has so far had limited success. Research in this field suggests that there is a more significant and nuanced “gap” between context and behaviour; a relationship that perhaps provides a more adroit reflection of reasons why people do not necessarily react in the way that policy-makers anticipate. Tracing the development of the UK Government’s behaviour change agenda over the last decade, we posit that a core reason for the limitations of this programme relates to an excessively narrow focus on the individual. This has served to obscure some of the wider political and economic aspects of the debate in favour of a more simplified discussion. The second part of the paper reports findings from a series of focus groups exploring some of the wider political views that people hold around household energy habits, purchase and use of domestic appliances, and transport behaviour-and discusses these insights in relation to the literature on the agenda’s apparent limitations. The paper concludes by considering whether the aims of the Big Society approach (recently established by the UK’s Coalition Government) hold the potential to engage more directly with some of these issues or whether they merely constitute a “repackaging” of the individualism agenda.

The national dialogue on behaviour change in UK climate policy: some observations on responsibility, agency and political dimensions

This chapter explores the politics around the role of agency in the UK climate change debate. Government interventions on the demand side of consumption have increasingly involved attempts to obtain greater traction with the values, attitudes and beliefs of citizens in relation to climate change and also in terms of influencing consumer behaviour at an individual level. With figures showing that approximately 40% of the UK’s carbon emissions are attributable to household and transport behaviour, policy initiatives have progressively focused on the facilitation of “sustainable behaviours”. Evidence suggests however, that mobilisation of pro-environmental attitudes in addressing the perceived “value-action gap” has so far had limited success. Research in this field suggests that there is a more significant and nuanced “gap” between context and behaviour; a relationship that perhaps provides a more adroit reflection of reasons why people do not necessarily react in the way that policy-makers anticipate. Tracing the development of the UK Government’s behaviour change agenda over the last decade, we posit that a core reason for the limitations of this programme relates to an excessively narrow focus on the individual. This has served to obscure some of the wider political and economic aspects of the debate in favour of a more simplified discussion. The second part of the chapter reports findings from a series of focus groups exploring some of the wider political views that people hold around household energy habits, purchase and use of domestic appliances, and transport behaviour-and discusses these insights in relation to the literature on the agenda’s apparent limitations. The chapter concludes by considering whether the aims of the Big Society approach (recently established by the UK’s Coalition Government) hold the potential to engage more directly with some of these issues or whether they merely constitute a “repackaging” of the individualism agenda.

A agenda da transformação: a grande imprensa e a hegemonia neoliberal no Brasil (a imprensa paulista e a 'nova república')

Este trabalho objetiva analisar os posicionamentos da grande imprensa diária paulista os jornais Folha de S. Paulo e O Estado de S. Paulo no tocante à disputa pela transformação da Agenda política e econômica no Brasil entre 1986 e 1989. Neste período, os fracassos dos Planos de estabilização econômica, a elaboração da nova Constituição (com implicações na relação entre Estado e mercado) e a campanha presidencial foram alvos de um intenso embate político/ideológico, no contexto de profundas mudanças internacionais, relacionadas sobretudo ao ocaso do socialismo e à hegemonia da visão neoliberal. A imprensa, em razão de sua capacidade de espraiar idéias, atua como aparelho privado de hegemonia através da formulação de imagens e da utilização da retórica, o que a torna um ator político privilegiado, pois, além do mais, formula e retransmite conteúdos fortemente ideológicos.

Gestão para resultados como política pública: uma análise da formação da agenda e alternativas em municípios brasileiros

A exemplo do que ocorreu no Governo Federal com a Reforma Bresser, em outros países e, mais recentemente, nos governos estaduais, alguns municípios brasileiros vêm empreendendo modelos de administração voltados ao alcance de resultados, como uma política central de governo. Esta dissertação explora o processo de adoção da gestão orientada a resultados (GpR) em três dos principais municípios da região Sul do Brasil – Curitiba, Porto Alegre e Joinville – partindo do pressuposto de que a adoção deste modelo pode ser avaliada pela abordagem teórica de formulação de políticas públicas. É analisado o processo decisório para a introdução desta política nos respectivos governos, a partir da tipologia de agendas especificada por Kingdon (2003), conhecida como multiple streams framework. Os atores e empreendedores que influenciam neste processo são identificados, assim como o modo que eles exercem sua influência no encaminhamento das soluções e na definição dos problemas, com o objetivo a mapear o contexto que possibilitou a ascensão do tema à agenda decisória nos municípios estudados.